Inside Trader Joe's

Inside Trader Joe's
From our humble beginnings as a small chain of eclectic Southern California convenience stores, Trader Joe’s has grown to become a national chain of 475 (and counting) neighborhood grocery stores, employing more than 41,000 Crew Members.
10: Here We Grow
Dec 17, 2018 • 22 min
At Trader Joe’s, we are focused on growing, every day – with every product, in every store. We’re opening new stores, hiring new Crew Members, meeting new Customers, and developing new products. Whew! In this episode, we talk about finding new store…
9: Around the World in 80 Trader Joe’s Products (Give or Take)
Nov 13, 2018 • 20 min
When we say we travel the world in search of great products for our customers, we really mean it! In this episode, come along with us as we circumnavigate the globe, finding the WOW in locations around the world, from South Korea to Southern California,…
8: ‘Tis The Season
Oct 16, 2018 • 23 min
It’s beginning to look a lot like the holidays at Trader Joe’s! How do we come up with all the great holiday products you’ll find at Trader Joe’s every year? How long does it take to make all that delicious stuff come to life? What’s new this holiday…
7: We’re Nuts About Wine and Cheese
Sep 24, 2018 • 17 min
Trader Joe’s has been selling nuts, wine, and cheese since our even-humbler beginnings. In this episode of “Inside Trader Joe’s,” we explain which nuts our customers are the most nutty about. We recommend some cheeses you may not have tried. And we reveal…
6: Quality
Sep 7, 2018 • 21 min
When it comes to quality, Trader Joe’s sets a high bar… way above what the law requires. In this episode, we explain what’s in the food, what’s not, and what will never be. So if you’re avoiding artificial flavors, added sugar, GMOs, or MSG, or think…
5: Please Won’t You Be My Neighborhood Store
May 1, 2018 • 13 min
Sometime, someday, you may need a little help from a neighbor. Millions of us do. Find out how we try to be good neighbors in every one of the 475 neighborhoods we serve. Then, honest answers to some of the toughest Customer questions we receive. Like,…
4: The Store Is Our Brand
May 1, 2018 • 18 min
We could sell your favorite Trader Joe’s products online, but that’s not who we are. We could collect data about you, but that’s really not who we are. For many, Trader Joe’s is the place to buy wine, and they ask us, “How do you do it – offer such great…
3: Informative and Seriously Not Too Serious
May 1, 2018 • 17 min
We want our Crew Members and Customers to find it easy and fun to explore our stores, discovering everything from unique international fare and American basics, to vegan, to gluten-free, and low carb options. We’ll explain why the Fearless Flyer has been…
2: It’s About Values
May 1, 2018 • 23 min
At Trader Joe’s, values aren’t just great deals on great products. They’re also the values we live by, every day in every neighborhood store. We’ll share the ways we put those values into practice when we take you inside our (top-secret) Tasting Panel,…
1: It’s About The Products
May 1, 2018 • 19 min
People can’t stop tasting them and talking about them. What makes Trader Joe’s products so different? How does an idea go from being one of our new discoveries to one of yours? Meet the person with the best job at Trader Joe’s (or maybe anywhere!),…
Apr 23, 2018 • 2 min
Here’s a quick taste of Inside Trader Joe’s, a new 5-part series coming May 1, 2018, from the folks at Trader Joe’s. There’s no other store like Trader Joe’s. Now you can go behind-the-scenes to find out why Trader Joe’s is… Trader Joe’s.