This Boston business publication charges subscribers $695 a year and is sustainable
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Innovation Leader, a small business-focused publication, launched in 2013. It carries no advertising, has a hard paywall, and charges subscribers $695 a year. I recently sat down with one of its cofounders, Scott Kirsner, and asked him about why he settled on such a high price point, how the publication markets to new subscribers, and how it approaches content development.