The Jingle King Takes A Bow
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If you’ve watched TV anytime over the last four decades, you’ve heard the music of Dan Yessian. However, the accomplished commercial jingle writer always wanted to write something more substantial - music which didn’t coax people to buy, but made them think and care. In this episode, we chronicle a jingle writer’s journey from commercials to a commemoration of his family and their fate in the Armenian Massacre.