Rocketship.fm | Product Management, Growth, Marketing, Business and more

Rocketship.fm | Product Management, Growth, Marketing, Business and more

rocketship.fm
Essential listening for entrepreneurs. We break down the concepts you need to know to build a business today. From Product Management to Growth, we’ll bring you stories that will inspire and insights that will change your business.
We F*cked Up: Stories about Product Mistakes
Dec 13 • 18 min
We all make them. From a food delivery startup who’s users couldn’t find their menu, to Amazon’s redesign of Audible and even an emergency support system on 9/11, today we bring you mistakes Product Mangers made, and how, in some cases, they fixed them.
Seth Godin on Achieving Greatness
Dec 11 • 27 min
We talk with Seth Godin about his view of the 10,000 hour rule, his own concept behind achieving greatness, The Dip, and his personal journey to success.
Ty Ahmad-Taylor of Facebook on lessons from the VP of Product-Marketing at Facebook
Dec 8 • 21 min
Ty Ahmad-Taylor is the VP of Product Marketing at Facebook. Ty has worked in product for over 20 years and has two acquisitions under his belt.
A Job To Be Done: Building Products People Want
Dec 6 • 13 min
Jobs to be done will change the way you think about product. It will change the way you approach user personas and influence your product decision process.
Ellen Chisa on Product Management Lessons from Microsoft
Dec 5 • 16 min
Ellen Chisa, a former Product Manager at Microsoft and current CEO of a stealth product focused startup, talks to us about the history of product management.
Everette Taylor of GrowthHackers on going from homeless to Forbes 30 under 30
Dec 1 • 39 min
His journey wasn’t always easy. At 17, Taylor, he was forced to live out of his car – which didn’t even run.
The (Abbreviated) History of Product Management
Nov 29 • 17 min
Today we explore the history of the Product Manager from it’s early ideation by Neil McElroy to it’s growth at Hewlett-Packard thru it’s maturation at Microsoft and into today.
Ash Maurya of Lean Canvas on Scaling Lean
Nov 28 • 26 min
Today we talk with Ash Maurya, the creator of the Lean Canvas and most recently the author of Scaling Lean.
Meetings Suck (Productivity Ep 5)
Feb 9 • 16 min
In our final episode of this productivity series we take a deep dive into how to prepare for and run better meetings, and some tricks to make sure that what was discussed at the meeting, actually gets done. We’ll hear from Mamie Kanfer Stewart of Meeteor,
Mamie Kanfer Stewart of Meeteor on how to do meetings better
Feb 7 • 23 min
Mamie Kanfer Stewart, founder of Meeteor, talks with us about how to do meetings better. It’s not just about being productive, but about getting higher quality work done as a result of that meeting. We all spend hours a week in meetings, and there are som
Achieving Deep Work (Productivity Ep 4)
Feb 1 • 16 min
Deep work is the ability to focus without distraction on a cognitively demanding task. It’s a skill, because of our modern times, that is becoming increasingly more difficult to achieve. Today we outline some helpful practices…
Ron Wiener of Thermogenesis Group on the science of working while walking
Jan 31 • 54 min
Ron Wiener, the CEO of the Thermogenesis Group who runs the site Workingwhilewalking.com talks with us about the benefits of standing desks and walking desks and the science behind what happens when you get on the move during your work day. SPONSORS: T
Matt Hunckler of Verge
Jan 24 • 25 min
Matt Hunckler is the founder and CEO of Verge, an event company that helps startup communities produce pitch events in their local towns. Matt spent the better part of 2016 on the road building his company and these communities and shares with us some of
Email is dead! Long live email! (Productivity Ep 3)
Jan 19 • 22 min
Slack, Hipchat, Campfire - Chat applications have taken over our modern work communication. While they have certainly reduced our need for internal email they have caused their own set of productivity distractions. How do we deal with this distractions
Natalie Nagele of Wildbit
Jan 17 • 24 min
Today we talk with Natalie Nagel Co-founder and CEO of Wildbit. Wildbit is known for it’s popular products Beanstalk, Postmark and Deploybot. We talk about productivity and how they’ve built it into the culture at Wildbit. SPONSORS: Todoist helps you o
The Future of Workspace Design (Productivity Ep 2)
Jan 13 • 24 min
In the second episode of our productivity series we dive into what makes a productive workspace. Spoiler alert - there’s no single answer. We get different perspectives on open vs. closed offices, clean vs. messy desks, and sitting vs. standing (and even
Amir Salihefendic of Todoist
Jan 10 • 25 min
Amir Salihefendic talks with us about his inspiration for creating Todoist, a productivity apps for individuals and teams. he walks us through some of his personal habits that help him stay sharp, focused and productive as well as how he’s empowered his t
Why are we obsessed with productivity? (Productivity Ep 1)
Jan 5 • 19 min
“How will we all keep busy when we only have to work 15 hours a week?” That was the question that actually worried the economist John Maynard Keynes when he wrote his short essay “Economic Possibilities for Our Grandchildren” in 1930. Over the next centur
Powering your growth engine (Growth Ep 5)
Jan 3 • 25 min
In this episode we break down our talks with Casey Winters, Andrew Chen, Dmitry Dragilev and Ryan O’Donnell about what it was like to be a one person growth team and how they grew the teams at Grubhub, Pinterest, Zurb & SellHack. We talk about some of th
Ryan O’Donnell of Sellhack
Jan 1 • 38 min
Mike Belsito (@belsito) talks with Ryan O’Donnell about being a CEO focused on growth and how he prioritizes growth and growth experiments at his company. Ryan also has a special announcement for Rocketship.fm listeners so stay tuned! SPONSOR: Prezi Bus
Finding Traction (Growth Ep 4)
Dec 22, 2016 • 20 min
Today we break down how to find traction with none other than Duck Duck Go’s Gabriel Weinberg. Gabriel wrote the book on Traction (literally) and today we’re going to explore how you can use his method to find Traction for your business. With 19 channels
Ash Maurya creator of the Lean Canvas
Dec 18, 2016 • 26 min
Today we talk with Ash Maurya, the creator of the Lean Canvas and most recently the author of Scaling Lean. His posts and advice have been featured in Inc., Forbes, and Fortune and we’re incredibly excited to share his insights with you on scaling throug
A look inside two high-growth Startups (Growth Ep 3)
Dec 15, 2016 • 16 min
Casey Winters and Joel Gascoigne have created massive growth for their respective companies. Today we take a look at what it was like on the marketing team during the early days of Grubhub and what it looks like when a high growth company hires too fast,
Teju Owoye on viral loops and growth hacks
Dec 11, 2016 • 31 min
Teju Owoye of the Sulte Group built a million dollar business in under six months by utilizing her own principals of viral loops and growth hacks. Today on the show we interview Teju and find out what exactly are her steps to achieving high growth for co
Casey Winters of Pinterest
Dec 4, 2016 • 30 min
Casey Winters was the first marketing hire at GrubHub. He helped the company grow from three cities to over 500, and created and implemented strategies for SEM, SEO, email marketing, conversion, mobile, loyalty, offline marketing, and M&A with an emphasis
Dmitry Dragilev of Just Reach Out
Dec 4, 2016 • 44 min
Dmitry is known as one of the most prolific growth hackers today. He was the first growth hire at Zurb. He’s grown his own blog, criminally prolific, to earn over 100k in 9 months. He’s now the founder of Just Reach Out, a PR startup to help small busine
Justin Mares author of Traction / Fomo
Nov 19, 2016 • 24 min
Justin Mares talks about acquiring (and changing the name of) his latest venture, the Shopify app, Fomo. He talks about taking what growth looks like from here. SPONSOR: Prezi Business. If you’re tired of selling to your customers using the same old de
Growths Guiding Light (Growth Ep 2)
Nov 17, 2016 • 23 min
Today on the show we look into two main concepts of growth, the guiding light and your products magic moment. We hear from Alex Shultz, Tim Draper, & Andrew Chen. Michael Sacca and Mike Belsito also discuss some of the growth efforts they’ve been experi
The Strange Origin of Growth Hacking (Growth Ep 1)
Nov 14, 2016 • 17 min
In the first episode of our Growth series we dive into the history of Growth and Growth Hacking with clips from Sean Ellis (who coined the phrase) and Andrew Chen (who wrote one of the seminal articles on the topic). We’ll break down the term Growth Hack
Andrew Chen of Uber on Growth
Nov 13, 2016 • 23 min
Andrew Chen, who wrote one of the seminal articles on growth, “Growth in the new VP of Marketing,” talks with us about the early days of the growth community, what he’s currently focused on and measuring at Uber and some of the important metrics you need
John Warrillow Founder of The Value Builder System
Nov 9, 2016 • 20 min
John Warrillow, founder of the Value Builder System, talks with us about the optimizations companies need to make in order to maximize their value and get the best multiples when they try to sell their businesses. We discuss LTV to CAC ratio, the importan
Kyle Poyar of OpenView Partners on a simple framework for pricing your SaaS product
Nov 6, 2016 • 18 min
Today Mike Belsito talks with Kyle Poyar about SaaS Pricing and his simple framework for determining your product pricing. Kyle is a market strategies for OpenView Venture Partners and put together this simple framework based on his observations of the m
Scaling SaaS (SaaS Ep 5)
Nov 5, 2016 • 23 min
In our fifth and final episode we dive into scaling a SaaS business with clips from talks by Jason Cohen of WPEngine and Gail Goodman of Constant Contact. We’ll discuss the emotional side of scaling and managing a team as well as methods to not get trick
Ed Shelley on SaaS Pricing Models
Oct 31, 2016 • 24 min
Ed Shelley of ChartMogul talks with us about different aspects of SaaS pricing, and what the current trends in the industry look like. Ed discusses the benefits of having a free demo version of your product, common thoughts behind different pricing models
Winning the Market (SaaS Ep 4)
Oct 27, 2016 • 16 min
On today’s episode we talk about what it takes to win the market, and what it takes might not be what you think. We dive into hiring a diverse team, retaining that team and empowering them to do amazing work - without having to micromanage every decision
Bobby Martin on the 4 stages of SaaS growth
Oct 23, 2016 • 18 min
Bobby Martin, author of The Hockey Stick Principles, talks with us about the 4 stages of growth. He gets real with what you really should expect at each phase, and shares some real-life examples. The big lesson: stick with it. Our expectation of speed is
What the CAC?! (SaaS Ep 3)
Oct 20, 2016 • 18 min
We take a look at SaaS metrics that actually matter. LTV, ARR, CPA, CPC, CAC and help you break them down so you know what to focus on. We have clips from Dave Mclure’s famous talk on “Pirate Metrics” as well as our interview with “Built to Sell” autho
Clay Collins on Perfecting Your Pricing Model
Oct 16, 2016 • 29 min
Clay Collins, founder of Leadpages, talks with us about the pricing journey that his company has gone through. He talks about the importance of nailing down the right pricing model for your company, and shares how his company approaches their own pricing.
Building a pricing model that works (SaaS Ep 2)
Oct 13, 2016 • 28 min
In the second episode of our SaaS series, we discuss the ever evolving topic of SaaS pricing. Now we know it happens recurring, monthly or yearly generally, but how do you determine the value of your product and what metric or features do you based your
The History of SaaS (SaaS Ep 1)
Oct 6, 2016 • 19 min
In the first episode of this SaaS series we talk about the history of SaaS, and how it evolved from ASP’s ashes to become one of the largest and most profitable business formats. We talk with SaaS expert Rick Chapman as he discusses the history and keys t
Laura Roeder Of Edgar
Sep 18, 2016 • 24 min
Laura Roeder, founder of Edgar, talks with us about what it’s like to build a product-driven company. She discusses the strategies her team uses to build a simple, clear road map that focuses on saturating a core market before looking broader. She also sh
Leading with a Vision (Product Ep 5)
Sep 14, 2016 • 17 min
In our final episode of the product series we explore what it really means to be a product-driven company. More than anything, it’s an exercise in restraint. Don’t just build because you can, or because technology allows, but because you’re advancing a la
Ryan Singer of Basecamp
Sep 11, 2016 • 25 min
Ryan Singer the Product Manager at Basecamp, talks with us today about what the process looked like when designing and then releasing the newest version of Basecamp. He talks about how he used the JTBD framework to establish clarity when deciding the core
In Bezos we Trust (Product Ep 4)
Sep 7, 2016 • 18 min
In the fourth episode of our product series we bring you the story of eBay and Amazon in the early 2000s, and how their fierce competition for market share came down to two different, specific product approaches. It’s a great story that few know, with som
Benjamin Gilbert on Continuous Experimentation
Sep 4, 2016 • 28 min
Benjamin Gilbert Co-Founder of Pioneer Square Labs, talks with us about what it is like to be apart of a company that constantly creates, tweaks, and publishes products. He digs into the process of building his products and how using customer feedback, wo
Building Better products through data (Product Ep 3)
Aug 31, 2016 • 23 min
In this third episode of our Product series, Ben Foster and Bob Moesta share stories and insights about how the key to gathering customer feedback is through the deeper, often unstudied observations. Leslie Bradshaw then joins in with the idea it’s never
Bob Moesta on Jobs-to-be-done
Aug 28, 2016 • 30 min
Bob Moesta President of The ReWired Group and one of the architect’s of the JTBD framework, talks with us about how the Job’s To Be Done framework was developed, and how he has used it throughout his work to be successful. Bob then shares with us from his
It’s more than a Milkshake #jtbd (Product Ep 2)
Aug 25, 2016 • 24 min
In this second episode of the Product series, we dive into some practical examples of the Job’s To Be Done (JTBD) framework. With Eric White we look into how Bob Moesta was able to transform the selling ability of condominiums. We then take a look at how
John Vars, Chief Product Officer at TaskRabbit, on Product Vision
Aug 21, 2016 • 27 min
John Vars a project manager at TaskRabbit, talks with us about he has was able to come into a relatively new company and create a structure to achieve higher results. He shares some tools that he uses to keep things organized and on track such as the OKR
The Evolution of the Baseball Cap (Product Ep 1)
Aug 16, 2016 • 21 min
In this first episode of our Product series we track the start, evolution and explosion of growth that occurred in the baseball cap industry. We look at how a few key people and decisions caused a once non-existent product to bloom into a two billion doll
George Santino from Microsoft
Aug 14, 2016 • 28 min
George Santino musician and author of Get Back Up: From the Streets to Microsoft Suites, shares with us his story and how he used his street smarts and hard work to maneuver through multiple career changes to eventually end up as a Microsoft partner. Geor
Raghav Bahl of Quintype on Partnerships
Aug 10, 2016 • 27 min
Raghav Bahl, Co-Founder of Quintype and The Quint, talks with us about how he launched himself into the TV and Media market which made him a crucial part in bringing in multiple networks such as CNBC to India. He then discusses four keys on how to establi
Author Eliot Peper on Data Privacy
Aug 8, 2016 • 29 min
Eliot Peper author of Neon Fever Dream and Cumulus, talks with us about how we are signing over our data in exchange for free services, and what questions we should be asking before signing the dotted line. Eliot also compares his fiction book Cumulus to
Big data, privacy and the implications of the surveillance economy (Data Ep 6)
Aug 3, 2016 • 21 min
In this final episode, we summarize how big companies are using our data as a new currency. With companies such as Google and Facebook we are trading our data in exchange for the benefits of their product. Is the solution to stop giving big companies our
Author JR Little on data for brands
Aug 1, 2016 • 25 min
JR Little, author of Listening Brands, and is the Global Head of Innovation at Carat, talks with us about how brands can leverage social data to increase the effectiveness of marketing campaigns. He also shares the importance of using data points to see t
Unique and interesting ways companies are using data (Data Ep 5)
Jul 27, 2016 • 24 min
In this fifth episode of the data series we look into some examples of companies using big data in unique ways. Yelp is using modern search terms to find the perfect restaurant, businesses are changing their marketing depending on the current weather, Goo
Derrick Harris of Mesophere
Jul 24, 2016 • 23 min
Derrick Harris of Mesosphere talks with us about how data is changing the way businesses operate. The ability to capture data at quantity and analyze it at speed has enabled companies to create much more personalized experiences and develop competitive ad
Achieve big, ambitious goals with OKRs (Data Ep 4)
Jul 20, 2016 • 20 min
In this episode we take a deep dive into OKRs (Objectives and Key Results) and why you should consider setting them up at your company. We learn how to use OKRs to achieve large, ambitious company goals, while keeping everyone on track at the team and ind
Author SC Moatti of Facebook on Mobile Data
Jul 18, 2016 • 23 min
SC Moatti, author of Mobilized, talks with us about what the mobile revolution really means both for companies and for consumers. She shares insights about the rapid changes of an industry that is bridging the gap between technology, physical spaces, and
How to build a systematic growth engine (Data Ep 3)
Jul 13, 2016 • 28 min
In part three of our series on data, we explore how three incredible companies, Hubspot, Codeship, and Shopify, leverage data to inform growth. We’ll take you through each of their stories and break down the key elements they use to drive systematic growt
Amr Awadalla of Cloudera
Jul 10, 2016 • 27 min
Amr Awadalla, co-founder of Cloudera, talks with us about how they originally thought their customers would just be tech/web/telecom/financial industries, but the advent of the “internet of things” completely changed the game. Their technology is now bein
The History of Hadoop and the incredible evolution of big data (Data Ep 2)
Jul 6, 2016 • 18 min
In the second part of our series on data we talk about the origins of Hadoop, the technology that formed the very foundation of what we know as “big data”. The emergence of Hadoop represents perhaps the single most important development in our lifetimes f
Vas Natarajan of Accel Ventures on VC Data
Jul 3, 2016 • 24 min
Vas Natarajan, Partner at Accel Ventures, talked with us about how data has impacted not only their industry, but businesses of every size all over the globe. He talks about the speed at which seed stage companies can move given the new access to collect
What are organizations doing with all this ‘big data’ anyway?! (Data Ep 1)
Jun 29, 2016 • 28 min
We dive into two case studies, one on how the Cleveland Cavs use big data to keep in touch with their fans and how Mirum, a global marketing agency, helped one startup implement some data tracking anyone can do today.
Elegant Entrepreneur author Danielle Tate
Jun 26, 2016 • 21 min
Danielle Tate, founder of MissNowMrs and author of Elegant Entrepreneur, talks with us about why more women need the skills to confidently start and scale a business of their own. She shares lessons she’s learned along the way as well as some great advice
Brett Hagler of New Story on Strategic Partnerships
Jun 22, 2016 • 30 min
Brett Hagler, founder of New Story, talks with us about keeping focus on the things they’re really good at, and choosing strategic partners to help them achieve a larger vision. He also talks about the challenges of operating a non-profit sustainably over
Jason Lankow of Visage
Jun 20, 2016 • 25 min
Jason Lankow, founder of Visage and Column Five, talks with us about finding your own personal style to sales. With years of experience under his belt he has some great advice for finding your voice, keeping it authentic, and developing a healthy perspect
Why you’re never done selling (Sales Ep 5)
Jun 15, 2016 • 18 min
In the final episode of our sales series we talk about the notion that you’re never really done selling. Sales doesn’t end when you close a deal. Nurturing the relationship, encouraging engagement, and following through on your initial promise is still pa
Andy Paul author of Zero-Time Selling
Jun 13, 2016 • 31 min
Andy Paul, author of Zero-Time Selling and Amp Up Your Sales, talks with us about how it doesn’t matter what you’re selling, but how you sell it. He shares game changing tactics that will make you rethink your sales efforts, including sharing the one call
Closing the Deal (Sales Ep 4)
Jun 8, 2016 • 18 min
In part four of our sales series we talk about the art of actually closing the deal you’ve worked so hard to nurture. We cover the questions you need to ask in order to get the key pieces of information necessary to make a close, and how to gracefully get
Mel Gordon of Tap Hunter on Building a Sales-Driven Company
Jun 5, 2016 • 24 min
Mel Gordon, co-founder of TapHunter, talks about what it takes to build a sales-driven company. From building a pipeline, to perfecting your pitch, handling objections, and hiring great salespeople—we cover it all.
The Art of the Pitch (Sales Ep 3)
Jun 1, 2016 • 27 min
In part three of our sales series we dive deep into the techniques that separate good sales pitches from great ones. We walk through the traits of great sales people, from how they handle objections to how they stay resilient. We even run through an actua
Ryan O’Donnell of Sellhack on How to Become a Prospecting Machine
May 29, 2016 • 24 min
Ryan O’Donnell, co-founder of Sellhack, shares his tactics for setting up a pipeline of qualified sales prospects. He covers everything from building strong segments to developing an automated outreach strategy and moving leads through your funnel. Whethe
The secrets to building a sales pipeline (Sales Ep 2)
May 25, 2016 • 22 min
In part two of our sales series we talk about pipelines. What is a pipeline? How do you build one? What tools and techniques can you leverage to make sure you’re on the right track? With expert tips from the people who live this stuff day in and day out,
Joel Holland, founder of Video Blocks
May 23, 2016 • 11 min
Joel Holland, founder of Video Blocks, talks with us about building his idea into a $25 million business. He walks us through decisions about moving toward a subscription sales model, and how he’s been able to scale up volume. He also shares his perspecti
Sales is not a dirty word (Sales Ep 1)
May 18, 2016 • 20 min
In part one of our series on sales we dive into the variety of ways you may approach sales (inside sales, outside sales, inbound leads, etc.), and how to identify what type of pipeline might be right for you. We also scratch the surface on the qualties of
Timo Rein, CEO of Pipedrive
May 16, 2016 • 27 min
Timo Rein, CEO of Pipedrive, talks with us about what small teams can do to to make a big difference in their sales through a couple key tactics. Timo is an entrepreneur and founder with a background in sales and has built pipedrive from zero to cash flo
The State of Venture Capital Today (Funding Ep 4)
May 4, 2016 • 18 min
You’ve probably heard the growing sentiment coming out of Silicon Valley that there is a bubble about to burst. We just had one of the lowest quarters of startup funding in the last year and a half and unicorn valuations are getting slashed. But what does
Generating Returns – Liquidity Basics for Startups (Funding Ep 3)
Apr 27, 2016 • 23 min
In today’s market there are lots of ways to liquidate returns for your investors. In this episode we talk through some of the more common ways companies are doing this, and what route you may consider depending on the type of business you want to build. F
The First Silicon Valley Venture Deal (Funding Ep 2)
Apr 20, 2016 • 14 min
Ever wonder how Silicon Valley became the venture capital and technology capital of the world? In this episode we’ll take you back to the 1950s and share the story that kicked it all off.
What does a funding round mean anyway? (Funding Ep 1)
Apr 13, 2016 • 25 min
In part one of our series on funding, we explore the various ways in which startups raise, sources of financing, and the terminology you need to know when it comes to raising a round.
John Livesay on The Secrets of How, What, and Who to Pitch with
Apr 11, 2016 • 21 min
John Livesay, funding strategist, talks with us about the things you need to consider when it comes to pitching your product. Beyond covering the elements of a great pitch, he shares advice on how to find and approach the right investors based on your bus
John Shumate on Negotiating an Investment Deal
Apr 11, 2016 • 26 min
John Shumate, CEO of Venture First, talks with us about how to navigate the negotiation process when you’re raising a round. He highlights terms to be on the lookout for, and basic strategies for leveraging a good deal for everyone involved.
Andy White on The State of Venture Capital Inside (and outside of) Slicon Valley
Apr 9, 2016 • 24 min
Andy White discusses the state of venture capital and how it’s changing inside and outside of Silicon Valley and what he has brewing in San Diego currently.
Bryce Roberts of Indie.vc
Apr 9, 2016 • 22 min
Bryce Roberts, founder of OATV and Indie.vc, talks with us about their new model for investing in seed stage companies. Rather than shooting straight for an acquisition or an IPO and focusing on securing the next found of funding, his new model encourages
Jay Chernikoff on Building Entrepreneurial Communities
Feb 10, 2016 • 34 min
Jay Chernikoff, founder of co-working space(s), DeskHub, talks with us about building entrepreneurial communities and changing the way even established, large organizations work. **If there’s a DeskHub location in your city, mention this episode of the Ro
200 Episodes! Reflections, Lessons, and What’s Next
Jan 26, 2016 • 33 min
After two years and 200 episodes, we take a step back and reflect on some of our favorite lessons learned, surprising conversations, and what we’re working on next. Enjoy!
Jason Fried of Basecamp on Going the Distance: How to Stick Around for the Long Run
Jan 21, 2016 • 39 min
Jason Fried, founder of Basecamp, talks with us about what it takes for a company to stay around for the long run. From the importance of early habits to the most impactful ways to iterate, he shares some incredible insights in this episode.
Steli Efti of Close.io on Emotional Alchemy: Taking Sh*t and Turning it Into Gold
Jan 19, 2016 • 32 min
Steli Efti, founder of Close.io and co-host of The Startup Chat podcast, talks with us about the emotional side of entrepreneurship and sales, and how he overcomes failures, rejections, and slumps. He talks a lot about the difference between dedication an
Jon Nastor of Hack the Entrepreneur on Stop Procrastinating, Build a Business, and Do Work That Matters
Jan 15, 2016 • 33 min
Jon Nastor, host of Hack the Entrepreneur and author of How to Stop Procrastinating, Build a Business, and Do Work That Matters, talks with us about the experience of interviewing over 170 entrepreneurs and writing a book to share the most impactful lesso
Jeff Epstein of Ambassador on The New Era of Affiliate Marketing
Jan 12, 2016 • 31 min
Jeff Epstein, founder of Ambassador, talks with us about three distinct umbrellas of affiliate marketing, and how each can help boost your business. He shares some insights into their sales processes and culture, as well as how they use their own product.
Will Hench of ThreadLab on Shopping by the Numbers
Jan 7, 2016 • 24 min
Will Hench, founder of ThreadLab, talks with us about their unique approach to ecommerce selling, designed to reduce the buyer’s cognitive load by making choices for them, and using data to guide these choices.
Gregg Parise of Events.com on Prioritizing Culture to Fuel Growth
Jan 5, 2016 • 32 min
Gregg Parise, CEO of Events.com, talks with us about how they’ve prioritized culture above all else, and how impactful that has been on their ability to grow and win in the marketplace.
Craig Wortmann of Sales Engine on Entrepreneurial Selling vs. Professional Selling
Dec 22, 2015 • 40 min
Craig Wortmann, founder of Sales Engine and Professor of Entrepreneurship at the University of Chicago, talks with us about the difference between professional selling and entrepreneurial selling. He breaks down the key differences between high performing
Rob Walling of Drip on Prioritizing Customer Success/Onboarding as a Growth Strategy
Dec 17, 2015 • 33 min
Rob Walling, founder of Drip, talks with us about his recent focus on customer success. He believes there is a middle-ground between 100% self-serve, and high-touch onboarding, and he’s hired help to find it. Rob shares his learnings from focusing on cust
Michael Jamin on How to Structure Your Story
Dec 15, 2015 • 38 min
Michael Jamin, long-time Hollywood screenwriter for shows such as Beavis and Butthead, King of the Hill, and most currently, Maron, talks with us about what a story really is. He walks us through key structural elements that you can use to help tell your
David Hauser of Grasshopper on Back to Basics, Building a Business the Old-School Way
Dec 10, 2015 • 27 min
David Hauser, Founder of Grasshopper, talks with us about his angel investing philosophy. They don’t invest in companies without at least $500k-$1 million annual revenue and no intention of raising another round. In short, he wants to help fuel growth and
Paul Bradley of Eventric on Waiting for the Market to Catch Up
Dec 8, 2015 • 38 min
Paul Bradley, founder of Eventric, shares his story of bootstrapping for 10 years before raising money and shifting their business model. He talks about how changes in the industry has completely changed the way their business and offerings create value i
Nick Disabato of Draft on Get the Most out of Your A/B Tests
Dec 3, 2015 • 25 min
Nick Disabato, founder of Draft and author of Cadence & Slang, talks with us about the intricacies of A/B testing that he uses with his clients. Everything from the most impactful changes you can make to a page to how to determine the proper sample size a
Alex Berman of InspireBeats on Stepping Up Your Cold-Email Game
Dec 1, 2015 • 24 min
Alex Berman, Chief Marketing Sumo at InspireBeats, talks with us about how they’ve built their business by sending over a million targeted, personalized cold emails. He shares some great tips for improving your emailing efforts and closing more deals.
Adam Saint of Bench on How to Design for the Motivation of Your Customers
Nov 24, 2015 • 26 min
Adam Saint, co-founder and VP of Design at Bench, talks with us about what design really means to him. It’s far beyond how something looks, and much more about the function of a system, and how that system works best for the intentions of the user. Fascin
Dave Munson of Saddleback Leather on Purpose-Driven Entrepreneurship
Nov 19, 2015 • 33 min
Dave Munson, founder of Saddleback Leather, talked with us about the importance of having a purpose behind whatever it is that you do. Finding a way to leverage your business into a means to achieve something more meaningful and impactful is something we
David Cancel of Drift on The Value of Marketing to Current Customers
Nov 17, 2015 • 28 min
David Cancel, founder of Driftt, shares the fears and excitement of starting his 5th startup, and lessons he’s carried with him from one to the next. He also talks with us about the value of marketing to current customers and keeping them engaged and moti
Matt Schlict of ZapChain on Using Micro Transactions to Try and Create the Next Big Social Network
Nov 12, 2015 • 31 min
Matt Schlict, founder of ZapChain, talks with us about building a new kind of social network of communities, where bitcoin is exchanged, or ‘tipped out’ as a way of acknowledging great content and commentary. He also talks about their next big move of sel
Tim Fargo of Tweet Jukebox on Don’t Worry About Getting Ready, Get Started
Nov 10, 2015 • 27 min
Tim Fargo, founder of Tweet Jukebox, talks with us about starting over in the SaaS space after a $20 million dollar exit in the service space. He’s figuring it out as he goes, and jumping right in the deep end. He’s build a large tribe of free users and i
Jonathan Eppers of RadPad on Supply before Demand - How to Grow a Marketplace
Nov 5, 2015 • 31 min
Jonathan Eppers, CEO of RadPad, talks with us about the unique tactics they’ve used to approach growing a marketplace, where it can be difficult to bring both sides to the table. He also shares his experience setting up the proper relationships with your
Thomas Knoll on Entrepreneurship for Couples
Nov 3, 2015 • 37 min
Thomas Knoll, serial entrepreneur and personal advisor, talks with us about his new venture, Knoll Consulting. He teamed up with his wife, a licensed psychotherapist to create a 6-week course designed to help entrepreneurs and their partners find a variet
Brett Hagler of New Story on Putting Venture Capital to Work on a Good Cause
Oct 29, 2015 • 33 min
Brett Hagler, Co-Founder and CEO of New Story, and his team have built a unique donation model, with 100% of donated funds being put to work building homes in Haiti, and with operational costs being funded by their investors.
Michael Amburgey of hiVolume Media on Moving the Karaoke Industry into this Century
Oct 27, 2015 • 33 min
Michael Amburgey, Founder and CEO of hiVolume Media Co. and KaraoQ, talks with us about rolling out their karaoke app and replacing old, tedious processes with new technology. He talks about the value props not only to the venues, but to the KJs and patro
Ian Crosby of Bench on How to Build Something People Want to Buy
Oct 22, 2015 • 37 min
Ian Crosby, co-founder and CEO of Bench, talks with us about their journey from a totally manual process to something vastly more efficient and scalable. He also talks about how to think differently about the problems you’re solving and creating something
Chris McMurtry of Dart Music on Why You Should Tackle the Hardest Problems First
Oct 20, 2015 • 29 min
Chris McMurtry, founder of Dart Music, talks with us about the problems they’re tackling in the metadata and distribution of classical music, and how the genre is growing. He shares their experience going through Nashville’s music accelerator, Project Mus
Chris Lucas of Formstack on How to Experiment with, Measure, and Optimize Marketing Channels
Oct 15, 2015 • 26 min
Chris Lucas, VP of Marketing at Formstack, talks with us about how they experiment with, measure, and optimize various marketing channels. He also talks about how the’ve built out their marketing team with specialists in various areas (SEO, PR, PPC) and u
Jason Amunwa of Filament on Iterating Your Way to Product-Market-Fit
Oct 13, 2015 • 31 min
Jason Amunwa, Director of Product for Filament, talks with us about their process for iterating their way to product market fit. He talks a lot about things they’ve learned from beta users, and how they’re working toward making new users as successful as
Ken Davenport of Mission Edge on How to Embed Giving Back into Your Company
Oct 8, 2015 • 30 min
Ken Davenport, CEO of Mission Edge, talks with us about how they’re helping non-profits run the business side of their organizations. He talks about how millennials enjoy giving back in a much more hands on way, and how organizations can give back to the
Andrei Soroker of Sameroom on Identifying the Right Pivot Opportunity, and Seizing It
Oct 6, 2015 • 28 min
Andrei Soroker, CEO of Sameroom, talks with us about the early days of their chat app and what it was like competing with Slack and other early players in the space. He shared how they found a big opportunity and pivoted to a new approach, and shares the
Gabriel Weinberg of Traction on How to Find, Test, and Double Down on Scalable Growth Channels
Oct 1, 2015 • 31 min
Gabriel Weinberg, Co-Author of Traction, shares what’s changed since the first release of his book. He covers the Bullseye Framework and how it’s changed over time. And he also shares what it’s been like using a publisher for the second edition.
Brian Trauschold of Ambition on How to Prospect and Close 50% of Your Deals
Sep 29, 2015 • 31 min
Brian Trauschold, Co-Founder of Ambition, talks with us about their entire approach to sales. He covers the importance of identifying the right person at the right company to talk to, and shares various techniques for cold reachouts and followups.
Florian Dorfbauer of UsersnapHow on to Use Growth Experiments to Accelerate Your Startup
Sep 24, 2015 • 33 min
Florian Dorfbauer, Co-Founder and CEO of Usersnap, shares their internal process around using growth experiments to methodically scale their customer base. From the effects on revenue to the positive changes in their company culture, Florian covers the en
Jason Zook of Buymyfuture.com on Building a Business that Makes You Happy
Sep 22, 2015 • 27 min
Jason Zook, creator of Buymyfuture.com, talks with us about lessons he’s learned over the past decade of entrepreneurship. His perspectives and goals have changed a lot during that time, and have affected the way he runs and operates his business.
Ben Uretsky of Digital Ocean on How to Strengthen Culture During Rapid Growth Spurts
Sep 17, 2015 • 29 min
Ben Uretsky, CEO of Digital Ocean, talks with us about maintaining a strong and positive culture through explosive growth (they went from 40 employees to over 120 in less than a year). He shares things that have helped everybody stay in alignment on large
Greg Beaufait of Dundee Venture Capital on The New Landscape of Seed Funding
Sep 15, 2015 • 22 min
Greg Beaufait of Dundee Venture Capital talks with us about the trend of seed rounds becoming more like traditional A rounds in size and early company valuations. This has a whole new impact for the companies raising money in this new landscape and talks
Nathan Chan of FoundrMag on How To Grow a Massive Tribe on Instagram
Sep 10, 2015 • 28 min
Nathan Chan, creator of FoundrMag, talks with us about how they’ve grown their Instagram following to over 300,000 followers, and how the channel is drastically more engaging (and profitable) than any other social outlet.
Allie O’Connell of Bellhops on 5x-ing Growth Through Traditional Channels
Sep 8, 2015 • 24 min
Allie O’Connell, Director of Marketing for Bellhops, talks with us about how they’ve 5x-ed their revenue since last year, with a focus on PR, TV, Print, and word-of-mouth. She’s found significant success through traditional channels and shares some replic
Jane Portman of UI Breakfast on Getting off the Ground Without a Designer
Sep 3, 2015 • 24 min
Jane Portman, creator of UI Breakfast and author of The UI Audit, talked with us about common mistakes founders make when they approach design and feature integration with their app. She knows most early-stage and bootstrapped companies can’t afford a ded
Michael Conley of The Cleveland Cavaliers on The Incredible Marketing Machine Behind the Cleveland Cavaliers
Sep 1, 2015 • 46 min
Michael Conley, VP of Digital at The Cleveland Cavaliers, talked with us about the kinds of digital campaigns they’re running to create an ultra personal experience for fans both inside and outside of the stadium, including ways to keep them engaged in th
Cynthia Jamin of TwirlyGirl on Building a Truly Authentic Business
Aug 27, 2015 • 34 min
Cynthia Jamin, Founder of TwirlyGirl, talked with us about the very personal reasons for starting the business. She shares how she’s remained true to her purpose at every step along the way, even when it went against the grain of what everyone else said w
Ai Ching Goh of Piktochart on Starting Up in Southeast Asia
Aug 25, 2015 • 29 min
Ai Ching Goh, Co-Founder of Piktochart, talks with us about what it’s been like starting the company in Southeast Asia. From the support of the government to finding talent, there are a ton of opportunities to take advantage of. She also shares some insig
Aman Mann of Procurify on Fake it Until You Make it…Perception is Everything
Aug 20, 2015 • 29 min
Aman Mann, Co-Founder/CEO of Procurify, shares stories from their early days and the relentless hustle that got them off the ground. From finding product-market fit to letting momentum and perception drive sales, this interview is fantastic for anyone str
JD Graffam of Simple Focus on A Different Approach to Scaling a Product Business
Aug 18, 2015 • 40 min
JD Graffam, Founder of Simple Focus, an agency which also acquires SaaS products like Ballpark and Pulse App, talked with us about his product acquisition process. From financing, to improving product, to managing risk, JD gives you everything you need to
Mitch Wainer of DigitalOcean on How to Build a Content Growth Engine
Aug 13, 2015 • 31 min
Mitch Wainer, co-founder and CMO of DigitalOcean, talks with us about how they’ve grown to over 150 people and the one of the top hosting providers, second only to AWS, in just a few short years. He shares how they’ve heavily leveraged content to fuel the
Marti Wolf of Mailchimp on How Mailchimp Adds Process Without Sacrificing Culture
Aug 11, 2015 • 30 min
Marti Wolf, the Chief Culture Officer at Mailchimp, talks with us about how they’ve maintained their culture of fun and weirdness as they’ve grown to over 400 people. She shares how everything is values-oriented and geared toward making sure everyone feel
Jeremy Reeves on Crafting a Value-Based Sales Funnel
Aug 6, 2015 • 27 min
Jeremy Reeves, direct response copywriter, talks with us about how to methodically put together a sales funnel that provides real value to your potential customers. He starts by delivering value (usually in the form of content), before even trying to make
Ankur Nagpal of Fedora on The Hidden Costs of Building a Feature
Aug 4, 2015 • 29 min
Ankur Nagpal, founder of Fedora, talks with us about growing his marketplace. He shares ways he helps make customers successful, how he leverages Product Hunt to drive traffic back to the Fedora platform, and lessons he learned building too many features
Ryan Negri of Laicos on Building a Foundation Optimized to Scale
Jul 30, 2015 • 24 min
Ryan Negri, co-founder of Laicos, talks with us about his first company, Negri Electronics, and how he learned the importance of working with the right people and being able to delegate. He spent time working in all aspects of the business (including boxi
Tom Leung of Poachable on Avoiding False Positives in the Pursuit of Product-Market Fit
Jul 28, 2015 • 34 min
Tom Leung, co-founder of Poachable, talked with us about how Poachable got started out of a pivot from a previous company. He opened up about false positives that led them to fail a little too slow with the previous company, and how they were hours away f
Richard White of UserVoice on Using Behavioral Analytics to Drive Product Direction
Jul 23, 2015 • 28 min
Richard White, CEO of UserVoice, talks with us about using behavioral data to help drive product decisions and feature iterations. He talks about finding the balance between looking at data and trusting your gut instincts, and how this changes as companie
Flo Motlik of Codeship on Scaling a Focused & Productive Engineering Team
Jul 21, 2015 • 35 min
Flo Motlik, co-founder of Codeship, talked with us about focus and productivity within their engineering team. Wherever there’s an opportunity to remove a task pay for another piece of software to handle it, it’s a no-brainer. He also shares how they’ve c
Eliot Peper of Uncommon Stock on Your Strategy is Your Story
Jul 16, 2015 • 35 min
Eliot Peper, author of the Uncommon Stock fiction series, talks with us about the critical importance of nailing your story. From communicating with customers, to investors, to employees, your story has to matter. He shares some fantastic strategies and t
Saadia Muzaffar on Why Transparency is More Urgent than Ever
Jul 14, 2015 • 42 min
Saadia Muzaffar discusses with us her recent article, “I Told a Dude How Much I Made and it Changed My Life.”. She shares her take on the larger conversation of transparency and equality in the workplace, specifically in regards to equal pay.
Jonathan Schor of CodeMonkey on Using a Distribution Partner to Scale Revenue
Jul 13, 2015 • 15 min
Jonathan Schor, founder of CodeMonkey, talks with us about scaling their distribution through strategic partnerships. He talks about the ed-tech space and the interesting challenges of starting this company in Israel.
Susan Steinbrecher on The 6-Step Process to Conflict Resolution
Jul 9, 2015 • 35 min
Susan Steinbrecher, executive coach and mediator, talks with us about key elements to conflict resolution. She illustrates the types of conversations you need to have around values alignment, mutual expectations, and clearly defined roles. These same conv
Khaled Naim of OnFleet on How Saying “No” Kept this Startup on Track
Jul 7, 2015 • 27 min
Khaled Naim, CEO of OnFleet, talks with us about their long-term approach to building their business. He shares why they choose to turn away eager customers, even handing them over to the competition, and why it’s the right thing for them in the long run.
David Ciccarelli of Voices.com on Building a Company That’s Set up to Scale
Jul 2, 2015 • 34 min
David Ciccarelli, CEO of Voices.com and weekly contributor to the Wall Street Journal, Entrepreneur.com, and others, talks with us about building a company that’s systems-oriented, and making sure you’re set up to scale without sinking a ton of time and m
Jock Purtle of DigitalExits on How to Prepare for an Exit
Jun 30, 2015 • 22 min
Jock Purtle, owner of DigitalExits, talks with us about value investing and how companies are valued before a sale. He also talks about some basics you need to be prepared for before going through the sales process.
Kat Bobbitt of Stand In on The Impact of Acquiring Qualified Beta Users
Jun 25, 2015 • 25 min
Kat Bobbitt, Co-founder and CEO of Stand In, talks with us about acquiring beta users and qualifying their feedback. She also talks about the importance and impact of adding prototyping to your workflow and the fact that designers really don’t need to kno
The Four Core Areas You Should Focus on When Raising
Jun 23, 2015 • 28 min
Peter Wilkins, Managing Director of Hyde Park Angels, talks with us about how entrepreneurs determine if they really should go for a round of capital. And if they go for it, the key things they should consider across any industry - including value creatio
Onno Faber of Taptalk on Use Your Core Values to Differentiate Your App
Jun 18, 2015 • 37 min
Onno Faber, founder of Taptalk, shared his story of how Taptalk evolved into it’s current form. He talked a lot about baking their core values and intentions in the app and the UI, and creating limitations to differentiate the app from others in the same
John Sonmez of Simple Programmer on Why You Need to Develop Your Non-Technical Skills
Jun 16, 2015 • 28 min
John Sonmez, creator of Simple Programmer, talks with us about the importance of having a specialty as a developer and finding ways to stand out from the crowd. He also talks about developing your non-technical skills and how that’s becoming increasingly
Ryan Kuder of TechStars on The Very Near Future of Robotics
Jun 11, 2015 • 25 min
Ryan Kuder, Managing Director of the Qualcomm Robotics Accelerator, powered by Techstars, talks with us about making robotics more accessible. He also talks about the difficulties in defining exactly (or philosophically) what a robot is.
Peter Reinhardt of Segment on The Two Early Pivots of Segment
Jun 9, 2015 • 27 min
Peter Reinhardt, co-founder and CEO of Segment, talks about the early days and finding their way to the current iteration of Segment. It’s a great lesson in testing your ideas in the market. He also shares some ways his team automates internal processes t
Sean Wise of The Naked Entrepreneur on Friends Don’t Let Friends Start Stupid Startups
Jun 4, 2015 • 32 min
Sean Wise, co-author of “Startup Opportunities: Know When to Quit Your Day Job” and host of The Naked Entrepreneur, talks with us about questions entrepreneurs need to ask before diving head first into a startup idea. He shares benchmark metrics as well a
Dilawar Syed of Freshdesk on Scaling Globally with an Inbound Model
Jun 2, 2015 • 21 min
Dilawar Syed, President of Freshdesk, talked with us about how they’ve scaled globally form their headquarters in Chennai, India. He shares his personal passion for helping people outside of Silicon Valley achieve the dream of a global entrepreneurship.
Joelle Emerson of Paradigm on Why You Need to Diversify Your Team
May 28, 2015 • 23 min
Joelle Emerson, co-founder of Paradigm and former women’s rights attorney, talks with us about their approach to helping companies recruit and nurture more diverse talent, and the studies behind the benefits of putting together more diversified teams. She
Carlos Eduardo Espinal of Seedcamp on Why You Need to Leverage Your Local Ecosystem’s Relationships
May 26, 2015 • 19 min
Carlos Eduardo Espinal, partner at Seedcamp talks with us about the state of tech, what they’re looking for in companies, and what he’s looking forward to in the future. He stresses the importance of building local relationships, no matter where in the wo
How to Nail the Perfect Pitch (and more conf. highlights)
May 24, 2015 • 33 min
In this special episode we bring you some of our favorite parts of CollisionConf. In particular, we break down a talk by Nicole Glaros, Partner at Techstars Ventures, where she hits on the main points of how to absolutely nail your pitch. More than that,
Benedikt Lehnert of Wunderlist on Designing Software for Everyday Life
May 21, 2015 • 39 min
Benedikt Lehnert, Chief Design Officer at Wunderlist, talked with us about how they approach design. They consistently go back to consider the thing they’re replacing (in the case of Wunderlist, it’s pen and paper), and design for the best possible experi
Des Traynor of Intercom on The Product Strategy Behind Intercom
May 19, 2015 • 26 min
Des Traynor, co-founder of Intercom, talks with us about how they make difficult product decisions in respect to adding and removing features, changing pricing, and packaging the product. He talks about how he sees others struggle with weighing feedback,
Justin Mares of Traction on The Technical Hacks Your Marketing Team Needs to Learn
May 14, 2015 • 31 min
Justin Mares, co-author of Traction and creator of SQL for Marketers and Programming for Marketers, talks with us about the whole new world of opportunities that open up when a non-technical marketer learns just enough to be dangerous. There’s so much tha
Herbert Moore and Vicki Zhou of WiseBanyan on Bringing Automated Investing to the Masses
May 12, 2015 • 27 min
Herbert Moore and Vicki Zhou, co-founders of WiseBanyan, talked with us about the barriers to entry of the financial/investment space and the regulatory red tape they’ve had to navigate. They also talk about the benefits of automating the investment proce
Maciej Zawadziński of Piwik on How to Monetize an Open Source Project
May 7, 2015 • 34 min
Maciej Zawadziński, CEO at Piwik, talks with us about how they turned Piwik, an originally open source product, into a full-fledged enterprise business.
Liz Wessel of WayUp on Scaling a Marketplace Through Quality Curation
May 5, 2015 • 25 min
Liz Wessel, co-founder of Campus Job, talked about how they’re growing both sides of their marketplace - appealing to both students and companies looking for part-time employees. She shares what they learned coming out of Y Combinator and how they’re scal
Tucker Max on Life After Fratire
Apr 30, 2015 • 31 min
Tucker Max, bestselling author of “I Hope They Serve Beer in Hell”, and founder of Book in a Box, talks with us about how he and his team help entrepreneurs tell their stories in publishable form. He also talks about moving on from the “fratire” type stor
Sara Chipps of JewelBots on So You Want to Build a Hardware Company
Apr 28, 2015 • 33 min
Sara Chipps, co-founder of JewelBots, talks with us about the endeavor into building a hardware company, after spending so many years just focused on the software side.
Kate Matsudaira of PopForms on How to be Deliberate and Reach Your 5-Year Goal
Apr 23, 2015 • 31 min
Kate Matsudaira, founder of PopForms, Spark Notebook, and keynote speaker at this year’s Future Insights Conference, talks with us about taking ownership over your future. She talks about working backwards from where you want to be in 5 years (career, fam
Matt Schlicht of ZapChain on The Winning Formula for Viral Content
Apr 21, 2015 • 39 min
Matt Schlicht, founder of ZapChain, talked with us about growing a community and keeping the quality of participation high. He also breaks down his uniquely effective, and usually funny, content strategy.
Geoffrey Radcliffe of Post Launch on SEO Techniques to Get the Most Out of Your Content
Apr 16, 2015 • 33 min
Geoffrey Radcliffe, co-founder of Post Launch, walks us through their content strategy process that they use with clients, and teaches us easy ways to get the most SEO juice out of each and every piece of writing. He also shares some uniquely easy ways to
Amit Viswanathan of Doctible on Unconventional Ways to Scale a Marketplace Product
Apr 14, 2015 • 29 min
Amit Viswanathan, co-founder of Doctible, talks with us about how their approach to a marketplace product. He shares how they’re able to generate sales on the supply side, and how they’ve come up with ways to generate value in the product beyond bringing
Mike Brown Jr. of Bowery Capital on A Complete Guide to Startup Sales Tools
Apr 9, 2015 • 41 min
Mike Brown Jr., partner at Bowery Capital, talks through his comprehensive list of SaaS tools for every stage of the sales funnel. He discusses why certain tools are necessary at different stages, and differences between similar software. Incredibly infor
Paul Murphy of Dots on The Marketing Strategy that Made Dots #1 Worldwide
Apr 7, 2015 • 29 min
Paul Murphy, co-founder and CEO of the #1 game Dots, talks with us about the strategies and processes they follow when creating and launching new games.
Willis Jackson of Dev CoPilot on Customer Interviews Done Right
Apr 2, 2015 • 24 min
Willis Jackson, Founder and CEO of Dev CoPilot, talked with us about validation techniques for early-stage companies. He walks us through a sample sales call and illustrates key points to hit on business development calls.
Michael Selepec of Pick on Gaining Early Adoption Within the Enterprise
Mar 31, 2015 • 16 min
Michael Selepec, co-founder of Pick, talks with us about their strategies to infiltrate enterprise companies and gain adoption among employees. He shares sales tactics and lessons learned from his early years at Yammer.
Cap Watkins of BuzzFeed on Two Ways BuzzFeed’s Design Team Collaborates. (The Second One Will Blow Your Mind.)
Mar 26, 2015 • 30 min
Cap Watkins, VP of Design at BuzzFeed, talks with us about how they’re trying to bridge the design and communication gap between the many departments of BuzzFeed, from the editorial side to marketing, branding, social, and more.
Ryan Bettencourt of Cursive Labs on Letting Metrics Determine When to Kill and When to Grow Your Startup
Mar 24, 2015 • 35 min
Ryan Bettencourt, managing director of Cursive Labs, talks with us about their venture model and evergreen strategy to running their studio. He outlines their three phases (Ideation, Incubation, and Growth) and how they use a formula of metrics to be brut
Dave Nevogt of Hubstaff on Easy SEO Strategies for Startups
Mar 19, 2015 • 24 min
Dave Nevogt, cofounder of Hubstaff, talked with us about their heavy focus on SEO. He shares their techniques and some easy wins to help get the most juice out of all your content.
Andy Sparks of Mattermark on The Pipeline Tactics of Mattermark’s Sales Team
Mar 17, 2015 • 29 min
Andy Sparks, co-founder of Mattermark, talks about Mattermark’s sales strategy and culture of their sales team. He shares how they heavily rely on customer discovery and gain a deep understanding of what people need, as well as some tactical points of clo
Mike Belsito of Startup Seed Funding for the Rest of Us on Startup Seed Funding for the Rest of Us
Mar 12, 2015 • 32 min
Mike Belsito, author of Startup Seed Funding for the Rest of Us, talks about his experiences raising over $1 million in Ohio. He also shares the story of his first startup, eFuneral and the lessons he learned about raising capital, and spending it wisely.
George Diab of WorkingOn on Navigating the Dynamics of Co-founder Relationships
Mar 10, 2015 • 31 min
George Diab, cofounder of WorkingOn, talks with us about the importance of communication in cofounder (and team) relationships. Specifically, he focuses on techniques you can do up front to make sure you’re partnering with the right person for you.
Neil Patel of KISSMetrics on How to Build Your Content Strategy
Mar 5, 2015 • 22 min
Neil Patel, co-founder of Crazy Egg, KISSMetrics, and Quick Sprout, talks with us about all things marketing and sales. He shares his approach to content strategy, his recent experiments in Lifestyle Marketing, and how his sales strategies differ from com
Nathan Barry of ConvertKit on How to Know When to Invest in Your Company
Mar 3, 2015 • 23 min
Nathan Barry, founder of ConvertKit and author of Authority, talked with us about the struggles of getting a SaaS app off the ground. He focused on the hard decision of knowing when to invest both time and money into an idea, even when there aren’t clear
Semyon Dukach of TechStars Boston on How to Know You’re Not the Right CEO
Feb 24, 2015 • 28 min
Semyon Dukach, managing director of TechStars Boston, talks with us about what they look for in founders that are applying to the program. He also talks about the qualities of a good CEO, and how difficult it is to find.
Jon Nastor of Hack the Entrepreneur on The Secret That Changed One Entrepreneur’s Life
Feb 19, 2015 • 24 min
Jon Nastor, host of the Hack the Entrepreneur Podcast, talks with us about his journey as an entrepreneur and what he’s learned interviewing some incredible people. He shares his struggles, successes, and the most important lessons he’s learned about busi
George Eiskamp of GroundMetrics on Cracking Into the Old Boys Club
Feb 17, 2015 • 23 min
George Eiskamp, CEO of GroundMetrics, talked with us about the struggles of breaking into the Oil and Gas industry. He shares how he was able to build some key relationships early on, and some of the business decisions he made that went against convention
How to Build a Sales Team from the Ground Up
Feb 12, 2015 • 30 min
Tony Cappaert, co-founder of Contactually, talks with us about how they methodically grew their sales team and refined their sales process over the past few years. From getting more qualified leads and learning how to close more deals, to focusing on long
Sahil Lavinia of Gumroad on Prioritizing Product Features Based on OKRs
Feb 10, 2015 • 28 min
Sahil Lavinia, founder and CEO of Gumroad, talks with us about their philosophy for product development and creating something that serves a variety of verticals well without niching down too much. He shares how they identify features that improve the pro
Jordan Gutierez of Wishpond on Managing a Million Dollar Company on the Side
Feb 5, 2015 • 23 min
Jordan Gutierez, founder of Laleo and COO of Wishpond, talks with us about his entrepreneurial adventures, starting when he was just 4 years old. At the age of 17 he started Laleo, which quickly grew to be a Million+ dollar business. He attributes much of
Dan Martell of Clarity.fm on The 3rd Exit
Feb 3, 2015 • 37 min
Dan Martell, Founder of Clarity.fm, talks with us about his incredible journey to entrepreneurship. He also shares his latest big news with us…the sale of his third company, Clarity, to the Fundable team.
Steli Efti of Close.io on Follow Up or Die: Why “Maybe” is Killing Your Business
Jan 29, 2015 • 30 min
Steli Efti, founder of Close.io, talks with us about his philosophy for sales. He believes in following up indefinitely until you get a hard yes or no. He talks about what holds us back from following through on potential deals, and tactics for closing th
Evan Mendelsohn of TipsyElves on The Shark Tank Effect
Jan 27, 2015 • 25 min
Evan Mendelsohn, Founder of TipsyElves, talks with us about his experience appearing on the show Shark Tank. From the effects on his business to the relationships developed with their investor Robert Herjavec, it’s a really interesting look into the effec
Lance Walley of Chargify on Navigating the Highly Competitive Payment Space
Jan 22, 2015 • 30 min
In part two of our two-part interview with Lance Walley, CEO of Chargify, we talk about his early days with the company. He talks about what the payment space was like in 2009 and how things have changed over the past few years.
Lance Walley of Chargify on Pioneering the Rails Community with Engine Yard
Jan 20, 2015 • 28 min
In part one of our two-part interview with Lance Walley, CEO of Chargify and former CEO of Engine Yard, we talk about the early days of Engine Yard, pioneering the RoR movement, and lessons learned about hiring friends.
Thomas Schneider of Kxter on How to Raise “Smart” Money
Jan 15, 2015 • 24 min
Thomas Schneider, serial entrepreneur and founder of Kxter, talks about his approach to helping entrepreneurs raise money from the right people for the right reasons.
Chuck Longanecker of Digital Telepathy on Company Culture is More Than a Ping Pong Table
Jan 13, 2015 • 24 min
Chuck Longanecker, Founder of Digital Telepathy, talks with us about how they’ve built one of the absolute coolest cultures around. He’s completely open about the effort it takes and the tactics that help them build, maintain, and evolve their culture as
Allan Branch of LessAccounting on The Truth about Work/Life Balance
Jan 8, 2015 • 23 min
Allan Branch, Founder of LessAccounting, talks with us about the myth of work/life balance and what he’s done to create the best combination of the business he wants to run and the family life he strives to protect. It was so refreshing to hear his candid
Laura Roeder of Edgar on The Advantages of an Invitation-Only SaaS Onboarding Flow
Jan 6, 2015 • 23 min
Laura Roeder, founder of Edgar, talks with us about limiting early-access to your product in order to build demand. Laura has combined invitation-only access, and drip marketing emails, to attract initial (paying) customers and refine Edgar along the way.
Zack Onisko of Creative Market on The Most Important Part of Your UX isn’t in Your App
Jan 1, 2015 • 20 min
Zack Onisko, Chief Growth Officer at Creative Market, talks with us about his favorite non-scalable growth tactics. He’s a huge believer in putting in the personal time and hustle to really get to know your customers and develop the kinds of relationships
Samuel Hulick of UserOnboard on User Onboarding: The Canary in the Coal Mine
Dec 30, 2014 • 25 min
Samuel Hulick, creator of UserOnboard and author of The Elements of User Onboarding, joins us a second time to discuss the aftermath of his first book release, lessons learned, and plans for the future. He also takes us through the most common misconcepti
Janine Holsinger of NextChapter on Offline Strategies for Building a Customer Base in a Non-Technical Space
Dec 23, 2014 • 22 min
Janine Holsinger, Founder of NextChapter, talks with us about the challenges of getting started in the legal tech space. She shares her strategies for getting out in front of bankruptcy lawyers who aren’t technical and don’t seek out software products onl
Sam Soffes on Staying Motivated While Juggling Multiple Projects
Dec 18, 2014 • 27 min
Sam Soffes, founder of many awesome apps such as Cheddar, Roon, Whiskey, and Shares, talks with us about how he splits his time between freelancing and all his other projects. He’s incredibly honest and really opens up about motivation and why he chooses
Stop Pitching and Close More Deals
Dec 16, 2014 • 23 min
Josh Braun, VP of Biz Dev at Jellyvision, talks with us about getting into the mindset of being a good salesman, which is really being a good servant. His process is all about treating people like people, and he shares his techniques for research, develop
Abhi Lokesh of Fracture on Post-Honeymoon Marketing
Dec 11, 2014 • 19 min
Abhi Lokesh, Co-Founder and CEO of Fracture, talks with us about the struggles of starting up a company that makes a physical product. The early days of prototyping and finding a market were incredibly interesting to hear about. He also shares some of the
Al Bsharah on Fantastic Techniques to Motivate Your Team
Dec 9, 2014 • 41 min
In this special compilation episode, we talk with the founders of three very different companies about the unique (and effective) ways they motivate their teams. No matter your stage, there’s something valuable for everyone to take away from this episode.
Eliot Peper of Uncommon Stock on Disrupting the Publishing Industry
Dec 4, 2014 • 29 min
Eliot Peper, author of Uncommon Stock and the newly released sequel Power Play, talks with us about his unconventional approaches to marketing and selling his second book. From giving the first book away for free on Medium, one chapter at a time, to openi
Abby Covert of How to Make Sense of Any Mess on Making Sense of Any Mess
Dec 2, 2014 • 25 min
Abby Covert, Information Architect and Author of “How to Make Sense of Any Mess”, talks with us about the integral role IA plays in every aspect of our lives. In regards to business, she discusses how the concepts of ontology, taxonomy, and choreography m
Josh Anon of Visioneer Studios on Storytelling for Startups
Nov 27, 2014 • 25 min
Josh Anon, Founder of Visioneer Studios, talks with us about the importance and the impact of storytelling. He takes something that often seems abstract and breaks it down into tangible elements that anyone can replicate to help better tell the story of t
Andrew Dumont of Betaworks on Leveraging Business Development for Early Growth
Nov 25, 2014 • 22 min
Andrew Dumont, EIR at Betaworks, talks with us about his experiences building and selling Stride CRM, all while running business development at Moz. He shares his views on the difference between biz dev and sales, touching on how powerful it can be for sc
Stefan Martinovic of Create.io on Growing a Startup One City at a Time
Nov 20, 2014 • 24 min
Stefan Martinovic, Co-Founder of Create.io, talks with us about automating the very time intensive, archaic process of pricing projects and estimating the economic outcome of real estate development projects. They took a manual process that previously too
Rob Meadows of Originate on Find and Leverage Your Unfair Advantage
Nov 18, 2014 • 20 min
Rob Meadows, CEO of Originate, talks about how the barrier to entry to starting a new venture has never been lower, and why finding the one thing that’s unique to you is more important than ever. He gives some great examples and great perspective on creat
Robert Mueller of FastMail on Why You Should Charge from Day One
Nov 13, 2014 • 26 min
Robert Mueller, Co-Founder of FastMail, talks with us about growing the company since 1999 and surviving the first dot com bust. During this 15-year journey they were acquired, but subsequently bought the company back a few years later and are now wholly
Mattan Griffel of OneMonth Tools and Techniques for Optimizing Your Acquisition Channels
Nov 11, 2014 • 21 min
Mattan Griffel, growth expert and founder and CEO of OneMonth, talks about customer acquisition and activation. He discusses what metrics you should be tracking and tweaking, and common mistakes he sees people make time and time again.
Ryan Carson of Treehouse on Treehouse’s Approach to Changing the World Starts from Within
Nov 6, 2014 • 29 min
Ryan Carson, Co-Founder and CEO of Treehouse, talks with us about following his passion and the drive to do something big. He also shares with us how he was able to restructure his company into a flat organization with no managers or executives.
Adda Birni of Skillcrush on Digging Your Way Out of the Trough of Sorrow
Nov 4, 2014 • 26 min
Adda Birni, Founder and CEO of Skillcrush, talks with us about the “trough of sorrow” and how she fought and clawed her way to significant month over month growth in revenue. We also chat about the blind spots of tech in silicon valley and the opportuniti
Chris Shepherd of HashRabbit on The Risks and Rewards of Bitcoin Startups
Oct 30, 2014 • 30 min
Chris Shepherd, Founder of HashRabbit, talks all about a building a startup around Bitcoin. He’s facing some really interesting challenges and shares unique insights into the whole Bitcoin movement and what it’ll take to reach mass adoption.
Thomas Knoll of PrimeLoop on Why Your Company Should Ban Email
Oct 28, 2014 • 23 min
Thomas Knoll, Founder of PrimeLoop, talks about why he’s baked the “no internal email” rule into his company. He talks about the insane benefits to workflow, culture, and sanity, as well as how any company can start to implement the same processes, regard
Ian Heidt of Housecall on Hustling for Traction and Doing Things That Don’t Scale
Oct 23, 2014 • 29 min
Ian Heidt, Co-Founder and CEO of Housecall, talks about the extreme lengths they’ve gone to build early traction in their local market. From dressing up like elves and delivering Christmas trees, personally fulfilling services through the app, and giving
Eliot Peper of Uncommon Stock on Looking Beyond the Blog Entry
Oct 21, 2014 • 27 min
Eliot Peper, author of tech startup fiction thriller Uncommon Stock, talks with us about the carry-over lessons between tech startups and publishing a novel. We learned a ton about the new publishing options available, how he stays on track to get the wri
Leslie Bradshaw of Made by Many on Test Early, Test Often: The Power of Qualitative Data
Oct 16, 2014 • 27 min
Leslie Bradshaw, Managing Partner at Made by Many NY, talks about how they capture and use both qualitative and quantitative data to make key product decisions, like what features to build. She talks about finding insights in behavioral patterns, and usin
Brian Balfour of HubSpot on How to Methodically Build a Growth Machine
Oct 14, 2014 • 27 min
Brian Balfour, VP of Growth at HubSpot and author of the Coelevate blog, talks with us in-depth about his process for building a growth machine. He walks us through each step of their experiments and how they determine what to focus on. He talks about the
Developing Stronger, Smarter Startup Communities
Oct 9, 2014 • 30 min
We attended Tech Cocktail’s Celebrate Conference in Downtown Las Vegas and put together an absolutely killer episode with the very best highlights of the event. The overarching theme is all about building strong startup communities. We talk to a couple ke
Jeff Berg of Planning Center on Three Principles of Success From a Killer Self-Funded Company
Oct 7, 2014 • 24 min
Jeff Berg, Founder and Developer at Planning Center, talks about how he’s grown his self-funded company to over 30 employees and over 3 million users across their suite of apps. He shares his 3 principles for success with us, and how he’s able to maintain
Rob Mallery of Originate on Attracting Top Quality Talent in the Early Stages
Oct 2, 2014 • 29 min
Rob Mallery, VP of Talent at Originate, talks with us about attracting top-notch technical and creative talent. He describes how his company is attempting to disrupt the investment space by investing talent rather than money, and how they’ve created a pro
Pieter Levels of Levels.io on How to Pull Off 12 (Well Executed) Startups in 12 Months
Sep 30, 2014 • 24 min
Pieter Levels, Founder of Levels.io, talks about how he’s building 12 startups in 12 months. Not only do we cover how he’s able to pull that off (and to with awesome quality), but he has really interesting reasons why he’s approaching startups this way. T
Gordon Wintrob of StackLead on How to Increase Activation Through Awesome Onboarding
Sep 25, 2014 • 24 min
Gordon Wintrob, Co-Founder of StackLead, talks about their unique approach to onboarding and activation. He walks us through their flow and shares the effectiveness of different techniques. He also shares some of the learnings that came out of YCombinator
Jason Roberts of Uber on How to Screw Up a Google Acquisition
Sep 23, 2014 • 26 min
Jason Roberts, serial entrepreneur, one of the first developers at Uber and host of the TechZing podcast shares some great stories about his experiences on both sides of the funding table. He also talks about how he screwed up a potential Google acquisiti
Scott Nixon of Happy Herbivore on Retargeting Tactics That Unlocked $40,000 in Revenue
Sep 18, 2014 • 33 min
Scott Nixon, Co-Founder and CTO of Happy Herbivore, talks about the incredible growth he and his wife have seen over the past few years. He dives deep into the strategies and benefits of retargeting, and shares some staggering numbers. If you haven’t expe
Kosta Gara of Vionic on Physical Goods vs. Software: The Key Differences That Will Change Your Strategy
Sep 16, 2014 • 27 min
Kosta Gara , Founder & CEO of Vionic, talks about the differences between a traditional consumer-product environment (like cosmetics or energy drinks) versus a B2B software company. We cover everything from product development to sales, marketing and grow
Navid Alipour of Analytics Ventures on What Investors Really Look For in Founders
Sep 11, 2014 • 33 min
Navid Alipour, Co-Founder and Managing Partner of Analytics Ventures, talks with us about the changing landscape of investment, and how the emergence of syndicates opens up a whole new world of investment opportunities for the average joe. He also talks a
Brad Flora of Perfect Audience on Lessons Learned From a $25 Million Dollar Acquisition
Sep 9, 2014 • 30 min
Brad Flora, Founder and CEO of Perfect Audience, talks about the recent acquisition of his company. He shares the ups and downs of the entire process, the unexpected points along the way, and how things have changed post-sale.
Josh Long on How to Go Beyond Simple Execution and Go After a Huge Opportunity
Sep 4, 2014 • 22 min
Josh Long, designer, writer, and creator of many awesome products, talks with us about his balance between multiple projects and income streams, and his passion for learning through all his different projects. He also shares both his excitement and concer
David Warren of LIA on Things You Never Considered About Enterprise Sales
Sep 2, 2014 • 22 min
David Warren, Founder and CEO of LIA, talks with us about his endeavors in the enterprise sales space. He shares some amazingly intuitive advice and some great stories.
Zach Holman of Github on How GitHub Scaled Past Dunbar’s Number Without Losing Their Culture
Aug 28, 2014 • 26 min
Zach Holman, one of the first engineers at GitHub talks about how their culture and process have changed as they’ve grown from about 10 employees to over 250, (about 2/3 or which are remote). He details which bits of process were necessary and helped them
Gabriel Weinberg of DuckDuckGo on Getting Past Your Biases to Unlock Unimaginable Growth Channels
Aug 26, 2014 • 36 min
Gabriel Weinberg, founder and CEO of DuckDuckGo, talks about his guide to building sustainable and lasting traction throughout the lifetime of a business, and how you can be testing traction channels even before you launch. He also shared his story behind
Rob Walling of Drip on When to Stop Focusing on Building an Audience and Start Pounding the Pavement
Aug 21, 2014 • 24 min
Rob Walling, Founder of Drip, Co-Host of Startups for the Rest of Us, and Co-Creator of MicroConf, talks all about how they’ve used their podcast and conference to build an incredibly loyal audience, and how that has affected his product at various stages
Manuel Weiss of Codeship on How to Make, Test, and Iterate on Marketing Assumptions
Aug 19, 2014 • 28 min
Manuel Weiss, Co-Founder and CMO of Codeship, shares how they apply the scientific method to everything they do, particularly in their marketing pipeline. He shares examples of experiments and how they iterate over time until they’ve optimized an assumpti
Lee Jacobson of Apmetrix on When to Stop “Powering Through” and Pivot
Aug 14, 2014 • 24 min
Lee Jacobson, CEO of Apmetrix, talked with us about getting past the “power through it” mentality and opening yourself up to pivoting. By trusting in and listing to the data you collect you can follow various paths to revenue. He also talked about their m
Ryan Singer of Basecamp on Why You Should Forget Pre-Defined Product Categories
Aug 12, 2014 • 32 min
Ryan Singer, Product Manager at Basecamp, talked with us about stripping away pre-defined product categories and focusing on the niche you’re filling and the problem you’re solving. He shares lessons learned with Basecamp, as well as how they use Jobs-To-
Cat Noone of Liberio on How to Raise Money Outside of San Francisco
Aug 7, 2014 • 36 min
Cat Noone, Co-Founder of Liberio, talks with us about their journey raising a seed round in Berlin. She shares strategies they’ve discovered in building their pitch deck, meetings with VCs, and the thought behind raising money in the first place.
Sean Ellis of Qualaroo on How to Find Unique Growth Channels Beyond Content
Aug 5, 2014 • 26 min
Sean Ellis, Founder and CEO of Qualaroo and GrowthHackers talks about how he massively increased growth at Qualaroo just by changing up their pricing model. He also talks about his motivations behind creating and growing the community at GrowthHackers.com
Owais Peer of Global App Testing on Time Management Tips to Make Your Team Insanely Productive
Jul 31, 2014 • 22 min
Owais Peer, Co-Founder of Global App Testing, talks about his unique productivity hacks he uses with his entire team. We also discuss his bottom up approach to management and how they use the Pomodoro technique to measure just about everything on their to
Brian Zeurcher of Seen on Attracting Enterprise Customers Through Inbound Leads
Jul 29, 2014 • 26 min
Brian Zeurcher, Founder and CEO of Seen, talks about the challenges of building a SaaS app for large-scale brands to help promote their social marketing channels through powerful influencers and brand advocates.
Melanie Gordon of TapHunter on Bulletproof Sales Techniques That Scale
Jul 24, 2014 • 24 min
Melanie Gordon, Co-Founder and CEO of TapHunter, shares the cold-calling and sales techniques they’ve used to scale to profitability within a year of taking a seed round of funding. She also talks about the challenges of selling a SaaS product to non-tech
Carolyn Kopprasch of Buffer on Buffer’s Secret to Killer Customer Service and Strategic Hiring
Jul 22, 2014 • 31 min
Carolyn Kopprasch, Chief Happiness Officer at Buffer, talks with us about how they’ve kept up quality as they’ve grown their support team, and the unconventional ways they’ve scaled. She also shared super actionable tips on how they use HelpScout to proce
Robert Williams of LetsWorkshop.com on How to Identify a Pain Worth Solving and Turn It Into a Profitable Business
Jul 17, 2014 • 22 min
Robert Williams, Founder of LetsWorkshop.com, talks about how he focused on solving a huge pain point that he personally experienced, and grew it into a super successful startup. He shares his learnings from the 30x500 course and how he’s been able to gro
Alex Moore of Boomerang on The Ultra-Creative Viral Hooks Boomerang Used to Scale
Jul 15, 2014 • 22 min
Alex Moore, Founder and CEO of Boomerang, talks with us about viral tactics he used to grow a product that most people didn’t want others to know they were using. He also shares a hilarious story of how he got his first investor, Dave McClure.
Elliot Schneier of Fundable on What Investors Consider When Deciding To Invest In You
Jul 10, 2014 • 26 min
Elliot Schneier, COO of Fundable, talks with us about the key factors that investors look for when deciding to invest in you. He shared incredibly thorough insights on topics ranging from idea to traction to funding. He also talked with us about their str
Christine Lu of Affinity China on Christine Lu Speaks Out About Startup Founder Depression
Jul 8, 2014 • 33 min
Christine Lu, Co-Founder and CEO of Affinity China speaks out about mental health and founder depression. She not only shares her own personal story, but her perspective on why depression is so prominent among startup founders.
Conrad Egusa of Publicize on How To Get Featured in VentureBeat, TechCrunch, and More
Jul 3, 2014 • 20 min
Conrad Egusa, former Venture Beat writer and founder of Publicize, shares his incredibly effective process for getting press in big publications. None of it requires hiring a pr firm, having existing relationships with journalists, or any other myths you
Garrett Dimon of Sifter on Getting Over the Fear of Starting a Business
Jul 1, 2014 • 26 min
Garrett Dimon, founder of Sifter, talks about some of the silliest excuses people make to not start their own company (including his own). He also shares the unexpected benefits that came down the line from running his own business.
Nick O’Neill of Startup Stats on Marketing Your Products through Event Planning
Jun 26, 2014 • 32 min
Nick O’Neill, Founder of Startup Stats, talks with us about event planning. He shares his process for deciding what kind of event to plan, lining up speakers and ticket sales. There’s an amazing amount of similarities to launching a product.
Jesse Mecham of YNAB on Vertical Marketing Strategies and Designing a Company Culture
Jun 24, 2014 • 37 min
Jesse Mecham and Taylor Brown of You Need a Budget share their strategies for taking a product with broad appeal and segmenting it down to market to different verticals. They also talk about being deliberate in their hiring process and company culture, es
Colin Nederkoorn of Customer.io on “Fundstrapping” Your Way to Profitability
Jun 19, 2014 • 21 min
Colin Nederkoorn, Founder and CEO of Customer.io, talks about the tactics he used to build early traction and how they converted that traction to an unconventional round of funding that rocketed them to profitability.
Scot Chisholm of StayClassy on Raising outside of San Fran and Leveraging The Right Mix of Advisors
Jun 17, 2014 • 36 min
Scot Chisholm, Co-Founder and CEO of StayClassy, talks with us about his unusual route to raising 1.5 million seed funding over the course of 2 years and how mentors and advisors helped them grow into one of the biggest non-profit donation platforms in th
Paul Farnell of Litmus on Creative Funding Strategies For Early Growth
Jun 12, 2014 • 29 min
Paul Farnell, Co-Founder and CEO of Litmus, talks about their early growth and how they were able to reach profitability without ever raising “traditional” rounds of funding. He shares the creative ways they funded themselves, including selling pre-orders
Ben Sardella of Datanyze on Sales Tactics That Actually Work
Jun 10, 2014 • 28 min
Ben Sardella, sales guru and co-founder of Datanyze, talks about specific sales tactics like personalized emails, social media outreach and more. He shares his “6-touch-point process” and digs into the mistakes he sees companies make over and over again.
Nick Francis of Help Scout on How to Fundraise without Venture Capital
Jun 5, 2014 • 26 min
Nick Francis, co-founder and CEO of Help Scout, brings a unique, middle-ground, perspective on funding and growth. He also talks about how going through TechStars Boston had a huge impact on their trajectory.
Aaron Ross Predictable Revenue on Sales Tactics Aimed at Tripling Revenue
Jun 3, 2014 • 35 min
Aaron Ross, best-selling author of Predictable Revenue, talks with us about how he build an outbound sales program at Salesforce that increased recurring revenues by over 100 million dollars. We talked all about his tips and tricks for cold-calling and ho
David Sherry of Death to the Stock Photo on The Power of Authenticity
May 29, 2014 • 24 min
David Sherry, Founder of Death to the Stock Photo, talks about the importance of authenticity. He shared his techniques for keeping high-touch engagement at the forefront of all their community-building efforts and how they’re able to grow their list by 1
Nathan Gilmore of TeamGantt on Streamlined Planning for Small Teams
May 27, 2014 • 19 min
Nathan Gilmore, Co-Founder of TeamGantt, shares how they bootstrapped their way to thousands of monthly customers. He also talked to Michael about how this team at Brandisty could benefit from something like Gantt vs. other methodologies.
John Sheehan of Runscope on Marketing to Developers and Releasing Free Tools for Lead Generation
May 22, 2014 • 28 min
John Sheehan, Co-Founder and CEO of Runscope talks about how to market to developers. He shares how they’ve both aqcuired and built an arsenal of free tools, and how those tools have become the primary source of qualified lead generation for Runscope.
Mark Roberge of HubSpot on How to Setup a Painless Content Production Processes
May 20, 2014 • 27 min
Mark Roberge, Chief Revenue Officer of HubSpot, talks about really easy ways to turn your company into a content machine and drive more inbound leads. He also dives deep into HubSpot’s sales process and the metrics-driven approach that worked so well for
Jason Cohen of WP Engine on Growth, Pricing, and the Realities of Funding
May 15, 2014 • 42 min
Jason Cohen, Founder and CTO of WP Engine, talks about why you shouldn’t be afraid to make ambitious changes to your strategy or pricing, and what those enhancements may look like. He also talks about the differences between raising money to grow your com
Drew Strojny of The Theme Foundry on The Importance of Getting Sh*t Done vs. Striving For Perfection
May 13, 2014 • 30 min
Drew Strojny, former NFL player and Founder of The Theme Foundry and Memberful, talks about how Memberful was built internally out of necessity and later opened to the public. He also talks about how to stay positive and hungry, despite moving slower than
Thomas Schranz of Blossom.io on Product Philosophy: JTBD & Minimum Marketable Features
May 8, 2014 • 31 min
Thomas Schranz, Co-Founder & CEO of Blossom.io talks about how he thinks differently about product management. He doesn’t blindly follow standard agile practices - he picks the right tool for the job and avoids unnecessary process. He also talked with us
Danielle Morrill of Mattermark on Fundraising, Metrics, and Phenomenal Twitter Rants
May 6, 2014 • 35 min
Danielle Morrill, Co-Founder and CEO of Mattermark, talks all about funding - when companies should consider seeking it, and the metrics you should be monitoring to know if/when the time is right. She also shares some incredible lessons learned along the
Hiten Shah of KISSmetrics on Early-Stage Growth Tactics and Finding Your Focus
May 1, 2014 • 23 min
Hiten Shah, Founder of CrazyEgg and KISSmetrics, talked about the pros and cons of funding vs. self-funding, and the impact each can have on your focus and early-stage strategy. Hiten also talked about mistakes he sees early-stage companies making time an
Cat Noone of Liberio on Leaving the Valley to Start Up in Berlin
Apr 29, 2014 • 27 min
Cat Noone, Co-Founder and lead designer for Liberio, talks with us about leaving San Francisco to start a startup in Berlin. She shares some really interesting stories about the experience, both from the social perspective as well as the fundraising side.
Perri Blake Gorman of Archive.ly on Relationship Building, The Art of Sales, and Balinese Gurus
Apr 24, 2014 • 26 min
Perri Blake Gorman, Founder of Archive.ly and one of the Co-Founders of Unroll.me, talks about how she went from being a head-hunter on Wall Street to a solo, non-technical startup founder. She also shares her process for creating meaningful relationships
Brendan Schwartz of Wistia on The Rollercoaster Journey of Wistia
Apr 22, 2014 • 49 min
Brendan Schwartz, Co-Founder and CTO of Wistia, shares some hilarious stories about his journey going from bootstrapped to raising a round of funding, to not making sale for months after raising that money. He touches on early product pivots, sales, prici
Steve Young of Mobile App Chat on Building (and Balancing) Multiple Revenue Streams
Apr 15, 2014 • 24 min
Steve Young, host of Mobile App Chat, talks with us about leaving his cush job in the Bay Area to build his own revenue streams through iOS applications, podcast sponsors, and a membership site. He shares how he booked his first sponsor before hitting via
Brant Cooper of The Lean Entrepreneur on Market Disruption and Getting Your First Customer
Apr 10, 2014 • 24 min
In this episode we talked with Brant Cooper, author of The Lean Entrepreneur. He talks about the common misconceptions around the Lean Startup and how to use early customer interviews to discover the emotional connection that people can have with your pro
Yashar Ahmadpour of CrowdClock on Taking a B2B Approach to a Marketplace App
Apr 8, 2014 • 22 min
Today we talked with Yashar Ahmadpour, founder of CrowdClock. He talks about his B2B style approach to what’s really a marketplace app, and how he’s leveraging partnerships like never before. He also opens up with us about what drives him as an entreprene
Oli Gardner of Unbounce on From 0 to 100,000 Users
Apr 3, 2014 • 25 min
Oli Gardner, co-founder of Unbounce, talks about the marketing and integrations they did in the early stages to grow their product, and about the transition that he’s making from being Creative Director of the company to more of a public speaking role.
Tawheed Kader of ToutApp on Quitting a 6-Figure Job to Bootstrap a Startup
Apr 1, 2014 • 24 min
TK, founder of ToutApp, talks about leaving his six figure job to pursue his startup dream, and how he kept trying to build the wrong product— even when the right one was staring him in the face. He also talks about the long, slow road of SaaS, and his tr
Moritz Plassnig on Creating “Wow” Moments and the Impact on Engagement
Mar 27, 2014 • 29 min
We talked with Moritz Plassnig, co-founder and CEO of Codeship. He talked about how their passion for education, teaching through video and blog posts, is baked into who they are as a company. He also touched on how creating a “wow” factor for people in t
Gregory Ciotti of Help Scout on Leveraging Content Marketing Materials (Even at Scale)
Mar 25, 2014 • 23 min
Today we talked with Gregory Ciotti, the man behind Help Scout’s inbound marketing. He breaks down his process for producing his unique, research-backed content, and he also talks about the recent decision to pull down the email wall to all their guides,
Mark Fidelman of Raynforest on How to Get Content Published in the Majors
Mar 20, 2014 • 22 min
In this episode we talked with Mark Fidelman, Forbes columnist and founder of Raynforest. He shared some incredible tips for how to get content published and your company promoted in big publications like Forbes. They’re techniques that anyone can use. Gr
Brennan Dunn, founder of Double Your Freelancing Rate on An Eye-Opening New Take on Email Lists
Mar 18, 2014 • 25 min
Brennan Dunn, founder of PlanScope, author of Double Your Freelancing Rate and a number of other books and courses, talks with us about how he uses one “list” to market all of his products. Among other benefits, this leaves the door open to sell any numbe
Adii Pienaar on Taking on New Ventures and Establishing a New Life Balance
Mar 13, 2014 • 26 min
Adii, founder of WooThemes and Public Beta talked with us about launching a completely new venture from scratch and some of the controversial techniques he used when validating his idea. He also opened up with us about creating a more sustainable work/lif
Jeremiah Gardner of The Lean Brand on How to Use Lean Branding to Find Product Market Fit
Mar 11, 2014 • 26 min
In this episode, Jeremiah Gardner, author of The Lean Brand, shares his techniques for helping companies get to the root of what they’re really about (not just what they’re selling). He talks about how having the right conversations in the beginning is hu
Mikael Cho of Crew on The Unexpected Power of “Tool Marketing”
Mar 6, 2014 • 20 min
Mikael Cho, founder of Ooomf, talks with us about how they’ve used “tool marketing” (aka built a few simple, free tools) to help solve problems for their target audience and build a bridge to their main service. His unique approach has paid off big time.
Dan Norris of WP Curve on The Failures that Led to the Success of WP Curve
Mar 4, 2014 • 34 min
Dan Norris, founder of Informly and WP Curve talks about mistakes he’s made in the past, and how he and his partner have learned to “fail fast” and pay closer attention to behavior than verbal feedback.
Ruben Gamez of Bidsketch on The Power of Integrating Your SaaS With Other Apps
Feb 27, 2014 • 23 min
Ruben Gamez, founder of Bidsketch, shares how he was able to leverage integrations with other apps into promotional opportunities that skyrocketed Bidsketch’s early growth.
Chris Hexton of Vero on 3 Simple Rules For Early-Stage Email Lists
Feb 25, 2014 • 26 min
In this episode Chris Hexton, founder of Vero, talks about how he was able to grow Vero over the past 18 months. He also shares his 3 simple tips for anyone who’s just starting out building their list and not sure how to begin with email marketing.
Todd Garland of BuySellAds on The David & Goliath Story of BuySellAds
Feb 4, 2014 • 24 min
Todd Garland, founder of BuySellAds talked with us about how you don’t need to be the first to market, and about how old fashioned hustle and personal touch still pay off in a big way.
Samuel Hulick of UserOnboard.com on Growing an Audience from 0 to 3,000 in Less than 2 Months
Feb 4, 2014 • 17 min
Samuel Hulick, curator of UserOnboard.com shared how he was able to grow his audience from 0 to over 3000 in less than 2 months, just by creating his own brand of unique content.
Ryan Hoover of Product Hunt on How Product Hunt was Launched in Less than 1 Week
Jan 25, 2014 • 27 min
Ryan shares how he and his partner, Nathan Bashaw, realased the smallest possible version of their product, Product Hunt, in less than a week. You’ll also learn his secrets for getting content published on sites like Pando Daily and Fast Company.