Crack the Customer Code

Crack the Customer Code

crackthecustomercode.com
Mastering the Business of Customers
268: Microchipping Employees
Aug 21 • 14 min
Jeannie and Adam discuss microchipping employees with RFID devices and how this tech may affect culture and the customer experience. Microchipping employees RFID tags are everywhere, from the microchips that help deter theft in retail settings to…
267: 3 Questions for Employees
Aug 17 • 4 min
Jeannie shares 3 powerful questions to assess and improve employee engagement for better business outcomes. How engaged are your employees? Employee engagement has a direct impact on critical business outcomes. Poorly engaged or actively disengaged…
266: Chip Bell, Innovating Service
Aug 15 • 25 min
Adam and Jeannie interview bestselling author Chip Bell to discover how the best brands are innovating service to create value-unique experiences. Winning customers’ hearts with value-unique experiences We all want customers talking about their…
265: (Tip) Chatbots and Humans
Aug 14 • 10 min
Jeannie and Adam share research and expert tips for getting chatbots and humans to work together in harmony. Are chatbots and humans working well together? Chatbots are here to stay, and new research says we love them! However, we have a long way to…
264: (Tip) Mobile Potential
Aug 10 • 10 min
Adam and Jeannie share tips to unlock your full mobile potential and deliver what customers need most in the moment. What’s your mobile potential? We talk about mobile a lot on this show, but that’s because capabilities and expectations are…
263: Merit Gest, Sales Engagement
Aug 8 • 20 min
Adam and Jeannie interview Merit Gest to discuss powerful sales engagement and onboarding strategies for customer-focused sales teams. Onboarding for outstanding sales engagement Sales is often treated as separate from the customer experience….
262: Ecommerce Still Not Getting It Right
Aug 7 • 9 min
Adam and Jeannie explore recent research about prevailing ecommerce experience pet peeves and offer creative solutions. How does your ecommerce experience stack up? Ecommerce experiences have come a long way since the 90’s, but recent research…
261: Thoughts on First Contact Resolution
Aug 3 • 5 min
Adam shares surprising statistics about first contact resolution, why it’s important, and tips for putting this knowledge to better use. First Contact Resolution (FCR) is not always customer-centric How many steps must a customer take before…
260: Julie Ann Sullivan, Employee Attitudes
Aug 1 • 18 min
Jeannie and Adam interview podcaster and employee attitudes expert Julie Ann Sullivan live from the NSA Influence 2017 conference. Employee attitudes vs overall success While you may have a solid business strategy and great employees, you may still…
259: Predicting Behavior and Risk
Jul 31 • 11 min
Jeannie and Adam discuss creative ways predicting behavior and risk without investing in advanced technology. Predicting behavior is not a new thing Predictive analytics is amazing as it sounds, and the technology is improving rapidly. Machines can…
258: (Tip) Making Sure Your Team Knows Their Goals
Jul 27 • 7 min
Adam and Jeannie share tips for helping employees understand, align, and stay motivated to achieve goals. You’re setting goals, but are they setting in? Everyone sets goals to drive their business forward… But teams, departments, and the…
257: Pat Iyer, Legal Nurse Podcast
Jul 25 • 13 min
Jeannie and Adam interview author and medical liability expert Pat Iyer live from the NSA Influence 2017 conference. Nurse your business to health! Stakes can be high in any business… but imagine if you had legal and medical issues thrown in the…
256: How Not to Hire Idiots When You’re Desperate
Jul 24 • 9 min
Jeannie and Adam know how difficult it is to hire right. Often, organizations feel tremendous pressure to fill open roles, and too often, these rushed hires are poor hires. In this episode, Jeannie and Adam share tips for hiring well you’re under…
255: (Tip) Your Org Chart vs. Your Customers
Jul 20 • 5 min
Jeannie shares 3 tips to prevent organizational structure from negatively affecting the customer experience. How organizational structure creates bad experiences A solid organizational structure is essential to delivering great customer experiences,…
254: Rocky Romanella, Tighten the Lug Nuts
Jul 18 • 25 min
Jeannie and Adam interview Rocky Romanella, author of Tighten the Lug Nuts:The Principles of Balanced Leadership. Achieving balanced leadership Leadership in business means gearing not only yourself, but those around you for success. Too often,…
253: (Tip) Situational Awareness in Customer Service
Jul 17 • 5 min
Jeannie and Adam report live from the National Speakers Association’s Influence 2017 conference to discuss the power of situational awareness in customer service. Employees aren’t really empowered without situational awareness Are your employees…
252: Alison Herzog, Dell Customer Experience
Jul 14 • 25 min
Adam and Jeannie interview Alison Herzog, head of global social business strategy at Dell, about “deep listening” on a large scale. The art of “deep listening” in social business One of the most important elements to designing experiences is…
251: (Tip) 3 OTHER Customer Segments
Jul 11 • 6 min
Jeannie and Adam explore critical customer segments that typically get ignored when designing customer experiences. Are you overlooking critical customer segments? Creating customer segments is a great way to help deliver an easier, more…
250: (Tip) Speed Up Your Customer’s Experience
Jul 10 • 5 min
Adam shares 7 ways to deliver a faster customer experience without sacrificing quality, vital details, or personalization. Who doesn’t want a faster customer experience!? With more on their plates and fewer resources, customers are busier than ever…
249: How Customer Service Training Goes Wrong
Jul 6 • 10 min
Adam and Jeannie discuss several ways customer service training goes wrong, how that impacts the customer experience, and what you can do to fix it. Customer service training done right Companies talk or even brag a lot about the ways they train,…
248: (Tip) 3 Moments of Truth
Jul 4 • 5 min
Adam and Jeannie explore some universal customer tipping points, or moments of truth in the customer journey, for you to examine today. 3 Powerful moments of truth in every customer journey Where are your customers when they decide whether to stay on…
247: (Tip) 3 Powerful Questions
Jul 3 • 3 min
Jeannie shares 3 powerful questions to get actionable feedback from customers. Powerful innovation starts with powerful questions Honest customer feedback is the key to maintaining a strong culture around delivering great experiences, but customers…
246: Chase Clemons, Basecamp’s Customer Service Ethic
Jun 29 • 23 min
Adam and Jeannie discuss Basecamp’s customer service ethic and tackle some of the top challenges faced by support professionals. Fine-tuning your customer service ethic If there’s one thing customer service leaders need support with, it’s…
245: Vicky Smitley, Business Plans and CX
Jun 27 • 11 min
In this special edition “live” from C-Suite Network conference, we discuss the importance of including customer experience in business plans with Vicky Smitley, Vice President of Sales and Marketing at Hearthside Food Solutions. Why is customer…
244: (Tip) The Magic of 1-to-1 Experiences
Jun 26 • 3 min
Adam shares his thoughts on the importance of 1-to-1 experiences as we hand parts of the experience over to technology. 1-to-1 or 1-to-none? Customers interact with your brand on many channels at countless touchpoints, whether there’s a human on…
243: How Corporate Myths Hurt Customers
Jun 22 • 10 min
Adam and Jeannie explore how corporate myths affect culture and customer experience, ways to identify them, and what you can do to set things straight. Corporate myths create bad experiences for your customers. It may sound silly, but organizations…
242: Jason Forrest, The Power of Customer Certainty
Jun 20 • 12 min
In this special edition live from C-Suite Network conference, three-time Stevie Award winner Jason Forrest unlocks the power of customer certainty. Customer certainty and the keys to loyalty We talk a lot about the correlation between sales and…
241: (Tip) Understanding Customer Touchpoints
Jun 19 • 5 min
Jeannie shares tips for understanding customer touchpoints from the customer’s perspective and taking action. Understanding customer touchpoints for what they really are is essential to mapping and evaluating the true customer experience. But…
240: Matt Dixon, Kick-Ass Customer Service
Jun 15 • 34 min
Bestselling author and customer service expert Matt Dixon to uncovers surprising facts and common misconceptions about delivering low-effort service. Think you’re delivering low-effort service? It seems so simple: Reduce customer effort, then…
239: Customer Survey Mistakes
Jun 13 • 14 min
Adam and Jeannie share common customer survey mistakes and how to avoid them to get thoughtful responses. Losing our way with customer survey mistakes Customer surveys are great for getting the feedback we need, learning how to improve our…
238: (Tip) Pay Attention to Your Customers, Or Else
Jun 12 • 5 min
Adam shares tips for embracing showrooming to compete with online retailers. Showrooming is not your worst enemy If you’re a brick-and-mortar retailer, it’s likely that showrooming is becoming a big, if not the biggest. Every day, you open…
237: Peter Friedman, Customer Service Messaging Apps
Jun 8 • 12 min
Adam interviews Peter Friedman, CEO of LiveWorld, a social customer experience company, about the changing landscape of customer service messaging. The age of messaging Today Peter Friedman, CEO of LiveWorld, joins us for a fascinating update on the…
236: (Tip) Customer Experience Sprints
Jun 6 • 6 min
Adam and Jeannie share 3 powerful ideas to make quick progress with customer experience sprints. Streamline your goals with customer experience sprints Have you heard of business sprints? The idea is to put most long-term goals aside, then focus…
235: Customer Experience Touchpoint Tips
Jun 5 • 4 min
What is a customer experience touchpoint? Jeannie shatters common myths and shares tips for a more customer-centric and actionable approach. How does a CX pro define “customer experience touchpoint?” Customer touchpoints make up your…
234: Tips for Customer Service Bots
Jun 1 • 7 min
Are you using customer service bots? So much can go wrong! With Adam and Jeannie to help, you can use them to save time AND deliver better experiences. Customer service bots create customer service nots! If you’ve been a regular listener, then you…
233: (Tip) Beware of Organizational Conformity
May 30 • 3 min
Adam explains the neuroscience behind different types of organizational conformity, how they help or harm your business, and how to strike a good balance. Organizational conformity: The good and the bad Adam says, “the impetus to conform is strong…
232: Negative Emotions Have a Bigger Impact on CX
May 29 • 13 min
Adam and Jeannie discuss neuroscience and new study data to better understand the emotional impact on CX. Understanding your impact on CX We hate to be a downer, but improving customer experience isn’t all about thinking positive. As you push…
231: (Tip) Undercover Bosses
May 25 • 5 min
Jeannie attacks customer experience lip service head-on with tips for turning customer-centricity into action. Undercover bosses in the real world Are you familiar with the CBS television show Undercover Boss? CEOs literally go undercover as…
230: (Tip) Connecting Customer-Centricity to Action
May 23 • 5 min
Jeannie attacks customer experience lip service head-on with tips for turning customer-centricity into action. Walking the customer-centricity talk Business leaders talk a lot about being customer-centric, but honestly, most of them are just talking….
229: Dan Gingiss, Social Customer Care
May 22 • 29 min
Adam and Jeannie interview Dan Gingiss, author of Winning at Social Customer Care: How Top Brands Design Engaging Experiences on Social Media. It’s time to own social customer care Providing great customer service is important, no matter what channel…
228: (Tip) All Customers want These Things
May 18 • 3 min
Adam and Jeannie share three things all customers want from the experience, regardless of what they do or do not ask for. What do customers want from your experience? All customers are different, have different goals, and may run into different…
227: (Tip) Majoring In the CX Minors
May 16 • 4 min
Adam shares tips for preventing small details from spoiling an otherwise great overall customer experience. Small details are a big deal! We usually perceive the phrase “majoring in the minors” as a bag thing, but it’s different when we’re…
226: Let’s Talk About Airline Customer Service
May 15 • 17 min
Adam and Jeannie share some lessons we can all learn from recent airline customer service disasters. What can we learn from airline customer service? There’s been so much in the news about airline customer service, it’s time we talk about it here…
225: (Tip) Signs of CX Success
May 11 • 4 min
Adam and Jeannie share tips for gauging your organization’s CX success. If you’re joining us today, your organization is either customer-focused or taking steps to deliver a better overall experience in the future. But there’s no universal road…
224: (Tip) 3 CX-Defeating Phrases
May 9 • 5 min
Jeannie shares tips for recognizing and eliminating CX-defeating phrases from your organization. Is your team infected with CX-defeating phrases? One of the things we love about customer experience is that subtle changes can make a big difference….
223: Mo Gawdat: Engineering Happiness
May 8 • 29 min
Adam and Jeannie discuss engineering happiness for true success with Mo Gawdat, author of Solve for Happy. Engineering happiness for true success We often think to ourselves that if we get what, where or who we want in our lives, we’ll be…
222: (Tip) Instilling Culture Throughout the Organization
May 4 • 3 min
Adam and Jeannie report from Medallia’s Experience-17 conference to discuss common challenges and benefits of instilling culture throughout organizations. Instilling culture throughout big brands Creating or shifting culture is not easy in any…
221: (Tip) The Wisdom of Your Team
May 2 • 3 min
Adam shares tips for leveraging the wisdom of your team as internal consultants to gain powerful customer-focused insights. Activate your internal consultants There’s no doubt that gaining the true outside-in perspective often means bringing in a…
220: Future Customer or Present Customer?
May 1 • 5 min
Adam and Jeannie discuss balancing innovation around the needs of the future customer with those of the present customer at Medallia’s Experience-17 conference. Is your future customer more important than today’s? Brands are investing a lot…
219: (Tip) Consistency Across Multiple Brands
Apr 27 • 4 min
Adam and Jeannie report from Medallia’s Experience-17 conference to bring you insights from MGM’s outstanding multi-brand consistency. Multi-brand consistency creates multi-brand loyalty We talk a lot about how to close the gaps between the…
218: (Tip) Lessons from Former Customers
Apr 25 • 3 min
Jeannie shares tips for using insight from former customers to improve the experience for current and future customers. What can we learn from former customers? We thrive on customer feedback to continue improving service and the overall experience,…
217: Jill Schiefelbein, Dynamic Communication
Apr 24 • 30 min
Change your perspective and approach at communication with Jill Schiefelbein, author of Dynamic Communication. Dynamic communication for dynamic experiences We communicate a lot in business, and in many ways, business is actually built on…
216: The Right Way to Complain
Apr 20 • 11 min
Adam and Jeannie discuss how to get the best results when you complain as a customer. What do you gain when you complain? We talk a lot about how to handle customer complaints, but we’re switching it up a bit today! We’ve all had those experiences…
215: (Tip) Losing Control of the Customer Experience
Apr 18 • 4 min
Adam shares tips for keeping your customer experience consistent with third parties or subcontractors. Keeping customer experience consistent in a gig economy Consistency is a key element to customer experiences that drive loyalty, but that can be…
214: Who Drives Customer Experience?
Apr 17 • 13 min
Adam and Jeannie clear the hype and buzzwords to really find out who drives customer experience in your organization, and how. Who drives customer experience? Chief Customer Officer, Chief Experience Officer, Customer Success Officer, Chief of…
213: (Tip) Customer Experience ROI Tips
Apr 13 • 5 min
Adam and Jeannie share simple but effective tips for calculating customer experience ROI. The elusive customer experience ROI Calculating the return on any investment can be challenging. And when it comes to the ROI of customer experience, many…
212: (Tip) Start Innovating for YOUR Customers
Apr 11 • 3 min
Jeannie shares tips for innovating when and how it’s needed the most, despite what the competition is doing. Are you innovating for the greater good of your customers? Competition is fierce! So it’s easy to think it’s necessary gauge…
211: Marcus Sheridan, They Ask, You Answer
Apr 10 • 36 min
Marcus Sheridan, author of They Ask You Answer, shares powerful, proven ways to build trust and increase sales through content. Marcus Sheridan, Sales Lion You want to increase sales, but you don’t have unlimited funds for advertising……
210: (Tip) Educating Customers on Products
Apr 6 • 4 min
Adam and Jeannie share tips for educating customers to increase customer success and reduce support issues. Educated customers are return customers! Have you ever been really excited to try a new product or service, then realized it’s way more…
209: (Tip) Do You Have the Resources for Service?
Apr 4 • 3 min
Adam shares tips to make sure you have adequate resources for service that’s consistently great. Do you have the right resources for service? We know what kind of service experience we want to deliver, but sometimes don’t consider the resources…
208: Can You Predict Customer Behavior?
Apr 3 • 12 min
Adam and Jeannie share unconventional but powerful ways to predict customer behavior. Can you predict customer behavior? We often look to past behavior to predict customer behavior for the future. However, we often have little past behavior to build…
207: (Tip) How to Turn Away Customers
Mar 30 • 4 min
Adam and Jeannie share tips and best practices for when you need to turn away customers for the greater good. Have you ever had to turn away customers? Maybe there was a time you really should have! When you’re over capacity or getting dangerously…
206: (Tip) The Role of the CX Evangelist
Mar 28 • 3 min
Jeannie shares expert tips for becoming a CX evangelist or hiring the right person to fill this role in your organization. Do you need a CX evangelist? Customer experience roles are evolving and expanding like never before. Leaders know…
205: Colin Shaw, The Intuitive Customer
Mar 27 • 29 min
Today we transcend the plateaus of current customer experience understanding with Colin Shaw, founder of Beyond Philosophy and co-author of The Intuitive Customer. Creating loyalty with The Intuitive Customer So many companies are…
204: (Tip) Customer Service Leadership
Mar 23 • 3 min
Adam shares expert tips for the most effective customer service leadership in any industry. Achieving world class customer service leadership Effective leadership is more than just telling people what to do, especially if you want a team that…
203: (Tip) B2B vs. B2C Customer Experience
Mar 21 • 5 min
Adam and Jeannie discuss key distinctions to handling B2B vs. B2C customer relationships. B2B vs. B2C customer experience Customer experience is all about people, regardless of whether it’s a B2B or B2C relationship. Core customer experience…
202: Customer Service Tech
Mar 20 • 11 min
Adam and Jeannie look at customer service tech from the past, present and future to help you take the risks out of upgrading. Customer service tech: Helpful or harmful? Businesses of all kinds are implementing artificial intelligence and other cutting…
201: (Tip) User Experience vs. Customer Experience
Mar 16 • 4 min
Jeannie shares tips and distinctions for delivering an excellent overall customer experience to those who your digital products and services. User experience vs, customer experience: Is there a difference? Your rock star dev team has created an…
200: Our Special 200th Episode
Mar 14 • 21 min
Adam and Jeannie celebrate our 200th episode by sharing actionable takeaways and thought-provoking quotes from some of our most inspiring guests. 200 strong and growing! We’re thrilled to announce our 200th episode, so we thought we’d bring you…
199: Graeme Newell, For Purpose Corporations
Mar 13 • 22 min
Graeme Newell, co-author of Red Goldfish, returns to share the secrets of building a brand following through social purpose. Building loyalty with social purpose Graeme Newell is back to talk about a growing trend with businesses today, which is…
198: (Tip) No Cost Ways to Please Unhappy Customers
Mar 9 • 3 min
Adam shares tips to please unhappy customers without breaking the bank. What do unhappy customers really want from you? Customers may accept and even appreciate perks and comps as part of an issue resolution, because who doesn’t like free stuff!?…
197: (Tip) Using Customer Personas
Mar 7 • 7 min
Get amazing insights from customer personas by creating and using them better with expert tips from Adam and Jeannie. Getting the most from customer personas Customer personas are typically used as a heuristic to understand customers in a sales…
196: Innovating with Customers
Mar 6 • 14 min
Adam and Jeannie discuss ways of innovating with customers to deliver the experiences they need the most. Are you innovating with customers? When we think of innovation, we generally think of huge product launches and paradigm-shifting technology that…
195: (Tip) Building a CX Team
Mar 2 • 3 min
Jeannie shares expert tips and guidelines for building a customer experience team that scales efficiently and aligns with organizational goals. Building a customer experience team When it comes to building customer experience teams, leaders often…
194: (Tip) Taking Negative Interactions Personally
Feb 28 • 5 min
Adam and Jeannie share quick tips and a little neuroscience to keep negative interactions from causing poor service and employee burnout. Are your agents emotionally trained to handle negative interactions? From dealing bad tempers to outbursts and…
193: Amy Downs, Customer Success
Feb 27 • 27 min
Chief Customer Success and Happiness officer Amy Downs of Lifesize outlines her strategic path to a 79-point increase in Net Promoter Score. Customer success and happiness: A mini case study Customer experience is gaining traction! But when we think…
192: (Tip) Internal Customer Service
Feb 23 • 3 min
Adam shares tips and best practices for understanding and providing great customer service through a focus on internal customer service. Internal customer service matters. A lot. Be they co-workers, vendors or partners, others are depending on you to…
191: (Tip) Outsourcing Customer Service
Feb 21 • 4 min
Adam and Jeannie share tips for outsourcing customer service without outsourcing your integrity and values. Outsourcing customer service Outsourcing has an ambiguous reputation, often being mentioned in negative context. But whether your company needs…
190: Social Media with Colleagues
Feb 20 • 18 min
Adam and Jeannie share facts and stories to help you decide how and when to engage on social media with colleagues and customers. Social media with colleagues Are you Facebook friends with co-workers? What about clients, or your boss? Should you be?…
189: (Tip) Understanding Your Competitor’s Customer Experience
Feb 16 • 3 min
Jeannie shares quick tips for gathering intelligence to better understand your competitor’s customer experience and how yours measures up. Have you evaluated your competitor’s customer experience? Customers are certainly judging your customer…
188: (Tip) Show Your Customers The Love
Feb 14 • 5 min
In this special Valentine’s Day edition, Adam and Jeannie share simple ways you can show your customers the love! Show customers some love! If you’re listening today, that must mean you love your customers. Where would you be without them!? A great…
187: Jacqueline Jasionowski, Improving Customer Experience
Feb 13 • 25 min
Adam and Jeannie interview Jacqueline Jasionowski about how improving customer experience at BMW is breaking the car-buying mold and differentiating the brand. Improving customer experience to stay on top BMW has a long record of…
186: Bobby Albert, Creating Culture
Feb 11 • 19 min
Today we discuss building culture that drives both revenue and a great working environment with author Bobby Albert, author of Principled Profits—Outward Success Is an Inside Job. About our guest Bobby Albert, who led a small, local family business…
185: (Tip) When Customers Cross The Line
Feb 9 • 3 min
Adam shares some of the best ways you and your employees can stand up for yourselves when customers cross the line into unacceptable behavior. Customers’ needs come first, until they cross the line… Customers may say some unpleasant things when…
184: (Tip) Warming Up Cold Calls
Feb 7 • 3 min
Adam and Jeannie share helpful tips for quickly turning cold calls into opportunities to spark meaningful relationships. Cold calls: Must they be so cold!? Sometimes making cold calls is still necessary. The idea is usually to start a new…
183: Online Reviews More Important Than Ever
Feb 6 • 11 min
We’ve learned some startling facts about how online reviews affect the decisions your customers make, so we’re sharing tips on how to take action today. Your customer journey includes online reviews Adam and Jeannie have been…
182: (Tip) Advocating for Customers
Feb 2 • 3 min
Jeannie shares a few simple ways advocating for customers can greatly improve overall experience and what any organization can do to get started. “Who’s advocating for customers in your organization?” No matter how buried you are in day-to-day…
181: (Tip) Handling Outrageous Customer Demands
Jan 31 • 3 min
Adam and Jeannie discuss tips for dealing with outrageous customer demands the right way. I’m sorry, you want what? When!? People are sometimes just irrational… Or, are they? Sooner or later, you’ll eventually be faced with outrageous customer…
180: John DiJulius, The Customer Service Revolution
Jan 30 • 34 min
Bestselling author John DiJulius shares what it takes to join the Customer Service Revolution and differentiate your brand with world-class service. Will you survive the Customer Service Revolution? In today’s connected world, the traditional ways…
179: (Tip) Staffing Automated Customer Service
Jan 26 • 3 min
Adam shares tips for using automated customer service while keeping in tune with customers and preventing disasters. Preventing automated customer service disasters Automated customer service can help to create a smoother, more convenient process…
178: (Tip) Non-Financial Employee Incentives
Jan 24 • 4 min
Adam and Jeannie share tips for creating employee incentives that don’t break the bank. No budget for employee incentives? You have great employees who need to feel rewarded, but don’t necessarily have a budget for bonuses and pay…
177: The ROI of Customer Experience
Jan 23 • 5 min
Adam and Jeannie share tips for calculating the ROI of customer experience improvement in your organization. Show us the numbers! Convincing executives to invest in customer experience improvement can be tricky, and you may need some convincing…
176: (Tip) Hiring a Customer-Centric Employee
Jan 19 • 3 min
Jeannie shares expert hiring tips to avoid costly mistakes and bring in a truly customer-centric employee who is a great addition to your team. What makes a customer-centric employee? Picking a candidate with the…
175: (Tip) How Business Schools Can Add Customer Experience
Jan 17 • 3 min
Adam and Jeannie are Champions from the customer-centric school of Hard Knocks, and they’re sharing a few things that are missing from the typical curriculum at business schools. What’s missing from business schools? Business schools traditionally…
174: Robert Scoble, Augmented Reality and the Fourth Transformation
Jan 16 • 35 min
Today we discuss the business impact of augmented reality now and in the future with technology titan and “The Fourth Transformation” co-author Robert Scoble. Augmented Reality: Coming to a business near you “It’s clear that the world is going…
173: (Tip) Resolving Customer Service Issues
Jan 12 • 3 min
Adam shares best practices for resolving customer service issues and a simple time-tested process you can share with your front-line associates. Rocking your worst customer service issues Many customer-facing employees benefit greatly when…
172: (Tip) Personalizing the Customer Experience
Jan 10 • 2 min
Adam and Jeannie share a few valuable tips about personalizing the customer experience. Taking the experience personally With so many great ways to access and leverage customer data, companies are getting creative about personalizing the customer…
171: This Podcast in 2017
Jan 9 • 4 min
Are you ready for 2017? Adam and Jeannie share some announcements about what’s coming to Crack the Customer Code this year. Announcing exciting changes for the new year! We’ve had a long holiday season, but we’re back! And to kick off the…
170: What’s Happening Next
Nov 28, 2016 • 5 min
Adam and Jeannie discuss exciting new changes to make your favorite customer-focused business podcast even better in 2017. What’s happening next for Crack the Customer Code? We’ve had an exciting year on the podcast, and we’re so thankful…
169: Election Day Customer Experience Lessons
Nov 17, 2016 • 16 min
Today we discuss how the results from the recent US Election Day betrayed the projections made from massive amounts of data. Every day is Election Day in business In the months leading up to the recent US election, tens of millions of dollars were…