The Headliner

The Headliner
Every week, media experts from Eulogy, an independent and award-winning communications agency, dissect the biggest stories to help brands understand and influence the agenda.
Bring on the dragons
Apr 18 • 29 min
A climate change protest and the devastating Notre Dame fire—two major stories, but which had the bulk of the media coverage and why? And, after months of anticipation, the battle for the Iron Throne is finally back on our screens.
An eggs-ellent idea, or mayo no-wayo?
Apr 12 • 36 min
Lego tops strongest brands list (again), Brunei faces boycott backlash, and Cadbury launches Creme Egg-flavoured mayonnaise.
Above the Fold: March 2019
Apr 9 • 25 min
The Headliner Extra
Flat Whites pack an economic punch
Apr 5 • 29 min
On this week’s episode: Brexit brings us an improbable double act between Corbyn and May, while the BBC snaps up UKTV channels Dave and Gold in their most expensive acquisition ever. Meanwhile, there’s good news for the UK’s digital economy, as…
Crunch time in the crisp debate
Mar 29 • 33 min
Apple announced it was launching a streaming service, without saying what it will cost or when it be available. The first all-female spacewalk had to be cancelled after it was discovered there weren’t enough spacesuits to fit both women. And we get…
Brexit goes into extra time
Mar 22 • 32 min
On this week’s episode: McNuggets go vegan, the Brexit discussion continues as deadline looms and we discuss media coverage of the Christchurch shootings.
Elizabeth Warren is All 4 change
Mar 15 • 32 min
On this week’s episode of The Headliner: All 4 rebrands for the binge-watching generation, football hooliganism rears its head, and could Elizabeth Warren bring the downfall of the tech giants?
Netflix and skill
Mar 8 • 28 min
Smart salad, Netflix teaching languages, and a viral goal celebration. We also give our verdict on Milk and Coke.
Above the Fold: February 2019
Mar 6 • 23 min
The Headliner Extra
Alan’s back on screen; Colman reigns supreme
Mar 1 • 25 min
How diverse were this year’s Oscars? What’s special about IKEA’s new curtains? And what’s Alan Partridge up to This Time?
Sky News or Skynet? AI gets dangerous
Feb 22 • 38 min
The life and influence of Karl Lagerfeld, calls for further regulation of social media platforms, “dangerous” AI and Honda’s plant closure. We also introduce the first instalment in our new Making the Headlines series.
Roses are red, local journalism’s dead?
Feb 15 • 25 min
On this week’s episode of The Headliner: dating apps come under pressure as M&S’ Love Sausage brings Valentine’s pleasure. Plus, the Cairncross Review looks at the future of local journalism in the UK.
A well eggs-ecuted campaign
Feb 8 • 29 min
Virgin Active’s pledge to get us more ‘me-time’, the Super Bowl 2019 and an egg cracks out its mental health campaign.
Above the Fold: January 2019
Feb 1 • 25 min
The Headliner Extra
Tesco tells fresh counters: “You’re Fyred”
Feb 1 • 26 min
This week on the Headliner: Fyre Festival hits melting point, Tesco cuts down its ‘traditional’ grocer approach and Facebook’s latest ploy to integrate WhatsApp, Messenger and Instagram
Poundland’s empty hearts; Pizza tweeters’ smarts
Jan 25 • 31 min
Poundland’s Valentine’s joke causes heartache for the environment, Spice Girls’ charity t-shirts fail to support girl power, and Pizza Hut and Leeds United FC trade Twitter blows.
A close shave with toxic masculinity
Jan 18 • 34 min
The Headliner #103
Brexit preparation; sausage divides a nation
Jan 11 • 32 min
Controversial army recruitment posters, lorry drivers’ Brexit dress rehearsal, and the curious case of the Greggs vegan sausage roll.
The Headliner: London’s pro-EU fireworks displays sees 2019 start with a bang
Jan 4 • 30 min
The Headliner #101
The Headliner hits a century
Dec 13, 2018 • 53 min
The Headliner #100
Civilisation’s toast, send in the nut roast
Dec 7, 2018 • 26 min
The Headliner #99
Harry and Megs split… for Windsor
Nov 30, 2018 • 25 min
The Headliner #98
Will the real John Lewis please stand up?
Nov 23, 2018 • 33 min
This week on The Headliner: ‘John Lewis’ stars in Twitter’s tongue-in-cheek campaign, Black Friday causes a stir among Brits and a ‘sexist’ shop window from M&S comes under fire.
Coke scales it back, Deliveroo steps it up and John Lewis gives us Elton for Christmas
Nov 16, 2018 • 29 min
The Headliner #96
Driving home for Christmas sandwiches
Nov 9, 2018 • 30 min
The Headliner #95
The Headliner: Bakes, budgets and ‘death to vegans’
Nov 2, 2018 • 26 min
The Headliner: #94
The Headliner #93
Oct 31, 2018 • 23 min
Ryanair racism, DVDs decline and Thomas trains taking on new names
Strictly smooch, a new royal baby, the battle of the Lads and questionable influencers
Oct 19, 2018 • 29 min
The Headliner #92
Pret’s baguettes, Heathrow, holograms and comic book calamity
Oct 12, 2018 • 30 min
The Headliner #91
Golf glory, tip story. Sportswear yield, Boris in a field.
Oct 5, 2018 • 31 min
This week on The Headliner: Europe stands together in Ryder Cup triumph, the public reacts to new restaurant tipping rules, and this time it’s Boris running through fields of wheat. We also discuss a 26-year-old entrepreneur whose sportswear brand…
Comcast ends Murdoch’s three-decade reign at Sky
Oct 2, 2018 • 33 min
After months of speculation, the battle for Sky finally came to a head with Comcast out-bidding Rupert Murdoch’s Fox. The US cable giant submitted an eye-watering £30bn bid, equating to £17.28 per share. Shortly afterwards Fox announced it would…
Jaguar Land Rover goes down a gear
Sep 21, 2018 • 28 min
The Headliner #88
The Headliner - Boris enters the single market
Sep 14, 2018 • 35 min
The Headliner #89
Grandad’s dancing as Evans is departing
Sep 10, 2018 • 33 min
The Headliner #86
Fake it till you bake it
Aug 31, 2018 • 24 min
The Headliner #85
Jamie’s jerk rice causes a food fight
Aug 24, 2018 • 23 min
The Headliner #84
Botox on a budget
Aug 17, 2018 • 32 min
The Headliner #83
Gee Wizz, flight delays revealed
Aug 10, 2018 • 33 min
The Headliner 81
Love is no longer in the air
Aug 3, 2018 • 38 min
Millions were left wondering how to fill their evenings as Love Island 2018 came to an end. Will winning couple Jack and Dani live happily ever after? Are the show sponsors reaping the rewards of their involvement? Robert Nesbit, regional director of…
The Headliner - Feeling the heat?
Jul 27, 2018 • 18 min
The Headliner #80
Trump can’t see the would from the trees
Jul 20, 2018 • 38 min
The Headliner #79
Boris has brExited!
Jul 13, 2018 • 28 min
Boris has brExited! Boris Johnson has carried out his own personal leave campaign by stepping down as Foreign Secretary with Brexit discussions in full swing, highlighting divisions within the Conservative party. His stepping down came before…
Happy birthday NHS!
Jul 6, 2018 • 24 min
It is 70 years since the NHS was founded and there have been celebrations across the country championing both the service and staff. But there have been tricky questions too, about its funding and staff shortages with supporters and detractors alike…
We really do care, don’t you?
Jun 29, 2018 • 26 min
The Headliner #76
Kane inflicts footballing pain
Jun 22, 2018 • 35 min
The Headliner #75
London goes green for Grenfell
Jun 15, 2018 • 27 min
A jam-packed Headliner podcast this week features very special guest Gemma Joyce, social data journalist at leading social intelligence company Brandwatch. How can insights gleaned from social media influence the news agenda at large? For our regular…
Summer lovin’ gives ITV2 a blast
Jun 8, 2018 • 29 min
Love Island is back! The launch show got ITV2 its biggest audience ever. But why are millions of viewers smitten? Is it the eye candy, bikini-clad babes and men with abs so chiselled you could chip a tooth on them? Or, is that in an uncertain and…
‘Ambien tweeting’ gets Roseanne Barr-ed
Jun 1, 2018 • 33 min
It’s been an eventful week for US comedian Roseanne Barr, whose TV show was cancelled following racist tweets about former Obama adviser Valerie Jarrett. Barr had an unusual excuse for her behaviour, saying that she was ‘Ambien…
Now that’s what I call a rubbish idea
May 25, 2018 • 36 min
Tesco is removing the ‘best before’ dates from some of its pre-packaged fruit and veg, in a bid to reduce food waste. Will getting rid of ‘best before’ stop perfectly good food from ending up in the bin? Or is it a recipe for confusion?…
Love is in the heir
May 18, 2018 • 22 min
Okay, okay. He’s not the immediate heir—but we love a bit of poetic license. This week, royal wedding fever has swept across the nation ahead of Prince Harry’s nuptials to American actress Meghan Markle. From the mounting speculation over who…
Look who’s talking
May 11, 2018 • 40 min
The theme of this year’s Met gala, ‘Heavenly Bodies: Fashion and Catholic Imagination’, was embraced with gusto as celebrities dressed up in truly eye-popping outfits. Were the outlandish costumes simply divine, or was the whole party in…
Strike a (power) pose
May 4, 2018 • 32 min
The Headliner podcast #68
A Prince is born
Apr 26, 2018 • 30 min
This week’s podcast sees Chloe Redfern, Matt Vera Bazley and Rachel Gardner catch the running bug and get all broody over the latest royal baby. The 2018 London Marathon was the hottest on record, with the mercury hitting a sweat-inducing 24.1C….
Sayonara Sorrell, hello CGI models
Apr 20, 2018 • 31 min
The Headliner podcast #66
Politics, punctuation and prostate cancer
Apr 13, 2018 • 24 min
This week’s podcast sees Chloe Redfern, Alanna Duffield and Ollie Pink discuss everything from new political parties to proper punctuation. Having announced a £75 million boost in research funding, Theresa May has officially declared war on…
Feeling blue De La Rue?
Apr 6, 2018 • 33 min
The Headliner podcast #64
Painting the town ‘Ed’
Mar 29, 2018 • 30 min
New Zealand city, Dunedin, is quite literally painting the town ‘Ed’ in preparation for Ed Sheeran to play three stadium concerts over the Easter weekend. A mural of Sheeran’s face has been painted in the city centre, a train has been renamed as…
Dodgy data dealings
Mar 22, 2018 • 33 min
The Headliner podcast #62
What’s the craic?
Mar 14, 2018 • 31 min
The Headliner podcast #61
Spies, lies and feminist cries
Mar 8, 2018 • 36 min
The Headliner #60
The ‘snow’ must go on
Mar 1, 2018 • 26 min
The Headliner #59
Curling is cool, fool!
Feb 21, 2018 • 26 min
The Headliner #58
Love is cheap at EasyHotel
Feb 14, 2018 • 23 min
The Oxfam scandal has dominated this week’s front pages with backlash from donors, corporate sponsors and ambassadors. Can the beleaguered charity recover from this reputational damage? What impact will these revelations have on the aid sector? The…
First votes and now Doritos for Women!
Feb 9, 2018 • 29 min
Elon Musk launched the Falcon Heavy, the most powerful rocket in use today, and its payload was a red Tesla sports car with a mannequin in the driver seat. These new reusable rockets could reignite the space race. But will today’s podcast listeners…
Paul Hollywood is in hot water, it’s the dole for dart girls and a dark day for black cats
Feb 2, 2018 • 24 min
Celebrity baker Paul Hollywood was among many high-profile individuals revealed by a New York Times investigation as having bought Twitter followers. Just how widespread is the shady practice of paying for followers? Can we trust that anyone’s…
Amazon reinvents grocery shopping, Facebook redefines time and May tools up in the fight against fake news
Jan 26, 2018 • 21 min
Amazon Go is a pioneering new shop with – it claims- no queues either. The experience is novel, with customers reporting that they felt as if they were shoplifting. A few journalists even tried to sneak things out to see if it was possible to…
Carillion collapses, Facebook changes its news feed and Virgin Trains agrees to stock the Daily Mail
Jan 19, 2018 • 27 min
Facebook has announced changes to its news feed: users will now see more posts from friends and family and less content from businesses. Mark Zuckerberg has said he is trying to make sure its services are not only fun to use, but also good for…
Winfrey for President, Carrie Gracie for equality and 50,000 go vegan for January
Jan 12, 2018 • 25 min
The 75th Golden Globe ceremony was one of the most political of all time, with many actresses dressed in black in support of the Time’s Up movement. Oprah Winfrey’s powerful and moving acceptance speech for the Cecil B. DeMille Award had many…
Wolff unleashes the Fire and Fury, winter takes its toll and dry January makes us thirsty
Jan 5, 2018 • 35 min
Michael Wolff’s new book, ‘Fire and Fury: Inside the Trump White House’ has put the cat amongst the pigeons. Trump is insistent that the book, which makes a series of damaging allegations about his administration, is “full of lies”. Was the…
Damian Green is out of office, Uber is a cab company and Britain First can tweet no more
Dec 22, 2017 • 32 min
Damian Green was sacked from the Cabinet following misleading claims about what he knew about porn found on his computer. As the expression says ‘you can’t put fingers on a keyboard’, so we will never know for sure who was using the…
The end of gender stereotyping, Trump is coming and Peppa Pig is public enemy no 1
Dec 15, 2017 • 26 min
The Advertising Standards Authority will introduce new regulations to tackle outdated gender stereotyping in adverts. No more harried mothers doing it all, or hapless dads who don’t have a clue about the most basic domestic tasks. Is this, as…
Taxi’s go electric, Co-op goes beyond the “best before” and Attenborough warns the Blue Planet may soon be gone
Dec 7, 2017 • 37 min
The first electric black taxis have hit London’s roads as part of plans to improve air quality. They are kitted out with a host of bells and whistles, including a sunroof, contactless payment, Wifi and USB charging. But will the price tag of £55,000…
It’s the economy, stupid
Dec 1, 2017 • 35 min
A number of announcements have dripped out of this week’s news agenda following last week’s Budget and the OBR’s dismal forecast for the economy. On Tuesday, the OECD released its Economic Outlook for 2019. It was not pretty for the…
#Metoo is on the march, Christmas adverts fracture opinion and Stormzy is stuck in the bog
Nov 17, 2017 • 29 min
With special guests Amelia Ayres and Dave Horner from Diagonal View After much anticipation, the John Lewis Christmas advert has finally been unveiled, starring Moz the Monster. But the creative offering, from award-winning film director Michel…
There’s trouble in the Paradise Papers, Boris blunders again and we unwrap the Christmas adverts
Nov 10, 2017 • 27 min
The Paradise Papers, a huge cache of leaked documents, have dominated the headlines with revelations about the world of offshore finance. A host of celebrities, politicians and multinationals have been caught up in the story, exposed as sheltering…
Prue Leith slips up, allegations in Westminster heat up and witchcraft is generally on the up
Nov 3, 2017 • 22 min
Prue Leith put her foot in the cake mix this week when she tweeted her congratulations to the Great British Bake Off winner, nine hours before the final episode aired. Did Prue’s Twitter blunder ruin the finale and leave viewers with a bitter taste?…
Halloween heebie-jeebies, Facebook’s feed fiddling and Xi Jinping’s extraordinary elevation
Oct 27, 2017 • 25 min
All Hallow’s eve, or Halloween, is the day when spirits roam the earth. It is traditionally when children gorge on sweets and people of all ages dress to impress. According to an analysis of Google data, this year’s hottest costume is Wonder…
Hurricane Ophelia hits, Crimewatch gets the axe, and a round-up of the best Christmas food has us salivating
Oct 20, 2017 • 32 min
Three people died and thousands were without power and water after Hurricane Ophelia struck the British Isles. Tropical air and dust from the Sahara, drawn by the storm, also caused the sky and sun to appear red. It was extreme weather, but did…
Show’s over for Weinstein, Zuckerberg’s VR stunt causes real-world offence and Dove is in hot water
Oct 13, 2017 • 35 min
Movie mogul Harvey Weinstein has been fired from his own company after the New York Times published a story alleging he has been sexually harassing women for decades. Since the story broke, dozens more women have come forward. Did everyone in…
Uber’s in a pickle, the chicken is served pink and the Labour conference is Jammin’
Sep 29, 2017 • 33 min
Uber suffered a blow last week when it lost its licence to operate in London, with Transport for London saying it was not “fit and proper” to hold a private hire operator licence. Uber is appealing the decision and more than 800,000 Uber-loving…
Boris has caused a hoo ha, Ryanair has done a boo boo and Facebook introduces snooze
Sep 22, 2017 • 27 min
After a mistake with holiday rota for pilots, Ryanair was forced to cancel up to 50 flights. Understandably irate customers took to social media to vent their frustrations. Can Europe’s biggest airline weather this latest turbulence? Or will this…
The Headliner: Apple unveils the iPhone X, Brexit talks intensify and Aileen takes the nation by storm
Sep 15, 2017 • 25 min
This week we saw the first glimpse of the iPhone X, Apple’s tenth iPhone. It may have facial recognition, wireless charging and advanced camera features, but at £999, will the hefty price tag put people off buying it? Parliament has only been back…
North Korea tests an H-bomb, Kate and Wills are expecting and John Lewis goes gender neutral
Sep 8, 2017 • 32 min
North Korea tested a hydrogen bomb, increasing fears of a nuclear strike. American diplomat Nikki Haley says they are “begging for war”. The media coverage spoke of catastrophe and World War Three. Just how far can North Korea’s missiles reach?…
Hurricane Harvey, “good guy” Khosrowshahi and a right boxing barney
Sep 1, 2017 • 27 min
Tragic news from Houston this week, as the devastation of Hurricane Harvey continues to be felt. Coverage of the disaster has been inspirational in places, but perhaps too focused on President Trump’s personality in others. When our attention is…
Hawking and Hunt face off, the USA is plunged into darkness and Instagramming is the new career dream
Aug 25, 2017 • 27 min
A crowd gathered and tears were shed as Big Ben bonged for the final time before being silenced for a four-year, £29 million renovation. Were the MP’s tears real? Will the renovation stick to schedule and budget? Why has this story generated so…
Snapchat snaps, the world turns on the White House and it’s bye-bye to Big Ben’s bongs
Aug 18, 2017 • 29 min
White nationalists gathered on Saturday for a “Unite the Right” march in Charlottesville, where they were met by counter protesters. Taunting led to shoving, which escalated into brawling. One person died and at least 34 people were wounded in the…
Bake Off gets creepy, pink gets a millennial makeover and Google proves that misogyny is alive and well in Palo Alto
Aug 10, 2017 • 25 min
When the Great British Bake Off packed up its tent and marched over to Channel 4, fans were ambivalent at best; outraged at worst. Now, with barely a month to go until its premiere, the revamped show – minus three quarters of its treasured team…
The Mooch is fired, breastfeeding on the curriculum and the Diana tapes to be aired
Aug 4, 2017 • 33 min
‘A great day in the White House’ proclaimed Trump on Twitter. Not such a great day for Anthony Scaramucci, AKA the Mooch, who was fired after just 10 days in his role as communications director. The front stabbing, Long Island financier had a…
Love Island gets bigger, chocolate bars get smaller and dirty diesel’s days are numbered
Jul 28, 2017 • 28 min
Britain smashed it at the 2017 World Para Athletics Championships, coming third in the medals table behind the USA and China. Around 280,000 tickets were sold, the biggest outside a Paralympic Games and more than every previous world championships…
Bras in the Tardis set the spin cycle to max, where we’re going there are no gender stereotypes
Jul 21, 2017 • 25 min
Writing in the FT, Lucy Kellaway has finally waved the white flag in her battle against corporate claptrap. After 25 years of trying she concedes the tide of BS will not be turned. Does it matter? Should we continue to campaign for clear, direct…
Consumers aren’t spending, the Beeb is investing and coffee is the elixir for a long life
Jul 13, 2017 • 26 min
Consumer spending in the UK has fallen to its lowest levels for four years according to a report by Visa. Experts have been quick to theorise on this worrying trend. But, with inflation outstripping wage growth and Brexit uncertainty abound,…
Towel tugging, robot loving and always fashion-forward: The Headliner
Jul 7, 2017 • 26 min
Pass the strawberries and cream, it’s Wimbledon season. The world’s tennis elite have gathered in South London to compete and brands are eager to get in on the action, with tennis themed specials and guerilla marketing. But are bikini clad ladies…
Lots of crappy coffee, one big ship and the first Darren to walk the corridors of power
Jun 30, 2017 • 26 min
After weeks of talks, Theresa May’s Conservatives and the Democratic Republic Party have reached a deal. But it comes with a hefty price tag ΜΆ £1bn pounds. Is it a bung? A bribe? Or a bonanza? More importantly, is this the final bill, or…
It’s getting hot in here, so hot in here! So remember to stay hydrated
Jun 23, 2017 • 27 min
The UK experienced a heatwave this week, with the hottest day in June for 40 years. Royal Ascot considered relaxing its dress code, the TUC urged employers to let staff ditch suits during the hot weather and trains were delayed by the wrong kind of…
Strawberries go XXL, we digest the election results and McDonald’s serves up cutlery
Jun 15, 2017 • 26 min
From its announcement to its result, the 2017 General Election took us by surprise. After copious columns predicting certain victory for May, the media is now forced into contrition and has changed its tune. But have any lessons been learnt? They’re…
Wonder Woman smashes the box office, while media give election pollster’s new methodology a kicking
Jun 9, 2017 • 26 min
The Headliner podcast
Hackers hit the NHS, Lumley hits a bum note and McDonald’s latest advert leaves a bad taste
May 19, 2017 • 32 min
The Headliner news and current affairs podcast
French politics on tenterhooks, Facebook under fire, IKEA in fashion, and shadow minister Abbott on the ropes
May 5, 2017 • 29 min
Less than a week to go and France will decide on its new President. In the blue corner Marie Le Pen and in the purple corner Emmanuel Macron. The pollsters have Macron firmly in the lead. But after a spate of shock election results, the outcome is far…
Kim K hits the beach, Tom Hardy gives chase, Serena lashes out and convicts break bread
Apr 28, 2017 • 25 min
Kim K, was photographed by paparazzi in Mexico in an itty bitty bikini, but horror of horrors she has cellulite. Piers Morgan look away now, we know it’s just too shocking to be believed. Kim may be a social media mega star with a supreme…
Theresa turns, Harry speaks up about mental health and the Sun newspaper gets a red card from Everton
Apr 20, 2017 • 27 min
After months of insisting there wouldn’t be a general election until 2020, on Tuesday, Theresa May changed her mind. Hold on to your hats people, the UK is going to the vote in the fourth major poll in four years! The excitement was…