#138: How Seth Godin Manages His Life — Rules, Principles, and Obsessions
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February 10, 2016
I expected this episode to be amazing, and Seth 10x’d expectations. He’s incredible. Seth Godin (@thisissethsblog) is the author of 17 bestselling books that have been translated into more than 35 languages. He writes about the way ideas spread, marketing, strategic quitting, leadership, and—most of all—challenging the status quo in all areas. His books include Linchpin, Tribes, The Dip, Purple Cow, and What to do When it’s Your Turn (And it’s Always Your Turn). Seth has founded several companies, including Yoyodyne and Squidoo. His blog (which you can find by typing “Seth” into Google) is one of the most popular in the world. In 2013, Godin was inducted into the Direct Marketing Hall of Fame. Recently, Godin turned the book publishing world on its ear by launching a series of four books via Kickstarter. The campaign reached its goal in just three hours and became the most successful book project in Kickstarter history. In this episode, we cover dozens of topics and stories, including some he’s never…