The Content 10x Podcast

The Content 10x Podcast

www.content10x.com
Amy Woods, Founder of Content 10x, reveals strategies, ideas, tips and tricks to help you unleash the power of content repurposing!


How Storytelling and Repurposing Can 10x Case Studies
Feb 12 • 14 min
Ah, case studies – one of the most tried and tested marketing tools at any business’ disposal. Oh, case studies – one of the most tired and testing marketing tools when used incorrectly. They divide opinion, but it’s not the concept of case studies that…
Reasons to Not Give Up on Facebook with Gavin Bell
Feb 5 • 40 min
We’re experiencing what feels like a groundswell of uncertainty around Facebook at the moment. The company has not been without its controversies over the last few years and I’m starting to see this reflected in conversations with friends and clients.…
Content Repurposing Is a Habit – Here’s How You Build It
Jan 29 • 12 min
Most people want to effectively repurpose their content. After all, why would you not want to make the most of the time you spent creating all of that incredible content? But, no matter how much they want to do it, somehow it just doesn’t happen. It…
Repurposing Your Core Content into Companion Content
Jan 22 • 11 min
What do you do after you’ve finished watching a great TV show? Go and find more content related to it, of course! This is why so many TV and radio shows offer companion content – live content that you publish immediately after publishing your core…
Very British Problems and a Tale of Twitter Repurposing
Jan 15 • 7 min
Your tweets might not be the first content you think of repurposing, but you might be missing out on book deals, TV shows, and newspaper columns… There’s no guarantee your Twitter account will get you any of that, but it is possible! Very British Problems…
How to Grow Your Business on Instagram with Sue B. Zimmerman
Jan 8 • 34 min
As content creators, marketers and business owners, we need to maximize the return we get from the time and effort we put into our content. One very effective way to do this is by repurposing your content on Instagram. Instagram is the ideal social hub…
8 Content Marketing Predictions for 2020
Jan 1 • 16 min
It’s become somewhat of a tradition to start the year by sharing my content marketing predictions for the year ahead. At Content 10x we are always looking at what’s working and not working, what’s hot and not…regardless of the time of year. Listen in to…
The Content Repurposing Mindset
Dec 18, 2019 • 13 min
Mindset plays such an important part in our lives. Some would argue that mindset is the one thing that truly sets apart those who achieve their goals in life, with those who don’t. Mindset is a belief that guides us in making decisions and helps us with…
The Content 10x Audiobook is Here: How to Repurpose an Audiobook into a Podcast Episode
Dec 11, 2019 • 15 min
I’m excited to announce that the audiobook version of my book, Content 10x: More Content, Less Time, Maximum Results is out now! You can get it on Amazon, Audible and Apple! Of course, being a little obsessed with content repurposing, I couldn’t just…
How to Repurpose An Epic Livestream into a Book with David Bain
Dec 4, 2019 • 29 min
Writing a book is hard. No doubt – anyone who tells you otherwise is lying! It takes hours of brainstorming, writing, editing and rewriting. Ideas fizzle out. Words become hard to come by and people just…give up! A mistake I see a lot of people make is…
5 Ways to Repurpose Content for Lead Generation
Nov 27, 2019 • 11 min
If you spend time consistently creating quality content then you know just how time consuming it can be. It’s so important that we maximize our return and we do so by content repurposing. However, all too often we look at repurposing by breaking long form…
Content Repurposing & When Less is Not More!
Nov 20, 2019 • 8 min
Consistently creating quality content will help you to reach your target audience and ultimately grow your business. It’s not to be overlooked, but coming up with the topic for your next video, blog post, podcast episode…etc can sometimes be challenging,…
Creating Online Courses by Repurposing Content with Teresa Heath-Wareing
Nov 13, 2019 • 29 min
Creating and selling online courses can be a great way to monetize your expertise. Often portrayed as the ‘holy grail’ of online passive income. There’s no doubt it’s a great way to help people, share your expertise and generate an income. But, how do you…
Book Repurposing: How Quality Content Can Lead to Publishing a Book with Mike Morrison
Nov 6, 2019 • 41 min
How does a busy business owner and content creator launch a book when time is not on his side? The answer is simple. Repurposing! My guest this week is Mike Morrison from The Membership Guys. We discuss the ways in which he leveraged his content in…
Content Repurposing and The Importance of Consistent Messaging
Oct 30, 2019 • 13 min
Consistent messaging is key to growing any business and personal brand, and content repurposing can help. If you offer your customers a specific solution, you want to shout all about it. That’s why it’s so important that your message doesn’t get lost…
Top 5 Ways to Repurpose Your Book Content for Marketing
Oct 23, 2019 • 10 min
This week is a super exciting week for Content 10x and this podcast, because on the 23rd October I officially launched my book (https://www.content10x.com/book/) Marketing a book can be incredibly time consuming. I’ve found it a real challenge as I’m also…
Unlocking Secrets of Facebook Ads & Repurposing with Zach Hesterberg
Oct 16, 2019 • 32 min
Facebook ads can seem intimidating to many business owners. But it is such a powerful tool that you really shouldn’t ignore! Good news is that you can incorporate repurposing into your FB ads strategy. My guest this week, Zach Hesterberg, says that…
Repurposing your Premium Content for Marketing
Oct 9, 2019 • 10 min
It’s the Content 10x Podcast’s 2nd birthday. A big thanks to everyone who has listened and supported the show. Ever feel like you are constantly re-inventing the wheel in your marketing and struggling to come up with new content ideas to market your…
YouTube Publishing Tips & Repurposing A Video Into a Blog Post with Natalie Hailey
Oct 2, 2019 • 22 min
If you want to use one piece of content to repurpose into 10x the amount, video content is a great place to start. When you start with a video as your pillar content, you have exactly what you need to repurpose it into a host of other content. But what…
How to Repurpose Your Blog Posts on Quora
Sep 25, 2019 • 10 min
Did you know that you can repurpose your blog posts onto Quora? Quora is a minefield of questions waiting to be answered and an ideal place to demonstrate your expertise, build a following and of course, repurpose your blog posts! Repurposing your blog…
How to Repurpose Content Like A Pro with Jay Baer
Sep 18, 2019 • 29 min
Do you want to learn how masterminds in the world of content marketing repurpose their content? Hall of Fame speaker and New York Times best-selling author, Jay Baer, joins the Content 10x podcast to discuss how he repurposes content from The Talk…
Lessons Learned from 100 Episodes of the Podcast
Sep 11, 2019 • 28 min
It’s a very special occasion at the C10x HQ today as we’re celebrating 100 episodes of the Content 10x podcast! Aside from clinking champagne glasses and wondering where the time went, my team and I have taken this huge milestone as an opportunity to…
5 Ways to Repurpose Your Guest Appearances
Sep 4, 2019 • 18 min
Have you ever thought about repurposing content from your guest appearances? For example, you can feature your guest interview on your own podcast or video show, or repost your guest article elsewhere (perhaps reworded), share video footage of your talk…
The Best Way to Repurpose Content on Twitter with Dan Knowlton
Aug 28, 2019 • 31 min
Twitter is a fantastic platform to engage with people instantly, build connections and share your thoughts with the world. However, with 500 million tweets (https://www.omnicoreagency.com/twitter-statistics/) per day, how can you stand out and grow your…
Clever ways to Repurpose Client Testimonials and Reviews
Aug 21, 2019 • 12 min
The power of social proof should never be underestimated. A business can tell people how great they are, share lots of stories, and even provide evidence via case studies. However, the most powerful and the most persuasive marketing and sales message…
Engagement Metrics: How to Find Out if People Actually Consume your Content
Aug 15, 2019 • 9 min
There are lots of different metrics that can help us to understand how our content is performing. But, some metrics are far more insightful than others; they are the engagement metrics that share an insight into our audiences’ behavior beyond the…
Best of Social Media Content Repurposing Tips
Aug 7, 2019 • 15 min
On a mission to maximize your content’s reach and engagement on social? The answer lies in repurposing and there are lots of ways to repurpose content onto social media. Not only that, but you can repurpose social media content too, for example, your…
How Effective Podcast Repurposing Has Helped a Niche Offline Business Grow with Mike Richards
Jul 31, 2019 • 32 min
Have you ever wondered whether having a podcast may be more suited for online businesses vs. traditional brick and mortar businesses? Or, maybe you’ve considered starting a podcast but you’re worried it won’t be worth the effort because you work in a…
Content 10x The Book – An Update & How to Repurpose Content into a Book
Jul 24, 2019 • 9 min
You may have heard me tease the idea of my book before but now it’s really happening; my very first book called Content 10x – More Content, Less Time, Maximum Results will be available for pre-order mid-August. I’ve poured my heart, soul and all my…
How to Get Started with LinkedIn Live with Ian Anderson Gray
Jul 17, 2019 • 37 min
Have you tried using LinkedIn Live yet? Other platforms such as Facebook, Instagram and YouTube have offered live video for years. LinkedIn, however, took their time rolling out their own live video service – LinkedIn Live. But, is it all hype or will is…
Repurposing to Stay Consistent with your Content
Jul 10, 2019 • 13 min
Are you consistent with your content? Or, do you struggle to keep up? If you’re in a habit of “falling off track” when it comes to creating and publishing regular, consistent, content don’t be too hard on yourself. It can happen to us all. In particular,…
How to Create Content that Sells with Jess Lorimer
Jul 3, 2019 • 30 min
If you want your content to produce long-term traffic and drive sales, you’ve got to learn how to create and repurpose content that sells. But how can you create marketing content that sells? And, how can you tell if a piece of content is persuasive…
Changes to IGTV - Repurposing YouTube videos onto IGTV
Jun 26, 2019 • 8 min
Did you know that IGTV is no longer a vertical video only platform? If you’re an avid Instagram user, you’ve probably already noticed that the platform now supports landscape video. But what you might now know is that the ability to post landscape videos…
How to Repurpose a Podcast into a Cartoon Video Animation
Jun 19, 2019 • 20 min
Repurposing your podcast into an avalanche of new content is one of the best ways to spread awareness, attract more listeners and reach a larger audience. With the popularity of podcasts continuing to grow, you’ve got to come up with creative ways to stay…
5 Ways to Measure The Effectiveness of Your Content Repurposing
Jun 12, 2019 • 17 min
Although your content repurposing strategy might be on fire and bringing a lot of traction and engagement your way, there’s really no telling how it’s impacting your business’ bottom line without monitoring and measuring its performance. In this episode…
How to Repurpose a TEDx Talk with Mark Asquith
Jun 5, 2019 • 37 min
Delivering a TEDx Talk is a highly sought-after accolade for many speakers. Delivering a TEDx Talk can have far reaching positive outcomes. If you are a speaker, it really raises the bar for you to call yourself a TEDx speaker. In many ways, it gives you…
Key Findings From The Infinite Dial 2019 Report
May 28, 2019 • 9 min
We can learn a lot about current trends and user behavior on social media by looking at the data uncovered by Edison Research and Triton Digital’s Infinite Dial 2019 report. I’ll admit…every time the latest Infinite Dial Report comes out, I get super…
Podcast Repurposing Has Never Been More Important
May 22, 2019 • 15 min
We talk about podcast repurposing a lot here at the Content 10x HQ, but just how necessary is it to attract and maintain a loyal following? In my opinion, the Edison Research Podcast Consumer Report 2019 answers this question with a resounding – YOU MUST…
What is your Content Repurposing Knowledge to Action Gap?
May 15, 2019 • 11 min
Is there something you know you should be doing more of but you just…don’t? Maybe you’ve worked tirelessly to create amazing content and instead of repurposing it (like you know you should), you don’t. On this episode of the podcast, I help you identify…
Repurposing Bloopers: 3 Ways to Repurpose Your Mishaps!
May 8, 2019 • 6 min
If you create video and audio content, then in all likelihood, if you’re human…mistakes and mishaps will have been made along the way! Great news! You don’t need to delete all of your bloopers, you can repurpose them! In this episode, I look at why and…
How to Use Hashtags on Instagram
May 1, 2019 • 13 min
Do you want to get more eyes and engagement on your Instagram posts? I bet you do. After all, what’s the point in creating and publishing all of that amazing visual content if nobody sees it? Countless studies have shown that Instagram posts with hashtags…
The Importance of Visual Content
Apr 24, 2019 • 7 min
It takes a lot of effort to create an engaging piece of content. But the creation of a piece is only half of the job; the rest lies in how you publish the content. There are smart ways to do this, and not so smart ways, and it’s worthwhile learning the…
What’s working on LinkedIn with Sam Rathling
Apr 17, 2019 • 25 min
2019 is the year of LinkedIn. Are you on LinkedIn? Are you creating, promoting and repurposing content on LinkedIn? Do want to find out what’s working and not working, and how to really rock on the platform? I invited LinkedIn expert Sam Rathling onto the…
Copy Repurposing: How to Make Your Words go Further
Apr 10, 2019 • 9 min
Have you ever spent a long time finding exactly the right words to use for your content? Maybe you were trying to find that perfect phrase for your homepage, a captivating opening to a blog post, or genius sales copy for a new landing page? We’ve all been…
The Importance of Branding When You Repurpose Content with Phil Pallen
Apr 3, 2019 • 30 min
Would you like to learn more about how to stay true to your brand when repurposing your content? Join me and my special guest, brand strategist Phil Pallen, to find out lots of really useful tips on branding and consistency with your content. Learn all…
Can You Improve Your Content Distribution?
Mar 27, 2019 • 9 min
Do you ever stop and think about whether your content is published in as many relevant places as possible? You go to so much effort to create your content…your podcast episodes, video content, blog posts, etc, so how widely distributed is your content…
How to Repurpose Content on Facebook: What’s Working in 2019?
Mar 20, 2019 • 31 min
There are over 2 billion active users on Facebook each month. The question is, as a content creator, what are the best ways to repurpose your content onto Facebook to get in front of your ideal audience on the platform. Or, if you’re already creating lots…
How to Promote Your Content Like it’s a Movie Premiere!
Mar 13, 2019 • 11 min
You’ve created some fantastic content, but that’s just the start. What use is great content if nobody knows about it? By using promotional tactics from the movie industry, you can create great awareness of your content and your audience will be chomping…
How to Effectively Repurpose your Content into a Press Release with Sally Falkow
Mar 6, 2019 • 30 min
Do you know how to create press releases in order to get your content in front of your desired audience in the newspaper, or on radio and TV? Perhaps you’re thinking why would you do this…why bother with press releases in the digital age when we can reach…
Why You Should Maximize The Content That You Create For Events
Feb 27, 2019 • 12 min
Conferences, trade shows, workshops, seminars, networking events and so on puts your business in front of highly targeted leads. It’s also a great chance to forge business relationships and network with potential partners. But, in a sea of businesses with…
How to Repurpose a Podcast into a Book with Emily Prokop
Feb 20, 2019 • 25 min
My special guest Emily Prokop talks about turning her podcast into that book, something that she always dreamt about and it all happened because one person loved her podcast…and that person happened to be a publisher! We discuss the following: How you can…
3 Smart Ways to Repurpose Video & Audio Content to Written Content
Feb 13, 2019 • 10 min
Did you know that you can repurpose your video or audio content into written content to populate your social media channels, website or blog? Accompanying your video or audio content with written content improves your discoverability and helps you to rank…
How to Repurpose a Podcast into an Alexa Flash Briefing with Sigrun
Feb 6, 2019 • 43 min
Did you know that over 43 million people in the US have a smart speaker? People use smart speakers to listen to music, make calls, get traffic and weather updates, listening to podcasts, order food and groceries, controlling household devices, flash…
Creative Content Repurposing: Slides to a Comic Book
Jan 30, 2019 • 7 min
When you put lots of time and effort into creating a single piece of content, it’s worth thinking about how you can make the most out of it. Maybe you could find a unique way to repurpose it into a different format – like we did when we repurposed photo…
Importance of Video Marketing with Jason Hsiao
Jan 23, 2019 • 37 min
Video is one of the best ways for businesses to drive sales. 93% of businesses that use video say it’s gotten them a new customer thanks to a video they shared on social media. There’s no doubt that video is a powerful way to grow your business. But are…
4 Top Tips on How to Convert Video to Audio
Jan 16, 2019 • 11 min
Do you want to learn how to convert video to audio? By extracting the audio from your video, you can create even more great content. But, despite what you might think, extracting audio from a video isn’t as easy as uploading your file to a dodgy MP4 to…
How Creating a Variety of Multimedia Content Has Transformed a Fitness Business with Chris Knott
Jan 9, 2019 • 29 min
I’d like to introduce you to a good friend of mine, Chris Knott. Chris has completely changed his personal training business over the last few years and this can largely be attributed to creating online content, embracing a multimedia content approach,…
Content Marketing Predictions for 2019
Jan 2, 2019 • 16 min
In order to plan your content well, you need to be able to broadly predict the way things are going – what’s working, what’s not working etc. In this episode I collect some of the research I’ve done and the experience I have in content marketing and lay…
The Best of Content Repurposing in 2018: Top 5 Podcast Episodes
Dec 26, 2018 • 12 min
As 2018 draws to a close I decided to wrap up the year by sharing with you the 5 most popular Content 10x podcast episodes of 2018 (based on downloads). Every episode is about content repurposing - sharing specific tip, tricks and advice on how to…
Content Planning & Content Repurposing with Janet Murray
Dec 19, 2018 • 35 min
Would you like to learn how you can plan your content strategy for the whole year and have a content strategy that directly links to your business goals and endeavors? Join me and my special guest, Janet Murray, on the podcast to find out how you can plan…
The Gift of Repurposing: 5 Giveaway Ideas from your Existing Content
Dec 12, 2018 • 14 min
Do you find yourself thinking of ways that you can take part in holiday giveaways, and subsequently find yourself pondering appropriate giveaway ideas? Whatever the holidays/occasions that you celebrate are, be it Christmas, Thanksgiving, Easter, Diwali,…
8 Ways to Create Content at Live Events
Dec 5, 2018 • 13 min
Let me ask you a question…do you create content at live events? Not just at the events, but before, during and after. If your answer is no then you are missing a huge content opportunity. Going to events is a fantastic thing to do, it’s great for learning…
Repurposing Twitter Chats with Madalyn Sklar
Nov 28, 2018 • 43 min
When it comes to repurposing content, we spend a lot of time thinking about what we can post to Twitter, rather than repurposing content that’s already on there. I was keen to speak to someone who’s a real expert in Twitter and a number of my friends…
Content Video Trailers: Promote your Content with Short Videos
Nov 21, 2018 • 11 min
How do you create engaging content video trailers to promote your latest blog, podcasts, or video content? New movies and TV shows run trailers and that seems to work pretty well, so why not apply the same marketing techniques to our content! A content…
Automation of Podcast and Facebook Live Repurposing with Hani Mourra
Nov 14, 2018 • 18 min
How much of your repurposing process can be hands-off? At Content 10x, I’m always talking about ways to save time, whether it’s with methods or tools. This week I have a special guest on the show, Hani Mourra, creator of Repurpose.io. His web completely…
Turning Your Content on Its Head
Nov 7, 2018 • 5 min
You already know how to multiply your content into different formats. Could you expand that even further by taking the same topic from a different angle? By turning the message of a piece of content on its head, you not only attract different learning…
7 Essentials of High Converting Websites with Matt Eldridge
Oct 31, 2018 • 35 min
Do you feel like your website is leaking a lot of potential customers and losing you money? If you do, it can only be because you don’t have a high converting website. In this episode, my guest Matt Eldridge and I might be able to help you on that journey…
Creating Live Experiences with your Content
Oct 24, 2018 • 14 min
Live content takes engagement to a whole new level. It can turn an audience into a true online community. In this week’s episode, I take a deep dive into live content experiences, why it engages people so well, and give a whole load of ways to structure…
Chatbots and Content Repurposing with Kelly Noble Mirabella
Oct 17, 2018 • 32 min
Chatbots are a quickly rising force in digital marketing. Join me this week with chatbot-expert Kelly Mirabella as we talk about how to use chatbots and content repurposing together to maximise engagement on Facebook and get your content in front of as…
Lessons Learned After 1 Year Hosting The Content 10x Podcast
Oct 10, 2018 • 17 min
The Content 10X podcast has hit its one year anniversary! Thank you so much to everyone who has listened to the podcast, I really appreciate it and hope you find it super valuable! In this episode, I reflect on five big lessons I’ve learned from running…
Having a Content Repurposing Strategy When Reviewing Content Requests
Oct 3, 2018 • 10 min
Creating content for others can be a great thing to do. But when it comes to putting in your own time and effort for someone else, how can you be sure that every ‘yes’ is also going to be beneficial to you? In this podcast episode I talk about what to do…
How To Use Analytics To Decide What Content To Repurpose
Sep 26, 2018 • 12 min
How much repurposing potential is trapped in your content archives, waiting for you to tap into it? There might be more than you think. But even if you were to start tapping into it, which piece should you repurpose first? In other words, which one struck…
How Transcriptions Can Play A Key Role in Content Repurposing
Sep 19, 2018 • 12 min
It’s time we talked about transcripts. They might not seem like the most exciting form of content, but they represent huge repurposing potential if you use them correctly. This week’s podcast episode is all about how to get your transcripts done cheaply,…
How to Repurpose Your Content on Instagram with Jenn Herman
Sep 12, 2018 • 40 min
This week’s podcast episode is all about repurposing your content on Instagram. I’m extremely excited about this week’s guest, Jenn Herman. She’s the world’s forefront blogger on Instagram marketing. Although it’s my favourite platform, it’s not always…
How to Incorporate Content Repurposing into your FB Ad Strategy with Julia Bramble
Sep 5, 2018 • 41 min
Get ready to lose all fear of Facebook’s dreaded Ads Manager and find out how it’s possible to get attention to your business for pennies. Plus, you don’t need to scratch your head wondering what new content you need to create for your ads, because the…
The Increasing Importance of Video Content
Aug 29, 2018 • 7 min
It’s finally happened. Mainstream companies are beginning to understand what many of us have known for a long time. Online video is big enough to shape the world! The Official Charts Company have decided to incorporate online video views into the official…
How Content Repurposing can Improve SEO with Andy Crestodina
Aug 22, 2018 • 44 min
SEO (Search Engine Optimization) is a topic that can confuse and overwhelm the best of us. Which is why I was so excited to interview content marketing expert, Andy Crestodina. With 18 years of experience in SEO and analytics and 10 years of experience in…
A Simple Way to Post Horizontal Videos on IGTV and Instagram Stories
Aug 15, 2018 • 8 min
Much like Instagram Stories and Snapchat, IGTV features vertical videos. Given its focus on catering to the modern-day smartphone user, IGTV is a dream platform if you who want to share and consume long form, vertical videos. But how can you post a…
How to Become Loved As A Podcaster (By Those Who Hate Podcasts)
Aug 8, 2018 • 11 min
In this podcast episode, I share my experience at Podcast Movement, which is the world’s largest annual conference for podcasters. The event was fantastic and I was lucky enough to chosen to give a talk. My talk was called “How To Become Loved As a…
4 Ways To Add More Impact When Repurposing Content
Aug 1, 2018 • 9 min
In this week’s podcast episode I challenge you to think of ways that you can add more impact to your content when you repurpose it. Specifically, I show you four ways that you can give your repurposed content that extra bit of “oomph”. When we talk about…
How to Run an Email List Building Challenge by Repurposing your Content
Jul 25, 2018 • 9 min
Is building your email list on the top of your agenda? If it’s not, it should be. It’s really important to continuously work on growing your email list. But, do you find the usual lead magnets of checklists, templates, swipe files…a little bit repetitive?…
How to Create Audiograms for your Podcast: Wavve vs Headliner
Jul 18, 2018 • 13 min
Unlike photos and videos, sharing your podcast content on social media can be a challenge. But it doesn’t have to be! With an audiogram, you can share snippets of your latest podcast episode on all of your favourite social media channels. What’s more, you…
How To Turn Your Blog Post Into A Multimedia Experience!
Jul 11, 2018 • 9 min
People are far more likely to engage with a blog post that includes a range of multimedia content. Integrating multimedia content such as images, videos, slideshows and infographics into your blog post will breathe life into it and add a touch of…
6 Tips For Repurposing Video Content Onto Social Media
Jul 4, 2018 • 16 min
Do you create amazing videos for your website, YouTube channel, Facebook live, membership site….etc? If so, then you know just how much hard work and time goes into the creation of each video, but there are easy ways that you can get a return on the time…
My Dad Wrote… Something That I Repurposed The Hell Out Of!
Jun 27, 2018 • 8 min
Have you ever created a piece of content that you thought would amount to nothing? Sometimes it can be easy to disregard lousy content, but if you have a sense of humour and an open mind, you can repurpose even your worst content into something…
Epic Podcast Repurposing
Jun 20, 2018 • 13 min
The amount of people that listen to podcasts on a regular basis is growing, but how do you reach those who aren’t regular podcast listeners or those who prefer to consume other forms of content? The answer is via podcast repurposing! On episode 36 of the…
Creating Content for Twitter in Light of the Spam & Bot Crackdown
Jun 13, 2018 • 9 min
The latest changes to Twitter’s Automation Rules have shaken things up on the platform, paving the way towards a more productive, high-quality and engaging platform. But many people are still unsure of what they can and can’t post on Twitter. Join me on…
Your Finest (Content) Hour May Be Yet To Come
Jun 6, 2018 • 10 min
Instead of thinking that the original piece of content is where you have expressed your thoughts and opinions in the best light, consider this; what if that original piece of content is NOT your finest hour? In episode 34 of the Content 10x podcast, I…
Repurposing Webinars with Louise Brogan
May 30, 2018 • 25 min
Webinars are a great way to grow your business online by interacting with your audience, increasing your email list and delivering high-quality, valuable content that your viewers WANT to see. In this week’s podcast episode, I talk with Louise Brogan…
Simple Ways to Repurpose Blog Content onto Instagram
May 23, 2018 • 8 min
Repurposing a blog post on Instagram requires a little more imagination and creativity than other social media platforms. With Facebook and Twitter, you can just share a link to your blog post. But when you want to drive traffic to your blog from…
Question and Answer Repurposing!
May 16, 2018 • 7 min
If you’re anything like me, you probably get asked a lot of questions. Plus, you probably spend quite a bit of time on the more complicated questions providing a well thought through and considered answer. Well…I’ve come up with some ways to make the most…
Repurposing on Pinterest with Kate Ahl
May 9, 2018 • 34 min
Pinterest is growing fast and businesses around the world are leveraging the image search engine to drive engagement and increase traffic. In this week’s podcast episode, I talk with Kate Ahl about repurposing content for Pinterest and how you can start…
Repurposing Your Video By Launching A (Brand New) Podcast
May 2, 2018 • 11 min
Repurposing video content into podcast episodes is a great thing to do…but it’s hard if you don’t already have an established podcast. Starting a podcast for the first time can seem intimidating. But don’t worry. It’s easier than it seems. I spent A LOT…
Repurposing Your Blog Post To Video
Apr 25, 2018 • 10 min
Do you know that you can repurpose your blog posts into a video using an awesome online tool? You don’t have to put yourself on camera (great for those of us that are a bit camera shy!), and you don’t have to have advanced video editing skills either! If…
Is Cross-posting Effective or Just Plain Lazy?
Apr 18, 2018 • 6 min
Is cross-posting effective? This is a question that I get asked a lot. What I mean by cross-posting is when you post your content from one social media platform to another automatically. In this podcast episode I discuss: Cross-posting from Instagram The…
How to Repurpose Content on LinkedIn with Cathy Wassell
Apr 11, 2018 • 24 min
This week on the podcast I talk about LinkedIn with Cathy Wassell. Cathy is a marketing strategist with 20 years’ experience who now specialises in social media marketing, strategy and paid ads. I have been really keen to talk about LinkedIn for quite…
Convert Your Blog Post Into A PDF: The Best Tool Ever!
Apr 4, 2018 • 6 min
This week on the podcast I share a really simple and quick way to repurpose your blog post into a PDF document. Why would you want to do that? I answer this question too! I discuss: Offering your blog post as a PDF by way of a content upgrade Different…
Repurposing Your Content Into A Content Upgrade
Mar 28, 2018 • 11 min
Have you ever been curious about how you can repurpose your content into a content upgrade? Do you know what a content upgrade is? In this podcast episode I explain: What content upgrades are Things to consider when creating content upgrades Examples of…
How to Repurpose Live Events with Janet Murray
Mar 21, 2018 • 33 min
This week on the podcast I’m really pleased to introduce you to Janet Murray. Janet has a journalistic background, with over 17 years of experience writing and editing for national newspapers. She has built a hugely successful blog, podcast and social…
How Much Time Should You Spend Repurposing Content?
Mar 14, 2018 • 9 min
This week I answer the question – how much time should you spend repurposing your content? I get asked this question all the time. My initial thoughts are that the question should be reframed because content repurposing is still a form of content…
Converting Your Content Into A Best Selling Book With Chris Ducker
Mar 7, 2018 • 32 min
This week I interview my mentor and friend Chris Ducker. Chris is the founder of youpreneur.com—the entrepreneurial mastermind community that helps experts become the go-to leader in their industry. He’s a serial entrepreneur, a highly sought-after…
How To Decide What Content To Repurpose
Feb 28, 2018 • 9 min
Do you have lots of content that you’ve created in the past that you would like to bring to life again? Perhaps you’ve got hundreds of blog posts, many are still just as relevant today as the day you wrote them. Or maybe you’ve just given yourself a pat…
How to Repurpose Your Content Using SlideShare with Ana Hoffman
Feb 21, 2018 • 37 min
Have you ever considered creating presentations to communicate with your audience? Did you know that creating SlideShare presentations can be a brilliant starting point for content repurposing. This week on the podcast I’m joined by Ana Hoffman. Ana is an…
How To Plan & Create Your Content For Repurposing
Feb 14, 2018 • 8 min
This week on the podcast I talk all about how you can create content with repurposing in mind. So basically, how you can reverse engineer the content creation process so that you have content that is perfect for repurposing. I discuss: Why it’s important…
Content Stacking with Colin Gray
Feb 7, 2018 • 21 min
This week on the Content 10x Podcast I speak with Colin Gray. Colin is the founder of ThePodcastHost.com - a website all about podcasting covering podcasting skills, resources, equipment, podcast ‘shiny objects’ and pretty much all things podcasting!…
Content Repurposing: The Done-For-You Option
Jan 31, 2018 • 12 min
If you have a budget to help you with repurposing your content what are your options? This week I look at how to get help when you are ready to take your content repurposing to another level! You want to get as much value as possible from all of the great…
Content Repurposing: How To Use Paid Help Effectively
Jan 24, 2018 • 11 min
This week on the podcast I share my ideas on what to do when you have a small budget to invest in getting help with your content repurposing. Content repurposing is a brilliant thing to do, but it does take time and your time is a very valuable commodity.…
Content Repurposing: Low Cost DIY Strategies
Jan 17, 2018 • 10 min
Have you ever thought that content repurposing sounds great, but how do you take the first step and get started with repurposing your content? What you can achieve with content repurposing can depend to a large extent on the time and resources that you…
How To Repurpose Membership Site Content with Mike Morrison
Jan 10, 2018 • 34 min
This week on the podcast I had the pleasure of speaking with Mike Morrison about content repurposing for membership sites. Mike is co-founder of The Membership Guys and Member Site Academy, where he helps guide the growth of high performing memberships,…
Repurposing Tips & Content Predictions for 2018
Jan 4, 2018 • 13 min
In this week’s podcast episode I share my predictions for online content in 2018. My focus is always on content repurposing, and therefore all 5 of my big predictions are shared alongside a content repurposing tip for each! I discuss: Why I think…
How To Repurpose Facebook Live Videos With Ian Anderson Gray
Jan 4, 2018 • 24 min
This week’s podcast episode is all about repurposing Facebook Live video and I have the pleasure of introducing you to a fantastic guest - Ian Anderson Gray. Ian is a live video marketing confidence coach and founder of Seriously Social. He’s an…
Repurposing & Respecting the Social Media Platforms
Dec 13, 2017 • 11 min
When it comes to sharing content from one social media platform to another, you really need to respect each platform. Why are people on there? What do they expect to see? What will they respond to? In this podcast episode I talk about: Respecting the…
How To Repurpose Content Using GIFs with Andrew & Pete
Dec 6, 2017 • 23 min
Do you create GIFs as part of your content repurposing? For most the answer is no. GIFs are not something that you often hear mentioned when talking about content repurposing. However, a really interesting and fun way to add a whole new element to your…
How To Repurpose Your Content To Connect With Your Audience
Nov 29, 2017 • 11 min
When it comes to creating and repurposing content we need to consider our audience and how they prefer to receive their information. For example, some people will like to read it, others may like to listen. On the podcast this week I explore seven…
4 Clever Ways To Repurpose Your Facebook Live Videos
Nov 22, 2017 • 12 min
When it comes to repurposing content, Facebook Live presents a great opportunity. On the podcast this week I explore how you can get started with repurposing your Facebook Live videos. Interestingly, I stay focussed on video content and look at how your…
Blog Syndication Explained With Yva Yorston
Nov 15, 2017 • 20 min
Have you ever wondered what blog syndication is? Ever considered if there is anywhere else that you can post your blog post besides your own website? This week on The Content 10x Podcast I speak with Yva Yorston and she shares lots of tips and advice on…
The Biggest Mistake That You Can Make When Repurposing Content
Nov 7, 2017 • 8 min
Would you like to know what the biggest mistake is that people make when they repurpose their content? That is the topic of this week’s podcast episode I discuss: Why a ‘set and forget’ approach isn’t ideal Why the ‘social’ in social media shouldn’t be…
How To Repurpose Your Blog Post Into An Infographic
Oct 31, 2017 • 12 min
As content creators we always want to ensure that the message we’re trying to get across to our audience is understood. Added brownie points if our audience enjoyed consuming our content! That is why I think infographics are so good. Because, when done…
5 Ways To Repurpose Your Podcast Into Video
Oct 26, 2017 • 11 min
If you have a podcast, then I think that repurposing your podcast into video format is a really good idea. In this podcast episode, I share a few reasons why I believe video is a medium no one should ignore, then I share 5 ways to repurpose your podcast…
An Open Letter From Your Content
Oct 19, 2017 • 6 min
This podcast episode is a satirical look at content repurposing through the eyes of your content. It’s an extra introductory episode before we get started with the focussed episodes on specific aspects of content repurposing. If your content could speak,…
5 Reasons Why You Should Repurpose Your Content
Oct 19, 2017 • 11 min
In this podcast episode I share what content repurposing is, 5 reasons why you should be repurposing your content, and the types of content that you can repurpose. I believe that content repurposing should be at the heart of all content marketing…
Introduction to the Content 10x Podcast
Oct 9, 2017 • 8 min
An introduction to The Content 10x Podcast with Amy Woods - a podcast all about content repurposing. In this episode Amy explains what the podcast is about and who it’s for.