Advertise Your Podcast

Overcast ads help you grow your podcast’s audience by reaching passionate podcast listeners on their terms, natively, right in their podcast app.

Your ads appear below the controls on the Now Playing screen and in the Add Podcast directory, reaching potential new listeners as they search for new podcasts. Tapping brings up a native UI with all of your episodes, inviting listeners to subscribe with a single tap.

Ads run for 30 days from the date of purchase. All prices are in U.S. dollars. Purchasing an ad signifies your acceptance of the Terms of Sale below.

Targeted Podcast Category Price Slots Available Estimated Performance*
Taps Subscriptions
All $850 1/8 6,500–10,000 350–500
Business $450 6/12 2,000–3,000 100–150
News & Politics $350 5/10 3,500–5,000 200–250
Society & Culture $350 2/10 3,500–5,500 200–250
Technology $350 3/10 2,000–2,500 100–150
Arts $250 Sold out
Notify me
1,500–2,500 85–100
Comedy $250 Sold out
Notify me
3,500–5,500 200–250
Education $250 2/5 1,500–2,500 90–100
Science & Medicine $250 Sold out
Notify me
2,500–3,500 150–150
TV & Film $250 Sold out
Notify me
1,500–2,000 80–100
Games & Hobbies $100 2/5 750–1,000 40–55
Religion & Spirituality $100 3/5 800–1,000 45–55
Sports & Recreation $100 2/5 2,000–2,500 95–150
Health $50 2/2 700–1,000 35–50
Kids & Family $50 Sold out
Notify me
350–550 20–25
Music $50 2/2 1,500–2,000 70–95

Terms of Sale

* The estimated performance metrics above are updated daily from current ad performance, but do not guarantee the performance of your purchased ads. Ad viewership varies over time, and response rates depend on the quality, content, and relevance of your ad.

All sales are final. No refunds.

The price and quantity of ads sold may change at any time.

Overcast may edit ad content for technical, layout, or style-conformance purposes, such as resizing images or performing minor copy edits if necessary.

Once you purchase an ad, it must be approved by Overcast before it goes live, which typically occurs within 24 hours. Overcast reserves the right to reject an ad for any reason, such as (but not limited to) billing issues, miscategorization, quality concerns, inappropriate content for a general audience, poor fit for the audience, etc.

If your ad is not accepted, your payment will be refunded if possible, with the refund pro-rated if the ad has already run for a portion of its purchased duration.

Please contact business@overcast.fm with any questions.