Shiptimize On The Record

Shiptimize On The Record
We are a shipping platform that realized that our conversations go around challenges that probably a lot of other startups or all age entrepreneurs are also going through. So, why not make a podcast out of it so we can exchange insights, experiences, marketing tests and, since we’re here, also amazing eCommerce related content shared with us by market experts? This is Shiptimize On the Record.

André Eirinhas - Expert on Reviews - “The secret is in the negative reviews” (PT)
Nov 29, 2019 • 32 min
Aaaaand we are back! Shiptmize on the Record has returned with a very interesting conversation on how important reviews are to an online store. Our guest is André Eirinhas, from Opiniões Verificadas, and he shared with us the difference evaluations make…
This is Shiptimize: Meet Daniel
Aug 19, 2019 • 19 min
Today in This is Shiptimize, we want to introduce Daniel 😉 Did you know that he used to work in a fishing boat before working in Shiptimize? Hit the play and get ready to find out more about him in this interview! #ShiptimizeOnTheRecord #ThisIsShiptimize…
This is Shiptimize: Meet Jaldimir
Jul 23, 2019 • 19 min
Can you imagine what your 10-years-old self would think about how your current life is? Jaldimir in Shiptimize has a pretty good answer for that question. Do you want to know what it is? Hit the play and get ready for a bit of podcast interview with us 😉…
Marketing W35 - Landing pages are dead
Jul 4, 2019 • 27 min
Are landing pages dead? We have good reasons to believe so. Or at least to think that many of them are in zombie mode. Why do we think that? Because of our own experience with them. Yes, our podcast is not all about the wins. Sometimes, we just need to…
Marketing W34 - The Team Back Together!
Jun 21, 2019 • 11 min
This week, the whole podcast team made it into the recording session! As usually, we talked about the numbers we get in our social media, but today we have announced who is our official new partner, YEAH! 🎉 Curious? Do you want to know it? Hit play and…
Marketing W33 - Leads, leads, leads
Jun 13, 2019 • 28 min
This week in our podcast for Shiptimize, do you know what we have been talking about? Exactly! Leads 😉 Not difficult to guess, right? Besides, Mark is back and other things have happened. Are you curious? Well, just hit play and listen 🎶 Social Media…
Marketing W31 - Busy week, productive week.
May 30, 2019 • 37 min
This week in Shiptimize we all have been really busy. Either preparing a lot, a lot of content for marketing and our future partnership, or running ads and analyzing the data in our social media, or adapting to the new position in the marketing team. In…
Marketing W30 - Goodbye Catarina, we wish you the best!
May 23, 2019 • 29 min
This week we say goodbye to our beloved marketer and podcaster Catarina. She is leaving us, but don’t be sad, she will get into a great adventure! And for the rest, the marketing team went to Tudo Sobre eCommerce Conference in Porto, which was really…
Marketing W29 - We have a BIG announcement!!
May 14, 2019 • 28 min
This week everybody in Marketing is a busy-bee and that’s due to today’s big announcement. No, it’s not our partnership - that is coming very soon 😉 But actually one of our regular podcasters is leaving!! Want to know who? You got to listen to this…
Marketing W28 - A whole lot of Shenanigans.
May 8, 2019 • 30 min
Sometimes everything in life seems to work out even better than you ever wished for. But we can confidently say that that wasn’t the case today. Everything started off perfect, but let’s just say that this episode didn’t end like that. But hey, who needs…
Marketing W27 - Shiptimize’s very own Voice Actor
Apr 30, 2019 • 37 min
From an amazing interview on this podcast to our new sets of Facebook ads - passing by our usual dosis of numbers, of course - this episode has got it all. But finding Mark’s hidden talent as a voice actor really takes home the gold for the best moment of…
Jose Anson - Expert On Logistics - How will the logistical industry look like in 10 years? (EN)
Apr 29, 2019 • 70 min
Do you want a change of scenery from your usual Experts On? Well, you’re in luck - today’s the day! Here we have a veryyy interesting episode with our very own CEO interviewing Jose Anson, an economist and data cientist with more than a decade of…
Marketing W26 - THE Pep Talk
Apr 23, 2019 • 29 min
Something big is brewing in Shiptimize, particularly in the partnership area. And so, without planning to, Mark gave the Marketing team a big pep talk - some might say it’s THE pep talk - about its importance and what it can do for us as a company. In all…
Marketing W25 - Fast feels accomplishing
Apr 16, 2019 • 27 min
On this week’s episode, we talk about our paid Facebook campaigns and the future of our ads, how our new production strategy is going, but perhaps more importantly, how moving fast feels amazing. Not just professionally, but personally as well. Social…
Jose Manuel Rodenas - Expert On eCommerce - “You need to invest in human capital” (ES)
Apr 11, 2019 • 22 min
“If you want to go fast, go alone. If you want to go far, go together.” It may sound a bit cheesy, we know, but this couldn’t be more true - especially if you’re building a business. Investing in the right people to work with is an incredibly important…
Marketing W24 - ‘I have an axe and a lead magnet’
Apr 9, 2019 • 42 min
Axes and exes, lead magnets and LM’s. On this episode we talk about axes and our exes, and the poor/great choice (depends on who you ask) for the name of our pop-up. But don’t worry, on this fun episode we also manage to talk about marketing. Specifically…
This is Shiptimize - Meet Diana!
Apr 8, 2019 • 8 min
Sometimes we plan ahead the whole future we imagined for ourselves. And, sometimes, we just seize one opportunity that will lead us to a point that would make our 10-year-old-self proud. And that’s what happened with Diana, a super fun person (for real)…
This is Shiptimize - Meet Martin!
Apr 5, 2019 • 14 min
A bit more about our IT, one of the biggest perks of working at Shiptimize and some (very) unexpected answers to random questions - that’s basically what you’ll get with this interview with one of the oldest team members, Martin.
Bernardo Rebelo - Expert On eCommerce - “Keeping promises and doing the basics well” (PT)
Apr 4, 2019 • 26 min
“Keeping promises and doing the basics well”. If an eCommerce is just starting off, these should be its two main priorities when it comes to logistics. Want to hear other golden nuggets of information for a business that is kicking off? Then search no…
Marketing W23 - The last ‘uneventful’ week
Apr 2, 2019 • 38 min
A storm is brewing in the horizon. From Facebook Ads to a new, better, content strategy, things are changing in Shiptimize’s marketing. But these 38-ish minutes will show you exactly how that’s happening. Social Media Links Twitter Facebook Instagram…
This is Shiptimize - Meet Gonzalo Braz da Luz!
Apr 1, 2019 • 15 min
Have you ever imagined yourself working from Brazil, in a Portuguese startup, dealing with the Spanish market? That’s what Gonzalo is doing. Yep, remote work taken to a whole new level. And in this interview he shares how that’s playing out, as well as a…
This is Shiptimize - Meet Miquel!
Mar 29, 2019 • 10 min
“In big corporations you need to follow the process. In here I can help to create the process.” That’s what our customer services hero Miquel said. Or is it Miguel? Well, it’s both. But we have him explaining it better on this fun team interview. Social…
Vanessa Caldas - Expert on eCommerce - An Experience from Brazil to Portugal (PT)
Mar 28, 2019 • 26 min
Vanessa Caldas, founder of the eCommerce Experience program, shares with us her view about the Portuguese eCommerce market, its differences from Brazil and a very important advice: “The most important thing is to start. But, to start knowing what you want…
This is Shiptimize - Meet Marina!
Mar 27, 2019 • 13 min
When Marina, our sales girl, applied to Shiptimize, she never thought she would end up in her current position… But again, her ten year-old-self also didn’t imagine she would end up where she is - either professionally or geographically. But find out more…
Marketing W22 - Productive weeks ahead
Mar 26, 2019 • 21 min
On this very short episode we discuss our big plans for the next couple of weeks, and how our schedules are getting more and more effective. Plus, Catarina talks about something very interesting to keep an eye on 👀 Social Media Links Twitter Facebook…
Joel Vaz - Expert On eCommerce - The most expensive solution isn’t always the best. (PT)
Mar 21, 2019 • 19 min
Sometimes a bigger price tag doesn’t always bring a better solution. And when your business is growing, there is one aspect that should always be your number one priority: scalability. But let Joel Vaz, the head of eCommerce and Digital Marketing at Lion…
Marketing W21 - “I have nothing to do”
Mar 20, 2019 • 36 min
“I have nothing to do”. That was the struggle Gonzalo shared with Mark right before our weekly meeting. Needless to say that a) that also became the main topic of our podcast and b) new things for him to experiment on were already lined up. In this…
This is Shiptimize - Meet Gonzalo Zariaga!
Mar 18, 2019 • 15 min
If you listen to our podcast, then you already have something in common with Gonzalo. So, we think you will enjoy hearing about how our new marketing data guy who ended up being one of the most curious hires of all time.
This is Shiptimize - Meet Miguel Gonçalves!
Mar 15, 2019 • 12 min
Pineapple, barbecue sauce, ketchup, bacon, banana, nutella… No, this isn’t our shopping list - this is actually what Miguel, one of our sales person, puts in his pizza. Funny, we know. But that’s not all that we found out about him! We also found out why…
Marketing W20 - Let’s talk numbers!
Mar 13, 2019 • 37 min
We finally have some numbers on our first email campaign, which led us to talk about our next steps to collect more and better data. And with that, comes better content and better campaigns. But we’re getting ahead of ourselves here. Listen here to know…
This is Shiptimize - Meet Milan!
Mar 12, 2019 • 15 min
Haaaaaave you met Milan? Well, Milan is our Data Analysis guy, really hardcore numbers’ fan. And he has a really funny story about how he got this job. Spoiler: he wasn’t aiming for this job. But he tells you way better than this description could ever…
Marketing W19 - Backlink strategy, Mailing List Updates & On the Portuguese top 100 startups?!
Mar 7, 2019 • 34 min
What does a good backlink strategy look like? What does our monthly analysis tell us? And how are our expert articles coming along? We know this is what has been on your mind lately - that’s why we talk about it on this episode. Plus, what do you mean…
This is Shiptimize - Meet Luís!
Mar 6, 2019 • 8 min
Luis is one of Shiptimize’s oldest members. And why did we interview him just now? Just because of good old technical issues. But better late than never, in this episode you can get to know a little bit more about our UX and design guy and hear about his…
Diogo Santos Cruz - Expert On eCommerce - The market and the team, the team and the market. (PT)
Feb 28, 2019 • 29 min
“What is the one thing that a company needs to success?” We ask this question a lot. And usually we just get that one thing. But Diogo, the eCommerce Lab & Performance Manager at Leroy Merlin gave us two very good points: the market and the team. Curious…
Marketing W18 - What our mailing list can tell us about our content (EN)
Feb 26, 2019 • 25 min
Today we hammer down on what we’re doing with our mailing list and how that will help us improve our content and its strategy. Topics by Minutes: 00:21 - Our usual dosis of numbers 02:11 - Catarina’s Week - Team interviews are coming! 04:18 - Melissa’s…
María Gómez-Juárez - Expert On Logistics (and eCommerce!) - ¿Lo importante? Socios de confianza para la entrega. (ES)
Feb 21, 2019 • 19 min
We said it before, and we say it again: your logistics partner is key for your deliveries. So when María, the Head of Marketing and Sales for Asendia Spain, said it too, we were over the moon. But we also got really excited with her other insights…
Marketing W17 - Adding some more analytical talk to our lives.
Feb 20, 2019 • 21 min
Short and sweet, that’s how we roll. On this 22 minute episode, we discuss what we’ve been up to this past week, what is in the plans and - much more appealing - what Gonzalo, our new Marketing Analyst is been up to! Topics by Minute: 0:24 - Our dosis of…
Manuel Mendes - Experts On Marketing Digital - If you know everything, you lose. (PT)
Feb 14, 2019 • 25 min
“If you know everything, you lose”. This is one of the sentences that stuck with us the most when we talked to Manuel Mendes, Rebel Online’s CEO and Co Founder. What is he talking about exactly? Digital Marketing. And how exactly does this apply to…
Marketing W16 - A new podcaster & exciting, analytical, times ahead
Feb 13, 2019 • 38 min
On this week’s episode we give a warm welcome to the new member of the Marketing Team (and therefore, a new fellow podcaster), Gonzalo! We explain a bit how Gonzalo found us all the way from Argentina (which reminds us how small the world actually is),…
Marketing W15 - Podcast talk and Optimizing our time
Feb 8, 2019 • 58 min
Are you ready for some good podcast talk? Today we talked about our the mechanisms behind podcasting, what we’re gonna do to leverage this platform, our Experts On interviews and all the results that this podcast brought us - which we think might really…
Vera Maia - Expert On eCommerce - The influence of the right team on your business (PT)
Feb 7, 2019 • 16 min
In today’s interview, Vera Maia, the founder and CEO of the Tudo Sobre eCommerce, shares with us some good bits of information that she learned throughout the years in the eCommerce world. From the best way an online store can take advantage of its own…
Marketing W14 - The look inside a CEO’s life and a recap of a successful Marketing week.
Feb 4, 2019 • 37 min
Ever wondered what’s a day in a life of a CEO? Well, look no further! On today’s episode, everybody gets to talk about how their week went - and that includes Mark. So stick (your hear) around and have a listen! Topics by Minute: 02:08 - Our best numbers…
Raúl Santa Cruz - Expert On Digital Marketing - Who are your clients? (ES)
Jan 30, 2019 • 24 min
When it comes to building a good digital marketing strategy, it’s crucial for your to know exactly who your clients are - otherwise you’re just shooting in the dark. But without a doubt that Raúl Santa Cruz explains it much better in this interview. Take…
Marketing W13 - Some new content for SEO and getting back on track
Jan 28, 2019 • 32 min
What’s up this week? Well, we discussed some SEO hacks for our website, getting back on track with ourselves and yes, we talk about dumping stuff again. But hey, this time we did it ‘live’ on the podcast! Topics by Minute: 01:52 – Last week’s recap. 07:50…
Pedro Santos - Expert On eCommerce - Focus on the Customer, ALWAYS. (PT)
Jan 21, 2019 • 9 min
One of our shortest interviews, but that just means that it’s packed with knowledge. Pedro Santos, the head of eCommerce and Mobile at Sonae, shares why your customer should always come first and how your logistics partners have a huge part in your online…
Marketing W12 - 2018 results and what’s to come in 2019.
Jan 21, 2019 • 49 min
On this week’s episode some really interesting 2018’s social media and website numbers were discussed (spoiler - Facebook completely stole the show) and some future plans for 2019 were orchestrated. Topics by Minute: 01:24 - Analytics 02:35 - 2018…
Marketing W11 - New Year, new marketing plans.
Jan 8, 2019 • 31 min
Another year has arrived, and there is no better way to start it off than with an overview of our current projects and with the intent to cut off anything that’s not working for us. Social Media Links Twitter Facebook Instagram LinkedIn
Marketing W10 - Dumping our To-Do List
Jan 7, 2019 • 45 min
To-Do lists can be a beautiful thing when it comes to organizing your day-to-day life. But in a creative, fast-moving environment, it can also be a destructive tool… So in this episode, we discuss how we should let go of some of the items on our list. But…
Marketing W9 - More in-depth content = great social media results
Dec 18, 2018 • 34 min
Last week, we tried something new. Something that we actually should have taken a chance a long time ago: in-depth content. And as we could clearly see (or hear, in this case!) it definitely brought some interesting results for us…
Sonia Duro Limia - Expert On Digital Marketing - Why analysis is THE key for an eCommerce (ES)
Dec 6, 2018 • 27 min
For an online store to be successful, you have to analyze, analyze and analyze. And be flexible - never forget flexible. But Sonia Duro Limia, a specialist in Digital Marketing and Social Media, knows this a lot better than we do. And she shares some of…
Lluís Serra - Expert on eCommerce - La importancia de hablar solo sobre tus clientes en tu comunicac
Nov 29, 2018 • 22 min
Why should an online store only communicate about its consumers? What is exactly the importance of the right attitude in an online business? If you are looking for answers to these questions, look no further. In the interview we did with Lluís Serra, an…
Marketing W8 - What is THE strategy for testing data?
Nov 26, 2018 • 61 min
We’ve been running some experiments on our social media and beyond, to see what works for us and what doesn’t - and today we got some of the results! And that brought up a very interesting question: what is the best strategy to test data?!
Juan Merodio - Expert On Digital Marketing - Why you should build an online store (ES)
Nov 22, 2018 • 14 min
What is the best reason to create an online store? Is it money? Is it the opportunity to provide a great product to a community? Juan Merodio, an International Digital Marketing Speaker and the founding partner of the marketing agency ‘Marketing Surfers’,…
Marketing W7 - A Content Storyline, Micro content & New Social Media
Nov 12, 2018 • 59 min
On this week’s episode we talk about a new storyline for our blog posts, we discuss how our new content strategy is going (a.k.a our micro content) and we even talk about going on some new social media platforms and discuss some content ideas for those…
Fernando Mourelle - Expert On Growth Hacking - La importancia del operador logístico cierto (ES)
Nov 8, 2018 • 15 min
Fernando Mourelle, an expert on Growth Hacking and SEO and the founder of Pasionteki, shares with us how the deliveries of an online store can impact its image and how the right logistics partner can make all the difference in a business.
Marketing W6 - Our Social Media Strategy (EN)
Nov 5, 2018 • 84 min
Social Media can be a tricky thing to crack and to be good at. That’s why today we go through some of our numbers and talk about our current strategy. We see what’s working, what’s not, and see what we can do about it.
Tristán Elósegui - Expert On Digital Marketing - El porqué de trabajar de dentro a fuera (ES)
Nov 2, 2018 • 20 min
Tristán Elósegui, a Digital Marketing Specialist and the founder of Matridiana, a digital marketing strategy consultancy, discusses why your online store should never break a promise and how working from the inside out is the best way to go.
Marketing W5 - A new kind of production strategy
Oct 29, 2018 • 35 min
Sometimes people put a limit on how much they can do and achieve in a completely arbitrary way. What if there was no limit and the machine never stopped working? What would be the results? That’s exactly what we discuss in this episode.
Jose Gomez-Zorrilla - Expert on Digital Marketing - La Importancia del ROI (ES)
Oct 25, 2018 • 21 min
Jose Gomez-Zorrilla, Digital Marketing Specialist and Managing Partner of Wind Up Estrategia talks about the one of the most important factors a company needs to check before making a decision and how lying can end any online store.
Pablo Renaud - Expert On eCommerce - Consejos para tiendas en crecimiento (ES)
Oct 18, 2018 • 24 min
Founder of Ebolution and eCommerce specialist Pablo Renaud, gives us great insider opinions on how the market has changed from the early years until now, as well as the challenges on standing out in such an already crowded horizon. (ES)
This is Shiptimize - Meet Petra!
Oct 16, 2018 • 20 min
Petra is our sales manager that came to Portugal on vacations and ended up staying for good. How did that happen? She explains it in this conversation.
Virginia Nocito - Expert On Digital Transformation - What Digital Native Companies can learn from Digital Transformation (ES)
Oct 11, 2018 • 18 min
In this interview, Virginia Nocito, Digital Transformation Specialist in Telefónica Empresas brings up important insights of the field and gives her opinion on what digital native companies can learn from those who have taken the leap into the Digital…
This is Shiptimize - Meet Bruno!
Oct 10, 2018 • 14 min
Want to know what a Portuguese guy that lives in Barcelona, but works for a Portuguese company, usually does? Bruno told us everything and, spoiler alert, involves adding fruit to savory food.
This is Shiptimize - Meet Luuk!
Oct 10, 2018 • 17 min
Our Dutch Sales guy Luuk talks about his experience in Portugal so far and stepping outside of your comfort zone. Ah, and he also shares his thoughts on what’s really important: pineapple on pizza.
This is Shiptimize - Meet Catarina!
Oct 10, 2018 • 9 min
Our content creator Catarina may be seen as our baby, but she’s been around Shiptimize for longer than most. But her last answer might destroy her reputation forever…
This is Shiptimize - Meet Melissa!
Oct 10, 2018 • 11 min
In this episode, our Marketing Manager Melissa talks about her experience coming to Portugal from Brasil, her love for Greece and how she would make an incredible actress (or not).
This is Shiptimize - Meet Jorn!
Oct 10, 2018 • 17 min
Our co-founder Jorn talks about how Shiptimize was born, the love he has for entrepreneurship and people and why he WOULDN’T time travel. Ah, and we must warn you: this interview is full of quote material.
Juan Carlos López - Expert On Marketing Digital - The importance of an effective website. (ES)
Oct 4, 2018 • 15 min
Juan Carlos López shares his expertise on Digital Marketing and emphasizes the importance of not only having a good website, but also an effective one. (ES)
Marketing W4 - To video or not to video?
Oct 1, 2018 • 54 min
It is known that videos perform better on Facebook. But, how much time should we invest in it? That is just one of the answers we’ve reached on this episode.
This is Shiptimize - Meet João!
Sep 28, 2018 • 17 min
João, one of our sales guy, talks about his experience in Shiptimize, his backstory in hotel management and what a perfect pizza looks like!
This is Shiptimize - Meet Mark!
Sep 28, 2018 • 13 min
Our co-founder Mark is internally known as a “very Dutch guy”. But in this interview, he had a little surprise for us, as well as some great insights in what it’s like to own and run a company.
Marketing W3 - New Projects & Old Challenges (EN)
Sep 28, 2018 • 39 min
From the inside out - this week we take a more introspective route and discuss one of Shiptimize’s oldest challenges. And, to balance it out, we take on new, exciting tests on our social media and beyond.
Marketing W2 - Expert Outreach & Affiliate Program (EN)
Sep 28, 2018 • 60 min
Things are looking good with our marketing tests! This week we check on what is happening with our affiliate program and with our expert interviews and we talk about how important scaling up your project really is.
Marketing W1 - First Experiments (EN)
Sep 28, 2018 • 35 min
In the first episode of our weekly marketing talks we explain a bit about the projects that we are developing to boost our growth and we also get an answer to one big question: is doing things properly less important than doing things fast?