Salon Owners Collective

Salon Owners Collective

salonownerscollective.com
Master your Inner C.E.O


Your Problems Are Not What You Think They Are
Feb 11 • 22 min
Are you aware of the real root of your problems? Think about that one for a second. Whatever your problems may be, I believe that the real problem is not what you think it is. Because often the symptoms we see are not the root cause. In this episode, I’ll…
Cut Your Time Spent on Social Media Marketing in Half
Feb 6 • 32 min
For something which is meant to be “insta-ntaneous”… Social Media can feel anything but that. I’ve seen this struggle faced by so many Salon Owners, that I’ve decided it’s time to offer up some hard & fast solutions once and for all, so you never have to…
How to Give Your Client What They Really Need
Feb 2 • 36 min
“So… what are we doing with your hair today?” This is one of the most common phrases heard in Hair Salons all across the world. It’s often the starting line of the consultation process that can either make or break a client’s experience. Why? Well, that’s…
Avoid These 3 Mistakes & Master Your Inner Salon CEO
Jan 26 • 73 min
Let’s face it… we all make mistakes. And as Business Owners who ALSO have personal lives, it can sometimes feel like we’re making a LOT of mistakes… and that there’s a lot of pressure to be perfect! That’s because it feels like there are so many people…
Smash your Salon Sales with Confidence
Jan 20 • 41 min
The #4 LIVE session from my new Podclass Series… This episode is all about how to smash sales. Let’s face it: money makes the world go around. If you don’t’ earn money you can’t pay the rent You can’t buy the products You can’t pay your team and you can’t…
How to be the “Best Boss” & Build a Rockstar Team
Jan 13 • 41 min
Welcome to the 3rd Episode of my Master Your Inner Salon CEO Podclass series! This episode is all about how to be the best boss for your team, and how to build a Rockstar Team. You have chosen a team-based business. So you need to have a thriving team to…
A Powerful Financial Framework to Grow your Salon
Jan 9 • 34 min
The SECOND episode of my Master Your Inner CEO Podclass Series STARTS NOW… This one’s a goodie. So, there are 2 reasons you might listen to this Podclass. You’re not profitable You want to be more profitable …Or both! You’re aiming to really make 2020…
Roles, Responsibilities & Attributes of a Salon CEO
Jan 4 • 30 min
The first episode of my Master Your Inner CEO Podclass Series STARTS NOW… 2019 is OVER. Now’s the time to step up. You’re the CEO of your business, and that means everything starts, and everything ends, with you. If your business isn’t performing as well…
5 Steps to Achieve a Breakthrough Year
Dec 24, 2019 • 33 min
It’s 2020… And it’s the beginning of a new decade. I remember when I owned my Salon and we were planning for 2020. We had a really clear-set vision and mission for the year 2020. It felt so ‘big’ and far away… Well, that’s because it kind of is! This is…
How to be the BEST Boss & Have the BEST Team
Dec 21, 2019 • 37 min
When I talk to the Salon Owners that I know and work with, there’s one common struggle faced by most of them, that really stands out. Can you guess what it is? Well, I’ll tell you- it’s that they’re having problems with their team. Do you relate to this?…
A Year in Review: My Best Advice from 2019
Dec 13, 2019 • 39 min
Let’s take a moment to reflect. As we step into 2020, a new year filled with new possibilities… we first must look back on the year that’s passed, in order to look forward into 2020. To make the best of 2020 you must become someone different than you’ve…
Christmas Countdown Week 2 & 1: The Top 5 Things to Think About Right Now, and Answering Your Questions!
Dec 9, 2019 • 58 min
Can you believe it: Christmas is less than a week away… And there’s only a little more than that til 2020! How does that make you feel? In this episode we’ll recap the last 2 weeks of my Christmas Countdown - that’s right, the countdown is OVER In week 2-…
Is it Difficult to do Business with You?
Dec 5, 2019 • 42 min
Technology makes business easier. Or does it? Sometimes, technology isn’t actually helping as much as it could be. There are some major pitfalls to watch out for, especially if you’re fairly new to it. It’s safe to say that with the increase of time spent…
Christmas Countdown Week 3: The Secret to Surviving Christmas
Dec 2, 2019 • 23 min
OMG, it’s less than a month til Christmas! It’s so easy to feel stressed out during this busy time, but remember, this is where the fun truly begins… It’s time to get Christmassy! Getting in the Christmas Spirit is one of the best ways to make the most…
Christmas Countdown Week 4: Maximise Sales & Minimise Stress
Dec 1, 2019 • 24 min
When Christmas gets cray-cray, it can often result in a domino effect. The Salon is so busy, that your usual standards can start slipping away. This includes lacking great customer service, not delivering what the client really wants and needs (instead…
Why Your Branding is Probably Unbalanced
Nov 29, 2019 • 44 min
Everything in life requires a certain amount of balance in order to truly succeed. This is especially true when it comes to your business. I know so many Salon Owners struggle to maintain balance within their own businesses and branding… they want to be…
Christmas Countdown Week 5: What to do on Quiet Days
Nov 28, 2019 • 26 min
The Quiet Day Freak Out. We’ve all had those quiet days- with zero clients in the appointment book- and we’ve all probably freaked out about it at one point or another. The risk of a freak out can be especially high when it happens either before Christmas…
Are you Scared to be Seen Online?
Nov 21, 2019 • 33 min
Do you ever feel scared of putting yourself out there? One of the biggest blocks that I’ve noticed Salon Owners struggle with when it comes to Social Media is the fear of being seen and judged online. These fears can subconsciously control how we act…
Christmas Countdown Week 6: Build Hype & Stay Busy in January!
Nov 17, 2019 • 29 min
Christmas is fast approaching, so it’s time to start scheduling in all of your Social Media content now, before things start to get super crazy and you have no time! It’s important to create hype on your social platforms for Christmas and for January…
The One Thing That’ll Save Your Business
Nov 14, 2019 • 23 min
It’s a fact: when your business grows, things start to break. What worked before will no longer work now… and guess what? That’s OK. Your job is to get ahead of this growth and be prepared for this to happen so that when the things that worked before stop…
Christmas Countdown Week 7: Plan for 2020
Nov 10, 2019 • 39 min
I don’t think I’ve ever met anyone who doesn’t want to make their business AMAZING! If you want to move toward your goals, and gain more freedom and more profit in your business, then you need to be clear on not only what your goals and objectives…
The Secret to Living Your Best Life
Nov 7, 2019 • 33 min
I’m sure you’ve heard the phrase “living my best life”… am I right? But have you ever said this phrase, but then thought: “am I REALLY living my best life?!” I know I have. There are lots of different components which factor into how well you live your…
Christmas Countdown Week 8: Take Care of You
Nov 3, 2019 • 18 min
Self-Care is so important. After all, if you aren’t looking after yourself, how the heck are you supposed to look after your clients, your family, and a team of staff members?! I want to make sure that you’re scheduling in self-care time now. In this…
Something You Should Never Forget
Oct 31, 2019 • 15 min
Has anyone ever told you? You’re amazing. As business owners, we are so focussed on pushing forward and growing, that we may forget to sometimes just stop and give ourselves a pat on the back. I want to help you do this. As a creative entrepreneur myself,…
Why Your ‘Why’ Should Make You Cry
Oct 24, 2019 • 19 min
Do you have a love-hate relationship with Social Media? You know that being on Social Media is essential in today’s business world, but it sometimes feels like a cloud that looms over you… you’re just not sure how to get it right! Until you find the thing…
Christmas Countdown Week 9: Get Your Stock Ordered Now
Oct 24, 2019 • 17 min
div class=”fl-builder-content fl-builder-content-4835 fl-builder-content-primary fl-builder-global-templates-locked” data-post-id=”4835”> The busy lead up to Christmas can often feel like a blur of parties, being out on the floor all day, putting out…
Christmas Countdown Week 10: Selling Gift Vouchers
Oct 21, 2019 • 32 min
Guess what… Christmas is ONLY 9 WEEKS away! I’m still finding that so hard to believe! If you’re like me and feel like Christmas has snuck around WAY too quickly… you’re definitely not alone. However, there are some things you can do to make sure you’re…
Get Ahead of Your Own Problems
Oct 17, 2019 • 22 min
Have you ever walked into your Salon and been bombarded with a million fireballs at once? I’m talking about all the “can I’s” “should I’s”… “is it OK if I’s”… you know what I’m talking about, right? I think every Salon or Spa Owner has felt this way at…
Christmas Countdown Week 12 & 11: Christmas Party Ideas Plus all Things Rosters, Bookings and Opening Hours
Oct 13, 2019 • 21 min
I think pretty much every Salon Owner can relate to this… can you? Every client you ever have looked after wants to come in the 3 weeks leading up to Christmas! I get it, it’s super stressful! Clients are booked back to back and squished up, resulting in…
Become a More Successful Business Owner
Oct 10, 2019 • 30 min
You are your business… and your business is you. Do you ever feel this way? I think so many Salon and Spa Owners have felt this way at one or more points in their careers. Your business is your baby, and it can feel hard to separate yourself from it. This…
Stop & Think- That’s All It Takes
Oct 3, 2019 • 31 min
Of all the things in life we set out to master, the most important of them all is the mastery of ourselves. Mastering our own selves should come before anything, and while it is a journey, it is a real key step to take in order to master the business side…
How to Build a High Performing Team
Sep 26, 2019 • 43 min
It all starts with you. As the owner of your business, everything starts, and everything ends, with you. I know it can feel easy to place blame on underperforming stylists or therapists, but at the end of the day it is your responsibility to make sure…
How to Ensure Your Team Gets Along
Sep 19, 2019 • 45 min
In any workplace, one of the biggest challenges is figuring out the way a load of different personalities will work together. And in the Hair & Beauty Industry, where there can often be something like 20 people crammed in a small space at any given…
The 3 Biggest Mistakes in Salon Social Media Marketing
Sep 12, 2019 • 12 min
There are 3 common mistakes that I see so many Salon and Spa Owners making, when it comes to marketing on social media. I get it. You know you need to be marketing and so you do what you think you’re meant to be doing… But you’re not a trained marketer!…
What’s Your Purpose?
Sep 5, 2019 • 31 min
If someone were to ask you “what’s your purpose”, would you know the answer? For some, our purpose in life is so clear: we live and breathe it every day. But for so many others, it’s a much more difficult question. Finding our purpose can mean so many…
How to Become a #MarketingBoss
Sep 1, 2019 • 32 min
It’s time. It’s time to stop and ask yourself, once and for all… How effective are your Social Media marketing efforts… really? How much effort do you put into Social Media marketing… really? Do you have a clear plan, a strategy… when it comes to Social…
Learn the Art of Loving Yourself
Aug 22, 2019 • 37 min
What have you done today to prioritise your own self-care? As hairdressers and therapists, let alone business owners, we can so often become all too focused on caring for our clients and prioritising other people so much- team, family, friends- and…
Use Your Skills for the Greater Good
Aug 16, 2019 • 27 min
Did you know that in Manila, it is illegal for boys’ hair to be touching their collar whilst attending school? Sometimes it may feel like what we do in the Hair & Beauty Industry is for cosmetic reasons only… but in actual fact, these services can be so…
The 3 Stages Every Salon Owner Goes Through
Aug 9, 2019 • 20 min
When you first opened your own Salon, things were good. You enjoyed the freedom and autonomy of doing things your way, and you finally felt like you were doing what you were meant to be doing. I know I felt this way when I first opened my Salon. I…
Why You Probably Aren’t Giving Great Client Consultations
Aug 2, 2019 • 47 min
Your clients want to be seen, they want to be heard, and most importantly… they want to be understood. Did you know that 95% of hairdressers believe they do full and thorough consultation of every client, yet only 7% of salon guests feel they’ve had a…
An Honest Chat: What it’s Really Like to Grow Your Business
Jul 28, 2019 • 38 min
Let’s face it, whether you own 1, 2 or 10 Salons- balancing your time and attention between all your different roles can be TOUGH. There are staff members to manage, on floor operations to oversee, and all the behind the scenes jobs like accounts,…
Creating a Brand That People Will Buy Into
Jul 18, 2019 • 41 min
Almost every Salon Owner starts off as a hairdresser or therapist. What does this mean, you ask? Well, usually it means that we go into owning a business blind, with no idea how challenging it’ll be, and making a lot of mistakes as we go. But, you know…
Are You The Queen or The Slave?
Jul 11, 2019 • 21 min
Do you ever feel misunderstood by your team… or maybe like no one takes you seriously? As a Salon Owner, it can sometimes feel tricky balancing your position as the CEO and your position within your team. You end up taking on too much and having too many…
Give People Something to Believe in
Jul 5, 2019 • 43 min
Do you ever wonder, “how can I set myself apart from all of the other Salons & Spas out there?” You know that your brand rocks and that you’d be the perfect fit for so many people… so how can you tell people that? The answer? People don’t want goods and…
Don’t Let Fear Take The Wheel
Jul 1, 2019 • 47 min
Do you ever wish you could transform your life— from no sleep, to well-rested… from crippled by fear and anxiety, to confident and living outside of your comfort zone? In this episode, I’m speaking to Taylor Rae. Taylor’s business, the Strong Babe…
How to Create an Irresistible Team Culture
Jun 24, 2019 • 35 min
It’s a fact: recruiting the right team and then keeping them around is perhaps the biggest struggle faced by Salons. Almost every day, I get questions from Salon Owners asking how they can attract more employees, and how to make them stick around. In this…
Profit is a Choice
Jun 14, 2019 • 21 min
When I first opened my Salon at 20 years old, I had no idea what true profit even was, let alone how to make it. Each year I grew more and more frustrated as my annual profit was reading the same number. I craved growth, but didn’t know what I should be…
The #1 Key to Online Marketing- Your Purpose!
Jun 6, 2019 • 36 min
Do you ever stop and ask yourself, “WHY am I doing this?” As a Business Owner, it can be easy to get into the habit of marketing how and what you think you should be marketing, without stopping to think why you’re actually doing it. Today I’ll be joined…
Why You Should be Hosting Salon Events
May 31, 2019 • 31 min
Have you ever hosted an event in your Salon? In any career, continuing education in your chosen industry is vital to your growth. That could be attending seminars, events, or even listening to Podcasts (woohoo!) But what’s more important than only…
Finding Your Perfect Team: It’s Just Like Dating
May 24, 2019 • 23 min
The key to hiring your ideal team in 2019 is simple: it’s just like dating. Sounds crazy, right? I know what you mean. But in reality, the goal is the same: attracting people who will be perfect for you… and your business In this episode of the Salon…
How to Be Different and Believe in Yourself
May 19, 2019 • 24 min
Being different can feel scary. People might doubt you, and you might even doubt yourself. But, it turns out, being different is one of the main keys to success in the Salon Industry. In this episode, I’m chatting with Lauren Robertson, the founder and…
Start Competing for Your Team’s Attention
May 10, 2019 • 59 min
As a Salon Owner, managing your staff can be ever so frustrating, not to mention attracting new staff and keeping them around. It feels like they just don’t have the same passion that you did when you were just starting off! It’s so easy to sit around and…
“There’s No Point F*ck*ng Around,” and Other Advice
May 5, 2019 • 32 min
Would you like to be called “Hairdresser of the Year” someday? For Megan Panozzo, the chance to win this coveted award was too much for her to pass up on. Once Megan had set her mind on winning the award, she wasn’t letting anything get in her way, Now, a…
How to be Found and Flourish on Instagram
Apr 11, 2019 • 31 min
Marketing your business on Social Media can feel tricky. There’s always more to be learned, more to be said and more to be done. Most importantly there’s always more competition, each and every day. Sometimes it’s tempting to throw in the towel and give…
Keeping it Real- Growing Your Salon and Nailing the Juggling Act
Apr 11, 2019 • 27 min
The life of a Salon Owner is so multi-faceted. Not only do we have our businesses to look after, but we have personal responsibilities, and on top of that, we need to look after ourselves. In this episode of the Salon Owner’s Collective Podcast, I answer…
How to Capture, Connect and Convert: Building a Relationship With Your Followers
Apr 7, 2019 • 38 min
As social media dominates the Salon Industry more and more, it is so easy to get caught up in the world of followers, likes and comments. It is so easy to allow your perception of your own success, and others’ success, to be skewed by Social Media. And it…
Why You Should Become Comfortable With the Idea of Selling Your Salon
Apr 1, 2019 • 35 min
Do you ever think about selling your salon, even for a second, only for the thought to get taken over by fear and guilt so strong that you just push it to the back of your mind? If you are anything like me, and my guest in today’s Podcast, you’ll have…
What It Takes to Grow Your Salon to Scale
Mar 24, 2019 • 39 min
Do you ever dream of building beyond a single salon and scaling into multiple locations to create your own beauty empire? On this episode, I’m joined by James Carlisle and Lynden Mason, the Founders of Vivo Hair & Beauty, who are sharing the story of…
Moving From Top Sales Stylist to Becoming a Successful Salon Owner
Mar 17, 2019 • 26 min
In this episode, we’re answering a question from one of our members in the Salon Owners Collective group who is ready to transition out of the role of being the top sales stylist in her salon to becoming a successful salon owner and CEO. If you find…
Releasing Your Food and Body Obsessions for Ultimate Freedom
Mar 11, 2019 • 32 min
Do you find yourself famished or fixated on your next meal? Do you waste time wondering what you’ll wear to make you look a certain way or mass deleting photos you took for your social media because you didn’t like the angle? These are indicators of a…
Making the Most of Your Continuing Education in Your Salon
Mar 4, 2019 • 38 min
You just attended a killer industry conference or completed an incredible workshop, and you can’t wait to get back to your salon and begin putting all your newfound knowledge into action with your team. But alas, reality hits. You’re slammed from the…
6 Steps for Boosting Your Salon’s Social Media Marketing Efforts
Feb 18, 2019 • 30 min
Feel like Facebook is treating you like a lousy partner? You give, give, give and seem to get nothing in return. Or, in the case of Facebook, you post and post and post, but your reach feels abysmal. It’s time to get your fair share of your audience’s…
The 3 Things Holding Your Salon’s Success Hostage
Feb 10, 2019 • 18 min
Do you have a hostage situation in your salon? No, not the nightmare scenario you’re envisioning, but still scary nonetheless, I’m talking about your salon’s success. And the person who’s keeping it hostage is you. Thankfully, with a few foundational…
Creating a Seamless Client Experience in Your Salon
Jan 28, 2019 • 46 min
From the moment your client chooses to book an appointment, their client experience has begun. Yes, there are a ton of moving parts when it comes to creating a outstanding client experience, but as today’s guest shares, it’s not enough to provide a “good”…
The Keys Creating a Rockstar Team Will Take Your Salon to New Heights
Jan 20, 2019 • 30 min
Tired of the constant turnover and the exhaust and expense of having to find and train new employees only to have them leave a year later, if that? Today I’m talking all about team and how to build one full of rockstar stylists who will not only be with…
Riding the Roller Coaster of Life
Jan 13, 2019 • 29 min
Life can be a strange roller coaster, and sometimes you just need to ride it and take it for all its worth. In this episode i’m chatting with Salon Owner & Business Mentor, Cassandra Barrie. She shares her life insights and experiences within the…
Life Changing Consultations
Jan 6, 2019 • 33 min
When you take your client on a journey of leadership and show them what you recommend for them, you might notice a shift in how they approach and talk to you. Dario Cotroneo has developed a very unique approach to hairdressing & education resulting in…
Creative Sanity Tips for the Wondering Holiday Mind
Dec 24, 2018 • 21 min
“It’s when Salon owners have clarity of their path that they have their best life, their best business and have the strength to navigate the gauntlet of business.” Join me, Larissa Macleman for our last episode of 2018 where I talk about holiday…
Transforming Stylists to Think, Believe & Perceive Differently
Dec 16, 2018 • 39 min
What you do as a stylist is so much more than just styling hair; You are helping beautiful people solve meaningful problems. That in itself creates such a powerful outlook that we all should be onboarding daily in our workplace. Dario Cotroneo has…
Getting out of your own way to grow your Business
Dec 9, 2018 • 33 min
Join us on this pop up podcast from our Collective Lunch. You’re going gain a lot from listening to the live conversation with the Salon Owners Collective founder Larissa Macleman and three very talented coaches; Louise May, Samantha Jones and Eloise…
Surviving Christmas & Thriving in 2019
Dec 4, 2018 • 21 min
The Christmas Period is always SO hectic for Salon Owners and for some reason, everyone decides to go a bit mental in December. It starts to feel like our whole client database wants to visit us, they mean well but it also makes us go a little bit crazy…
3 Ways to Optimise your Client Experience
Nov 25, 2018 • 31 min
Details that might seem minor can have a make-or-break effect on client retention. But creating a great client experience doesn’t have to be complicated. Today’s guest has done an amazing job of determining what your clients are really wanting and how to…
Instagram with Intention
Nov 19, 2018 • 42 min
Instagram can seem daunting to many business owners if they don’t have a key intention or strategy in place. If harnessed correctly, using the power of Instagram can result in turning likes into bookings (dream come true). In today’s episode i’m talking…
Why does no one see my posts?! Ever!
Nov 12, 2018 • 22 min
Facebook can be exhausting, especially when you create amazing content and it never gets seen. What’s the point, right? If harnessed correctly though, using the power of Facebook can result in turning likes into bookings (YAY). On this episode of the…
Creating Powerful Branding
Nov 4, 2018 • 32 min
I know a few of us are guilty of turning a blind eye to what our clients are wanting when we get too caught up in all things Business. It’s easy to slip in one area when we are focusing on trying to improve the next. Today’s guest has done an amazing job…
Ditch The Fear
Oct 29, 2018 • 26 min
When you think about managing and leading a team of people, what frightens you the most? Maybe it’s one of these things; Maybe you are scared to stand up to your team, scared that if you push them that they will leave, maybe you are worried that they…
Industry Lessons to Shape your Career
Oct 21, 2018 • 54 min
Learning and taking the next step in our careers is daunting for most. Not many know where to start and get stuck on how to get the ball rolling. Today guest on the podcast, industry mentor & innovative icon, Vivienne Mackinder, is taking us through the…
How Perspective & Attitude Creates Opportunity
Oct 14, 2018 • 30 min
“Until I stop enjoying it, i’m going to keep burning the candle at both ends” From growing up with his father in the spotlight and some big shoes to fill, join me as I talk with our new guest on the podcast, Salon Owner & Educator icon, Jules Tognini. He…
The Salon Owners Collective Lunch – Growing a Rockstar Team
Oct 8, 2018 • 43 min
Our coaches are coming back to you with a pop up podcast from our Collective Lunch. You’re going to gain a lot from listening to the live conversation with Salon Owners Collective founder Larissa Macleman and two of our very talented coaches; Louise May…
New Level, New Devil, Kalene’s way to Success
Sep 30, 2018 • 20 min
Everytime you level up in your business venture there is always something around the corner that will stop you in your tracks. On this episode of the Salon Owners Collective Podcast, we’re joined by Kalene Smith, the founder of Tousled Blow Dry Bar, and…
Defining & Optimising your Inner Abilities
Sep 24, 2018 • 50 min
Everyone has a true purpose for starting their business but when was the last time you reflected on it? While all the chaos of running a business is happening, our mindsets shift and our lives change so becoming clear on defining & optimising your inner…
Creating Space to Transform your Business
Sep 17, 2018 • 38 min
Being in business is difficult but it doesn’t have to be a constant struggle. The last time i spoke on the podcast i was talking over going through another recent overwhelm stage in my life. As hard as it was for me to come to terms with it, sharing it…
The Fundamentals for Scaling your Business
Sep 9, 2018 • 28 min
Upscaling and taking the next step in business is daunting for most. Not many know where to start and get stuck on finding the key aspects to get the ball rolling. Today guest on the podcast, business mentor icon, Pru Champan, is taking us through the…
Social Media & Branding Adaption
Sep 2, 2018 • 37 min
From being a primary teacher to working with cheese then winding up in the hair and beauty industry all from one creative idea that stemmed while getting her hair done. In today’s episode i’m talking with, Emily Ciardiello, Creative Director & Co-founder…
How to Create the Ultimate Client Experience
Aug 26, 2018 • 18 min
The Client Experience is one of today’s hot Salon buzzwords, with social media at a high, we as Salon Owners are focusing more and more on our clients wants and needs, and in turn, are becoming better Salon Owners for it. Today’s guest has done an amazing…
Building Creative Framework to Empower your Team
Aug 19, 2018 • 25 min
When we think of consistently growing our salon, we often turn to see what we’re doing in our marketing efforts, when really we should be exploring more of what our team is wanting and needing. In today’s episode, I’m talking with Brad Lepper, an award…
Marketing Yourself and Your Business
Aug 13, 2018 • 35 min
From Entrepreneurs to Salon Owners, Hairdressers to Marketing Experts, to simply being a Business owner in today’s fast paced society, we are constantly trying to keep up with the marketing trends to make our business run and grow successfully. However,…
Grow Your Salon Business to Gain Freedom and Profit 2.0
Aug 5, 2018 • 42 min
I remember a time when I was so overwhelmed with all the things to do in my business and I have to say I’ve just been through another period of this. I had to take a step back a reevaluate where I was and I realised I needed to start practicing what I…
Switching your Mindset to Improve your Life & Business
Jul 29, 2018 • 42 min
Everyone has a different outlook on what success looks like, but once you strip it all back and start being more present in your life and business, you might notice your mindset slightly shifts. In today’s episode, I’m talking with health & lifestyle…
How to Harness the Power of Instagram Marketing in your Salon
Jul 22, 2018 • 30 min
In today’s age of social media driven sales it’s easy to feel overwhelmed and drop the ball when it comes to consistency and tactics. Weather you know it or not, your social media can do a lot more than just ‘look pretty’. Using the power of Instagram for…
How to Incorporate Education into Your Salon Expertise
Jul 15, 2018 • 34 min
Whether you’re thinking of approaching education as an additional facet to your salon or your brand, today’s guest on the podcast, education icon Tracey Hughes, is showing us all the ways to incorporate education into your salon expertise. An icon in the…
The Salon Owners Collective Lunch – The Key Element to Salon Success
Jul 15, 2018 • 32 min
If you are wanting a little taste of what our coaches are all about, this is the perfect pop up podcast for you! If you love insights into topics to do with the salon industry, trending questions and recommendations you’re going to gain a lot from…
Exploring E-Commerce to Scale Your Salon Business
Jul 8, 2018 • 31 min
Your salon’s website can do more than just online booking! In today’s episode of the Salon Owners Collective Podcast, I’m talking with Sarah Quinney, The E-Commerce Business Coach, about how you can leverage e-commerce principles to increase your sales…
Improving the Client Experience and Your Stylist’s Sales Process
Jul 1, 2018 • 20 min
Do you have some stylists who seem to have a tough time connecting with clients? Thus making it difficult to get rebookings? How about stylists who are afraid of selling? You’ve got incentives, but it doesn’t seem like enough, and you need those sales…
Honing Your Successful Salon Management Skills and Stepping Up as a CEO
Jun 24, 2018 • 38 min
So, you’re ready to own the role of “salon owner.” In fact, you might be in the process of fully stepping up as a CEO, and the thoughts of additional salon locations are looking lucrative. If this describes you, you’re going to love listening to my…
Breaking Through Mental Barriers in Business and Life
Jun 17, 2018 • 48 min
Feel like the saying “fake it ’til you make it” is your guiding directional and business and life? Then it’s time for a shift in your self-talk. On this episode of the Salon Owners Collective podcast, we’re joined by Bree Stedman, the Female Head Talk…
The Art and Science of Successful Client Consultations
Jun 11, 2018 • 41 min
Did you know that 97% of hairdressers believe that they do a full and thorough consultation with every client, but only 7% of clients feel like they’ve ever had a consult? That is a massive disparity and one that our guest on today’s episode of the Salon…
Developing Your Salon Team Leadership Style
Jun 4, 2018 • 42 min
If you have your sights set on expanding your team or your salon’s locations, you don’t want to miss this episode of the Salon Owners Collective podcast with Stevie English of Stevie English Hair and global brand ambassador for Matrix. In this episode, he…
Reframing Your Mindset for Greater Success in Your Salon and Life
May 28, 2018 • 24 min
Fresh off of a fantastic getaway to Brisbane where I attended a conference of one of my long-time business mentors (you might be familiar with him…Tony Robbins), I knew I had to share with you the most powerful insights I took away from the event as well…
Shifting Your Mindset for Money Manifestation
May 20, 2018 • 37 min
It doesn’t matter where we come from, how we grew up, or what stage of our own definition of success we’re currently in; there’s something we all have in common…we all have money mindsets to work through. In this episode of the Salon Owners Collective…
Effectively Leading Your Salon’s Team and Connecting with Your Community
May 13, 2018 • 36 min
Are you in the process of growing your salon and stepping into the role of owner by scaling your team? If so, you’re going to love today’s insights from our guest Marquetta Breslin aka the Million Dollar Stylist. In today’s episode of the Salon Owners…
How to Transform Anxiety and Relearn to Live in the Joy
Apr 30, 2018 • 23 min
From juggling clients to managing staff to keeping your family life glued together, being a salon owner can undoubtedly bring its fair share of anxiety, but as today’s guest on the Salon Owners Collective podcast, Anthea Cutler explains, there’s nothing…
The Natural Evolution of Growing Your Salon Team
Apr 23, 2018 • 42 min
One of the biggest steps in growing toward your vision for Freedom & Profit as a salon owner is building your team. Your team is what allows you to actually step out from behind the chair and truly be a salon owner, but as my guest on today’s episode,…
7 Habits of Highly Successful Salon Owners
Apr 16, 2018 • 25 min
Although there’s no single path to success and not everyone’s definition is the same, there are undoubtedly similar qualities that people who have achieved their ideals of success have in common. When looking at salon owners in particular, I’ve identified…
Taking the Focus off of Followers to Strengthen Your Salon’s Social Media Strategy
Apr 9, 2018 • 35 min
It’s arguably one of the most discussed topics among salon owners and hairstylists looking to build their businesses and clientele, however, despite its popularity the subject of today’s podcast remains largely a mystery concerning how it works to turn…
Building the Foundation of Your Salon Brand Strategy
Apr 2, 2018 • 35 min
When we think of consistently drawing in new clients for our salon, we often turn to see if what we’re doing in our marketing efforts is effective. However, marketing stems from strong messaging, and messaging is rooted in a clear brand strategy. So, if…
Banishing Brain Clutter to Make Better Business Decisions
Mar 26, 2018 • 29 min
From entrepreneurs to hairdressers, wives to mums, to simply being a working person in today’s society, we are inundated with information and to-dos causing a massive amount of brain clutter that can keep us from feeling the richness in our lives,…
Navigating the Intersection of Business and Marketing Strategy
Mar 19, 2018 • 31 min
I’ve always been fascinated by business and marketing strategy because while they are different in their purpose and execution, they are also very much intertwined, and today’s guest on the Salon Owners Collective podcast has done a fantastic job of…
Finding a Framework and Building a Platform to Develop Your Expertise
Mar 11, 2018 • 26 min
Ever wonder how it is you become an “expert”? Yes, years of experience is undoubtedly a factor, but so is having a solid framework for your technique and a platform that allows you to share it. With over 30+ years experience both behind the chair and as a…
The 3 Non-Negotiable Pillars For Growing a Successful Salon
Mar 4, 2018 • 34 min
It’s no secret that there’s no “one-size-fits-all” method for growing a successful salon. It’s a combination of grit, strategic thinking, style and skill, all blended in a way that makes sense for your vision and your market. But, as Adam Chatterley,…
Finding the Right Coach to Help Close the Gap in Life and Business
Feb 25, 2018 • 27 min
As you navigate the journey of business ownership, you will undoubtedly reach a roadblock that stops you in your tracks and halts your momentum toward progress and growth. Even though you didn’t put the roadblock there (or did you?), it’s your…
Creating an Exceptional Employee Experience
Feb 19, 2018 • 22 min
Employee experience is one of today’s hot business buzzwords, but the truth is, this isn’t a flash-in-the-pan fad. In this episode, I’m joined by Samantha Gadd, founder of Humankind and Kin, who is on a mission to help people love their work. One of the…
Powerful Messenger Marketing
Feb 11, 2018 • 33 min
In today’s age of instantaneous communication, your salon simply can’t afford to wait ’til it’s convenient to reply to potential clients. The reality is, “after hours” no longer exists, but that doesn’t mean your work/life balance can’t exist alongside…
Surviving Facebook’s Algorithm Changes with Social Dinner Parties
Feb 5, 2018 • 29 min
Have the recent Facebook changes sent you into a spiral of panic over your salon’s marketing efforts? Well, time to stop the spiral because in today’s Salon Owners Collective podcast, I’m discussing why this shift in social media can actually be a good…
Attract New Clients & Keep Them
Jan 27, 2018 • 46 min
Kati Whitledge talks about attracting new clients, but not just any client, how do you attract and keep the right types of clients for your salon and your team? Founder of Meet Your Stylist, a Marketing Company for Hair Salons, Kati also hosts a podcast…
Upsell over 200% Retail to your Clients
Jan 22, 2018 • 35 min
When an aesthetician can upgrade or upsell over 200% salon retail to their clients, you know you have a gift. Licensed aesthetician and Founder of AddoAesthetics, Daniela talks with me about the art of educating your clients over selling to them. Simply…
Use Instagram to get Clients
Jan 14, 2018 • 35 min
Your business cannot survive without the use of Social Media. We well know that by now. So why is it that so many of us are failing miserably at doing a great job? Natalie from Salon Social Media talks about the three key ingredients to a great social…
Creativity, Confidence and Business Building
Jan 8, 2018 • 41 min
Self confidence can make or break a good business. Stylist, Coach, Blogger & Speaker Roberta Lee from Roberta Style Lee speaks about the need to put yourself first and work on building your confidence so you can build your business. Being creative…
A Life Worth Living
Jan 1, 2018 • 43 min
After a burned out crash at the height of her career, Fashion Stylist Sam Hannah talks about finding her why, passion and living a mindful life aligned with personal values. Too many of us, who own and manage a business, we burn out with all the things we…
Stand out from the Crowd and Sparkle
Dec 27, 2017 • 41 min
Hairdresser turned Inspirational entertainer, Julie Cross, has a hilarious view on the Hair & Beauty industry and the world in general.. and she is spot on! Her stories cover what we’re doing wrong.. what we’re doing right and how as hair and beauty…
An End to Your Employee Problems
Dec 17, 2017 • 26 min
I’ve noticed that the one thing that is most commonly talked about in the Salon Industry and in the likes of Industry Facebook Groups is staff!!! As Salon Owners, we are constantly complaining about our team, their lack of productivity and how it keeps…
SEO Sorted for Salons
Dec 10, 2017 • 41 min
Can Google find your Salon when a potential client is searching? Does Google know you exist? How do you make sure you get into the first position on page one? Louise Blakely talks about how important your Salon’s relationship with Google is… she breaks it…
Hangry Hairdressers at Christmas Time
Dec 4, 2017 • 14 min
I had coffee recently with an old salon owner friend who declared she was already in the Crazy Christmas period and I remember swearing and declaring each and every year, ‘this year is going to be my last on the floor. I hated those 3 weeks of December so…
Building an Authentic Salon Brand
Nov 23, 2017 • 42 min
Creating a brand that gets noticed and attracts new clients takes more than a pretty Logo, nice fonts and cool colours. Even a great digital presence on it’s own is just not enough. Claire Spalding from My Brand Story talks about the secrets of Big Brands…
3 Tips to Fabulous Team Performance
Nov 20, 2017 • 33 min
You employ someone new into your team with high hopes that this one will be great … but yet again, another stylist lets you down, not delivering to your clients as you’d hoped. Hairdresser and Industry Educator Paula Hibbard takes us through what things…
Salon Branding Mistakes You Should Avoid
Nov 13, 2017 • 46 min
We have some smart people in our Industry and this Podcast brings two of the best Branding Brains in the Hair and Beauty Industry together. I talk with Kristy McKenzie from Secret Salon Society and Hayley Mears from Six Underground Media about branding…
My Story, From Overwhelm to Freedom & Profit
Nov 6, 2017 • 28 min
I remember a time when I was so overwhelmed with all the things to do in business and I have to say I wanted to sell my business more than 5 times over the years - many times feeling totally fed up! I haven’t shared much of my own story so felt it was…
Step Out in Faith then do the Work!
Oct 30, 2017 • 38 min
If you’ve ever wondered why you got into business or you’re just waiting for things to come together… then you ask yourself “when will I finally be successful?” Then you’ll find this podcast inspirational and give you some needed courage to keep going!…
Salon Success & War Stories from the Trenches
Oct 23, 2017 • 45 min
Salon Owner and Industry Educator Lorna Evans based in Melbourne, Australia shares her real-life success stories and battle wounds in this informative podcast. Lorna talks about money and profit in business and managing a strong and long-standing team. It…
100 Days to Salon Success
Oct 9, 2017 • 42 min
It’s hard to get Big Things Done in our business, instead, we end up spinning wheels doing the little stuff so we feel good about getting a ‘tick’ on our list! When we are so BUSY already and life keeps getting in the way, or if you’re a professional…
Ditch the Overwhelm and Get Shit Done
Oct 2, 2017 • 25 min
As a business owner, I’ll bet you know that feeling of overwhelm. You feel like a hamster running endlessly round on a wheel, unable to stop or jump off, but getting nowhere very fast. Your mind gets so full it starts to feel fuzzy, and just when you have…
Get Noticed & Put Your Salon on the Map
Sep 25, 2017 • 29 min
Ailish from the The Glow Getter is a Natural and Organic Beauty Blogger. This episode is about her success tips for building an online following, get noticed and put your salon on the Map. Ailish talks through ways you can implement these simple…
Three things I wish Salon Owners would do!
Sep 18, 2017 • 39 min
While most people in high up Management Roles shuffle important paper in their office, Australasia Group Manager for Organic Colour Systems, Vicki King spends most of her time actually in the salon with her salon owner clients. Doing this gives her a…
Adapt or Die
Sep 7, 2017 • 32 min
Saying yes to everything that comes your way has propelled Richard Kavanagh from Stylist to world renowned Artist, Creative Director and Brand Ambassador. Now working with Brands like Vogue, Elle Magazine, GHD and he is also a Global Artist for Redken.…
Don’t Be Afraid
Sep 3, 2017 • 33 min
Aamena was born into an entrepreneurial family and learning the basics of business wasn’t taught but infused through everyday family life. Not her first business, Aamena now owns an Ella Bache Beauty Clinic franchise in Australia that is thriving with her…
Love (and accolades) as First Sight
Aug 28, 2017 • 28 min
She recently won Beauty Salon of the Year and Beauty Therapist of the Year, both at the British Hair and Beauty Awards in 2017. She loves chocolate and is obsessed with hot air balloons! Not only that but she is a Huffington Post author, Beauty Blogger,…
Uncover Your Brand Legend
Aug 21, 2017 • 39 min
Sarah Hart is a Web Designer turned branding expert who helps brands become legends online… Our chat is around helping you discover your brand legend with her 6 brand arch types or personalities. It will help you refine your salons online presence and…
Is your Salon Actually Working?
Aug 14, 2017 • 71 min
As an industry, I think we’re still complaining about how this new generation of stylists and therapists is ‘so not motivated’ and “when I was an apprentice I worked harder and longer for less money and more passion”. Alan Austin-Smith, founder of The…
The 5 Steps Of Content Marketing For Your Salon
Aug 7, 2017 • 36 min
The problem is that our clients and our potential clients are becoming tired of jaded of traditional marketing tactics. It’s noisy and crowded out there online so instead, your potential clients want to build meaningful connections with people, businesses…
A Salon with Passion
Jul 27, 2017 • 33 min
This is a special podcast for me because not only do we turn 1 year old on the 1st August but also I interview a special friend. This episode is a passionate and chatty story from a long time friend, my ex-Salon Manager now a Salon Owner of her own. Kerri…
Never Die Wondering
Jul 17, 2017 • 37 min
Never Die Wondering what could have been… Sommer Louise, a Mindset Mentor talks about what’s holding you back and how to transform your life with some simple yet very overlooked principles. She shares her interesting life journey and tips to creating a…
What’s working in Facebook right now for Salons
Jul 10, 2017 • 28 min
Your Salon marketing plan is vital for your new client attraction strategy. The problem is that Facebook is ever changing at a rapid pace, so I invited Hayley Mears to the Podcast to chat about what’s working with Facebook right now for Salons. We cover…
2 Seconds Can Change your Life
Jul 3, 2017 • 29 min
A short but hugely impactful interlude with Naomi Campbell changed this hairdresser into an International Editorial Make Up Artist to the stars. Now an author and mega brand in her own right, Rae Morris sells her own make up & brush ranges and educates…
5 Steps to Freedom and Profit for Your Salon
Jun 26, 2017 • 38 min
You set up your own salon business with dreams of more freedom, autonomy and time, and now find yourself wondering when you’ll next get to take a day off? You’re not alone! Now Imagine arriving at the salon. Your team are already cleaning and preparing…
Have you ever felt like you should be happy?
Jun 20, 2017 • 43 min
If you feel like you have everything you could want. You have a good Salon business, your health is good, and what others might think is a good relationship…. But you still feel like you’re not as happy as you could be! Then this mindful but heaps of fun…
If it’s to be, It’s up to me!
Jun 5, 2017 • 36 min
What will drive you through opening day, through the hard times and propel you into the salon business that you always dreamed about? Kristy from Secret Salon Society shares her most important elements that have taken her from zero to hero. Getting clear…
Building a Brand Stronger than the Team you Employ
May 29, 2017 • 31 min
You’re sick of your team running a muck, making you feel like you’re a prisoner in your own business. You just get things sorted and under control and then the next thing happens, a baby is due, she’s giving up her trade or off on her big OE … just…
3 Must Have Strategies to Grow Your Salon (without working more hours)
May 22, 2017 • 28 min
If you wonder why your business is not growing, then ask yourself if you’re making the time to actually work on income generating activities. If you’re behind the chair 100% of the time while fitting in a little admin from home, then who’s running and…
3 Tips to Conquer Instagram
May 15, 2017 • 32 min
Learn these three Best Performance Instagram Hacks from Hayley Mears, Ex-Hairdresser turned Social Media Marketer. In this episode she shares with us how to get the best performance out of Instagram, creating a theme for your Brand and using it on…
Mastering Your Money
May 8, 2017 • 36 min
Meet Jess, whose mission is to financially empower women to save the world, and she supports salon owners to do this, beginning with your own financial world. If you just know you are meant for bigger things, for money to flow effortlessly and easily to…
Your Website is Losing you Clients
May 1, 2017 • 24 min
Your salon website should be your biggest and most important online sales tool. Yes, a sales tool. It should be bringing you new clients (and helping your existing ones stay connected with you). But remember, your website is not an online sales tool for…
How To Attract Dream Clients With Video
Apr 24, 2017 • 15 min
Your clients look for you online, it’s a given, and video is an amazing way to attract salon clients and build that all important know-like-trust factor which is so vital if your business is to succeed. So, what is the know-like-trust factor, and how does…
Build a Communication Culture
Apr 17, 2017 • 39 min
Life in a salon is fast paced, full of constant excitement and change. But without great communication and structure, managing a team in this environment can become stressful, to say the least. Constantly putting out fires that your team throw at you the…
5 super simple ways to make more money, with out working more hours
Apr 10, 2017 • 23 min
When I started my apprenticeship I learned a sneaky trick from my senior stylists: how to book ‘fakies’. They would use it to fill a 7 pm booking so they could go home an hour earlier. I tried it a few times, it was cool to get away early. Right, but it…
Does your Salon have a Social Clique?
Apr 1, 2017 • 46 min
We live in a digital age, so having a strong online presence for your salon should be a strong part of your marketing story toward growth and success. This week on the podcast we chatted with Stacey from The Social Clique about building an enviable online…
The Salon Mum Juggle is real, 3 tips to make it work!
Mar 20, 2017 • 33 min
The Entrepreneurial chaos of salon business Mum is a real thing… You’re distracted with all the hats you have to wear. Managing the needs of your team, the demands of your clients. The admin tasks that require attention are still on your list when you get…
How to Attract a Rockstar Team
Mar 14, 2017 • 21 min
Q: What’s the Number one reason you’re not growing your team as fast as you’d like? A: Your ads fail to attract the right people into your Salon… or anyone in fact! You need a strong team in order to grow your business. Your team can be the strength or…
3 keys to exploding your business & designing the lifestyle your really want.
Mar 6, 2017 • 36 min
After discussing that her broken foot as a ‘sign from the universe’… or God, or whom ever you think it might be. She took my gentle nudge as her decision to stop servicing her long term clients and focus instead on growing the salon and building a…
Make it Work – Whatever it Takes!
Feb 26, 2017 • 33 min
From humble beginnings Chelle from Urban Betty, Texas, opened her salon with 6 chairs and just one contractor, she shares her story of surviving a thriving salon with a team now over 30 strong. Chelle took a recent leap of faith and it’s starting to pay…
Salon Website Design Secrets
Feb 15, 2017 • 34 min
Your website is the window into the soul of your business. Your website is your digital home and should be used for driving new clients to your salon by converting them into paying clients as well as retaining the loyalty of those that already love you.…
Artist to the Stars – Becoming the Goto Expert!
Feb 6, 2017 • 28 min
Finding your Area of Expertise, your signature service is vital to ensure your business stands out in an overly crowded space, and few have done this better than Jazz Pampling. Jazz is a world-renowned Brow Artist specialising in brow shaping, and has…
How one salon successfully turned a social media following into real clients
Jan 29, 2017 • 29 min
I chatted to Mia DeVries from The Fox and The Hair, to find her top strategies for growing a whopping 66.6K Social Media Following and turning them into paying Clients - one of the key strategies to the salons current success. The salon started their…
Work On It Not In It
Jan 15, 2017 • 41 min
For many salon owners, the thought of passing over your clientele to spend more time on business building can be fraught with fear and uncertainty, but if you take the important jump of stepping away from the busy work of your salon floor, your business…
3 Social Media Secrets you need to know!!
Jan 6, 2017 • 29 min
You want to attract more clients, but Social Media is just not working for you… And you’re tired of posting at random & feeling the pressure of what to post and when. If this is you, then this blog is just for you! Having spent years honing my experience…
Create a Salon Instagram Strategy With Plann
Dec 25, 2016 • 31 min
Instagram is the social network of the moment and it lends itself particularly well to creative and visual businesses like hair & beauty salons. There’s so much that you can do with Instagram, from posting showcase shots to validate your stylist’s skills,…
Make 2017 your Best Salon Year Yet
Dec 22, 2016 • 20 min
I spent the new year in a camping site surrounded by rain and a rocky beach and dear I say it, NO WIFI! But as a result of that trip, I created Salon Owners Collective. I think I hardly spoke to the Family I was so busy scheming. So it feels right that I…
Create a Sustainable Salon & Boost your Profits
Dec 11, 2016 • 30 min
Want to turn your salon into a Sustainable Salon? Going sustainable can have a number of benefits, as well as helping protect and preserve the environment. By taking a people-centred approach to building sustainable salons, and inputing strategies to…
Your salon team can make or break a business
Nov 28, 2016 • 30 min
For today’s podcast episode I’m sharing with you an interview I did with the inspiring Mana Dave of Blaze Salon & Pony Professional. Mana is a stylist, owns two top salons in Auckland, and is a Redken international platform artist. He shared his deepest…
Launch and Grow your Dream Business
Nov 15, 2016 • 34 min
Recently I was privileged to interview Tracey Hughes over on the podcast. With over 30 years experience in the industry, Tracey has successfully launched and grown her salon businesses, before then pivoting into providing award winning training for salon…
Put Yourself Out There
Nov 4, 2016 • 39 min
It’s a real thing… FEAR of being online – False Evidence (of) Appearing Real or a gut feeling pointing you in the right direction, but what about thinking “what’s the BEST that would happen, getting your business online?” ? You don’t need to put yourself…
Follow your vision, prepared with a back up plan
Jun 8, 2015 • 34 min
Kesia has a double major in Marketing and Entrepreneurship. an M.B.A as well as years of sales marketing at a Fortune 500 company. Kesia founded CHOP CHOP Mobile Salon & Barber – Mixing her passion with purpose. The idea of a high-end, mobile salon…
Get found online with Jaime Jay
Jun 8, 2015 • 27 min
Get your salon found online with Jaime Jay. Simply posting a few images just doesn’t cut it in today’s complex online world.. but it doesn’t have to all be that hard. Jaime Jay shares some simple and methodical methods to conquer getting your salon found…
Can’t-fail strategies for Client loyalty
Jun 8, 2015 • 28 min
Without client loyalty, you don’t have a business to speak of. Angela Pile discusses her can’t-fail strategies and the successes she has had in her own business and those she has helped in the salon industry.