MBA1170 Q&A Wednesday: Should I build my own product or go deep into affiliate marketing?
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We’ve devoted many an episode to the ups and downs of affiliate marketing. Usually, we’re discussing the merits and drawbacks of affiliate marketing for those wondering whether they should get into it. But today, we’ve got a question from a listener who’s already in the affiliate game, and wants to know one thing: whether it’s time to move on. Is affiliate marketing something you “graduate” from before launching your own product? If so, how do you know when it’s time? Affiliate marketing is often sold as easy income — all you have to do is promote someone else’s product, and let the commissions roll in. Easy, right? But experience tells us that affiliate marketing is much more involved, and not nearly as passive as people think. So it’s no small decision to choose whether to invest more fully into it, or to debut your own product. Today, we discuss how you can simultaneously affiliate market while promoting your own product. Whether it’s a transition to an affiliation-free life, or a balancing act to…