Subscription Stories: True Tales from the Trenches

Subscription Stories: True Tales from the Trenches

robbiekellmanbaxter.com/podcast
Subscription models are crazy powerful. Savvy small companies can easily deploy them to knock huge Goliaths off kilter. We’ve seen it in entertainment, software, hardware, news, retail, hospitality—the list goes on. In her podcast series, Robbie Kellm


Thrive Global’s Jennifer Mazzon: Building a Forever Transaction through Subscription Products
Aug 5 • 33 min
A good product manager “meets customer needs and solves customer problems and fuels the business”. Jennifer Mazzon, Chief Product Officer at Thrive Global, joins Robbie to discuss her experience as a product expert. They cover finding the right team, how…
Kurbo’s Joanna Strober on a Digital Program to Make Kids Healthier
Jul 27 • 42 min
“Our goal is to teach forever habits.” Joanna Strober has reimagined the youth weight loss industry through her wellness program, Kurbo. Tune in to hear Joanna talk with Robbie about the role of a human coach in a digital program, how to communicate with…
Inspirato’s Brad Handler on Revamping a Thousand-Year-Old Industry
Jul 27 • 44 min
“Life is too short to play vacation roulette”. Brad Handler and his brother Brent are vacation entrepreneurs who incorporate membership and subscription into their luxury travel service, Inspirato. Brad joins Robbie to discuss the importance of…
About Subscription Stories
Jul 20 • 2 min
Subscription models are crazy powerful. Savvy small companies can easily deploy them to knock huge Goliaths off kilter. We’ve seen it in entertainment, software, hardware, news, retail, hospitality—the list goes on. In her podcast series, Robbie Kellman…