Consumer Focus

Consumer Focus
Consumer Focus is a one to one discussion between Martin Newman and industry leaders from a range of sectors, backgrounds and channels, championing what businesses, councils and technology experts should be doing to create a customer centric landscape …

Autonomous vehicles will change the last mile experience forever
Mar 11 • 26 min
Today Martin Newman is joined by William Sachiti, founder and CEO of the Academy of Robotics who created Kar-go an autonomous delivery vehicle aimed at the last mile of local delivery.
Creating a brand with people, purpose, performance and product at its core
Feb 26 • 40 min
Today, Martin is joined by Simon Mottram, founder of Rapha and a true cycling fan.
Sustainability- Plan A to B
Feb 13 • 34 min
Today Martin is joined by Mike Barry, sustainability advisor and consultant.
How can consumers and brands be more sustainable with clothing?
Jan 15 • 36 min
Today Martin is joined by Maria Chenoweth, the CEO of TRAID which is a charity working to stop clothes from being thrown away and to get people choosing second-hand over new clothing.
How do businesses truly become socially responsible?
Dec 18, 2019 • 25 min
Martin is joined by Dan Morrell, the man who invented carbon offseting and who has and continues to change the world for the better by ensuring our environment is sustainable.
How shops and consumers can reduce plastic waste
Dec 5, 2019 • 27 min
Martin is joined by Adam Zainudden, a marine biologist who investigates how plastic packaging on consumer goods damages our wildlife. In this insightful conversation, Adam explains what shops can do to support the move towards a more environmentally…
Can you ever really understand your customers?
Nov 27, 2019 • 49 min
Martin is joined by customer behaviour expert Philip Graves, author of the bestselling book ‘Consumer.ology’ to discuss the value of data uncovered by market studies, and question whether it can provide insight into what customers really want.
How can airports make Middle Eastern customers feel more welcome?
Nov 27, 2019 • 22 min
Martin is joined by Oz Katerji, documentary filmmaker, broadcaster with Sky News and equality advocate. Oz is of Middle Eastern heritage, and throughout his career he’s campaigned for a fair and informed understanding towards Middle Eastern and Muslim…
Is online behaviour evolving?
Nov 27, 2019 • 28 min
Clicktale’s Liraz Margalit joins us all the way from Tel Aviv to talk through the latest breakthroughs in online behavioural research, and what her data suggests about the way we shop, consume and share online. One of the foremost experts into online…
What can store assistants teach us about our customers?
Nov 27, 2019 • 38 min
This episode covers the anecdotal experience of two women working in some of the UK’s biggest chain retailers, and what they think would help the companies they work with develop a better service for their customers. Saskia and Sophie reveal what they…
What does AI mean for today’s customers?
Nov 27, 2019 • 42 min
How can stores make customers with hearing impairments feel more welcome?
Nov 27, 2019 • 34 min
Martin is joined by Guy Orlov, hearing impairment activist and owner of CSeeke, a specialist service that offers deaf awareness training and one-to-one mentoring. Guy is profoundly deaf and uses both British and Israeli sign language. Interpreted by BSL…
What could stores do to make Jewish customers feel more welcome?
Nov 27, 2019 • 30 min
Martin Newman is joined by Simon Johnson, the chief executive of the Jewish Leadership Council and interim chair of the Rugby Football League. With years of experience advocating on behalf of the British Jewish community, Simon shares the best and the…
Could Brexit be a good thing for British business?
Nov 27, 2019 • 31 min
In this episode, Martin is joined by Wayne Andrews, independent advisor on exchange rate risk management. As a supporter of Brexit, he explains how leaving the EU may have a positive impact on British consumers and businesses.
How can brands engage better with customers with ‘invisible’ disabilities?
Nov 27, 2019 • 25 min
Serena Bhandari joins Martin Newman to discuss her experiences around having Tourette’s syndrome, and how stores and restaurants can make sure that staff can assist customers with ‘invisible’ disabilities.
What does Brexit mean for business?
Nov 27, 2019 • 41 min
In our first episode, host Martin Newman talks to Alex White, partner of political consultancy firm, Flint Global. Previously the chief political analyst at JP Morgan, director of nationwide intelligence at EIU (The Economist Intelligence Unit) and head…
Multi-sensory packaging for visually impaired customers
Nov 27, 2019 • 32 min
In this episode, Martin is joined by advertising and design expert Karoline Lundberg. Karoline has always had an interest in multi-sensory branding, and the focus of her research has been in designing drinks packaging which allows visually impaired and…
How could cosmetic brands engage better with minority customers?
Nov 27, 2019 • 32 min
Jasmine Kato and Rabia Mirza are women from minority backgrounds.They join Martin to discuss where brands are going wrong (and right) when it comes to representing and caring for a diverse range of consumers.
Giving sweet-toothed customers a sensory chocolate-buying experience
Nov 27, 2019 • 27 min
Martin is joined by Angus Thirlwell, the CEO of Hotel Chocolat, to discuss how he revolutionised chocolate retailing from a market usually bound to Easter and Valentine’s Day into a year-round sensory shopping experience.
How can charities help the community and deliver great customer service?
Nov 27, 2019 • 34 min
In this episode, Martin is joined by CEO of The Big Issue Foundation, Stephen Robertson, to discuss what charities can do to support staff and volunteers in developing great customer experiences.