The Social Savvy Geek Show

The Social Savvy Geek Show

anchor.fm/thesocialsavvygeekshow
The Social Savvy Geek Show, hosted by Laura Pence Atencio, provides practical marketing solutions you can use in your business. As entrepreneurs, we often try to do it all ourselves and become quickly overwhelmed. We spend so much time “doing all the things” that we lose sight of why we got into business, to serve people and pursue our passion! Learn how to save yourself from marketing overwhelm while bringing in more leads and clients. Support this podcast: https://anchor.fm/thesocialsavvygeekshow/support


How to Write and Build Marketing Funnels at the Same Time
Jun 5, 2018 • 54 min
The time to start your marketing funnel and build the email list for your book is now. Not after your book is published. Host Laura Pence Atencio explains why you need to market while you write and how to implement the pieces of your funnel now. What…
How to Schedule Your Writing Time to Get Your Book Published
Jun 4, 2018 • 54 min
Host Laura Pence Atencio shares a book publishing calendar composed of milestones to help you reach your publication goals. What guest talked about. —- Support this podcast: https://anchor.fm/thesocialsavvygeekshow/support
How to Best Publish Your First Book. Self? Trad? Hybrid?
May 30, 2018 • 54 min
Your host Laura Pence Atencio covers the pros and cons of traditional and self-publish to help you make the right choice for your book. Special guest Aundrea De Leon shares how she healed herself of past traumas to live the life she wanted and how she…
How to Get Your Book Written
May 29, 2018 • 54 min
You host Laura Pence Atencio discusses how to schedule writing time in your calendar and how a writing coach cam help you get your book drafted. She also covers when a ghostwriter might be the best option for you. Special guest Rick Killian of Killian…
How to Discover Your Reader’s Burning Desire
May 22, 2018 • 54 min
Knowing a book can help her listeners book more speaking engagements and expand their reach, host Laura Pence Atencio shares ways to vet your book ideas and zero in on your reader’s burning desire. This will make marketing your book easier. Special guest…
How to Create, Market, and Launch Your Course
May 17, 2018 • 54 min
Host Laura Pence Atencio shares an overview of the steps you need to take to create, market, and launch your online course. This is the map to season 4. —- Support this podcast: https://anchor.fm/thesocialsavvygeekshow/support
How to Price Your Course and the Power of Bonuses
May 15, 2018 • 54 min
Your host Laura Pence Atencio breaks down what you need to know to discover the right price for your online course and how you can use bonuses sell more tickets. Special guest Dan Stratford of Stratex Digital Marketing discussed recent SEO trends, best…
How to Build a Landing Page That Will Sell Your Course
May 10, 2018 • 54 min
Host Laura Pence Atencio covers why you need a great landing page, the components of one, and how to get started crafting your own. Special guest Caitlin Berve, creator of Ignited Ink Writing, shares how she plans on building landing pages as an author…
How to Use a Webinar and 90 Day Launch for Your Online Course
May 8, 2018 • 54 min
Laura Pence Atencio discusses how you can use a webinar during the 90 day launch of your online course and what goes into a webinar’s creation. Special guest Vicki Helm from Smart Group Form talks about digital assets and how you can pull ideas from…
Why You Need to Know Your Client’s Burning Desire
May 3, 2018 • 54 min
Host Laura Pence Atencio explains the difference between an everyday want and burning desire and shares how you can use your client’s burning desire to get them to purchase your online course. Special guests Kevin Stoelb and Kevin Bauman of Eolus shares…
How to Use Funnels to Build Awareness of Your Course
May 1, 2018 • 54 min
Join host Laura Pence Atencio as she shares how you can use funnels to build awareness about your online course. She breaks down the pieces of funnel and where to start building your own. Special guest Caitlin Berve discusses the two funnel systems she…
How to Market Your Course with Events on Your Calendar
Apr 26, 2018 • 54 min
Host Laura Pence Atencio knows in-person events are a great marketing tool. She shares what types of in-person events you can use and how to get started populating your calendar. Special guest Dianne Noda is a professional photographer who discusses how…
Why You Need to Build Systems and Structures for Your Course
Apr 24, 2018 • 54 min
Host Laura Pence Atencio talks about how systems and structures have helped her launch online courses, what tools are available to use, and where you should start. Systems and structures save time, and for business owners, time is money.Special guest Drew…
How to Blog and Market for Maximum Profit
Apr 19, 2018 • 54 min
It’s a bonus episode! Monica Miller joins host Laura Pence Atencio for the whole hour, so they can share valuable information from their free masterclass How to Blog and Market for Maximum Profit. They cover the timeline of content creation and marketing,…
Where To Market Your Next Course For The Best Results
Apr 17, 2018 • 54 min
In this episode your host Laura Pence Atencio covers the most popular free and paid marketing options and where to get started. She reviews the pros and cons of each and the importance of knowing which social media platform your ideal client uses. She is…
How to Find Out Who Your Audience Really Is
Apr 12, 2018 • 54 min
To effectively market your online course, you will need to know your ideal audience. Host Laura Pence Atencio covers how to research your ideal client’s language and burning desire so your marketing will resonate with them and how to implement that…
How to Monetize Your Next In-Person Event
Apr 10, 2018 • 54 min
Laura Pence Atencio talks about why you might want to monetize your in-person, ways of monetizing, and when. With plenty of firsthand experience with both organizing and attending events, she knows what works and what doesn’t when it comes to getting paid…
Your Content is Vital to the Success of Your Influential Event
Apr 5, 2018 • 54 min
When the pre-event marketing is done and the event is full of attendees, the event organizer still has work to do. Host Laura Pence Atencio shares how to engage your audience both online and offline during your live event and how to create content that…
Important Things to Consider to Make the Most of Your Live Event
Apr 3, 2018 • 54 min
Your host Laura Pence Atencio walks you through important things to consider to make the most of your live event. She covers why and how you need to prepare in advance your emails, slides, handouts, and more. Special guest Monica Miller shares how she…
Why Your Messaging Matters From Promo To Sale
Mar 29, 2018 • 54 min
Host Laura Pence Atencio discusses why you need consistent messaging in your marking before, during, and after your in-person event. She shares how she learned attire is a part of your brand and how to write copy that will appeal to your ideal client.…
Why You Need Funnels Before, During, and After Your Best Event
Mar 22, 2018 • 54 min
Host Laura Pence Atencio covers why getting people to attend your in-person event is NOT the end of your marketing and shares ideas on how to market before, during, and after your event. She discusses how each of these marketing schemes is really its own…
What Is the Best Timeline for Promoting Your Live Event Podcast Description
Mar 20, 2018 • 54 min
Join in a host Laura Pence Atencio shares how she discovered the importance of organization and how that impacted her life and business. Find out how an organized marketing timeline can save you time, energy, and headaches. Two example marketing timelines…
How to Get Set Up for Success with Event Marketing Systems
Mar 15, 2018 • 54 min
Find out how to easily market your next in-person event by planning ahead and using repeatable systems that save your time, money, and sanity! Host Laura Pence Atencio gives actionable tips on how to make this work in your business. Special Guest Danielle…
Where to Market Your Next In Person Event for the Best Results
Mar 13, 2018 • 54 min
Join your host Laura Pence Atencio and learn why online marketing works for in-person events whether they are local or travel events. Find out what kind of events work well and how to promote them. Special Guest Erin Cell of Socially Powered shares her…
How to Attract Your Ideal Clients to Your Next Event
Mar 8, 2018 • 54 min
Learn how to attract your ideal clients to your next in person event. Host Laura Pence Atencio dives deep on why knowing your ideal client and nailing your messaging makes marketing so much easier! Special Guest Monica Gutierrez of Mariposa Marketing…
How to Make Joint Venture Projects Your Ticket to Success
Mar 6, 2018 • 54 min
Host Laura Pence Atencio shares how joint venture partnerships can dramatically change your business for the better. Learn how playing well with others can work for you! Special guest Monica Miller of Monica Writes joins Laura as they discuss why they…
How to Make Your Core Content Your Key to Unlocking Success
Mar 1, 2018 • 54 min
Host Laura Pence Atencio shares how consistently creating core content. She shares a repeatable system you can implement in your own business to create and publish your own blog, podcast, or video show. Special Guest Andrea Joy Wenburg speaks about…
How To Blow Your Next Online Launch Out Of The Water
Feb 27, 2018 • 54 min
Host Laura Pence Atencio shares how to blow your next launch out of the water. She shares her 90 Day Launch Plan, a repeatable system you can implement in your own business. Special guest Monica Miller of Monica Writes shares her expertise on strategizing…
What is Your Message? How to Connect so Your Audience Listens!
Feb 22, 2018 • 54 min
Host Laura Pence Atencio shares why messaging is vital to your success in business. She also discusses the importance of speaking directly to your ideal client in a way that resonates with them. Special Matthew Peet of Re-Peet Productions of shares his…
Increase Your Bottom Line By Implementing This System
Feb 20, 2018 • 54 min
Host Laura Pence Atencio shares strategies for developing an online funnel. She also discusses the importance of repeatable systems in growing your revenue. Special Guest Greg Jameson of WebStores Ltd. shares his expertise on selling on Amazon and…
How to Focus Your Online Marketing Strategy
Feb 15, 2018 • 54 min
Host Laura Pence Atencio shares her tips for focusing your online marketing. She also discusses the importance of nurturing your tribe as you grow. Special Guest Valerie Morris of Tintero Creative shares her expertise on digital marketing strategy. —-…
How to Set Yourself Up for Success with Systems and Staffing
Feb 13, 2018 • 54 min
Host Laura Pence Atencio shares insight on setting up systems, hiring assistants, and deciding which systems are indispensable. She also compares your options for hiring help. Special Guest Channer Rellen shares his views on structuring your business for…
How to Choose the Best Channels to Build Your Engaged Community
Feb 8, 2018 • 54 min
Host Laura Pence Atencio shares the skinny on marketing channels and how to engage with your community. She also talks about the special effect giving away core content has on your audience! Special Guest Barbara Aimes shares her views on marketing as a…
Why You Need to Know Your Client for an Effective Personal Brand
Feb 6, 2018 • 54 min
Host Laura Pence Atencio gives you the scoop on personal branding and how to effectively communicate your message to your audience. She also talks about the difference between being known as an ‘expert’ versus an Influencer. Special Guest Chantelle Adams…
Show Me the Money! How to Get from Leads to Paying Clients
Feb 1, 2018 • 54 min
In this episode, host Laura Pence Atencio talks about converting all the leads you got from that launch into paying clients! From how you get paid; what systems you are using to keep clients coming and paying. Special Guest Danielle Fitzpatrick Clark…
What Kind of Content Do You Need for Your Launch?
Jan 30, 2018 • 54 min
Host Laura Pence Atencio gives you the rundown on what kinds of content you need for your launch. She also talks about planning out your content strategy. Special Guest Katy Carpenter shares her take on how newsletters and blog articles can be useful…
How to Create Your Best Product Launch Ever in 90 Days
Jan 26, 2018 • 54 min
Host Laura Pence Atencio takes you through the best 90 Day Launch Plan ever. Special Guest Monica Miller talks about mapping out your content to lead your audience exactly where you want them. The Social Savvy Geek Show is available on iTunes. —- Support…
How to Master Your Messaging for the Most Captivating Copy
Jan 25, 2018 • 54 min
Host Laura Pence Atencio discusses what captivating copy can do for your business. Special Guest Nate Lappegaard talks about the various ways coaching and finding your own burning desire can serve you! The Social Savvy Geek Show is available on iTunes. —-…
How to Design Your Product Funnel to Win More Clients
Jan 18, 2018 • 54 min
Host Laura Pence Atencio discusses what an online marketing funnel is and why you absolutely need one to succeed in selling products and services online. Special Amanda Goldman-Petri shares how to use a retention-based model your business. The Social…
Make More Money in Less Time by Planning Your Marketing
Jan 16, 2018 • 54 min
Host Laura Pence Atencio discusses how planning your marketing in advance allows you to get better results from less activity. Special Guest Kelly Garrett shares how to use Facebook ChatBots in your business. The Social Savvy Geek Show is available on…
Do You Know What Kind of Help You Need to Market Without Drowning in Details?
Jan 11, 2018 • 54 min
Host Laura Pence Atencio discusses how to get all your marketing goals accomplished without drowning in overwhelm. Special Guest Lila Gonzalez shares how to find your genius and honor it. The Social Savvy Geek Show is available on iTunes. —- Support this…
Choosing Your Channels… You Don’t Need to Be Everywhere
Jan 9, 2018 • 54 min
Host Laura Pence Atencio gives you the skinny on which social channels are right for you as a business owner. She also exposes and busts the 7 most common myths about online marketing. Special Guest Erin Cell shares her predictions for Facebook in 2018.…
How to Create an Ideal Client Avatar that Will Magnetize Your Audience
Jan 4, 2018 • 54 min
Host Laura Pence Atencio takes a deep dive into how to identify your avatar, which is also known as an ideal client or buyer persona. It doesn’t matter what you call it, it matters what having one does for your bottom line. —- Support this podcast:…
Getting To Know Your Geek And How To Win At Marketing
Jan 2, 2018 • 55 min
Laura Pence Atencio discusses how to succeed in marketing, both online and off. Special guest Anthony Prichard gives video marketing tips. —- Support this podcast: https://anchor.fm/thesocialsavvygeekshow/support