Selling is a skill. The good news? It’s easy to learn. Too many folks think that sales are the result of great ideas or “perfect” products. Meanwhile, salesmanship is under-studied. We’re not talking about some slick process of manipulation. Selling your product — whatever it is — simply requires the right approach. Showing people that your product is worth buying is a practice, one that anyone can apply. Today, we offer 3 steps that encompass the entire sales process. That’s right: no matter the business, physical or digital, high-end or low-end, it all comes down to 3 basic procedures. These 3 steps ensure that your product finds its home in the right market segment. This easy, applicable process is the most effective way to make sure customers get what they need — or in other words, what you sell. You don’t have to be an extrovert. You don’t have to seduce. You just have to introduce people to genuine value. Find out how. Click Play!