178: The Evolution of Wechat Ecosystem with Matthew Brennan - Analyse Asia with Bernard Leong
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Matthew Brennan from China Channel joined us in a conversation on the evolution of the Wechat ecosystem. In the second part of our conversation, we discussed their international strategy, the competition for the attention of wechat users by brands and businesses, the progress of the mini-programs and what to expect this year in their product roadmap. Here are the interesting show notes and links to the discussion (with time-stamps included): Matthew Brennan, Co-founder of China Channel dot co (chinachannel.co, @MattyBGooner , Linkedin, Wechat:Yowdy-CQ) Wechat Ecosystem (Part 2) International Strategy [1:02] Why has Wechat not expanded well beyond China’s shores? [1:02] Can you provide some thoughts to how you see the rest of Asia or Europe will be able to tap into Wechat? [4:12] Does Wechat has to work with other partners to get their expansion strategy working? They have invested in Kakao Talk in Korea, Hike in India and Snapchat in US. [4:50] Competition for users by brands and businesses [6:35] Is Wechat…