hip-hop business + strategy

Akin Aliu on Life as a CAA Agent, Representing Ciara, and the “Rich Paul Rule”
Oct 21 • 40 min
Akin Aliu, Music Touring Agent at the Creative Artists Agency, came on the pod to talk about the BET Awards, representing Ciara, Freddie Gibbs, and Becky G, the NCAA’s “Rich Paul Rule,” and why big-time agents break out on their own.
James Supreme on Being the A&R Behind Lil’ Nas X “Panini”, G-Eazy’s Management Team, and why Mental Health Matters in the Industry
Oct 10 • 44 min
James Supreme, A&R at Universal Music Publishing Group, came on the pod to talk about his role in Lil’ Nas X’s second hit song “Panini”, the differences managing black rappers and white rappers, working with Beyonce’s Parkwood Entertainment team on The…
Dame Ritter on Kanye West’s Sunday Services, Launching Music Entrepreneur Club, and How He Almost Signed Russ to a Deal
Oct 8 • 45 min
Dame Ritter, Founder and CEO of the Music Entrepreneur Club, came on the podcast to talk about the latest with Kanye West and his infamous Sunday Services. We also talked about Dame’s journey launching and running the Funk Volume record label, the…
Zack O’Malley Greenburg on the Forbes Hip-Hop Cash List, the Controversy it Causes, and What it Took to Declare that Jay Z is a Billionaire
Sep 26 • 35 min
Zack O’Malley Greenburg, Senior Editor of Media & Entertainment at Forbes, came through the Trapital Podcast to talk about the Forbes’ annual Hip-Hop Cash List. We talked about the artists like Cardi B and Meek Mill who question the results, the integrity…
50 Cent is a Habitual Line Stepper
Sep 12 • 42 min
Dan is joined by Ace Patterson (hip-hop artist ‘Call Me Ace,’ Consumer Marketing at Facebook). They break down how 50 Cent built a brand on shock value, why he raises hell on social media, whether he’s changed his style, and why he’ll never get canceled.
Moody Jones on marketing for Snoop Dogg, EMPIRE’s digital strategy, and why he wants to work with Childish Gambino
Aug 23 • 39 min
Moody Jones, Head of Digital at EMPIRE, came through the Trapital Podcast to chat about his experience marketing for artists like Iggy Azalea, Tyga, XXXTentacion, and Snoop Dogg. He also broke down why he wants to work with Childish Gambino, and dropped…
RapCaviar’s Big Advantage
Aug 9 • 9 min
Dan explains why Spotify’s RapCaviar playlist still has a competitive advantage over its competitors and why that won’t change anything soon. But that doesn’t mean the other digital streaming providers should give up! Each competing playlist can still…
Roc Nation’s Wild Year
Aug 1 • 9 min
Dan breaks down Roc Nation’s wild and eventful 2019—a bunch of execs got fired, there are new co-presidents for the record label, and a new joint venture record label with Meek Mill: Dream Chasers. There’s been A LOT going on, but the company needs to be…
The Hip-Hop Partnership Flywheel
Jul 23 • 9 min
Dan breaks down why distribution is so critical for today’s hip-hop artists and how it has created a partnership flywheel that benefits Jay Z, Rihanna, and countless others. Subscribe: Apple Podcasts | SoundCloud | YouTube | RSS Host: Dan Runcie,…
No Tour, No Problem for Cardi B
Jul 15 • 9 min
Dan breaks down why Cardi B has held out on a major tour, why she’s on the festival circuit instead, and whether her model is one that other rappers can follow.
Mathew Knowles on Beyoncé’s Streaming Strategy, Solange’s Marketing, and Dinner with Jay Z or $50,000
Jul 8 • 39 min
Mathew Knowles, founder and CEO of Music World Entertainment came through the Trapital podcast to talk shop on Beyoncé and her streaming strategy with Netflix and Tidal, Solange and BlackPlanet, and the burning internet question: Would you rather have…