Subliminally Correct

Subliminally Correct

www.subliminallycorrect.com
A Political Persuasion Podcast


73: 600 Salutes and Trump’s West Point Visit
Jul 28 • 38 min
Have you ever known someone who distracted you with their stories so much that you forgot what you were thinking? In this episode we cover one of Trump's most persuasive stories yet, and discuss: How to guide a listener in a crowd into imaginative…
72: The Silent Majority: Trump’s Tulsa Rally
Jul 11 • 37 min
Have noticed how politicians tend to frame their opponents in black and white terms? In this episode we break down Trump's first rally after the pandemic hit, in Tulsa, where he has some choice words for Biden and AOC. Listen to this episode as we cover:…
71: The Enemies of Freedom: Reagan Steps In
Jun 29 • 29 min
What happens when someone uses random events in the world to construct the idea that it was all a predestined, blessed occurrence? Ronald Reagan tells us about the things that are happening in his world, that must have been predestined, in his 1981…
70: Reagan’s Nation: The Transition of Power
Jun 17 • 37 min
When Ronald Reagan appeared on the scene after Jimmy Carter's one-term presidency, the American people had an adjustment period to make. Listen as Reagan sells us his vision but also distinguishes himself from the policies of the past. In this episode…
69: Caught in the Cookie Jar: Biden Taunts Ryan
May 29 • 44 min
What happens when a powerful, seasoned debater comes up against a fiery young upstart? Joe Biden and Paul Ryan go at it on issues of entitlements, taxes, and war. In this episode we cover: Joe Biden's call back to an earlier moment in debate history How…
68: The Logic Trap: Biden Spars with Ryan
May 17 • 32 min
How have Joe Biden's debating tactics changed over the years, and what has made him persuasive in the eyes of his supporters? In the 2012 VP debates with Paul Ryan, he dominated the airtime and played up to the sympathies of the moderator. Listen to this…
67: A Spark of Possibility: Bill Clinton’s Inaugural Address
May 6 • 34 min
Have you ever wondered how to make your speaking sound like the most persuasive politicians? Listen to how Bill Clinton in his second term creates an inspirational feeling among the audience, while alluding to policy points. Listen to this episode to find…
66: A Free People Must Choose: Bill Clinton’s Inaugural Address
Apr 28 • 43 min
Has American built bonds with nations that were once our adversaries? Our look backward to Bill Clinton's second inaugural address gives in an insight into politics and consciousness at the time, and how his message was catered to a centrist audience.…
65: Obama’s Famous Speech on Race: Part 2, with Special Guest Tracy Denean Sharpley-Whiting
Apr 19 • 54 min
Our fascinating conversation continues! We break down one of Obama's most pivotal and influential speeches of all time with our guest, Tracy Denean Sharpley-Whiting, the author of The Speech: Race and Barack Obama's "A More Perfect Union." Join us in this…
64: Obama’s Famous Speech on Race: Part 1, with Special Guest Tracy Denean Sharpley-Whiting
Apr 12 • 51 min
Don't miss one of our best episodes yet! We break down one of Obama's most pivotal and influential speeches of all time with our guest, Tracy Denean Sharpley-Whiting, the author of The Speech: Race and Barack Obama's "A More Perfect Union." In this…
63: Commander Cuomo’s Spin: The NY Presser
Apr 3 • 35 min
Have you ever seen a politician confuse the reporters so much they can't even remember what question they wanted to ask? Listen to Gov. Cuomo as he artfully spins away from questions that the reporters ask him, leading you to see why he has been so…
62: The Administration’s Failure: Biden Goes on the Attack
Mar 25 • 27 min
What happens when Donald Trump's great economy starts to dive? Joe Biden goes on the attack to point out the President's shortcomings and what they should do instead. Listen to this episode as we break down his response, including: How Joe addresses his…
61: The Virus Won’t Have a Chance: Trump’s Evening Address
Mar 19 • 27 min
What happens when motivation fails to quell deep fears and when people are losing their minds? Trump's evening address gives us a persuasive example of why big picture thinking doesn't always work. Listen to this episode and you'll hear: Why we have had…
60: Expunge the Records: Bernie Makes it Personal
Mar 9 • 33 min
How do you make politics personal? Have you ever known a politician that truly appealed directly to you? In this episode we listen to how Bernie Sanders captures strong rapport with his audience. Listen to this episode for: Bernie's promise to his…
59: Bernie’s New Deal: The Nevada Speech
Mar 3 • 32 min
How do politicians give hope for their ideas but stay away from the specifics that might ensnare them? We listen to Bernie Sanders in his Nevada rally as he riles up the crowd, pumping them full of energy for the fight to come. Listen to this episode and…
58: The State of Trump’s Union
Feb 19 • 41 min
What makes even controversy-prone politicians sound regal and full of hope? We break down the techniques of speechwriters in Trump's latest State of the Union address in this episode. Listen as we delve into: The opening nominalization and invented word…
57: You Belong: Pete’s Moment in Iowa
Feb 9 • 46 min
Have you ever felt alienated by politics, or like you don't belong? Pete Buttigieg has a message for you. We cover his victory speech in Iowa in this fascinating look at how to frame liberal ideas. Listen to this episode to find out: The hypnotic…
56: It’s Just Business: How Republicans View Trump’s Impeachment
Feb 4 • 33 min
Is impeachment going to destroy the institution of the presidency? We break down some listener questions along with a Republican news conference in his exciting episode. Listen to this episode to learn: Why stacking numbers and quoting statistics is so…
55: Trial or Error: Trump’s Impeachment Begins
Jan 27 • 28 min
When it comes to the trial of the highest office of the land, will the American people get a fair trial? Listen as master persuaders use direction of attention to convince you of the right decision, or the wrong one. Listen to this episode to discover:…
54: The World’s Top Terrorist: Trump Claims Victory
Jan 18 • 34 min
The US has won the war with Iran! In this episode Donald Trump contends that the Iranian people are celebrating the US victory, and this is our breakdown of his congratulatory speech. Listen to this episode as we take a closer look at: How the Primacy and…
53: They Kill Our People, but I’m OK with It: Trump on Iran
Jan 11 • 38 min
Is that spy story featuring deep intelligence and bad business based in fact, or just TV drama? Trump meets with the PM of Greece but it turns into a press conference about the killing of Iran's general Soleimani, and it reveals his intentions, motives,…
52: Knocking Down the Ivory Tower: The Republicans Respond
Jan 3 • 37 min
How do Republicans deal with highly educated ivy league legal scholars telling them the president should be impeached? We hear from three House Republicans who vehemently fight back against witnesses and use rhetorical tricks to grab the upper hand.…
51: High Crimes and Misdemeanors
Dec 19, 2019 • 37 min
What is the definition of a fact, and how can you convey those facts with authority? Several law professors spar on the alleged high crimes of President Trump, on which they have fundamental disagreement, in our look at the House Judiciary Committee's…
50: Prison Reform and Immigration Policy of Pete Buttieg
Dec 11, 2019 • 26 min
Why is a mid-western white guy starting to become more popular with churchgoing black voters? Join us as we examine Pete Buttigieg's presidential speech at Rev. William Barber's Greensboro church. Listen to this episode to learn: The reframing technique…
49: Buttigieg the Baptist: Mayor Pete Visits a Black Church
Dec 6, 2019 • 31 min
What happens when this moderate Democrat attends an African American Church to promote his presidency? Mayor Pete Buttigieg attends the Greenleaf Christian Church where he is asked questions by the audience who wants to know if he is for real. During this…
48: The Coup has Started, Impeachment Inquiry Continued
Nov 30, 2019 • 39 min
Staunch Republican Chris Stewart tells us that the coup has started, and impeachment will follow. We listen to the minority counsel for the Republicans as they interview Amb. William Taylor and George Kent, attempting to shape the narrative around the…
47: Jim Jordan’s Tongue Twisters and the Impeachment Inquiry
Nov 22, 2019 • 35 min
In the first impeachment hearings, we examine congressman Jim Jordan's methods of persuasion and influence, along with a press conference clip featuring President Trump's framing of the whole process. We begin with a softball question asked by…
46: They’re Making Their Move: Alex Jones and Info Wars Pt 2
Nov 15, 2019 • 18 min
Why do rational people listen to irrational things? Conspiracy-theory laced TV host Alex Jones is featured on this episode where we discuss the Info Wars he claims are happening. Listen to this episode to find out: How Jones takes an innocuous clip of…
45: Demon with a Red Wig: Alex Jones and Info Wars Pt 1
Nov 8, 2019 • 33 min
Alex Jones and Info Wars are back in this two-part episode, where we find out exactly how he manages to keep people listening, even after being banned on multiple platforms. Learn how he does it and how this applies to Donald Trump. In this episode we…
44: The American People Aren’t Wrong
Oct 17, 2019 • 74 min
Are the American people wrong for wanting a change in our government, in wanting a choice in their healthcare, and in which wars we engage in? In this episode we take a listen to the key points of the New York Times / CNN debates in Ohio, a key…
Episode 43: Did the Republicans Lie about the Impeachment Inquiry?
Oct 3, 2019 • 50 min
In this episode we listen to clips from a joint press conference by Republican leadership in the wake of Nancy Pelosi announcing an impeachment inquiry of Donald Trump. We hear in this episode a high degree of spin from the Republicans, and persuasion…
Episode 42: The Third Democratic Debate
Sep 19, 2019 • 64 min
In this episode we listen to important moments stemming from the third democratic debate, held on ABC news. We break down how both the moderators and the politicians influenced the debates, as well as influenced each other. Listen to this episode to…
Episode 41: Marianne Williamson in San Francisco
Sep 4, 2019 • 65 min
In this episode we break down a Marianne Williamson campaign rally in San Francisco, where she covers many areas of her policy but more importantly how she thinks about the politics. We break down how she has managed to gain as much traction as she has,…
Episode 40: The Gabbard Doctrine
Aug 22, 2019 • 47 min
In this episode we listen to an NPR interview from a series called "On The Trail," done with Tulsi Gabbard, a 2020 candidate for President. Take a listen to this one to learn: What Gabbard does with her voice repeatedly in order to seem more Presidential…
Episode 39: Meeting Mr. Mueller
Aug 7, 2019 • 62 min
In this episode, we talk about Robert Mueller's appearance before the House Judiciary Committee on whether the Trump campaign obstructed justice, and on the Russia investigation. In this episode we lead you through: Why Democrats and Republicans have…
Episode 38: Starting Gate Debates, Part 2
Jul 24, 2019 • 63 min
We're back for the second night of the Democratic Debates. This one features some heavyweights - Bernie Sanders, Joe Biden, Kamala Harris and Pete Buttigieg. We've chosen to pick one segment from each issue/topic to analyze how the different candidates…
Episode 37: Starting Gate Debates, Part 1
Jul 10, 2019 • 62 min
In this episode we take a listen to the first night of the Democratic debates, which occurred over two nights. This is part one of our two-part episode. We've chosen to pick one segment from each issue/topic to analyze how the different candidates…
Episode 36: Meeting with the Mayor
Jun 26, 2019 • 76 min
An upcomer in the Democratic primaries, Pete Buttigieg, recently did an interview with Margaret Brennan of CBS's Face the Nation. We are able in this episode to understand how Mayor Pete has gained so much traction in the race due to his midwestern style…
Episode 35: Cory Booker, Pete Buttigieg, and Elizabeth Warren
Jun 12, 2019 • 43 min
With just five minutes apiece, nineteen democratic candidates faced off on the Iowa Democratic Hall of Fame event. In this episode we take a look at three candidates that we haven't covered as much: Cory Booker, Elizabeth Warren, and Pete Buttigieg.…
Episode 34: Biden’s First Rally
May 29, 2019 • 62 min
On this episode we take a look at Joe Biden's recent 2020 campaign rally in Philadelphia. Biden has been a favorite to run for many people, and we see how he leans upon this strengths and dismisses his weaknesses in this speech. Listen to this episode to…
Episode 33: Digitally Correct, with Special Guest Emma Kraus
May 10, 2019 • 61 min
We're joined by Emma Kraus, a digital strategist who specializes in campaign social media, email, and peer-to-peer texting. We ask Emma our burning questions about digital fundraising and campaign ads, including: Who is being most effective at using ads…
Episode 32: Barr None, Spinning the Mueller Report
Apr 27, 2019 • 48 min
This episode is all about Attorney General William Barr and the recent press conference he held immediately before releasing Bob Mueller's report on Russian interferance in 2016 and the Trump Campaign's cooperation. It's a fascinating speech and really…
Episode 31: In the Candidate’s Corner, with Special Guest Tara Swords
Apr 12, 2019 • 48 min
In this episode we are joined by Tara Swords, an executive coach and communications consultant who works on political campaigns in order to strengthen the personal communication skills of politicians. We explore her experiences with coaching candidates…
Episode 30: The Mueller Report
Mar 30, 2019 • 56 min
With the recent release of the Mueller Report, both Republicans and Democrats are scrambling to frame the message in their own ways, however the Republicans are much more vocal about it! In this episode we break down some of the most recent press…
Episode 29: The Cohen Hearings
Mar 15, 2019 • 63 min
Michael Cohen recently appeared before the House Oversight and Reform committee jostling with members of both sides of the isle about his work for President Trump. In this episode we break down some of the most persuasive parts of his hearing so you can…
Episode 28: Bernie or Bust
Mar 4, 2019 • 64 min
Bernie Sanders has launched his bid for the presidency, again. What will make it different this time around and what is his messaging to his supporters? In this episode we break down Bernie's announcement video for the presidency, as well as his ads. You…
Episode 27: State of The Union
Feb 17, 2019 • 79 min
What distinguishes a State of the Union address from other speeches? While we have talked in the past about Donald Trump's many styles depending on whom he is addressing and where, this one may take the cake. In this episode we analyze his address, and…
Episode 26: Kamala Announces
Feb 3, 2019 • 55 min
Kamala Harris is one of the latest to announce her campaign for the presidency, and she begins with a rally in Oakland, CA, her hometown. In her rally she recounts her journey to where she is now, and where she sees herself and the country going. Learn in…
Episode 25: Shutdown Showdown
Jan 18, 2019 • 63 min
The government shutdown has stretched on longer than any previous shutdown and Donald Trump was eager to address the American people and frame the debate. In this episode we break down his oval office address, where he was given air time by the major TV…
Episode 24: The Cohen Sentencing, Hannity vs. Maddow
Jan 4, 2019 • 64 min
In this episode we piece together the most persuasive parts of media reporting done on the Cohen sentencing – cable news. This time we analyze the news reporting of both what conservatives term the "extreme left" (Rachel Maddow of MSNBC) and what liberals…
Episode 23: Brexit, with Special Guest Rintu Basu
Dec 23, 2018 • 61 min
If you've been paying attention to the news coming from the United Kingdom, you know one of the most urgent issues is Brexit - the UK's exit from the European Union. Today we are joined by our special guest Rintu Basu, who is a persuasion expert living in…
Episode 22: Mid-Term Victory Speeches, Part 2
Dec 9, 2018 • 46 min
We're here for part-two of our series on mid-term victory speeches, and for those loyal listeners we hope you are starting to notice some themes. In this episode we are breaking down two speeches. The first is actually a concession speech given by Beto…
Episode 21: Mid-Term Victory Speeches, Part 1
Nov 23, 2018 • 48 min
Victory and concession speeches are some of the best places to look for persuasion patterns. They represent the candidate's messaging to their base, as thank-you's for the past and planning for the future come together. In this two-part episode, we take a…
Episode 20: Oprah’s Speech and the Midterm Elections
Nov 11, 2018 • 52 min
In this episode we tackle the midterm elections, and in particular a speech that Oprah gave in Georgia in support of Stacey Abrams. Then we break down some of the most influential midterm campaign ads from both Republican and Democratic senators.…
Episode 19: The Kavanaugh Hearings, Part 2: The Judge Strikes Back
Oct 26, 2018 • 68 min
Was Brett Kavanaugh lying in his Senate hearing? And how might we tell if he was? In part two of our series of the Kavanaugh hearings, we step into how Kavanaugh himself responds to the hearing and allegations, as well as how senators were framing their…
Episode 18: The Kavanaugh Hearings, Part 1: Ford’s Testimony
Oct 12, 2018 • 55 min
The United States has a new Supreme Court Justice: Brett Kavanaugh, but many people are still asking why he was allowed to ascend to the highest court in the land. The sexual assault allegations made by Christine Blasey-Ford and others rocked the…
Episode 17: NRA-TV
Sep 28, 2018 • 37 min
The NRA has a vice-grip on our current political environment on the issue of guns, but how do they do it? In this episode we explore: The controversial tactics they use to persuade supporters, and how that changes with who is in office How they use…
Episode 16: THANKS OBAMA
Sep 14, 2018 • 62 min
We all know President Obama is a talented public speaker. But how exactly? In this episode, we break down President Obama's mid-term campaign rally speech at the University of Illinois where he is framing the Trump White House in a particular way. Here…
Episode 15: If You’re Gonna Run in Texas
Aug 31, 2018 • 40 min
In this fascinating episode we step into the high-profile Texas Senate race between Ted Cruz (R) and Beto O'Rourke (D). Each side is running scathing ads against the other, and these ads are heavy in persuasive devices. We break down: How Ted Cruz hijacks…
Episode 14: Weekend at Bernie’s
Aug 17, 2018 • 79 min
In the 2016 primaries, Bernie Sanders became a major contender and came close to being the Democratic nominee for President. He ran with the intention of pushing the party further left, and some would say he succeeded. In this episode we sit down with a…
Episode 13: How to Win Votes and Influence People
Aug 3, 2018 • 54 min
We all know campaigns are about persuading voters. But what if the staff and volunteers of those campaigns were also being influenced themselves… to be better influencers. This episode we dive into a recent trend in political campaigns that involves…
Episode 12: Discourse, with Special Guest Adam Lisagor
Jul 20, 2018 • 62 min
You don't want to miss this episode! Renowned Silicon Valley video producer, Adam Lisagor joins us this week for a truly special episode all about his new project called Discourse. After the 2016 election, Adam sought a way to bring our divided country…
Episode 11: Obama’s Rhetorical Model, with Special Guest Michael Reitzes
Jul 6, 2018 • 50 min
President Obama was widely recognized as a highly effective public speaker. From his soaring 2004 Democratic Convention speech that put him on the map to his historical presidential campaigns, Obama has repeatedly demonstrated a remarkable ability to…
Episode 10: Alex Jones & Info Wars
Jun 22, 2018 • 40 min
Ever talk to that one friend you have who believes all the conspiracy theories and ask yourself, "Where did they get all of these crazy ideas?" Well we did, and we tracked it down to Alex Jones and Info Wars – where fringe, alt-right survivalists are…
Episode 9: The Milton Model Pt. 1
Jun 8, 2018 • 45 min
What does a pioneering psychiatrist born in 1901 and Donald Trump have in common? More than you might think! In this episode we explore how Milton Erickson, an American Psychiatrist and Hypnotherapist, practiced persuasive linguistic techniques that were…
Episode 8: The Trump Show Pt. 2
May 25, 2018 • 39 min
Part Two of a two-part episode! Donald Trump delivers a speech at a campaign rally in Michigan and thousands of his supporters are whipped into a frenzy of support. But how? We explore how Trump is able to pull this off and deliver such charismatic…
Episode 7: The Trump Show Pt. 1
May 11, 2018 • 45 min
Part one of a two-part episode! Donald Trump delivers a speech at a campaign rally in Michigan and thousands of his supporters are whipped into a frenzy of support. But how? We explore how Trump is able to pull this off and deliver such charismatic…
Episode 6: The Zuckerberg Hearings
Apr 27, 2018 • 47 min
We've all seen it before, some new scandal occurs and the CEO of a major corporation is hauled before Congress to testify and defend their company. What you may not have seen before is what often goes unnoticed – all the linguistic tactics they use to…
Episode 5: To Serve and Persuade, with Special Guest Rintu Basu
Apr 13, 2018 • 55 min
What if a hypnotist was training your local police force to be more compelling? What if criminals were turning themselves in, not because they felt remorse or feared arrest, but rather because their community police officer used certain linguistic…
Episode 4: Not Your Average Voter Myth
Mar 30, 2018 • 52 min
You know those news stories where they gather a group of "regular Americans" around a kitchen table to ask them what issues are most important to them? What if we broke down one of those stories from NPR and told you there's actually a lot more going on…
Episode 3: People Focused, Data Driven with Special Guest Luke Riley
Mar 16, 2018 • 49 min
This episode we chat about the methodology behind predicting voter behavior with special guest, Luke Riley who worked in Hillary Clinton’s Brooklyn data operation. We start by exploring how campaigns and firms like Cambridge Analytica build a predictive…
Episode 2: How the Message Gets Made, With Special Guest Peter Koltak
Feb 28, 2018 • 48 min
Episode Two is all about the inside process of crafting an effective campaign message! This is an insightful chat with special guest, Peter Koltak; Chief of Staff to a U.S. Congressman and accomplished expert in political communications about how a…
Episode 1: Biden’s Speech and the 2016 Election
Feb 28, 2018 • 75 min
Welcome to the first episode of Subliminally Correct! We start by introducing your hosts Alexander Dobranic and Taylor Sherman, and talk about the genesis of this podcast and how it came to be. Then we really break down the hypnotic language patterns used…