Non-Digital Native

Non-Digital Native

anchor.fm/jasonhobbs
Hey, I’m Jason. Digital doesn’t come naturally to me. But, marketing strategy? It’s all I think about. All I talk about. I teach people who are unsettled and confused by digital, how to build their own digital self-confidence. Simplify your digital marketing approach by focusing on talking with your customer.


Conversational Marketing
Apr 5 • 414 min
How The World’s Fastest Growing Companies Use Chatbots To Generate Leads 24/7/365 (And How You Can Too) By David Cancel, Dave Gerhardt Hi, I’m Jason Hobbs, and I’m merely reading DC and DG’s book in this close to a seven-hour long episode. I made the snap…
V2.1 of Raisin’ Cane in Valdosta, GA is example 30 of how I organize a digital marketing strategy
Jan 29 • 26 min
Episode 36 of my podcast walks through the 30th example of how I organize a digital marketing strategy for local business owners that are unsettled and confused by digital. This time is V2.1 for Raisin’ Cane in Valdosta, Georgia. This thought exercise…
V2 of GracePoint Church in Valdosta, Ga is example 29 of how I organize a digital marketing strategy
Jan 26 • 20 min
Episode 35 of my podcast walks through the 29th example of how I organize a digital marketing strategy for local business owners that are unsettled and confused by digital. This time is V2 for GracePoint Church in Valdosta, Georgia. This thought exercise…
V2.1 of Irwin Animal Clinic is example 28 of how I organize a digital marketing strategy
Jan 23 • 26 min
Episode 34 of my podcast walks through the 28th example of how I organize a digital marketing strategy for local business owners that are unsettled and confused by digital. This time is V2.1 for Irwin Animal Clinic in Ocilla, Georgia. This thought…
V2.1 of (1)Get Online (2)Get Organized is example 27 of how I organize a digital marketing strategy
Jan 23 • 33 min
Episode 33 of my podcast walks through the 27th example of how I organize a digital marketing strategy for local business owners that are unsettled and confused by digital. This time is V2.1 for my flagship products (1) Get Online and (2) Get Organized.…
V2.1 For South Georgia Lube Center is example 26 of how I organize a digital marketing strategy
Jan 17 • 29 min
Episode 32 of my podcast walks through the 26th example of how I organize a digital marketing strategy for local business owners that are unsettled and confused by digital. This time is V2.1 for South Georgia Lube Center in Fitzgerald and Ocilla, Georgia.…
V2.1 For American Handbook is example 25 of how I organize a digital marketing strategy
Jan 15 • 24 min
Episode 31 of my podcast walks through the 25th example of how I organize a digital marketing strategy for local business owners that are unsettled and confused by digital. This time is V2.1 of the product launch strategy for American Handbook: What Your…
V2 of Raisin’ Cane in Valdosta, Georgia is example 24 of how I organize a digital marketing strategy
Jan 11 • 35 min
Episode 30 of my podcast walks through the 24th example of how I organize a digital marketing strategy for local business owners that are unsettled and confused by digital. This time is V2 of Raisin’ Cane, an on-the-farm market in Valdosta, Georgia. This…
V2 American Handbook’s Product Launch is example 23 of how I organize a digital marketing strategy
Jan 9 • 32 min
Episode 29 of my podcast walks through the 23rd example of how I organize a digital marketing strategy for small business owners that are unsettled and confused by digital. This time we update the product launch for American Handbook: What Your…
V2 of my two products forms Example 22 of how I organize a digital marketing strategy
Jan 6 • 29 min
Episode 28 of my podcast walks through the 22nd example of how I organize a digital marketing strategy for small business owners that are unsettled and confused by digital. This time we update my products, (1) Get Online (2) Get Organized. This…
V2 of Irwin Animal Clinic is example 21 of how I organize a digital marketing strategy
Jan 3 • 23 min
Episode 27 of my podcast walks through the 21st example of how I organize a digital marketing strategy for small business owners that are unsettled and confused by digital. This time we revisit my local veterinary clinic, Irwin Animal Clinic in Ocilla,…
V2 of South Georgia Lube Center is example 20 of how I organize a digital marketing strategy
Dec 31, 2018 • 21 min
Episode 26 of my podcast walks through the 20th example of how I organize a digital marketing strategy, this time we revisit my local tire and lube center, South Georgia Lube Center in Fitzgerald, Georgia as well as Ocilla, Georgia. This unresearched…
Pioneer Graphics is Example 19 of how I organize a digital marketing strategy
Dec 27, 2018 • 13 min
Episode 25 of my podcast walks through the 19th example of how I organize a digital marketing strategy, this time for my local screen-printer, Pioneer Graphics in Fitzgerald, Georgia. This unresearched thought exercise works quickly through my strategic…
Community Bank of Fitzgerald is example 18 of how I organize a digital marketing strategy
Dec 24, 2018 • 10 min
Episode 22 of my podcast walks through the 18th example of how I organize a digital marketing strategy, this time for my local bank, the Community Bank of Fitzgerald in Fitzgerald, Georgia. This unresearched thought exercise works quickly through my…
Episode 21 covers how I’m approaching GaryVee’s media curveball challenge
Dec 21, 2018 • 16 min
Episode 21 of Non-Digital Native is my initial attempt at documenting how I approached GaryVee’s media curveball challenge from the end of his super-vlog (7+ hours) chronicling his (and DRock)’s visit to the United Arab Emirates aka the UAE.
The Georgia Shopper is Example 17 of how I organize a digital marketing strategy
Dec 21, 2018 • 17 min
Episode 20 of my podcast walks through the 17th example of how I organize a digital marketing strategy, this time for a local shopper, the Georgia Shopper in Fitzgerald, Georgia. This unresearched thought exercise works quickly through my strategic…
Kobe Japanese Hibachi & Sushi is example 16 of how I organize a digital marketing strategy
Dec 17, 2018 • 12 min
Episode 19 of my podcast walks through the 16th example of how I organize a digital marketing strategy, this time for a local restaurant, Kobe Japanese Hibachi & Sushi in Fitzgerald, Georgia. This unresearched thought exercise works quickly through my…
A & J BBQ is example 15 of how I organize a digital marketing strategy
Dec 13, 2018 • 17 min
Episode 18 of my podcast walks through the 15th example of how I organize a digital marketing strategy, this time for a local restaurant, A & J BBQ Restaurant in Fitzgerald, Georgia. This unresearched thought exercise works quickly through my strategic…
Example 13 - La Lomita Mexican Restaurant
Dec 10, 2018 • 14 min
Episode 17 of my podcast walks through the 14th example of how I organize a digital marketing strategy, this time for a local restaurant, La Lomita Mexican Restaurant. This thought exercise works quickly through my strategic planning procedure which I’ve…
Example 13 Of How I Organize A Digital Marketing Strategy
Dec 6, 2018 • 21 min
Episode 16 of my podcast walks through the 13th example of how I organize a digital marketing strategy, this time for the launch of my first updated products in years, which are called: Get Online and Get Organized. This thought exercise works quickly…
Example 12 Of How I Plan A Digital Marketing Strategy Is For A Book Launch
Dec 3, 2018 • 11 min
Episode 15 of my podcast walks through the 12th unresearched example of how I plan a digital marketing strategy. This time for a book pre-sale, American Handbook: What Your Grandparents Want You To Know by Maryanne Datesman of www.VintageAmericanWays.com.…
Episode 14 - Larami Serrano Photography In San Antonio, Texas
Nov 29, 2018 • 24 min
Episode 14 of my podcast walks through the 11th unresearched example of how I plan a digital marketing strategy. This time from the perspective of a local photographer in San Antonio, Texas, aka Larami Serrano Photography. This unresearched thought…
Example 10 of how I plan a digital marketing strategy
Nov 26, 2018 • 25 min
Episode 13 of my podcast walks through the 10th unresearched example of how I plan a digital marketing strategy. This time from the perspective of a local non-profit in McRae, Georgia, aka The Rescue Ranch. This unresearched thought exercise works quickly…
Example 9 of how I plan a digital marketing strategy
Nov 20, 2018 • 16 min
Episode 12 of my podcast walks through the 9th unresearched example of how I plan a digital marketing strategy. This time from the perspective of a local market kitchen in Valdosta, Georgia, aka Kim’s Kitchen Valdosta This unresearched thought exercise…
Example 8 of my strategic planning procedure for digital marketing
Nov 19, 2018 • 12 min
Episode 11 of my podcast walks through the 8th unresearched example of my strategic planning procedure for digital marketing. This time from the perspective of a local on-the-farm market in Valdosta, Georgia, aka Raisin Cane Valdosta This unresearched…
Episode 10
Nov 15, 2018 • 15 min
Episode 10 of my podcast walks through the 7th unresearched example of my strategic planning procedure for digital marketing. This time from the perspective of a local golf course in Kingwood, West Virginia, aka Preston Country Club. This unresearched…
Example 6 of my strategic planning procedure for digital marketing
Nov 13, 2018 • 9 min
Episode 9 of my podcast walks through the 6th unresearched example of my strategic planning procedure for digital marketing. This time from the perspective of a local church in Valdosta, Georgia, aka GracePoint Valdosta. This unresearched thought exercise…
Example 5 of my strategic planning procedure for digital marketing
Nov 12, 2018 • 13 min
Episode 8 of my podcast walks through my 5th unresearched example of my strategic planning procedure for digital marketing. This time from the perspective of my local CPA firm in Fitzgerald, Georgia. This unresearched thought exercise works quickly…
Example 4 of my strategic planning procedure for digital marketing
Nov 7, 2018 • 16 min
Episode 6 of my podcast walks through my 4th unresearched example of my strategic planning procedure for digital marketing. This time from the perspective of my local tire and lube center in Ocilla, Georgia. This unresearched thought exercise works…
Episode 7 - My one-person media company procedure
Nov 6, 2018 • 15 min
I can’t pack the entirety of my 3,101 days working on my one-person media company procedure, into a single episode. I’m not a magician, I’m a strategic planner damn it. :-D 1. Slide-Deck - Google Docs - Presentation 2. Soapbox by Wistia 3. iMovie 4.…
Example 3 of my strategic planning procedure for digital marketing
Nov 5, 2018 • 13 min
Episode 5 of Non-Digital Native covers another unresearched example of my strategic planning procedure for digital marketing. This time is for my local humane society, Fitzgerald-Ben Hill Humane Society. This unresearched thought exercise works quickly…
Example 2 of my strategic planning procedure for digital marketing
Nov 4, 2018 • 12 min
Episode 4 of my podcast covers the second unresearched example of my strategic planning procedure for digital marketing, this unresearched example is for my local animal clinic, Irwin Animal Clinic. This unresearched thought exercise works quickly through…
Example 1 of my strategic planning procedure for digital marketing
Nov 3, 2018 • 11 min
This unresearched thought exercise works quickly through my strategic planning procedure which I’ve been iterating for the past 3,100 days and counting. I came across 16 East Bar and Grille thanks to connecting with one of the staff on LinkedIn. I’m…
Episode 2 - Own A Restaurant? Here’s My Digital Marketing Quick Start Guide
Mar 2, 2018 • 16 min
I laid out this digital marketing strategy for owners of a local restaurant. Aka restaurateur. I screenrecorded clips in the Video from: AskGaryVee #257 and a DailyVEE #420: https://www.youtube.com/channel/UCctXZhXmG-kf3tlIXgVZUlw Peter McKinnon:…
Episode 1
Feb 22, 2018 • 2 min
Because GaryVEE said to start. Then ask questions. And take names. And wine (But no whine).