SaaS District

SaaS District

horizencapital.com
Top rated SaaS podcast for entrepreneurs and investors. Learn how to optimize your growth strategy for your SaaS startup from beta all the way to exit. We cover topics topics such as investing, acquisitions, leadership, B2B sales, growth marketing, scaling, hiring, conversion optimization, productivity, bootstrapping, venture capital, private equity and innovation. By sharing industry leader expertise, we want you to implement the best proven tactics to help you scale your SaaS company.


#21 Where to Invest Your Digital Marketing Budget in 2020 with Neil Patel
Jul 2 • 26 min
Neil Patel is an entrepreneur, angel investor, and analytics expert who specializes in SEO and digital marketing, he has co-founded several marketing tech. companies including KissMetrics, Hello Bar, and Crazy Egg. He also now runs his own ad agency…
#20 How to Land More Clients with Your Proposals and Launch a Spin Off Product in A Very Competitive Market with Ruben Gamez
Jun 30 • 34 min
Ruben Gamez is a specialist in Bootstrapping, marketing, User Experience, and software development, he is the founder of Bidsketch, a professional web app focused on designing, tracking, and customizing proposals in no time. In the past, Ruben owned…
#19 Leading the World’s Largest Online Workplace (UpWork) and What is The Future of Work with Gary Swart
Jun 25 • 54 min
Gary Swart is a tech and healthcare investor at Polaris Partners and a former executive with experience in general management of all size organizations, including leading sales, operations, staffing, and strategy. Up until April 2014, Gary was the CEO of…
#18 Why you Should Always Stick to Your Values When Building and Growing Your Startup with Peldi Guilizzoni
Jun 23 • 44 min
Peldi Guilizzoni is the Founder and CEO of Balsamiq, a fully bootstrapped ISV focused on prototyping UI/UX. After studying Computer Science in Italy he moved to San Francisco, where he worked for a couple of years. Through his experience at adobe systems…
#17: Why Human Experience, as an Investment, Enhances the SaaS Onboarding Experience with Andy Mura
Jun 18 • 60 min
Andy is an expert on Marketing, Business Strategy, Leadgen, SaaS, Digital Transformation, User Onboarding, and UX. He is a marketer, founder, speaker, and mentor with over 10 years of experience in SaaS, Digital Transformation, and Growth. Andy’s focus is…
#16: Using Storytelling, Unsuccessful Exit, and Adaptive Marketing to Grow your Marketplace with Murali Satagopan
Jun 16 • 44 min
Murali Satagopan is a strong marketer and storyteller who loves communication and solving problems in the web space. He founded a company, got funded, grew it big and then had an unsuccessful exit where he left with no money and lots of experience. He…
#15 How To Stand Apart From your Competitors through Better Product Positioning and Messaging with Praval Singh
Jun 11 • 46 min
Praval is an expert at brand, product positioning & messaging, go-to-market strategy, demand generation, and content-led marketing initiatives. He is a serial entrepreneur and has co-founded several start-ups. He worked as a freelance content marketer for…
#14: How to Create an Epic Content Marketing Plan for your B2B SaaS Company with Bree Brouwer
Jun 9 • 42 min
Bree Brouwer is a specialist in the B2B SaaS and online video industries. She has created blog posts that landed on the #1 and #2 spots in Google search for their respective keywords, re-written home page copy which increased product downloads by more…
#13: Using an Omnichannel Approach In your Marketing Campaigns to Drive More Sales for your Startup with Rytis Lauris
Jun 4 • 40 min
Rytis Lauris (@RytisLauris) is a serial entrepreneur of various start-ups, and an expert on E-commerce, Online Marketing and Email Marketing. In 2009, he was the Founder of Treenex, which was a company focused on environmental services. Rytis was also the…
#12: How to Get Your First 100 Customers with Confidence and Clarity with Asia Orangio
Jun 2 • 43 min
Asia Orangio joins us for a 1-on-1 interview, where her focus is on working with early-stage startups and high-growth technology companies. She is an expert at helping SaaS companies define their go-to-market strategy, craft a data-driven approach to…
#11: How to Make Better Decisions Around Cost Management with Hani Abdou
May 28 • 32 min
Hani is Founder and CEO of Tradogram, an online purchasing system that helps businesses manage their purchasing process and control their business spending. Tradogram also offers advising and coaching for organizations on the implementation and…
#10: How Podcasting Can Still be a Powerful Marketing Channel for Your Startup with Tom Hunt
May 26 • 30 min
Tom Hunt has experience at building several startups and SaaS businesses from scratch. After graduating from the Imperial College in London, he decided to build Virtual Valley, a marketplace connecting online entrepreneurs and virtual assistants from…
#9: How to Find your Next Disruptive Ideas for your Startup with Dan Sallis
May 21 • 42 min
In today’s episode, Dan Sallis joins us for a 1-on-1 interview on the SaaS District podcast. Dan is a Software Architect and Database Designer. He is an expert in Software Development, E-commerce, Enterprise Software and Strategic Planning. He is also a…
#8: Validating and Building your Startup through Industry and Corporate pain points with Thomas Petersen
May 19 • 52 min
In today’s episode, Thomas Petersen (@Hello_World) joins us for a 1-on-1 interview on the SaaS District podcast. Thomas is a serial entrepreneur and startup expert in Service & Product Design, Innovation, Branding, UI/UX and just generally building great…
#7: Bootstrapping Your Startup to Acquisition with Einar Vollset from TinySeed
May 14 • 31 min
Einar (@einarvollset) is currently the Co-Founder and General Partner at Tinyseed, a remote-based startup accelerator designed for early stage, bootstrapped SaaS Founders which provides funding, community, guidance, advice and mentorship. He is also the…
#6: How to Unlock your Potential and Become a More Effective CEO and Leader for your Startup with Mark Green
May 12 • 45 min
Mark (@MarkEGreen) is a Speaker, Author, Strategic Advisor and a Business & Leadership Growth Coach. He facilitates workshops with executive teams to help them stay on track, hit their goals and continue growing. He coaches CEOs and executive teams all…
#5: Generating High Quality B2B Leads Through LInkedIn for Your Startup with Isaac Anderson
May 7 • 45 min
Isaac (@realzeeko) has his LinkedIn Industry Top 1% SSI certification meaning. Meaning he is an all LinkedIn Expert. Including marketing, consulting, conversion optimization, and business strategy. He was the former COO at an online marketing agency, TEV…
#4: How to Validate and Launch a Successful Product in the Market with Mike Watts
May 7 • 45 min
In this episode, Mike Watts (@mike100w) joins us for a 1-on-1 interview on the SaaS District podcast. Mike is an experienced entrepreneur who has 6 startup companies under his belt including founding three consecutive multi-million dollar companies in the…
#3: How to Run More Effective Growth Experiments with Your Startup with Emilia Chagas, CEO of Growth Hackers
May 7 • 48 min
In today’s episode, Emilia Chagas joins us for a 1-on-1 interview on the SaaS District podcast. Emilia is an expert in online marketing, enterprise content management, content strategy, growth hacking, and entrepreneurship. She started her career as a…
#2: How to Manage your Startup Through Uncertainty with Arvind Jha
May 7 • 38 min
In this episode, Arvind Jha(@jalajboy) joins us for a 1-on-1 interview on the SaaS District podcast. Arvind is the director and co-founder at Pariksha Labs, a software consulting and development company working with global start-ups and SMEs. He’s the…
#1: How to Create Sustainability in Your SaaS Business with Josh Patrick
May 7 • 46 min
In this episode, Josh Patrick joins us for a 1-on-1 interview on the SaaS District podcast. His specialty is helping private business owners grow and create more value in their business. He has over twenty years of experience as an adviser to private…
Episode Zero: Welcome to SaaS District
May 7 • 3 min
We’re Live! Time to learn more about everything SaaS. In this episode, our host Akeel Jabber introduces himself and the new SaaS District Podcast. Akeel is a former petroleum engineer turned entrepreneur investor. He runs a micro private equity firm…