The Composer's Guide to Doing Business

The Composer's Guide to Doing Business
Composer entrepreneur Dennis Tobenski answers questions, offers quick tips, and talks shop to help composers and performers who want to make a living off of their hard work.
018: Strategic Partners
Mar 24, 2017 • 15 min
Dennis talks about the value of strategic partnerships, and the importance of evaluating them honestly.
017: Think Like a Business Owner
Mar 3, 2017 • 9 min
Dennis talks about approaching your music like a business in the beginning of a short series on “Thinking Like a Business Owner”
016: Redundancy on Your Website
Feb 28, 2017 • 4 min
Dennis talks about the importance of serving the different audiences you’ll encounter on your website by offering the same information in several places across the site.
015: DVD Extras
Feb 22, 2017 • 7 min
Dennis talks about an easy way to engage your audience a little more, and give them deeper insight into your creative process
014: Getting Your House in Order
Feb 17, 2017 • 8 min
Dennis talks about how to handle overwhelm and information overload when presented with all of the things you “should” be doing for your career.
013: Question: Orchestrating Ian’s Music
Feb 12, 2017 • 14 min
Dennis answers a question about giving others permission to arrange your music.
012: Customers Who Viewed This Also Viewed
Feb 10, 2017 • 6 min
Dennis talks about a simple way that composers can support one another, and make concert presenters’ lives a little easier in the process.
011: Making Appointments with Yourself
Feb 3, 2017 • 5 min
Dennis offers a quick tip on how to keep from being overwhelmed by admin tasks.
010: Looking Pro in a Crowded Market
Feb 2, 2017 • 11 min
Dennis muses on the need to look professional in an increasingly crowded market.
009: Receiving Advice
Jan 27, 2017 • 13 min
Sometimes advice is more about the person giving it than the person on the receiving end, so Dennis offers his own advice on how self-awareness can help you spot this and mine it for nuggets of wisdom.
008: Tactics vs. Strategies
Jan 25, 2017 • 15 min
Dennis talks about some of the differences between short-term and long-term thinking in your career.
007: Know Your Why
Jan 20, 2017 • 12 min
Dennis talks about the importance of knowing precisely why you’re making all of your practical and business decisions, and how you shouldn’t follow the advice or examples of others blindly.
006: Heinlein’s Rules of Writing
Jan 19, 2017 • 12 min
In a 1947 essay, sci-fi writer Robert A. Heinlein wrote this famous list of his “Business habits”, which have been leading writers through their careers ever since. Dennis thinks that they’re worth your consideration. Link: Dean Wesley Smith on…
005: Calls to Action in Your Scores
Jan 13, 2017 • 8 min
Today, Dennis introduces you to the concept of “calls to action”, and exhorts you to use them in your scores to help performers find more of your works that might suit them.
CGBD 004: Setting Up Your Web Domain
Jan 11, 2017 • 13 min
Having designed musicians’ websites for a decade, Dennis has encountered a lot of anxiety from his clients when it comes to registering their domain name. Today he tries to make the process a little less fraught for those of you who haven’t taken that…
003: Question: Poor Man’s Copyright
Jan 6, 2017 • 10 min
Dennis answers a question about how to go about getting a “Poor Man’s Copyright”, and explains why you shouldn’t do it.
002: Luck
Jan 4, 2017 • 8 min
Dennis doesn’t believe in luck, and thinks you shouldn’t either.
001: Self-Publishing and Direct Connection
Jan 4, 2017 • 6 min
Although self-publishing isn’t for everyone, and comes with a lot of hard work, it also offers some rewarding opportunities to connect directly with performers and audiences.
000: First Things First
Jan 4, 2017 • 2 min
Welcome to The Composer’s Guide to Doing Business! Meet Dennis, and get to know a little bit about what the show is about.