115: How Organisations Used Live Streaming For Holiday Marketing
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Live stream news and live video platform updates for week commencing 7 January 2018. We share the latest live stream news you can use if you are a marketing, PR or business executive who wants to integrate live streaming into your communication plans for brand awareness, marketing, social selling, lead generation, customer support, employee engagement or crisis management. IN THIS EPISODE WE COVER: - How Facebook Live was used over the holidays - New options to send live video by direct message on Instagram - Stage Ten platform launches for live streaming - Livereacting.com release a live trivia game for Facebook Live - Switcher Studio v 3.6 and Pop.in android apps are launched - Examples of how organisations used live streaming with their Holiday marketing and communications - Australian businesses connect to Chinese live streaming influencers to sell their products in China - Facebook is the exclusive official live-streaming platform for the 75th annual Golden Globe Awards red-carpet show - AmpLive…