Well Made

Well Made

www.lumi.com/wellmade
The people and ideas behind your favorite online brands.
66 Making the Greatest Sock Never Sold with David Heath, CEO and co-founder of Bombas
Jan 16 • 51 min
A talk with David Heath about grounding their one-for-one sock brand in the community and the customer experience.
65 Having the Sustainable Sex Talk with Meika Hollender, CEO and co-founder of Sustain Natural
Jan 2 • 51 min
A conversation with Sustain Natural founder, Meika Hollender on starting an all-natural period and sex startup with her dad.
64 Scaling Up to Give Back with Charlie Carlisle, Chief Operations Officer of Love Your Melon
Dec 19, 2018 • 42 min
Chief Operations Officer, Charlie Carlisle shares how social-good headwear company, Love Your Melon, is supporting pediatric cancer initiatives through selling knitwear at scale.
63 Owning Your Brand with Jake Kassan, CEO and co-founder of MVMT
Dec 13, 2018 • 52 min
On this episode, MVMT founder, Jake Kassan talks about building a $100 million brand through influencer marketing.
62 Moving the Rock from Zero to One with Ryan Babenzien, CEO and co-founder of GREATS
Dec 5, 2018 • 53 min
We sit down with GREATS co-founder, Ryan Babenzien to talk about building an enduring shoe brand.
61 Picking the Right Swatch with Nicole Gibbons, CEO and founder of Clare
Nov 14, 2018 • 46 min
On this episode of Well Made, former blogger, tv host, and interior designer turned CEO, Nicole Gibbons shares how she’s bringing the design expert to you with her new startup, Clare.
60 Asking the Bajillion Dollar Question with Erica E. Phillips, Business Reporter, The Wall Street Journal
Oct 17, 2018 • 55 min
The Wall Street Journal logistics and supply chain reporter, Erica Phillips weighs in on the tightening labor supply, tariffs, and the trade war.
59 Making it Easy to Eat Healthy with Carter Comstock and Michael Wystrach, co-founders of Freshly
Oct 4, 2018 • 45 min
The founders of Freshly, a healthy, heat-and-eat ​meal subscription brand talk about making fresh foods that ship in the mail.
58 Learning the Value of Conversation with Alex Friedman, co-CEO and co-founder of LOLA
Sep 19, 2018 • 44 min
Alex Friedman is the co-CEO and co-founder of LOLA — a brand delivering feminine hygiene products on a custom subscription service. On this episode, she’s sharing how transparency is encouraging candid conversations around periods, sex, and reproductive…
57 Bringing the Chocolate with Haraldur Thorleifsson, founder of Ueno
Aug 29, 2018 • 45 min
A conversation with Haraldur Thorleifsson, founder Ueno — a creative agency designing digital experiences for Silicon Valley’s biggest tech companies.
56 Disregarding Rules with Max Temkin, co-creator of Cards Againsts Humanity and Blackbox
Aug 22, 2018 • 64 min
From running Cards Against Humanity to Blackbox, designer Max Temkin shares how a good game (and business) is all about creating a rich narrative, no matter the written rules.
55 Creating a Safe Space for Beauty with Gloria Noto, founder of NOTO Botanics
Aug 15, 2018 • 43 min
On a new episode of Well Made, NOTO Botanics founder, Gloria Noto, gets real about instincts, risk-taking, and building an all-inclusive, gender-fluid beauty brand.
54 Making Whatever You Want with Tom Gerhardt and Dan Provost, co-founders of Studio Neat
Aug 8, 2018 • 56 min
Tom Gerhardt and Dan Provost pioneered bringing physical products to market through Kickstarter. On Well Made, the founders of Studio Neat are talking about the creative process of product design and running their business simply.
53 Cultivating a Modern Relationship with Plants with Eliza Blank, CEO and founder of The Sill
Aug 1, 2018 • 52 min
The Sill founder Eliza Blank shares how the ecommerce plant brand uses educational content as a key tool for growth.
52 Celebrating the Stories We Wear with Nellie Cohen, Patagonia’s Worn Wear Manager
Jul 25, 2018 • 47 min
Nellie Cohen is Patagonia’s Worn Wear Manager. On this episode, Nellie shares how Patagonia is incorporating sustainability and circular thinking into their business through their repair, resell and reuse program.
51 Predicting Trends in Real Time with Cheryl Kaplan, President of M.Gemi
Jul 18, 2018 • 49 min
A conversation with Cheryl Kaplan, President of luxury shoe brand M.Gemi, on closing the customer feedback loop with data to stay a step ahead.
50 Changing Retail with Hilary Milnes, Managing Editor, Glossy
Jun 27, 2018 • 45 min
A conversation with Managing Editor of Glossy, Hilary Milnes about the resurgence of the retail store and where the luxury world is at in the transition from wholesale to direct-to-consumer.
49 Connecting People to their Kitchens with Eunice Byun, CEO and co-founder of Material
Jun 20, 2018 • 41 min
An interview with Material co-founder, Eunice Byun, on connecting with customers through their minimal set of kitchen tools.
48 Converting Influence with Web Smith
Jun 13, 2018 • 43 min
We loop back with ecommerce expert, Web Smith to talk about how brands will adapt to new regulations and competition, and get an update on his newsletter, 2PM.
47 Elevating the House Slipper with Bianca Gates and Marisa Sharkey, co-founders of Birdies
Jun 5, 2018 • 49 min
From their days at Facebook and Ross to launching their own footwear brand Birdies, Bianca and Marisa share what they’ve learned about marketing and manufacturing a new product category.
46 Refining Women’s Shaving with Karen Young, CEO and founder of Oui Shave
May 30, 2018 • 53 min
A conversation with Oui Shave founder, Karen Young about disrupting the status quo with a razor designed for women.
45 Breathing Life into Brands with Helen Rice, co-founder and Creative Director of Fuzzco
May 22, 2018 • 44 min
From Fuzzco to Pretend Store, Helen Rice is taking a non-traditional approach to design and defining brand stories.
44 Shipping Couches with Kabeer Chopra, co-founder of Burrow
May 15, 2018 • 43 min
Kabeer Chopra is the co-founder of Burrow, a direct-to-consumer luxury couch company set to make furnishing your living room convenient. On this episode, Kabeer talks about the challenges of designing an oversized product for efficient shipping.
43 Designing Awesome Clothes, Backed by Data with Rachel Blumenthal, CEO and founder of Rockets of Awesome
May 8, 2018 • 49 min
Rockets of Awesome founder, Rachel Blumenthal, talks about designing a brand backed by data and personalized for a modern generation of parents and kids.
42 Subscribing to a Community with Daniel Broukhim, co-CEO and co-founder of FabFitFun
May 1, 2018 • 42 min
Daniel Broukhim is the co-CEO and co-founder of FabFitFun. On the podcast, he shares the value behind their subscription box.
41 Going Direct to Consumer with Lauren Sherman, Chief New York Correspondent, Business of Fashion
Apr 24, 2018 • 53 min
Business of Fashion Chief Correspondent, Lauren Sherman, covers what is and isn’t working in this unprecedented time of retail, and how digitally native brands have changed where the fashion industry is headed.
40 Making Sustainability Practical with Tabea Soriano, co-founder of Futuremade
Apr 17, 2018 • 45 min
Former Head of Product of Reformation and startup sustainability advisor, Tabea Soriano, shares social and environmental strategies to integrate into business.
39 Practicing the Narrative with Maria Thomas
Apr 10, 2018 • 63 min
With 20 years of tech industry experience, business leader, Maria Thomas, shares the importance of a brand narrative and the value of preparation.
38 Taking Measured Risks with Heidi Zak, co-founder of ThirdLove
Mar 27, 2018 • 51 min
ThirdLove set out to face two huge challenges in the bra industry: designing a fit for all women and selling it with no risk to the customer. Their solutions — the Fit Finder quiz and try-before-you-buy program — changed how people buy bras online.
37 Unbranding Your Pantry with Tina Sharkey, CEO and co-founder of Brandless
Mar 13, 2018 • 42 min
Tina Sharkey — veteran entrepreneur, investor, and co-founder of Brandless talks reimagining what it means to be brand. On this episode, she shares how Brandless is making products around the premise that better shouldn’t cost more.
36 Playing Within the Rules with David Hua, CEO and co-founder of Meadow
Mar 1, 2018 • 42 min
David Hua is the CEO and co-founder of Meadow — a software company powering the cannabis industry. On this episode, David shares what it’s like building operational tools around a previously unregulated market.
35 Taking Nobody’s Word for It with Jesse Genet and Stephan Ango
Feb 20, 2018 • 65 min
On this episode, Lumi founders, Jesse Genet and Stephan Ango discuss raising a $9M Series A.
34 Building the Right Tools the First Time with Seph Skerritt, founder of Proper Cloth
Feb 15, 2018 • 61 min
Proper Cloth founder Seph Skerritt shares how he went from electrical engineering to building web tools for finding the perfect fit.
33 Reclaiming the Freezer with Rachel Drori, CEO and founder of Daily Harvest
Feb 1, 2018 • 38 min
Daily Harvest is making healthy food accessible and strikingly beautiful. On this episode CEO and founder, Rachel Drori, shares how she’s reclaiming the freezer as a modern tool for convenience.
32 Failing Without Fear with Ken Tomita, CEO and Co-founder of Grovemade
Jan 18, 2018 • 54 min
Grovemade CEO and Co-founder, Ken Tomita built a brand on making beautiful things the hard way. On this episode, he talks about designing on his own terms, even if it means breaking the rules and making mistakes.
31 Personalizing Shipping with Laura Behrens Wu, CEO and Co-founder of Shippo
Jan 4, 2018 • 66 min
Laura Behrens Wu is the CEO and co-founder of Shippo — a platform that’s powering ecommerce shipping by simplifying the world of parcel delivery. On this episode, she illuminates the potential of fast, personal shipping for brands of all sizes, especially…
30 Making a Really Nice Thing with Emily Sugihara, CEO of Baggu
Nov 30, 2017 • 60 min
Baggu founder Emily Sugihara talks about designing for herself, investing in great photography, understanding the manufacturing process, the influence of Japanese culture, and thinking beyond the zeitgeist.
29 Feeling Good, Being Good with Iva Pawling, CEO of Richer Poorer
Nov 16, 2017 • 54 min
In this episode, Richer Poorer founder, Iva Pawling talks about balancing distribution channels, learning from big mistakes, making decisions based on data, making a mobile ball pit, and staying inspired amidst the chronically glamorized entrepreneur…
28 Outmaneuvering the Behemoth with Web Smith, Director of Partnerships at Cotton Bureau
Oct 19, 2017 • 52 min
Ecommerce expert, Web Smith talks about what to expect from the shifting landscape, startup disruption burnout, and how DNVBs can adapt to compete with retail giants.
27 Getting Serious About Fun with Jen Gotch, Chief Creative Officer of Ban.do
Sep 13, 2017 • 50 min
Ban.do is a lifestyle brand geared toward fun. That takes shape in the form of cheeky graphic tees, colorful planners and flashy sunglasses, born from the creative mind of Jen Gotch, the Chief Creative Officer of Ban.do. On this episode, Jen talks about…
26 Finding Truth in Science Fiction with Claire Evans and Jona Bechtolt
Jul 20, 2017 • 73 min
YACHT is mostly known as a band comprised of Jona Bechtolt and Claire Evans. But this artistic pair has made a diverse, meticulous cannon of work, and on this episode Stephan talks to them about all of it. Plus, Claire and Jona also share where they…
25 Leveling the Playing Field with Sara Hicks
Jul 13, 2017 • 61 min
The playing field is the internet and the game is e-commerce. On this episode, Sara Hicks talks about the future of e-commerce and how her new platform, Reaction Commerce, is using data and customization to power it.
24 Rebranding Your Underwear Drawer with Jonathan Shokrian, founder of MeUndies
Jul 6, 2017 • 45 min
MeUndies founder Jonathan Shokrian lets us in on the ethos behind the new MeUndies rebrand and how the brand is scaling to become more mission-based, without losing their sense of humor.
23 Getting Back to Basics with Galyn Bernard and Christina Carbonell, co-founders of Primary
Jun 20, 2017 • 47 min
Galyn Bernard and Christina Carbonell left Amazon to start the kids clothing brand they’d always dreamed of, Primary.com. On this episode, they share their brand principles, their newfound appreciation of a strategic supply chain, and the invaluable…
22 Telling Stories with Adam Lisagor, founder of Sandwich Video
Jun 8, 2017 • 98 min
Adam is the guy behind (and in front of) the camera on ads for some of the coolest apps and gadgets out there. On this episode of Well Made, he talks about how he tells product stories in an authentic way, how old school advertising misses the mark, and…
21 Granting Permission with Polly Rodriguez, Founder of Unbound Box
May 25, 2017 • 47 min
Polly Rodriguez, founder of Unbound Box, talks about founding Unbound Box to illuminating the sex health space for women, and her past at Grouper.
20 Dogfooding with Gabby Slome, Co-Founder of Ollie
May 4, 2017 • 40 min
On this episode of Well Made, Stephan talks to Gabby about the growth of human grade dog food brand Ollie since they launched in October, the research that went into their design, and what insight she brought from her days at Primary, a kids e-commerce…
19 Talking Trash with Iris Alonzo
Apr 19, 2017 • 47 min
After 11 years as the Creative Director of American Apparel, Iris Alonzo is off to a new apparel adventure founded on principles that are good for workers and the planet. She talks about what she’s learned designing EVERYBODY and making the first tee out…
18 Being Frank with Jess Hatzis
Apr 14, 2017 • 50 min
Jess Hatzis, Creative Director and Co-Founder of Frank Body, talks to Stephan from her homebase in Melbourne, Australia about the origin of Frank Body, the intricately crafted voice of Frank, and what she’s been reading/listening to lately.
17 Making Science Personal with Craig Elbert
Mar 30, 2017 • 40 min
Craig experienced first hand the overwhelming lack of clarity in vitamin and supplement stores. With his background at Bonobos, he saw this as an opportunity to use the direct-to-consumer, VCB model to build a brand that people loved. In this episode,…
16 Becoming Your Own Refuge with Jesse Genet
Mar 16, 2017 • 66 min
Running a business for 13 years, Lumi founder Jesse Genet has learned a lot of the ins and outs of entrepreneurship, so on this episode, we fielded questions from listeners about everything from small space living (Jesse lives in an Airstream trailer) to…
15 Redesigning Comfort with Ariel Kaye
Mar 2, 2017 • 40 min
Parachute Home founder Ariel Kaye gets into the nitty gritty of what it takes build brand loyalty and manufacture comfortable home goods.
14 Finding the Right Fit with Jay Fanelli and Nathan Peretic
Feb 17, 2017 • 59 min
Cotton Bureau founders Nathan and Jay drop the big news about why and how they’re launching Blank by Cotton Bureau, why they raised their seed round and how Pittsburgh has impacted their brand ethos.
13 Tackling Taboos with Miki Agrawal
Feb 3, 2017 • 32 min
Social entrepreneur, Miki Agrawal talks about how she’s facing stigmas head-on with innovative products for periods, pee, and poop.
12 Leveling Out and Narrowing in With Richie Siegel
Jan 20, 2017 • 52 min
Writer Richie Siegel is the brain behind the blog Loose Threads, reporting on the thriving cross section of technology, retail, and fashion. He and Stephan talk about trendsof 2016 that have led to the growth of brands like Glossier, Evelane, and Warby…
11 Being Happy is the Best Revenge with Tuesday Bassen
Oct 25, 2016 • 48 min
Illustrator and entrepreneur Tuesday Bassen talks to Stephan about the evolution of her work through a series of “What do I have to lose?” milestones in her life.
10 Asking Good Questions with Grace Bonney
Oct 4, 2016 • 46 min
Writer and entrepreneur Grace Bonney talks to Stephan about the evolution of her extremely popular blog Design Sponge and her new book, “In the Company of Women.”
9 Moving On When Everything is Perfect with Mig Reyes
Aug 29, 2016 • 43 min
Designer and writer Mig Reyes talks to Stephan about his experiences designing before “UX” and “UI” and talks about the evolving role of the designer.
8 Staying Small on Purpose with Jeff Sheldon
Aug 3, 2016 • 35 min
Ugmonk founder and designer Jeff Sheldon talks to Stephan about how promoting brand transparency and staying small has earned his hit lifestyle brand an ever-growing, faithful following.
7 Making the Rulebook for Your Life with Aaron Draplin
Jul 28, 2016 • 37 min
Graphic design icon and Field Notes founder Aaron Draplin talk to Stephan about working hard and the impact of lasting relationships.
6 Embracing the Inevitable with Kevin Kelly
Jul 22, 2016 • 40 min
Kevin Kelly, founding executive editor of “Wired”and the former editor of the “Whole Earth Catalog” talks to Stephan about his new book, his predictions of the future, and how we an embrace them.
5 Democratizing Design, Watches, and Sex with Eva Goicochea
Jul 12, 2016 • 37 min
Eva Goicochea — web designer, brand strategist and co-founder of Tinker and Maude talks to Stephan Ango about her minimal aesthetic and the evolution of modern brands.
4 Permission to Think Smaller with Matt Alexander
Jun 13, 2016 • 38 min
Matt Alexander, founder of Edition Collective talks to Stephan Ango about his growing brand reach and how he aspires to meet customers’ needs by thinking small and staying flexible.
3 The Silicon Valley of Leather with Mike Macadaan
May 30, 2016 • 34 min
In our first live episode of Well Made, Stephan Ango talks to designer and entrepreneur, Mike Macadaan. Founder of leather accessories brand, This is Ground, Mike has a storied past as a product designer at AOL, Myspace and the startup incubator, Science.…
2 Sphinx of Black Quartz with Tobias Frere-Jones
May 19, 2016 • 36 min
In our second episode of Well Made, Stephan Ango talks to designer and typography legend, Tobias Frere-Jones. Tobias tells us about the concept behind his new typeface Mallory. We talk to him about the personality and potential of type, and how it can…
1 Turning Pirates into Future Customers with Jeff Veen
May 3, 2016 • 41 min
In the world of tech and design, Jeff Veen has done it all. From launching Typekit and working as Adobe’s VP of Design, to his new role as Design Partner in the VC world at True Ventures. After sharing lessons from his expansive career (in the most humble…