It's No Secret with Dr T.

It's No Secret with Dr T.

www.tysonfranklin.com/podcast
Small Business Conversation With World Class Business Leaders
159 - Google Ads & Pay Per Click with James Yuille
Apr 22 • 55 min
Do you want more motivated buyers to your website and be found on Google? My guest, James Yuille is the owner of Media Glue, and that is what his company does, help businesses get found on Google. Google Ads is a great marketing tool. However, there has…
158 - The Role of The Marketing Director with Jerry Green
Apr 15 • 48 min
Jerry Green is the Marketing Director at the Indiana Podiatry Group, which encompasses eleven podiatry businesses in Indiana, USA and treats more than 3000 patients per week. If your business is dependant on a steady flow of new referrals, you need to…
157 - How to Avoid SEO BS with Nicky Jurd
Apr 7 • 34 min
For some people, SEO means Search Engine Optimism and not Seach Engine Optimisation because they are crossing their fingers and really hoping for the best, or hoping their SEO company knows what they’re doing and is not taking them for a ride. My guest,…
156 - From Invisible To Influential with Annemarie Cross
Mar 31 • 43 min
If you want to go from invisible to influential in your industry, you must start sharing your story and personal journey. Keeping it to yourself serves nobody, and often we forget the journey we have walked is unique and will relate to certain people, and…
155 - Social Media And Email Newsletters with Gavin Baker
Mar 25 • 54 min
There are so many online marketing options available when it comes to connecting and staying in contact with your new and existing clients, customers and patients, and my guest Gavin Baker from Baker Labs, out of Knoxville Tennessee believes you’ve got to…
154 - Working In A Foreign Country with Dr Justin Trosclair
Mar 17 • 40 min
Have you ever considered working in a foreign country? And when I say foreign, I mean a country that does not speak English and must have an interpreter to communicate. If you have, but you’re still undecided, this podcast episode with Dr Justin Trosclair…
153 - Aligning Your Social Media To Your Business with Matt Hanham
Mar 10 • 42 min
If you want to amplify your business online, you need to align your social media content with your business needs. Your content needs to be authentic to you and make sense to your audience because a confused mind will always say no. Your content has also…
152 - Investing In Your Future with Andy Wang
Mar 3 • 58 min
Regardless of your age, it’s never too late to start investing and my guest today Andy Wang, the host of the Inspired Money Podcast and co-owner of the financial management company Runnymede Capital Management explains why. He also is a huge advocate on…
151- The Long-Term Business Benefits of Using A Graphic Designer with Leticia Moran
Feb 25 • 44 min
Leticia Moran has been a Graphic Designer for twenty-three years specialising in corporate print related logos, branding and everything that follows on from that. On this episode, we discuss the benefits of having a real-life graphic designer as part of…
150 - Great Businesses Employ Hearts & Minds, Not Arms & Legs with Dr Jesse Green
Feb 17 • 43 min
McDonald’s is one of the most successful businesses in the world, and their success has convinced everyone that to be successful your business should also start and finish with systems, but my guest Dr Jesse Green explains why this is a mistake and that…
149 - #4 Low-Cost Marketing Idea: In-Service Presentations
Feb 14 • 5 min
If you want to grow your business doing in-service talks and presentations is one of the most cost-effective tactics you can use, and best of all you get to control the content and pace of the conversation, because all a presentation is, is a conversation…
148 - Six Vital Steps Required To Improve Your Public Speaking with Clive Maloney
Feb 10 • 53 min
If you want to be a better public speaker, or overcome your fear of public speaking you need to listen to my guest Clive Maloney as he explains the six vital steps required to improve your next public speaking performance. Clive is a small business coach…
147 - Building Your Resilience Muscle with Chris Desmond
Feb 7 • 21 min
If you want to be more successful both personally and in business and be surrounded by a team of successful people, you need to start building your resilience muscle. My guest, Chris Desmond, Physiotherapist, Coach and Host of Uncomfortable is OK, knows…
146 - Not Letting A Disability Stop Your Success with Win Charles
Feb 4 • 33 min
Are you letting excuses get in the way of your success? Win Charles is an Author of eight books, a Teacher, Journalist, host of four podcasts and she has Cerebral Palsy. Win decided many years ago not to let a disability limit her life achievements.
145 - #3 Low-Cost Marketing Idea: Host Open Nights
Feb 1 • 7 min
In every business, I’ve been part of we’ve hosted an open night, where we’ve invited our professional and non-professional referrers, and long-term A-type patients. It’s a great way to build trust and create raving fans.
144 - How To Be A Professional Podcast Guest with Yann Ilunga
Jan 27 • 68 min
If you want to grow your personal and business brand, promote your product and services, that next book or event, being a podcast guest is one of the most cost-effective forms of marketing you will ever undertake. However, there are some essential tips…
143 - #2 Low-Cost Marketing Idea: Photo Competition
Jan 24 • 5 min
One of the easiest ways to engage with your clients and patients on social media, such as Facebook and Instagram, is to run a photographic competition, and you do not need big numbers for it to be an effective marketing campaign for your business.
142 - Know Your Why with Dr Jeffrey Tho
Jan 20 • 46 min
Dr Jeffrey Tho is a two time Commonwealth Games athlete, Dentist, Business Owner and Coach. He helps people reach their goals by helping them get clarity around their WHY.
141 - #1 Low Cost Marketing Idea: Coffee Sponsorship
Jan 19 • 6 min
Low-Cost Marketing Idea #1: Coffee Sponsorship. The only thing that tastes better than a cup of coffee is a free cup of coffee, and there’s a great way you can use this tactic to attract more ideal clients to your business.
140 - Branding Mistakes (Part 1) with Dr Fern Kazlow
Jan 14 • 51 min
There is far more to branding than colours, design, headlines and logos, and Dr Fern Kazlow (aka Dr K), New York City Psychotherapist, speaker, author, and business and branding consultant helps explain some of the most common branding mistakes.
139 - Discounts & Price Wars
Jan 10 • 6 min
On this episode, I explain why discounting is not a good marketing strategy and how a small 10-15% discount could reduce your profits by a whopping 33-50%. Also, I discuss why there are no winners in price wars.
138 - Why 76% of Google And Facebook Budgets Are Wasted with Chris Dayley
Jan 6 • 60 min
Chris Dayley from Disruptive Advertising explains that 76% of Google and Facebook budgets are wasted because most marketing companies approach marketing the wrong way, they get stuck on increasing traffic to a website and never move beyond this tactic.
137 - Business Name Strategy & Protection
Jan 3 • 9 min
The reason your business name is so important is that its part of your business identity. A good business name can help to set you apart from your competitors and demonstrate the type of business you are, and the clientele you want to attract, and this is…
136 - Trust The Process with Angela Henderson
Dec 30, 2018 • 54 min
If you’re trying to navigate the challenges of building a successful small business while maintaining a life worth living you need to trust the processes laid down by successful entrepreneurs who have gone before you, and also business consultants like…
135 - 2018 Reflection (Focus On The Positives)
Dec 27, 2018 • 9 min
In December it’s quite common to start looking ahead to next year and not reflect on the year that was. There is a lot to learn and to take away if you stop and reflect. I’d love to say this was my idea, but it wasn’t. Last week I tuned into a webinar…
134 - A/B Website Testing with Chris Dayley (Strategy, Design, Development & Analytics)
Dec 23, 2018 • 48 min
Every small business wants more traffic to their websites, regardless of the industry, but traffic alone will not guarantee success, there must be a certain level of conversion & long-term engagement with your users, and one of the best ways to do this is…
133 - Original Or Imitation, Your Choice
Dec 20, 2018 • 4 min
Everyone knows an original, especially if you’re talking about artwork, is far more valuable than a copy, no matter how good it is. Even a photocopy of an original document is never as sharp as the original, and if you copy a copy, it gets duller each…
132 - Copywriting Secrets To Get Results Online with Rob Sattler
Dec 16, 2018 • 43 min
If you do any writing at all, you’ll benefit from this episode. Rob Sattler, aka Rob The Copywriter, openly shares his copywriting secrets to help businesses owners get better online results using effective sales copy and direct response writing.
131 - What Type of Business Do You Want with Dr T.
Dec 13, 2018 • 10 min
Have you stopped and considered the type of business you want to have? And when I say “type of business” I’m not talking about deciding between opening a coffee shop or a bakery. What I’m talking about is how are you planning to set your business apart…
130 - Using Comedy To Get Your Point Across with Larry Roberts
Dec 9, 2018 • 47 min
Larry Roberts lives in Lewisville, Texas and he is a Business Intelligence Analyst, author of an Amazon #1 Bestseller, host of the Readily Random Podcast and owner of Readily Random Media. He is also a bit of a comedian and uses comedy to get his point…
129 - Income Producing Equipment
Dec 6, 2018 • 6 min
When it comes to purchasing equipment for your business, there are two types of equipment purchases you can make. One is income-producing equipment and the other is non-income- producing equipment. To get the best ROI you need to plan your purchases and…
128 - Turning Your Passion Into A Business with Lonnie Beck
Dec 2, 2018 • 39 min
They say if you love what you do you’ll never work a day in your life, and my guest Lonnie Beck is doing exactly that. He is a 5th Dan Black Belt, and he has been able to turn his passion for martial arts into a thriving, successful business.
127 - Thank You QANTAS with Dr T.
Nov 29, 2018 • 9 min
This episode is all about customer service, acknowledging mistakes when they occur, and using the recovery paradox to build your brand and customer loyalty. One of my previous podcast guests said that consumers today are far wiser and savvier than they…
126 - The Passion Behind Writing with Best Selling Author David Rollins
Nov 25, 2018 • 55 min
Regardless of what you do there needs to be passion, and there was no shortage of this with my guest David Rollins who is the best selling author of eleven books, documentary filmmaker and soon to be credited scriptwriter for an upcoming feature film. He…
125 - The 3 M’s of Marketing with Prosper Taruvinga
Nov 22, 2018 • 30 min
Many small businesses are not profitable, and the owners do not enjoy what they do each day because they do not take time off to work on the business. They need to learn how to earn more with less struggle. My guest today is Prosper Taruvinga from…
124 - Mindset, Marketing & Mechanics with James Crook
Nov 18, 2018 • 35 min
If you want to grow your business you’ve got to take the blinkers off and start learning from other professions. James Crook is a business coach to the Massage Profession, and he is kicking more goals than most, so it’s time to start listening.
123 - Why Cash Is KING with Dr T.
Nov 16, 2018 • 6 min
It doesn’t matter how much money you make, what’s important is how much of it you have available after collecting all payments and paying out all your monthly expenses. Cash is KING Many businesses struggle in their first few years because they’ve gone…
122 - Social Media Goals with Josh Rimmington
Nov 11, 2018 • 38 min
To be successful online, you must first work out your business goals, then look at which platforms are going to best help you in achieving those goals. Where do you want to be found will help decide where you put your time, effort and money. Josh…
121 - My Advertisers Dropped Me Like A Bad Habit
Nov 8, 2018 • 5 min
We’ve all seen sporting stars and celebs get dropped by sponsors and advertisers when they do something stupid in public, or they say something that’s in contrast to public opinion or the beliefs and values of their sponsor. Well, this is not what I’m…
120 - Building Relationships Using Cards & Gifts with Maelea Galyon
Nov 4, 2018 • 36 min
Building relationships through gratitude will amplify the impact your marketing already has. It’s about relationship marketing, and using cards and gifts is one of the most cost-effective marketing tools you will ever use.
119 - Business Coaches & Mentors Are Assets Not Liabilities
Nov 3, 2018 • 8 min
Joining the gym has been a fantastic reminder why people need to have a business coach or mentor if they want to accelerate the success of their business, avoid making mistakes and move from hard to easy much faster.
118 - How To Be Better At Almost Everything with Pat Flynn
Oct 30, 2018 • 29 min
Minimalism and Generalism need to work side-by-side if you want to be better at everything and get more done each day and far more out of life, with less stress and my guest Pat Flynn discusses this in his new book How To Be Better At (Almost) Everything.
117 - Improve Your Health Without Giving Up The Good Life with Dr Howard Cohn
Oct 28, 2018 • 43 min
Everything we do is either a deposit or withdrawal on our HEALTH BANK ACCOUNT, and you cannot keep making withdrawals without also making deposits otherwise your health will go into deficit.
116 - I Don’t Have TIME To Do Marketing
Oct 25, 2018 • 6 min
Ask WHO, not HOW: Instead of trying to work out HOW you’re going to fit marketing into your busy schedule, why not ask yourself, WHO can I get to help me with my marketing?
115 - Using Audiograms In Your Business with Oliver Wellington from HEADLINER
Oct 22, 2018 • 39 min
Using AUDIOGRAMS will make your business stand out from the crowd, and this is what I discuss today with Oliver Wellington, co-founder of HEADLINER.
114 - 13 Reasons Why You Should Start A Podcast
Oct 18, 2018 • 7 min
I recorded this episode while shooting a Facebook live video so people could see the slight differences between the final edited podcast and what actually takes place when you’re doing the recording.
113 - The Psychology Behind Writing Content & Copy That Pops with Laura Petersen
Oct 15, 2018 • 52 min
Do you want to learn how to use psychology to write great copy that you can use in blogs, social media posts, and to write that book you know you have in you? My guest today Laura Peterson has degrees in mathematics and psychology and she has used this…
112 - 10 Business Lessons I Picked Up At Top Golf (Scottsdale Arizona)
Oct 11, 2018 • 6 min
Top Golf is more than just a place to wack a few golf balls, it’s a global sports entertainment company and it’s a great place to visit if you want to learn and understand strategic and tactical marketing, which I discovered on my most recent visit.
111 - Don’t Be Afraid To Change Things In They’re Not Working with Nicole Baldinu
Oct 8, 2018 • 39 min
Nicole Baldinu resides in Sydney, Australia and is the co-founder of Webinar Ninja and the $100 MBA Show with her husband, Omar Zenhom. But before all the excitement of an entrepreneurs life, Nicole was a high school and university teacher and she learnt…
110 - Look For & Create Your Own Opportunities (from Powell River)
Oct 4, 2018 • 4 min
If you enjoy public speaking, you want to get better and gain more experience and you have a message that is valuable and worth sharing with others you need to put yourself out there and see what happens. Hiding in the shadows waiting to be invited is not…
109 - Not Liking Your Career Path with Eric Hunley
Oct 1, 2018 • 44 min
Finding fulfilment outside of your career is important if you’re not getting stimulation from your current day-to-day employment. We discuss this and so much more with Eric Hunley.
108 - What Makes Your Business Unique (From Vancouver)
Sep 27, 2018 • 4 min
When you think of Stanley Park, you think Vancouver. The Golden Gate Bridge, you think San Francisco and closer to home when you see a picture of the Opera House you immediately think Sydney, Australia. And it’s the uniqueness of each city, which is NOW…
107 - Making The Impossible Possible in Business with Victoria Mavis
Sep 24, 2018 • 36 min
Victoria Mavis lives in Munich, Germany and is a professional Magician, speaker, author and business coach. Using her vast skills of close up magic, illusions and mentalism, she helps make the impossible possible in their businesses.
106 - Add A Zero To Your Financial Goals
Sep 20, 2018 • 5 min
I attended a business seminar/workshop in Cairns many years ago and during one particular exercise, we had to write down our financial goals for the upcoming year and also all the activities we would do to make it a reality. After doing this, as…
105 - Unpack Your Thoughts Using Visual Models with Renee Hasseldine
Sep 17, 2018 • 43 min
Many service-based businesses have value locked in their heads, which is invisible, but if this can be unlocked using visual models, it can communicate what they do quickly and in turn boost sales. 4-Types of Models To Create A Signature System: 1.…
104 - Make Hay While The Sun Shines
Sep 13, 2018 • 5 min
I’m sure you’ve all heard the saying ‘make hay while the sun shines’, which means making the most of your opportunities while you have the chance to do so or take advantage of favourable circumstances when the time is right. This phrase originated with…
103 - The Power of Name Tags with Scott Ginsberg
Sep 10, 2018 • 35 min
Scott Ginsberg resides in New York City and he holds the world record for wearing a name tag longer than anyone else. In fact, he has My Name Is Scott’ tattooed on his chest. He has written 38 books, produced 9 music albums, is a TedX speaker and has a…
102 - Improve Your Google Ranking With Good Content
Sep 6, 2018 • 4 min
I get annoyed by SEO companies taking advantage of small business owners that know no different. They think the only way to get on page one of Google is to buy their way there, but if they just wrote good content on a regular basis and answered the…
101 - Why Linkedin Rules Over Other Social Media with Adam Franklin
Sep 3, 2018 • 40 min
Adam Franklin is the co-author of Web Marketing That Works, an Amazon #1 Best Seller and he is an expert when it comes to Linkedin, using video and getting the most out of your social media marketing. He is an expert in content creation, and in 2015 his…
100 - Why Newspaper Advertising Still Works
Aug 31, 2018 • 15 min
These days there seems to be so much focus on social media, which is why every second person you meet seems to be a social media marketing expert. Now don’t get me wrong, I agree social media is important, but I still think there is room for old-school…
099 - The Orthotic Economy: What’s Your Measuring Stick?
Aug 30, 2018 • 5 min
Whether you’re a Podiatrist making orthotics, a Lawyer writing a Will, a Real Estate Agent selling a house, a Dentist or a hairdresser, we all have units of measure that are worth a particular value. This episode is all about using these units of measure…
098 - Marketing By Zooming Out with Estie Rand
Aug 27, 2018 • 48 min
Estie Rand is the founder and owner of Strand Consulting, an LA-based boutique consultancy, this marketing maven has hacked the code to closing 5-figure deals using social media and so much more.
097 - 7 Tips To Make Your Internal Marketing Surveys A Success
Aug 23, 2018 • 4 min
One of the best ways is to create an internal marketing survey and ask your A and B clients some simple questions. The more you can learn about you’re A and B clients, the more you’ll also learn about where you can find them, and you can use this…
096 - Fake Gurus And Client Retention with Dr James Fedich
Aug 19, 2018 • 39 min
Dr J. has always been a fan of marketing and business seminars, and he made sure he mixed these in with his Chiropractic conferences to keep life interesting. As he fell in love with the business process, his clinic grew out of this passion for clinical…
095 - Using Audio To Grow Your Business (And Brand)
Aug 16, 2018 • 6 min
There are so many benefits to using audio in your business and if used effectively it will grow your business and smash your competition. Starting a podcast is just one way to use audio in your business, it’s not the only way.
094 - Success Drives Success with Sam Kennis
Aug 14, 2018 • 42 min
Sam Kennis is a co-owner of the Three Wolves whisky bar in Cairns. This business far exceeded his expectations, which sparked the idea of Gin Social, Flamingos Tiki Bar and Bay Road Brewery. But Sam is not finished, he has a goal of owning 20 businesses…
093 - People Quit Too Early with Dr Chris Zaino
Aug 12, 2018 • 51 min
Dr Chris Zaino started his career as an Exercise Physiologist in 1998, and in the same year, he won Mr America. He then became a celebrity trainer for the cast of Xena Warrior Princess & Hercules television series. Life was looking rosy, and then he was…
092 - Market Early And Create A Buzz
Aug 9, 2018 • 5 min
When you’re opening a new location, ordering new equipment or decide to introduce a new product or service, it can take months before you’re ready to start, so why not use this time to create a buzz by marketing early. I did it with my podiatry business…
091 - Rise & Grind with Patrick McFadden
Aug 5, 2018 • 43 min
Regardless of the industry, Podiatry & Allied Health, Finance, or Hospitality, everyone needs to grind to get the most out of their day, and Patrick McFadden will explain precisely what you need to do.
090 - The Butterfly Effect & Your Team
Aug 2, 2018 • 4 min
Today I wanted to discuss the Butterfly Effect, which is the phenomenon whereby a minute localized change in a complex system can have large effects elsewhere. Your business is a complex system and every member of your team needs to understand how their…
BONUS Episode: Force Multipliers with Dave Frees
Jul 29, 2018 • 33 min
BONUS EPISODE: Recorded at Podcast Movement 2018 in Philadelphia at the TalkShoe podcast booth. Today I am joined by Dave Frees, and we discuss Force Multipliers, which is a refers to a factor or a combination of factors that dramatically increases (hence…
INS050 - Indispensable Marketing (Tactics & Strategies) with Patrick McFadden
Jul 28, 2018 • 49 min
Patrick McFadden is the owner of Indispensable Marketing and today we discuss the importance of effective marketing and how it can make your sales process easier, or harder depending on how effective it is. For more detailed show notes please…
FMF038 - Create A Disaster Folder
Jul 26, 2018 • 6 min
This is an area I do a lot of coaching around and it’s something that most businesses overlook until a disaster occurs. Every business needs to create a DISASTER FOLDER, a place where you store all the steps required to quickly get your business back…
INS049 - Polygamy & The Millionaire Journey with Calvin Wayman
Jul 22, 2018 • 46 min
In 2015 Calvin Wayman decided he would document his journey from being in debt to becoming a self-made millionaire because too often we only ever see the end product of success, not the steps that took place to get them there. Calvin grew up in a polygamy…
FMF037 - Marketing The Invisible: Services Not Products
Jul 19, 2018 • 4 min
My background is podiatry and just like a lot of other service-based business in the health and finance industries, what we offer, or should I say what we sell, because that’s exactly what we do, cannot be seen, it is basically invisible.
INS048 - Does My Butt Look Big In This with Personal Stylist Gerlinda Stella
Jul 15, 2018 • 37 min
Gerlinda Stella is a Personal Stylist based in Cairns, Australia and she has travelled extensively through the United States, Europe and Asia, and she knows all the rules when it comes to style, but she also knows when to break the rules. What you wear…
FMF036 - How Do you Decide Which Ideas To Pursue with Chris Desmond
Jul 12, 2018 • 12 min
Today I am joined by Chris Desmond and we discuss how do you decide which ideas to pursue, which can be quite difficult as an entrepreneur and small business owner.
INS047 - The Self-Help Addict with Daniel Gefen
Jul 8, 2018 • 46 min
Daniel Gefen lives in Israel and is the author of a book titled The Self-Help Addict and today we talk about what makes some people successful and others not so successful. You cannot continue to consume content without creating content. You cannot just…
FMF035 - Do You Have A Client Induction System?
Jul 5, 2018 • 5 min
The aim of having an induction system is to ensure that first-time users of your business are greeted correctly and consistently when they arrive, and the key is consistency. Depending on your industry you may use client, patient or customer. The…
INS046 - Virtual Assistants, Your Partner In Success with Denise Griffitts
Jul 1, 2018 • 48 min
Denise Griffitts is based in Jacksonville, Louisianna and she is known as your Nerd In Stilletto’s and today we talk about Virtual Assistants and Online Business Managers, and how they should be your partner in success, not just a person that does a few…
FMF034 - Retention: Fixing Holes In The Leaking Bucket
Jun 28, 2018 • 5 min
Focusing on attracting new people into your business is essential, but don’t forget about the people you already have in your database, they need to be nurtured. You need to have a well-developed retention process/strategy, otherwise, your business is…
INS045 - Big Visions with Glen Richards from Australia’s Shark Tank
Jun 24, 2018 • 44 min
If you’re a fan of Australia’s Shark Tank you’ll know exactly who Glen Richards is, but do you know his story, and how he went from an outback kid growing up on a property in Western Queensland, to listing Greencross Vets to the Australian Stock Exchange?…
FMF033 - Marketing Pillar Six: Online Marketing
Jun 21, 2018 • 10 min
Even though I think every marketing pillar should be used in one way or another, regardless of the business type, this marketing pillar is number one and trumps all others. Today I cover: (Websites, Google Analytics, Collecting Emails, Blogs, Video…
INS044 - Understanding Cryptocurrencies with Ben August & Jamie Baker
Jun 17, 2018 • 40 min
Ben August and Jamie Baker run a software company in Cairns called MASSBLOCK and they’re currently developing tools and apps to help people manage their cryptocurrency investments. In this episode, we talk about bitcoins, other cryptocurrencies,…
FMF032 - Marketing Pillar Five: Verbal Marketing
Jun 14, 2018 • 7 min
On this podcast, I will discuss the four most common forms of verbal marketing, which are: 1. Business Lunches & Networking Events 2. Public Speaking Opportunities 3. Trade Shows & Expos 4. The Elevator Speech
INS043 - Sales Won’t Save Your Business with ‘Super Joe’ Pardo
Jun 10, 2018 • 52 min
‘Super Joe’ Pardo a business consultant, author of four books, and he helps business owners build their business for their lifestyles, not the other way around, and today we talk about his latest book SALES WON’T SAVE YOUR BUSINESS and how this concept…
FMF031 - Marketing Pillar Four: External Marketing
Jun 7, 2018 • 5 min
External marketing encompasses everything you do to attract new clients to your business. As the business owner, you need to be promoting your business from the time you wake up until the time you go to sleep. You need to always in marketing mode.
INS042 - Personal Branding with Asmar Gary
Jun 3, 2018 • 45 min
Asmar Gary is one of the coolest people on the planet. In fact, Samuel L. Jackson is probably shaking in his boots. Asmar runs a company called Spirited Consulting Co. which specialises in teaching Bartenders about personal branding, but when I first…
FMF030 - Marketing Pillar Three: Internal Marketing
May 31, 2018 • 13 min
In Marketing Pillar Three - Internal Marketing, I discuss why you need to develop and nurture your client database and my Top 16 Tips I used myself in my own business to create an effective internal marketing strategy.
INS041 - Legends In Our Own Lunchbox with John Lee Dumas
May 27, 2018 • 15 min
John Lee Dumas is a legend in the world of podcasting, and he is also a serial entrepreneur. We talk about this and so much more, plus why we’re LEGENDS IN OUR OWN LUNCHBOX.
FMF029 - Marketing Pillar Two: Non-Professional Referrers
May 24, 2018 • 6 min
What is a Non-Professional Referrer? A Non-Professional Referrer is a person or business outside of your specific industry that may be in a position to refer clients/patients/customers to your business. THEY NEED TO BE NURTURED.
INS040 - Creating Your Dream Business with Captain Jim Palmer
May 20, 2018 • 36 min
Captain Jim Palmer shares his insights into having a dream business but first, you’ve got to decide what a dream business looks like to you. Your goal is to achieve FINANCIAL FREEDOM, then TIME FREEDOM.
FMF028 - Marketing Pillar One: Professional Referrers
May 17, 2018 • 5 min
Every industry has professional referrers that are often taken for granted. A Physio and a Podiatrist, a Carpenter and a Plumber, an Accountant and Financial Planner can all refer to each other, but are these relationships nurtured? Often they are…
INS039 - Trademarks: Don’t Take A Sword To A Gun Fight with Donna Patane
May 13, 2018 • 41 min
In this episode we discuss: * Why small business owners need to protect their business names. * Trademark rules around the world. * The four entities, Company names, Business Names, Domain Names and Trademarks, and which is more powerful in a court of…
FMF027 - You Can’t Polish A Poo (Part 3)
May 10, 2018 • 5 min
This week I want to talk about your education, or more importantly who is educating you? As a general rule, you should never get your marketing education from the same person who is trying to sell you advertising, and this applies to all forms of…
INS038 - High Performers Live In The No Doubt Zone with Dr Fern Kazlow
May 6, 2018 • 41 min
Dr Fern Kazlow (aka Dr K) is a Psychotherapist, speaker, author, and business and branding consultant and she helps business people, especially high performers, the top one percenters (1%) live in the no doubt zone. In this podcast episode we…
FMF026 - You Can’t Polish A Poo (Part Two)
May 3, 2018 • 5 min
A lot of money can be wasted by not understanding the difference between REACH & FREQUENCY. These two terms are often used by Sales Reps to assist in selling their marketing product. Reach is the number of people that will see your marketing message,…
INS037 - Relationships in Business with Poppy & Geoff Spencer
Apr 29, 2018 • 45 min
Poppy and Geoff Spencer are Relationship Experts based in Sarasota, Florida and authors of the hugely successful book One Billion Seconds. Today we talk about relationships in and out of the workplace, and how to get more out of each relationship…
FMF025 - You Can’t Polish A Poo (Part One)
Apr 26, 2018 • 6 min
Beware There’s A Sales Rep Coming To See You
INS036 - Small Business BIG EXIT with Sam Harrop
Apr 22, 2018 • 51 min
Sam Harrop is a very successful Business Coach and Mentor and is the author of two books, Getting Stuff Done and Small Business Big Exit. When Sam was last on my podcast, Episode #30 we talked about Getting Stuff Done, but today…
FMF #24 - Is Your Business Green And Growing Or Ripe And Rotting?
Apr 19, 2018 • 4 min
I would love to take credit for the title of this blog and podcast, but it’s a quote from Ray Kroc, the founder of McDonald’s. I’m not sure if Founder is the correct title for Ray Kroc, especially after seeing the movie FOUNDER, but Ray Kroc was…
INS035 - Mastering Your Mindset with Deb Johnstone
Apr 15, 2018 • 40 min
Many small business owners find it challenging to stay focused on the task ahead because of shiny bright lights? And often they let their negative thoughts affect their decision making or lack of decision making and this is where Deb Johnstone…
FMF #23 - Time Versus Money: 6 Reasons Why Time Holds More Value
Apr 12, 2018 • 4 min
How often have you heard a wealthy person say that time with the people you love is far more important than how much money you make or how much you have in the bank? We hear it all the time, and if this is TRUE, why do we keep trading our time for…
INS034 - 5 Ways to Approach Adversity with Wilson Lawrence
Apr 8, 2018 • 45 min
Wilson Lawrence is a Performance, Personal Development and English Communications Coach and today we are talking about the 5 Ways To Approach Adversity. Regardless of who you are or the type of business you run we are all going to be faced with…
FMF #22 - Can You Trust A Relationship That Starts With A Lie?
Apr 5, 2018 • 4 min
Last Monday was Easter Monday, which in Australia is a public holiday, except if you work for yourself, it’s more a day to catch up on things without there being phone calls and emails. Anyway I was on Facebook and I saw a post about an upcoming…
INS033 - 4 Pillars of Marketing with Rem Jackson
Apr 1, 2018 • 45 min
Rem Jackson is the CEO and founder of Top Practices, which is a marketing and management company for doctors in the field of podiatry. Now, before you shoot of thinking this podcast is not for you because you’re not a podiatrist, stop, listen and…
FMF #21 - Mud Crab Boogie
Mar 29, 2018 • 5 min
Why Negative Friends Are Like Mud Crabs
INS032 - An Entrepreneurial Journey with Cindy Rodriguez
Mar 25, 2018 • 36 min
Today I have the pleasure of talking with Cindy Rodriguez, from Orlando Florida about startups, her podcast The Fierce Entrepreneur and what she has learnt through her entrepreneurial journey in the business world. Entrepreneurs Mindset…
FMF #20 - Don’t Change Anything For 6-Months
Mar 22, 2018 • 5 min
For the past three years, and this year will be my fourth, I’ve attended a 3-Day event in Tempe, Arizona, run by Success Technologies and Dave Frees. Each year the event alternates its theme. One year it will be 3-Days To Success and the…
INS031 - Packaging Your Thoughts For Profit with Paul Wright
Mar 18, 2018 • 51 min
Today I talk with Paul Wright about the concept of information marketing and packaging your thoughts for profits. Paul Wright is a Physiotherapist, business coach and mentor, and author of the best selling book How to Run A One Minute Practice. It’s…
FMF #19 - What Mums Cherry Ripe Taught Me About Systems
Mar 15, 2018 • 5 min
Today I want to share a story from my childhood and how my mums Cherry Ripe chocolate taught me a great lesson about systems and why slight system changes can have devastating results long-term on your business if you don’t keep an eye on them. My…
INS030 - Getting Stuff Done with Sam Harrop
Mar 11, 2018 • 50 min
How To Procrastinate Less & Achieve More
FMF #18 - List Your Successes
Mar 8, 2018 • 4 min
About three weeks ago a friend and fellow Seacret agent, that’s S.E.A.C.R.E.T agent, not Secret Agent, from Canada, Nicole Humphries, was visiting Cairns and while she was here she ran a workshop on leadership. She shared some awesome information…
INS029 - Build An Awesome Website with Nicky Jurd
Mar 4, 2018 • 45 min
Nicky Jurd owns a website development company in Cairns called Precedence, who specialise in building websites for small businesses, and she feels many small business owners are leaving the financial future of their businesses in the hands…
FMF #17 - Learn & Profit From Their Mistakes
Mar 1, 2018 • 5 min
Last weekend I was at a SEACRET Skincare conference in Melbourne at the Exhibition Centre, and during the first lunch break, on day one, a group of us shot over to DFO to quickly get something to eat. When we walked into the food court I immediately…
INS028 - How To Hire Super-Stars with Jay Henderson
Feb 25, 2018 • 55 min
Jay Henderson owns a business called Real Talent Hiring and is the author of the highly successful book The Ultimate Small Business Guide To Hiring Super-Stars, and today we discuss how to identify super-stars for your business and also…
FMF #16 - BEAT THIS: The Power of A True Goal
Feb 22, 2018 • 5 min
Ginger Baker was the drummer for CREAM and he had one goal, to become a drummer in a band, and he had this goal way before he ever knew how to play the drums…That’s the power of a true goal. In this episode, I talk about my own…
INS027 - The Power of Webinars with Omar Zenhom
Feb 18, 2018 • 52 min
Omar Zenhom is the co-creator of the webinar platform WebinarNinja and host of the $100 MBA Show. I was super keen to learn more about webinars and how they can be of benefit to small business. Does having a webinar really help…
FMF #15 - Shark Tank Success Traits
Feb 15, 2018 • 4 min
Last week I spoke at a 2-day event in Brisbane called IN BUSINESS IN HEALTH and Glen Richards, one of the Sharks from the Australian Shark Tank, gave a 45-minute presentation about his journey from a country kid in western Queensland all the way…
INS026 - The Networking Master Travis Chappell
Feb 11, 2018 • 38 min
Travis Chappell is a networking master and he resides in Las Vegas Nevada. He is the host of a very successful podcast Build Your Network and Facebook Group Build Your Network BETA. Why Networking? Networking is the best way to…
FMF #14 - Helicopter Marketing (And Creating Business Consistency)
Feb 8, 2018 • 5 min
This weeks Five Minute Friday is based on a blog article I wrote on my website back in 2015, titled Helicopter Marketing and I thought it was time to take it for another spin. I’ve been preparing all week for a presentation I’m doing…
INS025 - Seasons of Sacrifice with Mark Minard
Feb 4, 2018 • 52 min
Mark Minard is an entrepreneur, speaker, best-selling author of The Story Of You, podcast host of Elevating Beyond, Owner & CEO of Dreamshine and lives in Columbus Ohio. We opened our conversation today talking about…
FMF #13 - Connection Is My Word for 2018
Feb 1, 2018 • 4 min
Every year I choose a word to use for my yearly focus. I’ve found it keeps me on track. I’ve only been doing this for the past few years, and for me, it works extremely well, so maybe it’s worth considering yourself. In 2016 my word for the year was…
INS024 - Brand Personality & ACDC with Dr. Jesse Green
Jan 28, 2018 • 30 min
Living Up To The Image
FMF #12 - 7 Reasons Why You Need Systems
Jan 25, 2018 • 5 min
Businesses that fail to have systems also fail to reach their full potential. Here are my seven reasons why every business needs to have systems: 1. Improved Productivity 2. Greater Client Satisfaction 3. Fewer Mistakes and Errors 4. Better…
INS023 - Make Everything Fun with Kathryn Kemp Guylay
Jan 21, 2018 • 58 min
Kathryn Kemp Guylay is the author of six best-selling books, the host of two podcasts, the Mountain Mantra Podcast and Positive on Publishing Podcast. She is also a professional speaker, business coach, entrepreneur and proud mum, and…
FMF #11 - The Blowfly Principle: Identifying Bad Clients
Jan 18, 2018 • 5 min
I don’t care what type of business you have, or how good your customer service is, you’re going to eventually have a few difficult clients, the ones that make you want to stay in bed on a Monday morning and not go to work. And worst of all,…
INS022 - Psychology of Commitment in Social Situations with Dr. Dave Weiman
Jan 14, 2018 • 60 min
My guest today is Dr. Dave Weiman who is a Management Psychologist in Philadelphia. He holds multiple Masters and Doctorate degrees and is a sort after speaker, executive coach and pre-hire assessment specialist at Weiman Consulting. In…
FMF #10 - Seven Marketing Myths
Jan 11, 2018 • 5 min
In my book, It’s No Secret There’s Money in Small Business I touch on seven marketing myths and the reason I wanted to talk on this subject was because many small business owners still believe these myths are true and it’s holding them back…
INS021 - Micro-Story Telling with Matt Hanham
Jan 7, 2018 • 51 min
Matt Hanham is a Perth based entrepreneur, investor and consultant with a passion for small business, technology and wealth building. He is the director of Visible and host of #Amplify Your Business podcast. He also has one dirty…
FMF #9 - Was Week One A Hit or Miss?
Jan 4, 2018 • 5 min
Well, we’ve made it to the end of week one, 2018 and by now I would imagine you’ve probably seen at least fifty or so post about making New Years resolutions and setting goals. If you haven’t, you’ve either been incarcerated the past week or…
INS020 - Know, Like and Trust with Tim Hyde
Dec 31, 2017 • 41 min
Tim Hyde is based in Canberra and runs a successful marketing agency called Win More Clients. As Tim points out, your digital presence, marketing automation, your social strategy and your brand are all pieces of a much larger puzzle. Uncle…
FMF #8 - Post Conference Time Blocking
Dec 28, 2017 • 5 min
One of the hardest things to do when returning from a great business seminar, or conference is implementing what you’ve just learnt. You’ll get home and the next day, usually a Monday, you’ll head into work full of vigor, only to realise you…
INS019 - Create, Execute, Repeat with Jordan Thomas
Dec 24, 2017 • 26 min
Jordan Thomas is an amazingly talented young man based in Bakersfield California. Jordan is the author of three books and his most recent book is Create, Execute, Repeat – Leveraging Creativity in Business & Life. But here’s…
FMF #7 - Get Off Your Bum
Dec 21, 2017 • 4 min
This week’s episode is all about connecting with other people and building long-term relationships by getting off your bum. I was recently interviewed on the Amplify Your Business Podcast with Matt J. Hanham, and Matt asked what advice would I give…
INS018 - Mastermind with Dragon Master Somnath Sikdar
Dec 17, 2017 • 48 min
Somnath Sikdar is a 6th Dan Black Belt and the Owner of The Dragon Gym, which is a small chain of martial arts schools in Southeast Pennsylvania. The business Somnath now owns is where he began his martial arts career as a six year old. He holds…
FMF #6 - But My Business Is Different
Dec 14, 2017 • 5 min
But My Business Is Different is actually the title from chapter one of my book It’s no Secret There’s Money in Small Business, and the reason I wrote this chapter is because it’s a common response received from business people when someone is…
INS017 - Drive Your Business with Jeff Peterson and Bill Davis
Dec 10, 2017 • 51 min
In this episode I interview Jeff Peterson, CEO and Co-Founder of Geneva Supply and Bill Davis, VP of Sales and Marketing at Snap On Industrial Power Tools, sub-brand Sioux Tools. Jeff is also the co-creator of Biz Tank, which is a nonprofit…
FMF #5 - Transfer Your Ideas Into A Brain Book
Dec 7, 2017 • 4 min
Last week I wrote a blog for my website titled Create A Future Ideas Folder (FIF) and the purpose of this folder is to store marketing and advertising, created by other people, that captures your eye. Things that really jump out at you that make you…
INS016 - The Brilliant Mind of A Magician with Dennis Friebe
Dec 3, 2017 • 52 min
A Magician is an Actor playing the part of a Magician. My guest Dennis Friebe, aka Kardenni, is both a Magician and Actor based in Orlando Florida. One thing I know for sure, he is a doer of many things. To understand something fully he can’t just…
FMF #4 - Your Ideal Client with Dana Cardinas
Dec 1, 2017 • 5 min
Today I was having a Zoom call with my good friend Dana Cardinas from Texas and we got onto the subject of identifying your ideal client and why this is the most important thing every business needs to do, way before they think about marketing. …
INS015 - Take Action with Kevin Miller
Nov 26, 2017 • 43 min
Kevin Miller is the host of The Ziglar Show: Inspiring Your True Performance, and clinic and global platform developer for True Life Medicine in Colorado. He’s the father of nine children, yet still makes exercise a priority, as fitness has always…
FMF #3 - Events and No Shows
Nov 23, 2017 • 5 min
Today I want to talk about something that everyone seems to brush under the carpet and for some reason, no one really wants to talk about, and I don’t know why. I want to talk about Events and No Shows People say YES to an event and then simply…
INS014 - Forever Truckin - Mastering The Will To Win with Eddie Truck Gordon
Nov 19, 2017 • 52 min
Eddie Gordon is a mixed martial artist and winner of the UFC’s The Ultimate Fighter (TUF) – Season 19. He’s a motivational speaker, entrepreneur and Bestselling Author of Forever Truckin – Mastering The Will To Win. In this episode we discuss:…
FMF #2 - The Importance of Being Genuine
Nov 16, 2017 • 5 min
If you’re in the public eye, or ear, for an extended period of time you will be judged, and people will have a certain level of expectation when they meet you. Here’s the big question: Do you live up to that expectation? This podcast episode is…
INS013 - Kids In The Tank
Nov 12, 2017 • 30 min
As I discovered, not every young person runs around like a headless chook, in fact some are super switched on about their future careers and I think this is one episode you’ll want your kids to tune into. Today I had an awesome conversation with…
FMF #1 - Persistence and Resilience
Nov 9, 2017 • 4 min
I recently did a keynote speech for the Young Entrepreneurs Project in Cairns titled Persistence and Resilience and this short Five Minute Friday recording touches on a few of the key points from my presentation. 1. When bad things happen you…
INS012 - The Recovery Paradox with Dr. Jesse Green
Nov 5, 2017 • 38 min
In this episode Dr. Jesse Green talks about The Recovery Paradox, Accountability, and his meeting with Richard Branson on Necker Island
INS011 - Ignite The Fire In Your Business with Dean S. Hawkins
Oct 29, 2017 • 53 min
Success is not just about setting goals, it’s about taking action on a daily basis to make sure they are achieved. The heavy lifting is done prior to the event, and by doing this you will always be prepared for any situation when it arises. Do, or do not,…
INS10 - Get Found & Land More Clients with Jared Warner from 123GetFound.com
Oct 22, 2017 • 50 min
Making Your Online Campaigns Really Work
INS09 - Being A Generalist with Pat Flynn
Oct 15, 2017 • 49 min
My guest today is Pat Flynn from Westchester Pennsylvania. Pat is an author, fitness minimalist, business coach, guitarist and podcaster. He helps people do more with less and this is what our conversation is all about, the power of being a…
INS08 - Logic, Creativity & Life with Shannean Moncrieff
Oct 8, 2017 • 41 min
My guest today is Shannean Moncrieff and when I first met Shannean, almost twenty years ago, she was a very well respected lawyer working at a prestigious law firm in Cairns, however after having children she transitioned out of law, into a more…
INS07 - Uncomfortable Is OK with Chris Desmond
Oct 1, 2017 • 43 min
Chris Desmond is the host of a successful podcast series titled Uncomfortable is OK. In this series Chris chats with people who have done some amazing things, or had unique ideas that have taken them out of their comfort zone, and by doing this they…
INS06 - 7 Steps To Self-Publishing with Michael Hanrahan
Sep 24, 2017 • 50 min
Michael Hanrahan owns a publishing company in Melbourne Australia, Michael Hanrahan Publishing, and is the author of Stand Out, 7 steps to self-publishing a book that will build your profile, promote your business and make you stand out from the…
INS05 - Fish Out Of Water with Calvin Wayman
Sep 17, 2017 • 51 min
Calvin Wayman is a professional speaker and social media entrepreneur, and is the best selling author of Fish Out of Water: The Guide To Achieving Breakthrough & Permanently Transforming Into A New You. He’s been featured in Entrepreneur…
INS04 - From Ice Cream To Eye Cream with SEACRET Co-Founder Moty Ben Shabat
Sep 9, 2017 • 38 min
You Need To Have A Finishing Line Mindset
INS03 - The Morning Routine with Wilson Lawrence
Sep 4, 2017 • 41 min
Today’s guest is Wilson Lawrence. Wilson is a Performance, Personal Development and English Communications Coach focusing on Self and Time Management. He studied at the South West London College For Higher Business Studies and is based in Germany. I…
INS02 - Communication, Persuasion & Influence with Dave Frees
Aug 28, 2017 • 52 min
My guest today is David M. Frees. He is a Trust, Estate and Wealth Preservation Lawyer from Phoenixville Pennsylvania. He is an expert when it comes to persuasion and communication, and on a personal note Dave is one of the best communicators I have…
001 - It’s No Secret with Dr T.
Aug 14, 2017 • 45 min
Being a new podcast I know it’s essential for the first episode to be good. I talked this over with my friend Ronsley Vaz, and he said I should be the first guest on my show. That’s not what I was expecting, but Ronsley said it’s important for listeners…