Converge Coffee

Converge Coffee
Learn from Experts Like They Were Right Across a Coffee Table
5: Don’t Let Your Talent Strategy Flounder with Poor Marketing
Mar 14 • 37 min
In this episode, I sit down with Brent Shopp, senior consultant, at KSM Consulting, and talk about part of a strong talent strategy is employer branding, your talent brand. We dive deeper talking about unemployment and the talent pipeline. As unemployment…
4: Building an Influencer Marketing SaaS Product
Nov 1, 2017 • 32 min
In this episode, I sit down with Joe Sinkwitz (@CygnusSEO), co-founder, CEO at Intellifluence, and talk about how Joe balances his marketing agency work while building an influencer marketing SaaS product. Joe and I dive deeper into SEO and influencer…
3: Putting Heart into Your Marketing to Scale Your Company
Oct 26, 2017 • 33 min
In this episode, I sit down with Terri Levine, founder of Heartrepreneur, and talk about how she owned 6 businesses all sold for many millions of dollars - the first one after a few years in the early 80s for over a million and one start up I did over 88…
2: Marketing a Growth Hacking Product
Oct 16, 2017 • 39 min
In this episode, I sit down with Jack Paxton, co-founder of Vyper, and talk about why marketers need a growth hacking strategy before they select a product. Paxton explains how he growth hacked building Vyper and why he listens to his customers to make…
1: A Novel (Writing) Approach to Content Marketing
Oct 9, 2017 • 26 min
In this episode, I sit down with Erik Deckers (@edeckers), president of Pro Blog Service, and talk about why content marketers lie about saying they're storytellers. The 7 How Tos and 5 Ways isn't telling a story. Deckers gives 4 key takeaways on what are…