Awkward Silences

Awkward Silences

www.userinterviews.com
Welcome to Awkward Silences by User Interviews, where we interview the people who interview people. Listen as we geek out on all things UX research, qualitative data, and the craft of understanding people to build better products and businesses. Hosted by Erin May and JH Forster, VPs of growth/marketing and product at User Interviews.


#45 - How Alignment Can Speed Up Your Work with Jonathon Hensley of Emerge Interactive
Jul 2 • 44 min
This week on the pod, Erin and JH chatted with Jonathan Hensley, Co-Founder and CEO of Emerge Interactive, about the power of alignment right now. He talked about what alignment means for teams, how it can help speed up your process, and where research…
#44 - Being Data-Driven vs. Data-Informed with Hannah Shamji, Head of Research at Copyhackers
Jun 12 • 31 min
There’s a lot of data out there. Keeping track of Google Analytics, NPS scores, site metrics, usability test results, industry data, and everything else can be downright overwhelming. Which is why Hannah Shamji, Head of Research at Copyhackers, likes to…
#43 - UX Benchmarking to Demonstrate ROI with Kate Moran, UX Specialist at Nielsen Norman Group
May 29 • 50 min
UX benchmarking can help teams set goals, keep an eye on how their designs are improving, and most importantly, show the ROI value of their work. Kate Moran, a UX Specialist at Nielsen Norman Group, joined Erin and JH yesterday for our very first live…
Ep #42 - Combining Sales Demos and Customer Research with Jane Portman, Co-Founder of Userlist and Host of UI Breakfast
May 20 • 35 min
Sales demos are a great opportunity to get to know your customers. The person on the other end is interested in your product, looking for a solution to a problem, and likely have some pain points with their current solutions. That’s why Jane Portman,…
#41 - User Research for Growth with Aazar Shad of Userpilot
May 7 • 33 min
We’ve heard from a lot of designers and user researchers on the show, but we’re always looking for fresh perspectives on how research can help your business. So this week, Erin and JH chatted with Aazar Shad, Head of Growth at Userpilot, about how…
#40 - Optimizing Your User Research Tool Stack for ROI with Daniel Loewus-Deitch and Leo Smith
Apr 30 • 49 min
With so many research tools on the market, it can be hard to nail down exactly which ones are right for your team. This week on the pod, Erin and JH chatted with Daniel Loewus-Deitch and Leo Smith, who are the Directors of User Experience and Research,…
#39 - A User Interview Every Day for A Year with Jonathan Anderson of Candu
Apr 17 • 31 min
After three failed MVPs, Jonathan Anderson and the team at Candu realized they needed a better strategy for understanding how users interact with their product. So they started doing some user interviews. And they kept doing them. Every day for a year…
#38 - Accessibility, User Research, and Inclusive Design with Cat Noone, CEO of Stark
Apr 10 • 34 min
This week on the pod, Erin and JH talk to Cat Noone, CEO of Stark, a suite of tools designed to help teams ship accessible work. They chatted about how accessibility is constantly evolving, what teams can do to get started, and inclusive design. —- Send…
#37 - Using Research to Write Next Level Copy with Joel Klettke of Business Casual Copywriting
Mar 25 • 47 min
This week on Awkward Silences, Erin and JH chatted with Joel Klettke, who has 6+ years of experience writing killer conversion copy for clients like Hubspot, Scott’s Cheap Flights, and WP Engine. His first piece of advice? “All the best copy [is] words…
#36 - User Research as a Growth Engine at Early Stage Startups with Loic Alix-Brown, CEO of Flick
Mar 19 • 32 min
This week on Awkward Silences, Erin and JH chatted with Loic Alix-Brown, CEO of Flick. They talked about how he built his MVP, how his research strategy has changed as his business has grown, how he used research to find the right pricing structure for…
#35 - Democratizing Research in Large Enterprise Companies with Luke Fraser of Paper Ventures
Mar 12 • 31 min
This week on the pod, Erin and JH chatted with Luke Fraser, Founder & Managing Director of Paper Ventures. They work with insurance innovation and product development teams to get products to market faster. Before starting Paper Ventures, Luke worked at…
#34 - Self Care As A UX Researcher with Vivianne Castillo of Salesforce
Feb 14 • 39 min
Vivianne Castillo’s career has always been human-centered. She started off as a counselor, helping people navigate through complex issues, but eventually found her way to UX research, helping companies better understand their users. Though she loves user…
#33 - Using Session Replay Tools to Supercharge Your User Research with Elyse Bogacz
Jan 31 • 33 min
This week on the pod, we chatted with Elyse Bogacz, who has worked on product on Drift, Runkeeper, and now NDVR. She walked us through how she uses session replay tools like FullStory to supercharge her user research. She talked about how she shares…
#32 - 7 Reasons Not To Do User Research with Michele Ronsen
Jan 7 • 39 min
Erin and JH chat with Michele Ronsen, founder of Ronsen Consulting and professor at UC Berkeley and General Assembly. Michele talks to a lot of different people about user research, and she’s found there are some situations where user research is (😱) not…
#31 - Why No One Listens to Your Research Reports with Caitria O’Neill of Google
Dec 6, 2019 • 46 min
If you’ve ever presented research to a crowd of glazed over eyes, or sent around a detailed report only to hear back crickets, this episode is for you. After reading Caitria O’Neill’s article UX Research is Boring and No One Reads It, we knew we had to…
#30 - How 3 Mailchimp Researchers Landed Their Dream Jobs with Jud Vaughan, Khalida Allen, and Christianne Elliott
Nov 7, 2019 • 49 min
There are many ways to become a UX Researcher. To learn more about the winding career paths many researchers take, Erin and JH talked to Jud Vaughan, Khalida Allen, and Christianne Elliott, who are all UX Researchers at Mailchimp. Though they all hold the…
#29 - Researching Your Own Users with Chad Aldous of Abodo
Oct 23, 2019 • 26 min
Researching with your own users means you have to make some special considerations. When was the last time they used your product? Where are they in the funnel? When was the last time they participated in a research session with you? We chatted with Chad…
# 28 - Part 3 - The Three Tiers of Culturalization with Chui Chui Tan of Beyō Global
Oct 17, 2019 • 33 min
This is the third episode in our three part series on cross-cultural research. In this episode, Erin and JH chat with Chui Chui Tan, author of International User Research and Founder of Beyō Global. Chui Chui walked us through her “three tiers of…
# 27 - Part 2 - International Markets and Anthropology with Leia Atkinson of Shopify
Oct 17, 2019 • 24 min
This is the second episode in our three part series on cross-cultural research. In this episode, Erin and JH chat with Leia Atkinson, Senior Market Researcher at Shopify. Leia chatted with Erin and JH about how her degree in Anthropology helps her learn…
# 26 - Part 1 - Cross Cultural Research in Action with Elsa Ho of Uber
Oct 17, 2019 • 22 min
This is the first episode in our three part series on cross-cultural research. In this episode, Erin and JH chat with Elsa Ho, a Senior UX Researcher at Uber who works on airports and events. Elsa is no stranger to international and cross-cultural…
# 25 - Why Participants Participate in User Research with Brittany Rutherford of User Interviews
Oct 1, 2019 • 28 min
We’ve talked a lot about how researchers do research, now it’s time to hear from the participants. We invited our Participant Marketing Lead, Brittany Rutherford, and had some recent participants leave voicemails about their experience. We asked…
#24 - Building a Branded Research Practice with Vicki Tollemache of Grubhub
Sep 23, 2019 • 39 min
How do you get everyone on board with research? Vicki Tollemache has found that building a branded research practice that’s fun, engaging, and impactful is pretty effective. She started Grubhub’s Parts Unknown research practice to involve everyone in…
#23 - How to Interview Customers Continuously with Teresa Torres of Product Talk
Aug 20, 2019 • 42 min
Everyone wants to talk to customers more often, but Teresa Torres of Product Talk wants teams to do it at every opportunity. This week on the pod, Erin and JH chatted with Teresa about continuous interviewing. She shared tips on how to get started with…
#22 - Why the Twitterverse Can Stop Freaking Out About the Evils of Personas with Andy Budd of Clearleft
Aug 8, 2019 • 28 min
Personas are polarizing, some love them, but many love to hate them. This week, Erin and JH talk to Andy Budd, CEO and co-founder of Clearleft about why the social mediaverse should stop freaking out about the evils of personas. They’re a tool in the…
#21 - Why Surveys [Almost Always] Suck with Erika Hall of Mule Design
Jul 23, 2019 • 43 min
Surveys are everywhere. They bombard us at every turn, and most of them aren’t even helping teams learn what they need to know. We chatted with Erika Hall, co-founder of Mule Design and author of Just Enough Research about why most surveys suck and what…
#20 - Why Being Wrong is Right with Alec Levin of The UXR Collective
Jul 10, 2019 • 28 min
This week on the pod, we talked to Alec Levin, one of the co-founders of UX Research Toronto, a major UXR conference. He chatted with us about something he thinks UX research needs more of—failure. He put it this way in the podcast, “If you’re batting…
#19 - What UX Researchers Can Learn From Children with Noam Segal of Wealthfront
Jun 28, 2019 • 45 min
This week on the podcast, Erin and JH talk to Noam Segal, Director of User Research at Wealthfront. Noam recently gave a talk at the UXR Strive conference in Toronto, and after hearing all the buzz we had to chat with him about it ourselves. He shared…
#18 - Juggling Hardware and Software (and Service Design) Research with Susan Rice of Toast
May 30, 2019 • 28 min
This week on the podcast, Erin and JH talk to Susan Rice, Head of of Product Design and Research, at Toast. As Toast developed their Toast Go, a handheld POS system for restaurants, Susan learned a lot about researching for both hardware and software at…
#17 - Is It Ok To Recline Your Seat On An Airplane? with Bob Saris of User Interviews
May 16, 2019 • 22 min
This week, we’re doing something a little bit different. We’re talking to the CTO of User Interviews, Bob Saris, and a bunch of random strangers about one of the biggest questions out there—is it ok to recline your seat on an airplane? We got our whole…
#16 - How to Facilitate User Research in Any Team with Nicola Rushton
May 8, 2019 • 28 min
This week on Awkward Silences, we talked to pro UX designer and researcher Nicola Rushton. She’s worked with teams large and small to facilitate fantastic research. She walked us through how she does it and how to think of researchers as facilitators of…
#15 - Starting a ResearchOps Practice with Kate Towsey of Atlassian
May 1, 2019 • 44 min
This week on Awkward Silences, we talked to Kate Towsey, who is the Research Operations Manager at Atlassian. You may know her as the person who started the ResearchOps Slack community in March of 2018. In the past year, the ResearchOps community has…
#14 - 3 Ways to Make a Potentially Awkward User Interview Less Awkward with Adam Sigel of Hometap
Apr 24, 2019 • 27 min
This week, we’re maxing out on awkward. Erin and JH talked to Adam Sigel, Head of Product at Hometap, about the (potentially) awkward and (usually) emotional interviews that make up his research with homeowners. Through his years in product, he’s learned…
#13 - Make Qualitative Research Your Competitive Marketing Advantage with Katelyn Bourgoin of Customer Camp
Apr 18, 2019 • 36 min
Talking to customers is pretty powerful stuff. This week Erin & JH talked to Katelyn Bourgoin, 3x startup founder and growth geek, about how qualitative research can become your marketing team’s competitive advantage. Learn more about the episode here…
#12 - 3 Essential Times for Qualitative Research With Shipra Kayan of Upwork
Apr 10, 2019 • 30 min
This week on the podcast, Erin and JH talk to Shipra Kayan. After 10 years of working in UX design and research at Upwork, she’s launched her own consultancy. On the pod, she talked about getting your research started on the right foot, no matter what…
#11 - Integrating Research Faster with John Cutler of Amplitude
Mar 27, 2019 • 36 min
This week on Awkward Silences, we talked to John Cutler, Product Evangelist at Amplitude. He talks about how to integrate research faster, starting together with your whole team, and practicing just-in-time research. Want to learn more about what we…
#10 - Give Us Your Feedback and Reviews (Retro #1) - with Erin & JH
Mar 22, 2019 • 35 min
In this special edition episode, we’re talking about what we think about the podcast so far and where we hope to go. We want your feedback to help us decide what to do next! Let us know what you think here: https://bit.ly/2uoijV9 —- Send in a voice…
#9 - Running Amazing Remote UX Research Sessions with Sonya Badigian of Marketade
Mar 13, 2019 • 29 min
Erin and JH talk to Sonya Badigian, UX and Content Specialist at Marketade. As a researcher at a fully-remote company, Sonya is a big fan of remote research. She walks us through how remote research can be affordable, flexible, and fun. Want to learn more…
#8 - Continuously Delivering and Discovering with James Aylward of Pluralsight
Feb 27, 2019 • 31 min
What does it take to run a team that’s constantly researching customers and shipping product? James Aylward of Pluralsight has a framework that keeps his team moving while creating products that are all about the customer. In this episode, he talks about…
#7 - Making User Testing Fast, Fun, and Accessible with Laura Powell of Appcues
Feb 13, 2019 • 32 min
JH and Erin talk to Laura Powell, creator of User Test Fest, an event hosted by Appcues to bring user testing to more companies and users. User testing is fun, informative, and impactful. User Test Fest is here to prove it. Want to learn more about quick…
#6 - Building Products That Don’t Cause Emotional Trauma with Laura Klein
Jan 30, 2019 • 41 min
This week on the podcast, Erin and JH talked to Laura Klein about building products that consider user’s real life situations more thoughtfully. Sometimes, big tech does things that actually end up emotionally harming users. How do we do better? Check out…
#5 - Collaboration Between UXR and Stakeholders with Holly Hester-Reilly
Jan 16, 2019 • 30 min
This week on the pod, Erin and JH talk to Holly Hester-Reilly, CEO of H2R Product Science. They talk about creating org structures that are great for collaborative research, presenting your research in a way that makes it easy to empathize with users, and…
#4 - Conversational Research with Maggie Crowley of Drift
Jan 2, 2019 • 30 min
This week on the pod, Erin and JH talk to Maggie Crowley, Director of Product Management at Drift, about research as a product manager at a rapidly growing startup. They talk about how to do great research in a conversational way, how Drift’s research…
#3 - Quant and Qual Flow with Cat Anderson
Dec 12, 2018 • 29 min
The best research plans leave room for evolution, to see what the research reveals, and build further testing to drive deeper insights. Cat Anderson, a UX writer at AP Intego, joins us to talk about how methods can inform each other, and lead to better…
#2 - When Research Doesn’t Go As Planned with Jaclyn Perrone of Thoughtbot
Dec 4, 2018 • 27 min
This week, Erin and JH talk to Jaclyn Perrone, Design Director at thoughtbot, about how to handle research that doesn’t quite go as planned. They dive into preparing for your research sessions, making participants feel comfortable, and staying calm when…
#1 - Why are we here? with your co-hosts, JH and Erin
Nov 28, 2018 • 18 min
Listen as JH and Erin wrestle with the biggest question there is: why are we here anyway? We’ll dive into what we think the podcast should (and should not) be and pave the way for our first guest. —- Send in a voice message:…
#0 - Trailer
Nov 26, 2018 • 6 min
What’s this Awkward Silences podcast all about anyway? As a place to start, it’s about embracing the awkward beauty of talking to people to learn and build better stuff. Get a sneak peek in this pre-episode and meet our hosts, JH Forster and Erin May of…