Khancept Audio Connection

Khancept Audio Connection
Welcome to the Khancept Audio Connection, featuring marketing manager, multimedia producer, aspiring filmmaker, and storyteller Belal Khan.
Art of Attention 015 – How Do You Find Your Brand Focus?
Mar 15 • 11 min
As human beings we have a lot of interest and curiosity. How do we balance that with with a necessity of focusing when it comes to branding? How do you decide on what to do and what to suffocate? This video explorers that dilemma and chairs and mental…
Storian 014 – Black Panther and the Reality of Minorities
Mar 13 • 16 min
Black Panther recently surpassed $1 billion in revenue, making it the highest grossing solo superhero film of all time. I had some thoughts I wanted to share regarding this from a conversation I had with a friend on the subject of the profiting off of…
Art Of Attention 014 – Focus or Fail for Marketing Success
Mar 13 • 36 min
I get into a lot of conversations with prospective clients with similar challenges and problems when it comes to marketing, media, and branding. And, how to look at it both, strategically as well as on the ground tactically.
Art Of Attention 013 – Is Marketing Fluff? – The WalaWay Podcast
Mar 13 • 35 min
I was invited to be on the WalaWay Podcast, hosted by Imran Nalawala. And, in this episode we talk about marketing, what is it, and how do you avoid fluff. Our discussion also goes into motivation and succeeding at life.
Art Of Attention 012 – PR, Propaganda, Covert Persuasion – AlMaghrib CrewU Podcast
Mar 13 • 75 min
In this episode I get to be a guest on AlMaghrib Institute CrewU podcast. Zeky, the host, and I discuss with AlMaghrib volunteers and city leads on how to appropriately leverage the power of attention to shape peoples’ perceptions - using a covert…
Art Of Attention 011 – Viral Marketing Myth
Mar 13 • 25 min
In this episode I cover the concept of viral marketing, and what really makes something share worthy. Saying that you want to be a “trend setter” is the same as saying that you want to make something go “viral.” There’s no real magic formula for virality.…
Art Of Attention 010 – Marketing 101 for AlMaghrib Institute Volunteers
Mar 13 • 44 min
This is a shout out to all you AlMaghrib Institute‚Äč volunteers who’ve been on my case to do something in the area of Marketing 101 for events and seminars. This is for you. In this episode I take the classic text-book “4 Ps” (which are indeed relevant)…
Storian 013 – Buddhism, Sports, Protests, and Leadership
Mar 13 • 25 min
Ammar Alshukry and myself discuss Tupac Shakur, Colin Kaepernick, Black Lives Matter Protests, and Leadership.
Storian 012 – Color Psychology and Video Games
Mar 13 • 18 min
Auneeb Sheikh and myself discuss color theory and the psychology of people who play video games.
Storian 011 – Debt as Slavery
Mar 13 • 9 min
Debt is a major problem for the current generation. For some it has ruined their enthusiasm to go to school due to the poor return on investment for the college education that otherwise wouldn’t be afforded.
Storian 010 – Battle of the Trench
Mar 13 • 14 min
Ammar Alshukry, Auneeb Sheikh and myself discuss the history and the event of the battle of the trench as per the chapter of the Quran known as Surat Al Ahzab from Imam AlQurtubi.
Storian 009 – What Makes Up Cultural Identity
Mar 13 • 17 min
What is our cultural indentity? What connects us to and why do we identify with it?
Storian 008 – Are Immigrant Muslims Racist
Mar 13 • 6 min
We witness racism and racial ignorance within the Muslim community here in the United States. Question is, what’s the way forward?
Storian 007 – Navigate Your Own Religious Identity and Cultural Insecurity
Mar 13 • 8 min
When living as a minority within the United States, and probably within other first-world nations, some people might harbor religious and cultural insecurity where they try to hide who they are and where they come from. Then there are those who don’t shy…
Art of Attention 009 – Traditional vs Digital Communication
Mar 13 • 16 min
Some folks believe that there is a separation between generations, even within Millennials, with regards to communication. What’s the different between tradition and digital forms of communication? What are the advantages of each?
Art of Attention 008 – What Inspires Creativity?
Mar 13 • 8 min
It’s been said that you cannot teach creativity. So then what is it that inspires creativity within folks? Ammar Alshukry, Auneeb Sheikh, and myself explore this topic.
Art of Attention 007 – How To Engage With Racists When They Just Hate
Mar 13 • 8 min
When it comes to past situations and racists like Charlie Hebdo, Pamela Geller, and draw Muhammad day, how do we engage with folks who are filled with hate and also educate folks who simply don’t know?
Art of Attention 006 – Islamophobia and Yellow Journalism
Mar 13 • 16 min
One of the challenges of our time is dealing with yellow journalism and genuine fake news. Understand that if you take this dark path of communication to get short term bump in ratings and sales, you will be sacrificing your long-term success.
Art of Attention 005 – You Cannot Convert Anyone
Mar 13 • 8 min
The truth about advertising, sales, and even the act of proselytization is that you really cannot convert anyone. And, it’s not your job to convert anyone. Your job is to educate and inspire enough people so that when you come across those people who’s…
Art of Attention 004 – What Sort of Lighting To Purchase for Video
Mar 13 • 11 min
Some of the most common questions I get asked in relation to multimedia has to do with lights, camera, and microphones. This episode is all about lighting, and what sort of lighting you should get and what to avoid.
Art of Attention 003 – Product Sales and Nonprofit Marketing
Mar 13 • 24 min
I had a broadcast Q&A session with folks on the subject of marketing and advertising. We had questions like, “How do you market olive milk?”, “How do you feel about nonprofit orgs for marketing?”, and “How do I brand myself?”
Art of Attention 002 – Easy Copywriting: Credibility in Sales
Mar 13 • 4 min
When it comes to advertising, sales, and copywriting - the best approach to writing the ad copy, especially for an advertiser is to seek out the expert in the company. See how they present, sell, and frame the product or service that’s being sold.
Art of Attention 001 – Transparent Marketing
Mar 13 • 17 min
Many times advertisers try to pass off a product as one thing when it’s really something else. People can tell exactly what’s being done. To be successful in the long term, be real with what you’re selling. Don’t consider your market to be stupid.
Storian 006 – Real Game of Thrones
Mar 13 • 33 min
Nothing makes for a great story except when the motivations for characters are meaningfully driven. History is chalk full of such characters and stories. Instances of people seeking power, revenge, personal gain, self-interest, self-preservation,…
Storian 005 – Historical Myths and Fantasy as Identity
Mar 13 • 21 min
In this episode we discuss historical fallacies, superhero mythologies, contributions to popular culture by people of various ethnic background, and how that plays a role in an individual’s identity and self-image.
Storian 004 – Falcon Rising: The Start of Islamic Civilization in Spain
Mar 13 • 22 min
When folks talk about Islam in Spain, they either talk about the golden era which was well after the 11th century. Or, they talk about the fall which was the 15th century. But, what about the origin of how it began? How did Rodrigo, the Visigoths ruler…
Storian 003 – Storytelling Part 2
Mar 13 • 10 min
This episode is a follow up to the previous one which is all about storytelling. Once you can communicate what your story is all about you need to know how wrap it within an emotional genre.
Storian 002 – Storytelling Part 1
Mar 13 • 14 min
This episode is about getting you to share with anyone what your story is about. Learn to gauge from your audience whether or not they’d be intrigued. Seek to get either get a “hell yea!” or a “hell no!” to know if it’s a story worth telling.
Storian 001 – Personal Strength from History
Mar 13 • 19 min
A big part about self-esteem and personal strength is rooted in the stories we tell ourselves, our own perceptions of where we are, direction we’re personally headed, and where we’re coming from. This podcast explores who we are individually.
Welcome to the Khancept Audio Connection
Feb 5 • 1 min
This podcast showcases a mix of things that I’m involved with. Including, relevant segments from my Khancept vlog on YouTube, interviews and conversations around the subject of marketing and multimedia, progress on “The Falcon of Spain” graphic novel, the…