In this episode, I talk with Tom Ziglar, CEO of Ziglar, Inc., about the “how” and “why” of my approach to personally rewriting his LinkedIn profile. (NOTE: You can also watch our entire discussion online at: http://linkedinriches.com/TZ ) Tom is the son of the legendary Zig Ziglar, and an accomplished speaker, trainer and coach in his own right. I had a blast rewriting Tom’s profile, and, best of all, he immediately started seeing some quick wins as a result! We broke down what we did to Tom’s LinkedIn profile, what happened and the lessons learned in this discussion.