Under the Hood of Developer Marketing

Under the Hood of Developer Marketing

www.developermarketingpodcast.com
DevRel? Hackathons? Personas? Tech Industry pioneers from the world’s largest tech companies, share insight on developer marketing success stories with everyone who works with or plans to work with developers. In every episode, each special guest covers a *hot* developer marketing topic, laying close to the outline of our “Developer Marketing: The Essential Guide” book. Profit from books sales is given away to a worthy coding cause.


Helping developers grow with Jesse Davis
Nov 19 • 46 min
Trick question of the week: What does developer marketing have in common with Star Trek Borgs? Sounds like a stretched parallel, but hear us out. While Borgs want to create a better version of humans, developer marketing should be helping developers grow…
Why to run or NOT run a hackathon with Shaharris
Oct 30 • 52 min
Shaharris, CEO of HackerNest joins us on our first episode of season 2 to discuss hackathons. He talks about the benefits of running a hackathon, the reasons why you shouldn’t run a hackathon and what aspects make a group of developers a real community.…
Inclusion and diversity to build developers of tomorrow with Arabella David.
May 23 • 43 min
Two tips for developer advocates: maintain the curiosity and always make sure to keep developers’ needs and wants prioritised. In this episode, Arabella David joins us to discuss how developer advocacy can become more inclusive and diverse and how to…
Developers are your competitive advantage with Adam FitzGerald
May 9 • 38 min
Remember the popular saying “can’t see the forest for the trees”? Today we’re looking at the tree. Assume your dev community is the forest. You know how valuable a forest is. However, how about a single tree? If a single tree is added to the forest, how…
Skills for better developer community engagement with Jeremy Meiss
Apr 23 • 48 min
Developers don’t care that you know until they know that you care. Jeremy Meiss, Director of Community for Solace, joined us to talk about developer communities and what skills a community manager needs to have. Plus, how can running a coffee shop and…
Developer Communities and Forums with Adrian Speyer
Apr 3 • 45 min
Are forums dead? Adrian Speyer from Vanilla Forums thinks not. He joined us to discuss developer communities: where developers discuss about (praise or criticise) your product. What are the benefits of building your community? Do you need to be a…
Developer Events with Katherine Miller
Mar 27 • 35 min
Katherine Miller from the Cloud Developer Relations Events Program at Google, joins us to talk a major aspect of developer marketing: events. From meetups to global events, we talk about the challenges and what an event should offer for developers. Our…
Developer Relations with Mary Thengvall
Mar 14 • 43 min
Mary Thengvall joins us on our first episode along with SlashData CEO Andreas Constantinou to discuss developer marketing and developer relations, their importance and the trends coming in 2019. Our book “Developer Marketing: The Essential Guide”
Intro
Mar 14 • 0 min
What is the Under the Hood of Developer Marketing podcast? Tech Industry pioneers from the world’s largest tech companies, share insight on developer marketing success stories with everyone who works with or plans to work with developers. DevRel?…