Creating a Brand

Creating a Brand

creatingabrandpodcast.com
Creating a Brand is a top 20 entrepreneurship podcast that releases weekly masterclass interviews. Join Alex Sanfilippo as he shares actionable content from successful leaders and subject matter experts on topics that help entrepreneurs make their firs…


How to Achieve Work-Life Balance in an Overworked World with Travis Parry
Oct 20 • 32 min
Work-Life balance has been called unobtainable, or even a myth by many business professionals. But Dr. Travis Parry has a different perspective. According to Dr. Travis and his 10+ years of research, achieving balance is possible, and should be pursued…
5 Laws for Becoming a Successful Salesperson with Bob Burg
Oct 13 • 34 min
Sales is a topic that I consider to be a lost art. Being a great salesman or saleswoman is a rare skill to find in today’s world. We prefer to hide behind our marketing and funnels. But the ability to sell is a skill that leads to success. In this…
Everything You Need to Know About Hiring a Virtual Assistant with Nathan Hirsch
Oct 6 • 37 min
Have you ever considered hiring a Virtual Assistant? There are many entrepreneurs who take full advantage of the benefits that VAs have to offer, while others have never explored what a VA can do for them. In this episode, Nathan Hirsch shares a 4-part…
Discovering What You Were Meant to Do with Jeff Goins
Sep 29 • 34 min
Do you know what you are meant to do with your life and work? Is what you’re currently doing what you know you are meant to do? In this episode, Jeff Goins shares his story of leaving a comfortable life to step into what he was made to do which,…
How to Write and Publish a Book in Less Than 90 Days with Chandler Bolt
Sep 22 • 29 min
In this episode, Alex Sanfilippo interviews Chandler Bolt on his book “Published”.Here are a few points they cover. (See full show notes at our blog link at the bottom.)Looking for Your WhyYou need to define “why” from a reader’s perspective and “why”…
3 Ways to Become a Great Connector with Michelle Tillis Lederman
Sep 15 • 27 min
In this episode, Alex Sanfilippo interviews Michelle Tillis Lederman on her latest book the Connectors Advantage.They highlight 3 points from the book. 1. Connectors are open and accepting. 2. Connectors believe in abundance.3. Connectors have a…
How to Land Speaking Engagements with Grant Baldwin
Sep 8 • 26 min
Many entrepreneurs wonder how to land speaking engagements; especially paid speaking gigs! In this episode, we cover 4 steps for becoming a successful public speaker.In this episode, Alex Sanfilippo talks with Grant Baldwin about his book The Successful…
How to Turn Your Customers Into Lifelong Fans with Joey Coleman
Sep 1 • 49 min
In this episode, Alex Sanfilippo interviews Joey Coleman on the 8 phases of customer experience.The 8 phases of the customer experience:· Phase 1: Assess· Phase 2: Admit· Phase 3: Affirm· Phase 4: Activate· Phase 5: Acclimate· Phase 6: Accomplish· Phase…
Becoming the Most Captivating Person in the Room with Vanessa Van Edwards
Aug 25 • 29 min
In this episode, Alex Sanfilippo interviews Vanessa Van Edwards on becoming the most captivating person in the room.Vanessa answer’s the following questions.What is the best way to work a room?How do you make a great impression?How should we position…
3 Keys to High-Performance with Alan Stein Jr.
Aug 18 • 32 min
In this episode, Alex Sanfilippo and Alan Stein Jr. talk about Alan’s book “Raise Your Game” and self-care as an entrepreneur.”Success is what you do all the time”What does this mean? Whatever you are trying to achieve will be a direct result of your…
How to Build a Strong Inner Circle with Ivan Misner
Aug 11 • 24 min
In this episode, Alex Sanfilippo interviews Dr. Ivan Misner on his book “Who’s in Your Room?”“You are the average of the 5 people you spend the most time with - Jim Rhone?”Dr. Ivan Misner, what is the metaphorical room?Imagine, you spend your whole…
Saying Less to Get More from Your Next Pitch with Brant Pinvidic
Aug 4 • 35 min
In this episode, Alex Sanfilippo is interviewing Brant Pinvidic on his book “The 3 Minute Rule”.Brant will answer these questions for us:What is the 3 minute rule?How do we use the 3 minute rule?Why should we use the negative?For full show notes visit:…
How to Build Lasting Friendships and Why They Matter with Shasta Nelson
Jul 28 • 33 min
In this episode, Alex Sanfilippo interviews Shasta Nelson on building friendships that last and why they matter.Shasta will cover the following points:3 things come up in all of our relationship studies that show how we feel more connected to people:1….
How to Handle Haters, Trolls, and Complaints with Jay Baer
Jul 21 • 28 min
In this episode, Alex Sanfilippo interviews Jay Baer on Hugging your Haters!They go over 2 different types of complaints:1. On-stage2. Off-stageThey also speak about the Playbook for handling on-stage complaints:1. Listen Harder – You have to find…
Leading in The Midst of Uncertainty with Steve Gutzler
Jul 14 • 29 min
In this episode, Alex Sanfilippo is talking with Steve Gutzler about how to lead during uncertain times. They go over 3 points from Steve’s new book. Shift 1 – From Victim to Leader👨‍💼👩‍💼Shift 3 – From Black and White to High Definition📺Shift 5 – From…
7 Steps for Building a Successful Online Business with Alex Sanfilippo
Jul 7 • 18 min
In episode 054, we are celebrating the first anniversary of the Creating a Brand Podcast! With this celebration we have Alecia Sanfilippo interviewing Alex Sanfilippo on the top 7 steps to building a successful online business. #1. PURPOSE“When you…
Fix This Next to Grow Your Business with Mike Michalowicz
Jun 30 • 26 min
Have you ever felt buried or paralyzed by the work you have to do on a daily basis? Or have you ever been unsure of what your next move should be in order to continue to grow your business? Mike Michalowicz is going to help us understand where to focus…
How to Control Your Attention and Choose Your Life with Nir Eyal
Jun 23 • 39 min
Are you easily distracted? Do you start your day with an idea of how it’s going to go but by the end of it realize you didn’t get everything accomplished? Do you ever wonder where the time goes? If you answer yes to these questions, Nir Eyal has a…
Discovering Purpose and Meaning for Your Life with Sho
Jun 16 • 23 min
Discovering purpose and meaning for your life relates to your brand more than you may think. Many people have no idea where to begin and I’ll admit, this is a topic that often-entire books cannot even capture. Today we learn from Sho. He is a man who…
How to Grow Your Business Like Amazon with Steve Anderson
Jun 9 • 28 min
What Jeff Bezos has accomplished with Amazon is one of the greatest entrepreneurial accomplishments. This episode explores how he made it happen. Alex and Steve discuss the 4 cycles that Steve has found in the Bezos Letters. 1. Test2. Build3….
3 Ways to Be an Effective Fundraiser with Kara Logan Berlin
Jun 2 • 27 min
Effectively raising capital for a business start up and (or) finding donors to fund a meaningful nonprofit is often what will make or break a new project or business. Kara Logan Berlin explains the three most important things we can do to become an…
How to Start a Business That Makes Money with Dane Maxwell
May 26 • 25 min
Do you want to start a business that makes money? Or do you want to make more money with your business? I believe you’d answer this question the same way I do, which is YES. Dane Maxwell explains how we can achieve this.In this episode, Alex is talking…
4 Distinctions Between Millionaires and the Middle Class with Keith Cameron Smith
May 19 • 27 min
If you want to live a successful and fulfilled life, these 4 distinctions between millionaires and the middle class are for you!In this episode, Alex Sanfilippo discusses the book “The 10 Distinctions Between Millionaires and the Middle Class” with the…
Creating an Exceptional Life of Success with John Mitchell
May 12 • 32 min
Do you want to live a more successful life? This scientifically proven 12-minute-a-day mental technique will improve your outcomes in life and business.In this episode, Alex Sanfilippo and John Mitchell discuss his 12-minute a day methodology that will…
4 Steps to Effectively Pivot your Business with Jenny Blake
May 5 • 29 min
Your long-term success in life and business will depend on your ability to adapt and adjust. Here’s how to effectively pivot your business!In this episode, Alex Sanfilippo and Jenny Blake talk about how to effectively pivot your business in 4…
Discovering Your Voice with Dan Cumberland
Apr 28 • 31 min
Discovering your voice as a creator is one of the greatest things you can do for yourself and for your business. This episode explores how to find your voice and to grow in it.In this episode, Alex Sanfilippo interviews Dan Cumberland about discovering…
The Art of Stress-Free Productivity with David Allen
Apr 21 • 35 min
Learn how to get more accomplished while stressing less. These five steps will teach you how to achieve stress-free productivity!In this episode, Alex Sanfilippo interviews David Allen on his Getting Things Done Methodology and the Art of Stress-Free…
From ZERO Subscribers to 6 Million on YouTube with Devinsupertramp (Devin Graham)
Apr 14 • 27 min
Devinsupertramp is one of the most successful YouTube channels. Today, Devin shares his journey with us for going from ZERO to 6 million subscribers!In this episode, Alex Sanfilippo and Devin Graham talk about how Devinsupertramp went from zero…
What it Takes to Become Successful with John Lee Dumas (Entrepreneurs on Fire)
Apr 7 • 18 min
To be a successful entrepreneur in today’s world, you must commit to three main things: productivity, discipline, and focus.In this episode, Alex Sanfilippo asks John Lee Dumas of Entrepreneurs on Fire, what it takes to become successful. #1….
Why You Should be a Guest on Podcasts with Jessica Rhodes
Mar 31 • 33 min
Looking for more exposure for your product or service? Start being a guest on podcasts! Podcast guesting is the #1 marketing tactic in 2020.In this episode, Alex Sanfilippo and Jessica Rhodes talk about why you should be a guest on a podcast.Here are…
How to De-Risk the Move to Self-Employment with Matt Baker
Mar 24 • 36 min
If you’re considering making the move to self-employment from a traditional job, this episode is going to help you de-risk the move to full time entrepreneurship!In this episode, Alex Sanfilippo and Matt Baker discuss how to de-risk the move to…
Unleashing the World’s Most Powerful Marketing Force with David Meerman Scott
Mar 17 • 36 min
If you want to unleash the superpower of sales and marketing into your business, you need to create fandom around your product or service. Here’s how you create fans!In this episode, Alex Sanfilippo interviews David Meerman Scott on his book…
4 Ways to Feel Less Stressed and Anxious with Rebekah Lyons
Mar 10 • 33 min
This podcast episode is about investing in yourself. It’s about renewing life and restoring order. These are the rhythms of renewal for living successfully!In this episode, Alex Sanfilippo and Rebekah Lyons discuss 4 ways to feel less stressed and…
How to Build a Website that Makes Money with Jim Harmer and Ricky Kesler from Income School
Mar 3 • 38 min
This podcast episode contains a proven method for creating a website that makes money. If you want to earn an income with a website, here’s how!In this episode, Alex Sanfilippo interviews Jim Harmer and Ricky Kesler about building a website that makes…
Uncovering Your Cloud Nine Life with Jordan Gross
Feb 25 • 33 min
Are you living your most ideal life? This podcast episode explains how to live your cloud nine life and improve yourself to living the most successful version of yourself.In this episode, Alex Sanfilippo and Jordan Gross talk about how to uncover your…
How to Build a Million Dollar Business with Kelly Roach
Feb 18 • 24 min
Building a million dollar business is possible. This podcast episode contains the steps entrepreneurs need to take to build a million dollar business for themselves!In this episode, Alex Sanfilippo speaks with Kelly Roach on how to build a…
The Power of Clarity and Why it Matters with Paul J Daly
Feb 11 • 30 min
If you want to grow personally and professionally, you need to gain clarity. It’s one of the most powerful things you can do as an entrepreneur; clarify your message!In this episode, Alex Sanfilippo and Paul J Daly talk about Clarity and why it…
Tax-Saving Tips for Entrepreneurs with Business CPA Chris Kolnicky
Feb 4 • 31 min
If you’re part of a startup or even just have a side hustle, you may be missing out on these tax-saving benefits for entrepreneurs!In this episode, Alex Sanfilippo interviews Chris Kolnicky (CPA on the Go) about Tax-saving tips for entrepreneurs.Alex…
Everything You Need to Know About Podcasting with Alban Brooke and Travis Albritton from Buzzsprout
Jan 28 • 33 min
Podcasting is the trend right now. This episode contains everything you need to know about podcasting.In this episode, Alex Sanfilippo talks with Alban Brooke and Travis Albritton from Buzzsprout about everything you need to know about podcasting. Here…
10 Ways to Boost Your Productivity with Crystal Paine
Jan 21 • 35 min
Successful entrepreneurs get things done. This episode walks through 10 productivity tips that will help you get more accomplished than ever before!In this episode, Alex Sanfilippo and Crystal Paine discuss 10 ways to boost productivity and get more out…
What Starting Ugly Means and Why it Matters with Chris Krimitsos
Jan 14 • 30 min
Are you wanting to start something in your life or business? This episode is about the power of starting ugly, then perfecting over time.In this episode, Alex Sanfilippo and Chris Krimitsos talk through the idea of starting ugly when you’re launching a…
Setting Goals and Thinking Bigger for Your Life and Business with Paul Tompkins
Jan 7 • 34 min
Resolutions don’t work, goals without a plan are just dreams. This episode is about how to set achievable goals and how to think bigger when setting goals.Paul Tompkins answers questions about setting goals and thinking bigger for your life. Below are…
Getting More out of Life and Business with Nathan Ingram
Dec 17, 2019 • 39 min
Practical tips for get the most out of life and business so you enjoy it more.Getting More out of Life and Business with Nathan IngramAlmost every business owner has this same struggle in common. It’s an ongoing battle between execution and…
How to Use Video to Grow Your Brand with Keri Murphy
Dec 10, 2019 • 36 min
Ready to start video marketing? Learn how to create the ideal video and the five videos every brand needs.How do you get started sharing yourself in a video?How important is it for us to be transparent when sharing our story?5 types of video1….
Management Mess to Leadership Success with Scott Miller
Dec 3, 2019 • 34 min
If you want to grow in your leadership abilities, you have to overcome your management mess.In this episode, Alex Sanfilippo interviews Scott Miller on his book Management Mess to Leadership Success!Lead YourselfDemonstrate Humility – Humility has…
How to Waste Less Time on Social Media While Still Producing Results with Kevan Lee
Nov 26, 2019 • 37 min
How does spending less time on social media but still posting sound? This episode covers how to automate your social media posts!In this episode of the Creating a Brand Podcast, Alex Sanfilippo talks with Kevan Lee. Kevan Lee is the VP of marketing at…
What Online Community Means for Future Creators with Gina Bianchini
Nov 19, 2019 • 30 min
The future of connection online is not what you may think. It’s going to be created by niche online communities.The Future of Online Community and Why it Matters with Gina BianchiniThroughout history all progress has come through the collaboration of…
4-Part Framework for Landing Investors with Entrepreneur Investor Ben Chatraw
Nov 12, 2019 • 34 min
Looking for investors? This serial-entrepreneur explains how to attract and land investors.4-Part Framework for Landing Investors with Entrepreneur Investor Ben ChatrawThroughout this entire episode, Ben shares his 4-part framework that he uses when…
The Importance of Sleep and Why You Need More of It – with Drew King
Nov 5, 2019 • 32 min
Entrepreneurs need more sleep - This episode explains how sleep helps you succeed more.The Importance of Sleep and Why You Need More of It – with Drew KingSleep matters because it’s 1/3rd of our lives. We should take sleep VERY seriously. It’s 1/3rd of…
Turning Your Blog into a Profitable Business with Elaine Rau
Oct 29, 2019 • 37 min
Do you have a blog that you want to monetize? Here’s how to turn your blog into a profitable business!Turning Your Blog into a Profitable Business with Elaine RauThis episode covers many questions on the topic of turning your blog into a business. Here…
How Millionaires Learn, Grow and Achieve More with Steve Cunningham
Oct 22, 2019 • 39 min
How to learn and grow more, personally and professionally so you can succeed more.How Millionaires Learn, Grow and Achieve More with Steve CunninghamThe goal of reading books is not just to read the book. It’s to learn something from it. In order to…
Designing the Ultimate Customer Experience with Jesse Cole
Oct 15, 2019 • 41 min
If you want to keep your customers and grow your business, you need to create loyal fans.Designing the Ultimate Customer Experience with Jesse ColeJesse Cole is the owner of a baseball team. He and his team sell out 4000+ seats to every single game and…
How to Protect Your Brand – Legal Advice from Business Lawyer Salma Benkabbou
Oct 8, 2019 • 38 min
Many entrepreneurs skip setting up the legal side of their businesses which is a huge mistake. Here’s how to protect your brand from a legal perspective!How to Protect Your Brand – Legal Advice from Business Lawyer Salma BenkabbouHow much time have you…
The Never-Ending Power of a Mastermind with Aaron Walker
Oct 1, 2019 • 40 min
If you want to grow more personally and professionally, you need to join a mastermind; here’s why!If you want to grow more personally and professionally, you need to join (or start) a mastermind. Aaron Walker explains the never-ending power of a…
13 Game-Changing Public Speaking Tips from Clay Baird
Sep 24, 2019 • 40 min
Want to become a better public speaker? Here are public speaking tips that will help you!Want to become a better public speaker? Here are public speaking tips that will help you! In this episode of the Creating a Brand Podcast Alex Sanfilippo interviews…
How to Achieve Work-Life Balance with Alex Sanfilippo & Jared Graybeal
Sep 17, 2019 • 39 min
Achieving balance in your life (personally and professionally) will lead to living a more fulfilled life.I struggled with work-life balance because of this podcast. My wife is the one who brought it to my attention. Work-life balance is a struggle that…
How Air Force Veteran Sean Douglas Became a Speaker, Podcast Host and Author
Sep 10, 2019 • 40 min
Driving your life and business forward toward the success you’ve always wanted.In this episode of the Creating a Brand Podcast, we get the opportunity to hear from Air Force veteran, Sean Douglas. Sean is an extremely successful entrepreneur! He travels…
Why Developing Habits Matters for Every Leader with Andy Uprichard
Sep 3, 2019 • 44 min
Replace bad habits with good habits intentionally to become a better leader that people want to follow.
Turning Your Passions and Journey into Skills That Grow Your Brand with Jess Catorc
Aug 27, 2019 • 42 min
Explore your passions, enjoy your journey, use both to grow your brand and love your life.Turning your passions and journey into skills that grow your brand is something that Jess Catorc has genuinely lived. Her passions have all led her closer to where…
The Vital Role That Interdependence Plays in Your Business with Maxwell Ivey
Aug 20, 2019 • 37 min
Living a life of interdependence with others will cause your business to grow and your life to improve.Without other people, it’s tough to get things done in life. In this episode of the Creating a Brand Podcast, Maxwell Ivey talks about the vital role…
Practical Advice for Life and Business Success with Celebrity Chef Kenny Gilbert
Aug 13, 2019 • 41 min
How to live a successful life that you’ll love while growing a business that will profit at the same time.This episode of the Creating a Brand Podcast is packed full of wisdom from celebrity chef Kenny Gilbert. Chef Kenny has a lot of experience in the…
The Framework for Earning More Paying Clients with Wes Gay
Aug 6, 2019 • 39 min
The little known way to get more paying clients through clearly doing what you’re already best at.In this episode of the Creating a Brand Podcast, Alex Sanfilippo interviews Wes Gay on the topic of gaining more paying clients. Wes shares the framework…
From Broke College Students to 8 Figure Business Owners Through Amazon with Max Abreu and Garland Sullivan
Jul 30, 2019 • 41 min
Advice for building a business from the ground up and becoming a massive success along the way.Two young entrepreneurs, Max Abreu, and Garland Sullivan started an Amazon 3rd party seller business while they were still attending college on a swimming…
Knowing Your Worth with Angie Orth a Successful World Travel Blogger
Jul 23, 2019 • 41 min
How much should you charge people for your work? Here’s how you figure it out.Today’s guest is Angie Orth. Angie has been featured as a world travel expert on National Geographic, Southern Living, Glamour Magazine, the New York Post, and many other…
Doing Less so You Can Accomplish More with Apple Crider
Jul 16, 2019 • 41 min
Reach higher levels of success by doing less so you can accomplish more.Doing less so you can accomplish more doesn’t sound right does it? Don’t you have to do more to accomplish more? Despite popular belief, the less you do the more you can actually…
How to Grow and Monetize Your Brand When You’re Already Busy with Winnie Sun
Jul 9, 2019 • 40 min
Practical ways to grow your company or side hustle and to succeed while you’re already busy.We live in a busy world; life’s more hectic than ever. Most of our listeners currently have a side hustle or plan to start one soon. But the struggle is…
Leveraging Your Natural Abilities to Become a Successful Entrepreneur with Jared Graybeal
Jun 30, 2019 • 42 min
You have natural abilities that can take you far in business and in life; learn to harness them to leverage success.We all want to be successful entrepreneurs. You can learn about entrepreneurship almost anywhere these days. However, one place that many…
Defining the Meaning of “You are the Brand” with Amy West
Jun 30, 2019 • 42 min
If you want to grow your brand and yourself, you must understand the meaning behind “You are the brand.”In today’s world, everyone is their own brand. From CEO’s to students fresh out of school, if you know what your brand is, you can give yourself an…
Going from Dreamer to High Achiever with Alex Sanfilippo
Jun 30, 2019 • 48 min
If you want to turn your dreams into reality, you must become a high achiever.We all have dreams that we’d like to see come to pass in our lives. However, dreams without goals are simply dreams. Dreams don’t come to pass without self-discipline and…