#144: How to 10X Your Results, One Tiny Tweak at a Time
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If you’ve enjoyed my previous in-between episodes , then this might be your favorite episode ever. It’s one of the most actionable, information-packed interviews I’ve ever done. This time, it’s Joel Stein (@TheJoelStein) asking the questions. Joel is one of the funniest writers I have ever read, and he’s great at leading an interview. Here’s how it all happened: Joel wanted me to help him figure out 5 areas he could improve for an upcoming series he was going to create. I have many different conversations with journalists. It can be painful when I have a 1-2 hour conversation, and then it’s cut to a single sentence as a quote in a piece. And it’s often a misquote. So how do you fix that? Well, you record it yourself, which is what we did. (With Joel’s approval, of course.) This way, you don’t “lose” the content, and you cover your ass with media and journalists. In this episode, we discuss a wide variety of topics, including: How I choose what to improve from infinite options How you can subtract your way to…