#30: Lee LeFever—Why You’re Confusing Your Customers and How to Fix It — Building a StoryBrand with Donald Miller | Clarify Your Message So Customers Will Listen

Building a StoryBrand with Donald Miller | Clarify Your Message So Customers Will Listen

#30: Lee LeFever—Why You’re Confusing Your Customers and How to Fix It

0:00 -:--

Speed

–1×+++++2×+

Permalink • Share link • Share link with timestamp

February 6, 2017

As business leaders, we often get so focused on the details of our company that we forget to step back and understand things from our customers’ perspective. As a result, we talk over our potential customers’ heads in our communication and…