Shark Tank star Daymond John: How I built a $350 million fashion brand out of my mom’s house in Queens, became a TV star, and learned to go beyond ‘chasing money’
Entrepreneur and Shark Tank star Daymond John. John grew up in Queens, New York, where he dreamed of making clothes for hip hop stars. He turned his mom’s house into a factory, used graffiti as marketing, and talked his way on to the sets of music videos. Eventually John built his company, FUBU, into a global brand. In 2009 he became one of the celebrity investors on “Shark Tank,” which started a new chapter in his career. He’s authored four books, invested in dozens of companies, and opened the coworking space blueprint + co. in Manhattan. His newest title, “Rise and Grind,” profiles people who succeeded against the odds. The title of that book has taken on a new meaning for him recently. He spoke with Business Insider senior strategy reporter Richard Feloni.