The Fizzle Show — Small Business Insights

The Fizzle Show — Small Business Insights

fizzleshow.fireside.fm
Weekly insights for small business owners who want to earn a living doing something they care about.
233: How to Build a Business You Can Run From Anywhere (FS233)
Sep 19 • 60 min
As indie entrepreneurs, sometimes all it takes is a little travel break to remind us why we started our business in the first place. Travel is amazing for inspiration and perspective. As indie entrepreneurs it would be terrible to make a business that…
232: The Hurdle Between Free & Paid for Entrepreneurs With Heart (FS232)
Sep 12 • 56 min
As an indie entrepreneur, if you want to make sales and build a thriving business you need to overcome the hurdle between free and paid. When we say “free” we mean the stuff you do for free… the content, the social media stuff, the free guides you create…
231: A Stupidly Simple Guide to Taking Action, Finding Clarity & Getting Clients Right Away (FS231)
Sep 5 • 58 min
One of the things we hear most often is that people want CLARITY in order to get started. They feel overwhelmed and murky, like they would totally get started if only they knew what to DO! Maybe you feel like you need answers before you begin, because you…
230: Could 1 Small Tweak Change Everything in Your Business? (FS230)
Aug 29 • 45 min
Business ideas almost never work right out of the gate. Nevertheless, entrepreneurs put a ton of pressure on themselves to make their idea work. The truth is, every business goes through natural shifts over time. It’s true. If you’re building a business,…
229: What Makes a Good Email Freebie? 9 Utterly Clear Examples (FS229)
Aug 22 • 56 min
Hey, we all need to be growing our email lists. Email is still the centerpiece of modern online businesses. But it’s challenging to do so. People bounce away from our pages Our message gets lost in the clutter of our website Our call to action falls flat…
228: 10 Ways to Cut Internet Distractions so You Can Focus on What Really Matters (FS228)
Aug 15 • 71 min
As an independent entrepreneur, your business lives or dies on the progress you make week in, week out. Let’s talk about some EFFECTIVE ways to stay focused on things that matter. Avoiding distractions is utterly essential to your success, but that little…
227: How to ENJOY Sales, Without Feeling Cheesy, Manipulative & Gross (FS227)
Aug 4 • 61 min
<p>The whole “sales” thing has been a little bit wrecked by used car salesmen, Glengarry Glen Ross and old dudes in suits in weird hotel ballrooms.</p> In the online business world, there’s a lot more fun shiny stuff to talk about than real deal selling.…
226: 10 Killer Links for Entrepreneurs in 2017 (FS226)
Jul 31 • 50 min
As entrepreneurs we’re always finding new things to educate and give us a little motivation. Because, I mean, we’ve got to strategize and sh*t, you know!? And strategizing takes effort. And then after the strategy, we gotta do ALL THE WORK. You know what…
225: Are You Pursuing Your Business, Creativity or Project Enough? (FS225)
Jul 24 • 53 min
<p>As an independent, a full time indie-entrepreneur, a maker of things that sell, a creator of my own wealth, a designer of my own creativity over time, I feel a strong call to do more things my way for the results I want. Which, for many of us, seems to…
224: Why You Don’t Feel Confident (& How to Fix it) FS224
Jul 17 • 62 min
<p>How can we decrease the volume of fear in our head and increase our feeling of confidence? Because, for many of us, if we can do that, won’t our work have a better chance of succeeding? “I got this!” That’s the feeling we want. “I *got* this. I can do…
223: Become a Successful Maker Without Destroying Yourself (FS223)
Jul 10 • 64 min
<p>No matter what kind of business you’re thinking of starting, you have got to solve a REAL problem with a REAL solution. We tear apart this idea in depth with Dan and Tom from [Studio Neat], makers of fine, modern physical products. They’ve just…
222: Here’s One Tip That Will Make Your Podcast Interviews Excellent (FS222)
Jul 3 • 51 min
<p>If you make a podcast or need to interview people at all, there’s a trick you can use to get deep into interesting material. You know that’s how your podcast or youtube channel or interview posts get popular, right? By having incredibly interesting…
221: How to be a Lifetime Creative in a World Where Work Gets Stolen (FS221)
Jun 26 • 59 min
<p>Recently we’ve experienced some work being stolen. Creative ideas getting plucked up and sold elsewhere without attribution. This isn’t new for us. Nor is it new for many who do work online. In creative work there is often this risk that ideas or…
220: Client Relationships — What to Do When Things Go Wrong (FS220)
Jun 19 • 63 min
<p>If you work with clients directly there’s a very good chance you’re going to have to deal with some shitty situations. - Clients asking for late refunds - Clients delaying payment for waaaaaaay too long - Customers leaving bad reviews on Yelp, Etsy or…
219: How to Create a Fail-proof Mastermind Group (FS219)
Jun 12 • 59 min
<p>We know you’ve heard it before (um, even from us) — you should join a mastermind group, also known as a group of 4-6 people who meet about every two weeks to give each other advice and hold one another accountable to big goals. It’s kind of a no…
218: How I Created a Top Publication on Medium & Transformed My Life in the Process (FS218)
Jun 5 • 65 min
<p>In this episode we hear the back story of Jonas Ellison, now a leading publisher on Medium.com. Jonas tells how he started as a freelancer, got burnt out on working with clients, and then found his way to creating an audience around a topic he loves.…
217: Tips On Using Medium as a Blogging Channel to Grow An Audience (FS217)
May 29 • 52 min
<p>Jonas Ellison spent the last year growing an audience on Medium.com, and it worked… accidentally. On the show today you’re going to hear tangible tips about Medium.com, which will help you decide if you should use this growing platform to grow an…
216: How Indie Entrepreneurs Should Plan Vacations (FS216)
May 22 • 62 min
<p>Travel can lead to inspiration, vision and clarity for your business. That can mean *huge gains* when you’re an owner-operator of a small business. As indie-preneurs and solo-preneurs we can often be the bottleneck for our business. Our mindset can be…
215: The Energizer Planning Method to Get Your Year Back on Track (FS215)
May 15 • 75 min
<p>In this episode we walk through a process to get clarity about what projects you should focus on next. You know the feeling… too many projects on the todo list; you bit off more than you can chew. So we could all use a simple process to get us back on…
214: No Progress After a Full Year? This Might be Why (FS214)
May 8 • 67 min
<p>Is the work you’re doing towards your goal working at all? What if you’ve been working for several months and don’t have much to show for it? Is this normal? Is this how it works at first? Speaking of normal, what is normal!? What kind of results…
213: How do You Balance Life & Business? (FS213)
May 1 • 61 min
<p>Work. Side-hustle. School. Morning routine. Kids. Commute. Exercise. Meditation. Meal prep. Rest. Evaluation. If you’re like me, you fill your days with as much “I’m supposed to do this” stuff as possible. I’m supposed to exercise. I’m supposed to have…
212: CEO-ing Your Business: The 3 Metrics that Matter (FS212)
Apr 24 • 62 min
<p>In the kinds of very small businesses we talk about at Fizzle, with teams of fewer than 5 people, many with just one person, very little of what we do on a day-to-day is CEO-type stuff. Most of what we do is run around wearing one of dozens of…
211: How to Resonate Deeper With Your Customers Using the Science of Personality (FS211)
Apr 17 • 61 min
<p>Doesn’t matter what surf board you’re riding, if the wave is too small it can’t generate enough lift to catch your board and make it flow. The same is true with your marketing. If you can’t generate a large enough swell with your website, your emails,…
210: The inception of a Wildly Successful Lifestyle Business (FS210)
Apr 10 • 65 min
<p>I’d venture to say that most of us, when we think about a “successful business” we’d want to create, it will look like what is known as a *lifestyle business.* These are the kinds of businesses where your business serves your life, not the other way…
209: 10 Excellent Niche Business Examples to Learn From (FS209)
Apr 3 • 59 min
<p>Listen, there is a TON of competition in business today. The internet, which enables all of our personal businesses like never before, also makes it so now you compete with the entire world. But, we have a powerful tool at our disposal: specialization,…
208: You Know You Need to Define Your Ideal Client, Target Market & Niche, Right? (FS208)
Mar 27 • 63 min
<p>We’re willing to bet you’ve heard and read lots of talk about the importance of pinpointing your ideal client, identifying a target market and picking a niche. Maybe you’re even sick of these concepts? (It’s okay, you can roll your eyes a little!)…
207: 5 Business Boosters Guaranteed to Give You a Competitive Advantage (FS207)
Mar 20 • 60 min
<p>Inside Fizzle there’s a course called “Choosing a Topic.” This is one of our most popular courses, and it’s at the beginning of the roadmap. This course helps people in three different situations starting out on the entrepreneurial path: “I have too…
206: Current Ideas in Small Business, Q1 2017 (FS206)
Mar 13 • 55 min
<p>We’ve got some articles, some books, some podcasts and some videos that can help you with your vision, motivation, productivity and all the other good stuff you need to succeed in modern indie business. Give the podcast episode a listen if you’re not…
205: Facebook Ad Rookie Errors & How to Fix Them (FS205)
Mar 6 • 60 min
<p>If you’re trying to build an online business, then chances are good you’ve come across a few stories about how incredible Facebook ads can be as a marketing tool. “A zillion webinar sign ups that resulted in a million sales!” “Automated list building…
204: Follow Your Curiosity, Find Your Passion & Keep it! Here’s How (FS204)
Feb 27 • 59 min
<p>On the podcast today we interview someone who actually found out how to make his living doing something he loved. And, I swear to god, if he can do it with this niche, there’s at least a chance for you to do it in whatever topic that’s got you excited.…
203: How To Quit Your Startup (Or Anything Else You Need To Quit) - FS203
Feb 20 • 73 min
<p>Listen, some things you just need to quit. You realize you need to stop doing it, stop it. Acknowledge and move on. But other things… other things are big, hairy, important, terrifying things. To quit these kinds of things is heavy, emotional,…
202: Should You Partner With Competitors (or Fight Them Tooth & Nail)? FS202
Feb 13 • 62 min
<p>In every significant marketplace there is competition. In many ways, competition is a great thing — it drives innovation, it pushes businesses to be better and it gives customers choices. When we’re vying for the same customers, it’s tempting to hide…
201: Why “Follow Your Passion” is Essential But Terrible Advice (and What to Do Instead) FS201
Feb 6 • 64 min
<p>We’ve all heard it before. You should “follow your passion” if you want to be happy and successful in life. But what if you don’t know what your passion is? Or what if there’s no money in your passion? Or what if you have multiple passions!? Within the…
200: Give What Grows — How to Overcome Burnout (FS200)
Jan 30 • 59 min
<p>“Though usually regarded as the result of trying to give too much, burnout in my experience results from trying to give what I do not possess.” That is a quote from Parker Palmer. Parker Palmer is awesome. I’ll prove it. And you are awesome too. But…
199: A Real Honest Talk About What It’s Like To Make Content For A Living (FS199)
Jan 26 • 55 min
<p>This is episode 199 (one hundred and ninety-nine!) of the Fizzle show! That’s one podcast a week for three and a half years. For many of you listening running a blog or podcast for a living is a dream. For others, it’s a nightmare, or a necessary step…
198: How to Become Successful, Seriously (FS198)
Jan 19 • 51 min
<p>Might sound crazy, but in this podcast we literally teach you how to be successful. Simple as that. You want to become successful. You want to make headway towards your goal. You want to feel inspired and insightful about the work you do. You want to…
197: 3 Essential Best Practices for Launching a Podcast + Huge Announcement! (FS197)
Jan 12 • 58 min
<p>What does it take to launch a popular podcast? Well, Steph just did it and on the show today she shares the 3 big tactics she learned so you have a better shot of doing it yourself. Oh, yea, btw, we’ve got a new podcast to tell you about :) Show Notes:…
196: FS196The 3 Most Difficult Things in Your Business Right Now (FS196)
Jan 5 • 63 min
<p>We surveyed Fizzle members and asked them: what is the most difficult thing in your business right now. Today on the show we talk about 3 of the most common responses to that question, offering in return some of that wisdom, humor and experience you’ve…
195: 10 Pieces of Gear We Rely on to Get Our Work Done (FS195)
Dec 29, 2016 • 59 min
<p>I’ve been working for myself full time for a little under a decade now and I use tools to get my work done every day. Some tools are essential, like, I wouldn’t be able to get my work done without them. Others are just super helpful. On the show today…
194: Goal Setting Sucks! Here’s A New 5-Step Approach (FS194)
Dec 22, 2016 • 52 min
<p>Today we are talking about goal setting… which is *not* a favorite subject of mine. If you feel the same way, this conversation is *for you* because the Steph will literally change everything you think and feel about goals. I know because it happened…
193: 10 Trends in Small Internet Business for 2017 (FS193)
Dec 15, 2016 • 61 min
<p>There are 10 modern trends in small business you need to know about. 5 of them are recent, emerging, and the other 5 continue to be timeless. On the show today we’re going to walk you through each one. Enjoy! Oh wait, we are doing the first ever survey…
192: End This Year STRONG: 8 Ways Stay Motivated In 2016 (FS192)
Dec 8, 2016 • 52 min
<p>We’ve got a few weeks left until the end of the year and you can probably feel it’d be pretty easy to just take your foot off the gas, let things slow down, maybe mindlessly read the news a little? *OR*, you could take a breath, make a plan, and finish…
191: 6 Ways Work Environment Shapes Your Productivity (FS191)
Dec 1, 2016 • 50 min
<p>You want to be more productive and motivated? Let’s talk about your work environment — and more specifically how your work environment shapes your productivity. On the show today Corbett, Chase and Steph walk you through insights about how our work…
190: How to Stay Inspired as an Entrepreneur (FS190)
Nov 24, 2016 • 47 min
<p>Being “inspired” as an entrepreneur can mean a lot to your business and life. To me, the *feel* of inspiration is towards possibility and opportunity… a far cry from the standard doom and gloom that can come with starting a business. But more…
189: 8 Places Real Entrepreneurs Find Meaningful Business Help (FS189)
Nov 17, 2016 • 55 min
<p>If you’re creating a business you are going to need help. At some point in your journey a suggestion from a peer, or an insight from an article could lead to a major breakthrough for you. *But where do you go for that help?* That is the question we dig…
188: Why These 6 Email Newsletters are F#%&Ing Amazing (FS188)
Nov 10, 2016 • 56 min
<p>Email newsletters can be a great way to grow an audience and keep them engaged. IN fact, it’s like, the most common modern business advice around right now to start growing an email list as soon as possible. So in this episode we’re going to look at 6…
187: Squarespace vs Wordpress: A Detailed Comparison for Entrepreneurs (FS187)
Nov 2, 2016 • 59 min
<p>Most of us feel like the right website can go a long way to helping us get discovered. But most of us also don’t have a large chunk of money lying around to pay for a beautiful custom website. Shownotes: FizzleShow.co/187 So, we have to do it…
186: The Brain Dump & Other Favorite Time Management Strategies (FS186)
Oct 27, 2016 • 61 min
<p>When we ask entrepreneurs what they are struggling with, it’s incredibly common to hear, “I want to get more done.” In fact, when we surveyed thousands of our readers, by far the most popular struggle was ‘time management.’ Struggle number two was…
185: How To Live A Good Life (FS185)
Oct 20, 2016 • 64 min
<p>Modern western culture is buzzing with ideas about living a happy and fulfilled life. I can’t walk down the street without seeing a #liveyourdream hashtag on something. There seems to be hundreds of books, podcasts, courses, shows and instagram…
184: 7 Ways to Work ON Your Business Instead of IN Your Business (FS184)
Oct 13, 2016 • 56 min
<p>Overwhelmed. Submerged. Swamped. Engulfed. This is what it feels like to become lost *inside* your business. Shownotes: <a href="http://fizzleshow.co/184">http://fizzleshow.co/184</a> - You get lost in the necessary day to day operations. - You get…
183: 9 Reasons Why Your Audience Isn’t Growing (FS183)
Oct 6, 2016 • 59 min
<p>“I did everything right, but my audience *STILL* isn’t growing. How do I get random strangers to discover me?” I loved how honestly the question was asked in the [Fizzle Forums]. Show Notes: FizzleShow.co/183 It came from a woman who had taken one of…
182: Your Customers Can Teach You How to Sell to Them. Here’s How (FS182)
Sep 27, 2016 • 56 min
<p>One huge risk in modern small business is to spend months or years working on a project only to release it… and find nobody wants it. Show Notes: FizzleShow.co/182 Entrepreneurship has *risk* at the heart of it. We manage risk. Some of us manage that…
181: Part 2: 25 of Our Favorite Workflow Tips for Entrepreneurs (FS181)
Sep 22, 2016 • 59 min
<p>This is part 2 of the conversation found here: fizzleshow.co/180 As an entrepreneur of a small business there’s just some kinds of tasks you *HAVE* to do… doesn’t matter WHAT kind of entrepreneur you are. So, in this episode we share our favorite…
180: 25 of Our Favorite Workflow Tips for Entrepreneurs (FS180)
Sep 15, 2016 • 49 min
<p>We’ve all felt that feeling where, at the end of the day, you wish you felt better about the stuff you accomplished. Show Notes: fizzleshow.co/180 You wish you got more done. There’s a heaviness, a tiredness and a good helping of “dammit I didn’t give…
179: 50 Business Ideas That Are Actually Making Money (FS179)
Sep 8, 2016 • 59 min
<p>Choosing a business idea is an incredibly important decision. A great idea can make your life so much easier. People will naturally identify with your mission and help to share your message. The right topic will make you come alive and you’ll fall in…
178: A Copywriting Guide for Sales Pages, Videos and Podcasts (FS178)
Sep 1, 2016 • 58 min
<p>If you want to write things that inspire action —&nbsp;web sales pages that effectively sell your product, emails that readers will click on and share, etc. —&nbsp;this article is for you. Show Notes: <a…
177: 10 Urgent Business Idea Mistakes (FS177)
Aug 25, 2016 • 75 min
<p>Of course you’re worried about your business idea. Of course you don’t want to put all the time and effort into building a business only to realize there was a mistake built into the idea that will forever stunt it’s growth. Show Notes:…
176: How Much Money Should I Have Saved Up Before I Quit My Job? (FS176)
Aug 19, 2016 • 60 min
<p>Before people start a business they usually have a decision to make: am I going to quit my job and work full time on this, or am I going to work on this on the side? Show Notes: fizzleshow.co/176 Both have pros and cons, both are frustrating for…
175: Can a Side Project Fund Your Big Idea? (FS175)
Aug 11, 2016 • 61 min
<p>Some business ideas can be thought up and launched in a single afternoon. Others, however, require a ton of time and effort to get off the ground. Show Notes: FizzleShow.co/175 So, imagine this (or maybe it sounds familiar to you): - Imagine you want…
174: The Art of Thinking Big (FS174)
Aug 4, 2016 • 51 min
<p>We probably all have one of those friends in our lives who thinks *too* big. Or those who once thought too big. Maybe now they’re angry at the world, jaded, cynical. [Show Notes: fizzleshow.co/174] **There’s a danger to thinking too big.** It can burn…
173: 2 Experts Share What Running a Membership Site is Really Like (FS173)
Jul 21, 2016 • 59 min
<p>On the show today, 2 experts share what it’s *really* like to run a membership site. The experts, of course, are Corbett Barr and Chase Reeves (that’s me) 2 of the co-founders of [Fizzle’s Business Courses &amp; Community], a membership site that’s…
172: Is Twitter Still Effective? (FS172)
Jul 20, 2016 • 71 min
<p>“I’ve heard from the Editor in Chief of a big site and they said Twitter was basically ineffective for them. Should I still even bother with it?” Here’s the deal — you’re a small business person. You’re the little guy. You can’t pay to advertise and…
171: Should Bloggers Use Medium? (FS171)
Jul 12, 2016 • 62 min
<p>Listen, as bloggers we want to get as many people interacting with our content as possible. And more than that, we want them to become FANS, to live their lives in relationship with us. Recently we made a guide to promoting your blog…
170: How to Promote Your Blog: The Ultimate List of Tried + True Strategies (FS170)
Jul 7, 2016 • 66 min
<p>Today on the podcast How to promote your blog. This is the ultimate guide to getting more traction for your blog, whether you want more people to a particular post or to your site in general. It’s a huge episode and comes with a HUGE article where we…
169: What are the 5 Most Important Lessons in Indie Business? (FS169)
Jun 28, 2016 • 58 min
<p>Listen, there’s so much shit out there you need to learn. So many tips and tricks and “best practices” to start using in your blog, podcast or business of any kind. Show Notes: fizzleshow.co/169 So today we wanted to try to cut through the smog and…
168: Top 10 Fears About Creating Your First Online Course (FS168)
Jun 22, 2016 • 66 min
<p>We make courses for a living. We have 40 something courses in the Fizzle library and we made each one of them. Right now there’s a lot of interest in making online courses… … packaging up knowledge you’ve learned on a topic and selling it. And there…
167: How to Change Your Website’s Focus (and do it Well) FS167
Jun 14, 2016 • 58 min
<p>Are you wondering if if you’ve picked the right business topic? Thinking about changing to a new topic, but maybe you’ve already built something? This is common. You come up with an idea, get to work on it and at some point down the line you get a…
166: A Day in the Life of an Entrepreneur (FS166)
Jun 6, 2016 • 53 min
<p>It’s no secret that the way we structure our days can foster our creativity and discipline. This is how you and I get our work done, the times and places we do the work, the activities we do so we’re in the right headspace to plan and strategize the…
165: 3 Hard Things That TRULY Matter to Your Business (FS165)
Jun 1, 2016 • 62 min
<p>This episode is a whirlwind, we really hit a nerve. What we talk about are the things that we feel are actually easy and actually difficult about building a successful business. After listening to this episode you might realize that something you’re…
164: How Long Should Your Business Take to Earn Revenue? (FS164)
May 23, 2016 • 45 min
<p>I heard some advice from an entrepreneur about how hopeful entrepreneurs should pursue their first business idea. (That advice is explained in the podcast below.) It made me think about how long it can take before your business starts earning revenue.…
163: 3 Reasons Why Your Work is NOT Getting Done (FS163)
May 19, 2016 • 63 min
<p>There’s ALL this work we want to do… but it’s not getting done. This is the work that’s going to lead to our success —&nbsp;the ideas and projects and tasks that our careers are built on. … and I’m getting distracted… … and I’m resisting the work… ……
162: Why We’re Proud This Guy Gave up on His Business (FS162)
May 9, 2016 • 56 min
<p>Real talk: are you working hard on your business, finding it very difficult and not remembering clearly why you set off to build your own thing in the first place? Bonus points if you’re either a). angry that someone would ask you that, or b). crying…
161: Antihustle — Why Hustling Hurts You (FS161)
May 4, 2016 • 61 min
<p>There’s an insane amount of hype around hustle these days, from Gary V. telling you not to sleep to shaming instagram posts about how easy it is for some of us to “just be productive.” On the show today we break down this trend, talk about why it’s…
160: Business Advice & Wisdom for Young Family Entrepreneurs (FS160)
Apr 22, 2016 • 60 min
<p>burn more candles at more ends (or pour more cups of coffee to get through the day) you’ll find yourself and your family paying a price too high. On the show today, some wisdom and advice for entrepreneurs in young families. Steph’s about to have a…
159: If I’m so Smart why Aren’t I Successful yet? (FS159)
Apr 19, 2016 • 59 min
<p>When we compare ourselves to other people our work gets *worse* not better. And yet it’s a totally human experience: * “they have people buying, listening, reading, clicking their stuff, why don’t I have that?”* On the show today we share how to look…
158: Who am I to Launch a Business? Do I need Expertise? (FS158)
Apr 12, 2016 • 62 min
<p>“I don’t really have deep expertise in anything. I’m more of a jack of all trades. Do I have any business starting a business?” Show Notes: fizzleshow.co/158 We’ve heard this question a number of times at Fizzle, so let’s set the record straight and…
157: Is it Possible to Work on 2 Topics on the Same Time? (FS157)
Apr 6, 2016 • 64 min
<p>Can you try two business ideas out at the same time or will it just waste your time on both to not focus on either? On the show today we share our thoughts on that question as well as 3 others brought up recently on the Fizzle Forums: - How do you…
156: Help! I Make a Good Product but I Hate Pushy Marketing (FS156)
Mar 31, 2016 • 62 min
<p>“I just want to make my site and my products and not reach out or communicate as a marketer except minimally…” [Show Notes: <a href="http://fizzleshow.com/156">http://fizzleshow.com/156</a>] This was in a note we received recently. It was from a…
155: Use “Learning Styles” to Reach & Retain a Wider Audience (FS155)
Mar 23, 2016 • 65 min
<p>You probably already know that there are different learning styles. These are the ways people learn best. There’s verbal, visual, auditory, kinesthetic and many more depending on where you learn about these different styles. What’s important is that…
154: How to get past the fear of choosing the wrong business idea (FS154)
Mar 15, 2016 • 65 min
<p>Show Notes: fizzleshow.co/154 On the show today we share one Fizzler’s story about the fear that comes when you’re choosing between two business ideas. It can feel impossible to choose sometimes. And for good reason — the decision matters. There are…
153: How to Pace Yourself, Stay Productive & Avoid Burnout (FS153)
Mar 10, 2016 • 54 min
<p>Show notes ==> fizzleshow.co/153 How do you deal with the emotional ups and downs of entrepreneurship? Sometimes I’m manic, over-motivated, putting my head down and working everyday until some major milestone is reached. But this, in my experience, is…
152: Wants vs Needs — How to Spot the “Pain Point” in Hobby Businesses (FS152)
Mar 1, 2016 • 48 min
<p>One of the liveliest conversations this week in the Fizzle forums was about how to successfully market when your business topic is a hobby like knitting, book binding, scrap booking. Marketers often talk about finding the “pain point,” but this *pain*…
151: 21 Things To Read, Watch or Listen To: Feb 2016 (FS151)
Feb 25, 2016 • 55 min
<p>On the show today we do something a little different: we each brought some links that have meant something to us in the past few weeks and on this show we share them with you. You’ll find links to all the articles, videos, books and more below. And the…
150: Build Your Runway With Minimum Viable Income (FS150)
Feb 16, 2016 • 68 min
<p>If you’re like the rest of us, you’ve probably found yourself daydreaming about the life of an entrepreneur: set your own hours, live where you want, make money from passive income while you sleep and wake up to the “cha-ching!” of a cash register as…
149: How to Sell Products When You Don’t Like Making Content (FS149)
Feb 9, 2016 • 59 min
<p>Show Notes: FizzleShow.co/149 With all the existing platforms out there to sell your product through —&nbsp;Amazon, Etsy, Creative Market, Minted, iTunes, etc — is it really a good idea to spend time making free content? Angelene is a Fizzler who makes…
148: My Customers Need Me, But They Don’t Know It (FS148)
Feb 2, 2016 • 54 min
<p>Show notes: fizzleshow.co/148 Claudia knows the problem exists. She knows real people are struggling in real life with her topic. But she just can’t find them. On the show today we share her story (she’s got over a decade of experience in big business…
147: It’s All Been Done Before, Why Should I Bother (FS147)
Jan 26, 2016 • 59 min
<p>“Has my topic been done already and done so well that my take on it isn’t really necessary?” Marissa has a specific idea for her business. It’s a good idea. *But* other people have *already* started businesses doing something similar. - Should she move…
146: Blogging is Dead Again (FS146)
Jan 19, 2016 • 67 min
<p>Fizzler Emma Davies has a successful and growing following on instagram, and she’s found a way to convert followers there into email subscribers. Her recent success—plus a slew of sentiment from experts claiming that blogging is dead once again—made…
145: “When I started my first business. I lost my wife, and it was worth it.” (FS145)
Jan 12, 2016 • 67 min
<p>Christopher Lin is a Fizzler who opened a recent forum post with this story: “I went to the University of Utah, and majored in Entrepreneurship. At the orientation, there were 2 speakers, and the first one opened in front of the entire business school:…
144: 5 Reasons Why I Quit my Business to Pursue my Dream Job (FS144)
Jan 7, 2016 • 69 min
<p>Val did the work many of us dream of doing. She was working for herself, building a career doing something she was good at, and she was making money. But something happened that called her whole entrepreneurial dream into question and she had to…
143: What Gets Measured Gets Improved. How to Plan Your Year (FS142)
Dec 18, 2015 • 77 min
<p>read more: <a href="http://fizzleshow.co/142">http://fizzleshow.co/142</a> Hey this is Chase from the Fizzle show with a special episode for you here at the end of 2015. This is a re-broadcast about creating a plan for next year by doing a review of…
142: I Let Insecurity & Fear Keep Me From Promoting My Business (FS143)
Dec 18, 2015 • 67 min
<p>“I think it was pretty stupid to put all that time and energy into something and let my own fears keep me from doing anything with, so I want to sorta ‘relaunch’ it and give it a real go this time.” That quote comes to us from a Fizzler who had…
141: $25K In 3 Weeks, How To Handle The Overwhelm Of A Hit Product (FS141)
Dec 16, 2015 • 60 min
<p>“If you told me 6 months ago that this would be possible, I'd say no way.” Adam took his expertise, developed a few ideas for tiny products, used gumroad to pre-sell those tiny products, and made the stuff that worked out… … and now he finds himself…
140: How to Create Your own Definition of Success (FS140)
Dec 8, 2015 • 85 min
<p>This is a big episode tackling what may be the most important work you ever do. We do a good job of setting it up in the conversation, so lets leave this intro at that. - follow along at home at FIZZLESHOW DOT CO / 140… I’ll be back after this…
139: What To Do When You Need To Get To Minimum Viable Income Fast (FS139)
Dec 1, 2015 • 63 min
<p>I Lost my job. I have 60 days to launch and get ramen-profitable. What would you do? If you had to make ends meet in a short amount of time, what would you sell? How would you find clients? What would your pitch be? This is where a Fizzler named Josh…
138: The Thanksgiving Episode (FS138)
Nov 23, 2015 • 9 min
<p>A special short episode with some good news and some great vibes.</p>
137: “Back to Mother-effing Square One.” Rebuilding a Freelance Business from Scratch (FS137)
Nov 17, 2015 • 61 min
<p>“No point in beating around the bush – I’m hoping for advice (and reassurance) here. I’ve recently experienced a pretty huge disaster in my freelancing career, and I’m absolutely kicking myself.” That’s how a Fizzler started a recent conversation in…
136: When NOT to argue with customers about refunds (FS136)
Nov 10, 2015 • 53 min
<p>If you sell a product, digital or not, you are going to experience what this Fizzler experienced. She sells a digital training course. The course has a 30 day money back guarantee. That kind of return policy is pretty common in the digital course…
135: If You Give Content Away, Will Anybody Pay? (FS135)
Oct 29, 2015 • 62 min
<p>The whole idea of content marketing is predicated on one core belief. We’re all screwed if it’s a bogus belief. > “The model proposed in blogging seems to be that you show what you know, people sign up, and then you sell them what you know.” This is…
134: How to Grow - The 2 Types of Growth (FS134)
Oct 27, 2015 • 58 min
<p>We all want to grow our thing and we all need to do a bunch of work to do it. (Note: by “thing” there I’m referring to your product sales or blog or podcast or something.) But most of us don’t realize there are 2 kinds of growth. **Understanding the…
133: How We Deal With The Cesspool of Self Doubt (FS133)
Oct 21, 2015 • 70 min
<p>Self doubt is a natural, inevitable and very real part of building a business. And in this episode we share how we think about it, how we process it and how we overcome it. If you compare yourself to other entrepreneurs, deal with self doubt, or feel…
132: How to Use Email Marketing To Grow Your Business in 2015 (FS132)
Oct 15, 2015 • 70 min
<p><a href="http://fizzleshow.co/132">http://fizzleshow.co/132</a> Email marketing. Those two words pack a powerful punch in the world of independent entrepreneurs and small business. In this week's episode we tackle some of your most common questions…
131: What it means to be an entrepreneur (Plus, building an abundance mindset)FS 131
Oct 8, 2015 • 69 min
<p><a href="http://fizzleshow.co/131">http://fizzleshow.co/131</a> What, exactly, does it mean to be an entrepreneur? And is this whole passion thing all it's cracked up to be? Is it possible to shift from a mindset of scarcity to one of abundance? We…
130: How I Memorize Lines for Video Scripts & Public Speaking (FS130)
Sep 30, 2015 • 66 min
<p><a href="http://fizzleshow.co/130">http://fizzleshow.co/130</a> On the show today we share a smorgasbord of rewarding and profitable tidbits! - Want to know more about how we prepare for public speaking? Done. - Want to know how Chase memorizes lines…
129: The Art of Low Competition Business Ideas (FS129)
Sep 25, 2015 • 59 min
<p><a href="http://fizzleshow.co/129">http://fizzleshow.co/129</a> - What if you could start a business today that actually interests you? Not a lame business, not something your parents would say sounds like a decent idea, but something that only excites…
128: A Tribute to Scott Dinsmore and Live Your Legend (FS128)
Sep 17, 2015 • 71 min
<p><a href="http://fizzleshow.co/128">http://fizzleshow.co/128</a> - Last Saturday, our friend Scott Dinsmore died while climbing Mount Kilimanjaro in Tanzania. He was just 33 years old. Scott and his wife Chelsea were eight months into a year-long trip…
127: 9 Stage Small Business Roadmap: A step-by-step plan for what comes next in your business (FS127)
Sep 8, 2015 • 75 min
<p>The 9 Stage Small Business Roadmap: A step-by-step plan for what comes next in your business (FS127) One of the biggest challenges in building an independent small business is figuring out the answer to one simple question: Now what do I do? At every…
126: Zero Budget Marketing: Growth Hacking, Guerrilla Marketing, and More Buzzy Marketing Tactics (FS126)
Sep 2, 2015 • 55 min
<p><a href="http://fizzleshow.co/126">http://fizzleshow.co/126</a> Zero Budget Marketing: Growth Hacking, Guerrilla Marketing, and More Buzzy Marketing Tactics How do we as indie entrepreneurs navigate this stuff? How can we get more people to our stuff…
125: How Do You Know What Content To Create? (FS125)
Aug 26, 2015 • 78 min
<p><a href="http://fizzleshow.co/125">http://fizzleshow.co/125</a> The content you publish could be an evergreen source of traffic, revenue, brand love and loyalty. Or it could be a total waste of time and effort. So how do you know what content to…
124: 7 Pricing Strategies To Use On Your Product, Service Or Workshop (FS124)
Aug 18, 2015 • 76 min
<p><a href="http://fizzleshow.co/124">http://fizzleshow.co/124</a> How you price your product, service or workshop can have a *massive* impact on your sales. Unfortunately, it can also lead to a *massive* anxiety attack as well. In this episode we lay out…
123: Business vs. Family — Why NOT to Become an Entrepreneur (FS123)
Aug 13, 2015 • 60 min
<p><a href="http://fizzleshow.co/123">http://fizzleshow.co/123</a> Why are you pursuing a life as an entrepreneur? Is it for money? How about freedom? The ability to set your own schedule? Or is it about working on a problem that's important to you?…
122: How to Manage a Remote Small Business Team (Learn from our Mistakes) FS122
Aug 4, 2015 • 57 min
<p><a href="http://fizzleshow.co/122">http://fizzleshow.co/122</a> Do you work from home or manage a team that works remotely? Have you felt how inefficient and lackluster running a decentralized team can be? It's nice to side step the costs of an office,…
121: How, Exactly, Am I Supposed to Make Something People Want? (FS121)
Jul 29, 2015 • 45 min
<p><a href="http://fizzleshow.co/121">http://fizzleshow.co/121</a> - It’s stupid how simple it should be. If you want a successful business, make something people want enough to pay you money for it. Duh, right? In practice, however, it is dubious and…
120: Growth Through Guest Posting (FS120)
Jul 23, 2015 • 60 min
<p><a href="http://fizzleshow.co/120">http://fizzleshow.co/120</a> This is a Q&amp;A episode from the Fizzle Team — you ask the questions, Corbett, Chase, Steph and Barrett bring the answers. On the show today we get into a handful of questions,…
119: 4 Things Learned in 8 Months of Freelancing (FS119)
Jul 15, 2015 • 59 min
<p><a href="http://fizzleshow.co/119">http://fizzleshow.co/119</a> The story on todays episode is especially helpful for those of you who work directly with clients — freelancers, videographers, designers, copywriters, etc. We have a special guest on the…
118: I Have a 6 Month Runway. What Should I do Next? (FS118)
Jul 7, 2015 • 72 min
<p><a href="http://fizzleshow.co/118">http://fizzleshow.co/118</a> Paul has a 6 month runway before he has to find another job. He *really* doesn't want to find another job. Instead, he's got a blog and a product — both already out on the market — that he…
117: Co-Working, Mastermind Group Tips & Excellent Headlines from The Onion (FS117)
Jul 2, 2015 • 57 min
<p><a href="http://fizzleshow.co/117">http://fizzleshow.co/117</a> - On this week's episode we explore a handful of current events, sharing some news of our own along the way. - Co-working experiences evaluated - Barrett's Elon Musk (+ Peter Thiel)…
116: How to Run an Affiliate Program (Without Being a Douchebag, FS116)
Jun 23, 2015 • 59 min
<p><a href="http://fizzleshow.co/116">http://fizzleshow.co/116</a> - Starting an affiliate program could be a great way to increase revenue if you already have a product for sale. But it's not easy and there's a lot of ways it can go horribly wrong. Not…
115: How to Manage a Side Project With a Full Time Job (FS115)
Jun 17, 2015 • 66 min
<p><a href="http://fizzleshow.co/115">http://fizzleshow.co/115</a> - We love side projects. Most of our successful projects started out as side projects during full time employment. But finding the balance between a side project and a day job often feels…
114: How to Deal With a Job You Loathe (FS114)
Jun 10, 2015 • 63 min
<p><a href="http://fizzleshow.co/114">http://fizzleshow.co/114</a> Do you get that pit in your stomach on Sunday evenings — dreading what Monday brings? Do you feel isolated from your coworkers? You might hate your job. I did. In fact, each of us on the…
113: What to do when you Have an Audience and Product but no Sales (FS113)
Jun 3, 2015 • 69 min
<p><a href="http://fizzleshow.co/113">http://fizzleshow.co/113</a> - Mary is in a tight spot. After growing her audience, keeping them engaged, and making her product, she's realized sales are not what she thought they would be. In this episode we sort of…
112: How to Find, Evaluate and Work With a Business Coach
May 28, 2015 • 58 min
<p><a href="http://fizzleshow.co/112">http://fizzleshow.co/112</a> If you're thinking about hiring a business coach, if you've ever wondered what to expect from working with a coach or if it's worth the cost, this podcast episode is perfect for you. We…
111: The Female Perspective on Startups and Lifestyle Businesses (FS111)
May 19, 2015 • 51 min
<p><a href="http://fizzleshow.co/111">http://fizzleshow.co/111</a> - In this episode we're joined by a very special guest: the new Director of Member Success here at Fizzle, Steph Crowder. In Steph's inaugural episode we explore the experience and…
110: 38 Tips to Make an Engaging Course on the Cheap, Part 2 (FS110)
May 13, 2015 • 80 min
<p><a href="http://fizzleshow.co/110">http://fizzleshow.co/110</a> This is second and final episode in our series about how to make an engaging course on the cheap. You don't need a bunch of equipment, you need a solid plan. This list walks you through…
109: 38 Tips to Make an Engaging Course on the Cheap (FS109)
May 6, 2015 • 69 min
<p><a href="http://fizzleshow.co/109">http://fizzleshow.co/109</a> At the time of writing, Fizzle has over 400 lessons in 31 courses. That's over 10 courses a year for the past 2.5 years. I've always loved teaching ideas that excite me. And, after the…
108: 9 More Marketing Channels to Grow Your Small Business (108)
Apr 28, 2015 • 68 min
<p><a href="http://fizzleshow.co/108">http://fizzleshow.co/108</a> - In the <a href="http://fizzleshow.com/107">last episode</a> we covered 10 growth channels to explore. In this episode we cover 9 more channels you can leverage to attract more people to…
107: 10 Marketing Channels to Grow Your Small Business (FS107)
Apr 22, 2015 • 57 min
<p><a href="http://fizzleshow.co/107">http://fizzleshow.co/107</a> - In this conversation we present 10 growth channels to grow your small business, adding our honest commentary on each one. We also walk you through a growth model we've adopted that's…
106: Small Business Roadmap Revisited — 4 Updates Based on Your Feedback (FS106)
Apr 14, 2015 • 50 min
<p><a href="http://fizzleshow.co/106">http://fizzleshow.co/106</a> - In the last 6 episodes we revealed the 6 stage small business roadmap. A stage by stage, step by step, 10,000 foot view of building a business. They weren’t the 6 stages your business…
105: Scale: Stage 6 of 6 on the Small Business Roadmap (FS105)
Apr 5, 2015 • 72 min
<p><a href="http://fizzleshow.co/105">http://fizzleshow.co/105</a> - In the sixth small business roadmap stage we explore the final question: how can we grow this business beyond ourselves and into greater impact in the world and wealth in the company? We…
104: Money: Stage 5 of 6 on the Small Business Roadmap (FS104)
Apr 5, 2015 • 45 min
<p><a href="http://fizzleshow.co/104">http://fizzleshow.co/104</a> - Now, in stage 5 of the small business roadmap, it's time to get into the nitty gritty: can this business idea of yours actually make enough money to support you in a meaningful way? This…
103: Build: Stage 4 of 6 on the Small Business Roadmap (FS103)
Apr 5, 2015 • 60 min
<p><a href="http://fizzleshow.co/103">http://fizzleshow.co/103</a> - Stage 4, the Build stage, is a big one. As Corbett puts it: "this stage is a monster and a lot of people get stuck here." In this episode we talk you through each step so you can rise up…
102: Plan: Stage 3 of 6 on the Small Business Roadmap (FS102)
Apr 5, 2015 • 44 min
<p><a href="http://fizzleshow.co/102">http://fizzleshow.co/102</a> - Stage 3 of the <a href="http://fizzleshow.co/100">small business roadmap</a> is one of my favorites. In fact, it's the stage most of us *start* with even though skipping over <a…
101: Connection: Stage 2 of 6 on the Small Business Roadmap (FS101)
Apr 4, 2015 • 48 min
<p><a href="http://fizzleshow.co/101">http://fizzleshow.co/101</a> - Stage 2 of the small business roadmap is about moving from "how can I possibly do this" to "how could I possibly not do this!?" We're talking about connection, which, in layman's terms,…
100: Finally! A Roadmap for the 6 Stages of Small Business (FS100)
Apr 3, 2015 • 52 min
<p><a href="http://fizzleshow.co/100">http://fizzleshow.co/100</a> - It's finally time to have a plan for your bare-knuckled, bootstrapped, heart and hustle based small business. In this 6 part podcast series we walk you through the small business…
99: 099 - 2 Experts Share Exactly How to Use a Productivity Journal (& Increase Productivity by 23%)
Mar 30, 2015 • 41 min
<p><a href="http://fizzleshow.co/99">http://fizzleshow.co/99</a> - First of all: Christopher Walken performs the intro for the show this week. If that's not enough for you, how about this: I rolled my eyes at the idea of productivity journaling until I…
98: 098 - You Don’t Have to Choose a Niche! (The Largest Blogs Online Never Did)
Mar 25, 2015 • 57 min
<p><a href="http://fizzleshow.co/98">http://fizzleshow.co/98</a> - We may have to eat our own words a bit on this one. Regardless, it's an eye-opening exploration of what makes some of the biggest blogs on the web work. If you're interested in choosing a…
97: 097 - The Moment I Chose a Better Niche
Mar 19, 2015 • 40 min
<p><a href="http://fizzleshow.co/97">http://fizzleshow.co/97</a> - Bonnie asks a question in this show that took us where I didn't expect we'd go. As Corbett, Barrett and I started responding to her question (which is as funny as it is important) we…
96: 096 - 23 Tips to Uncover What to do With Your Life (When You Have no Clue)
Mar 5, 2015 • 71 min
<p><a href="http://fizzleshow.co/96">http://fizzleshow.co/96</a> - If you've ever wondered "what am I good at?" or "what should I focus on in my life?" then we've got a killer conversation for you. We received a great email from listener Tim Aton (text…
95: 095 - 3 Things for Hopeful Entrepreneurs to do After School
Mar 4, 2015 • 54 min
<p><a href="http://fizzleshow.co/95">http://fizzleshow.co/95</a> - We answer three questions from listeners on the show today: 1. What 3 things should a hopeful entrepreneur do right after college? - also: what's the best resources for young…
94: 094 - Hey, Could I Ask You a Few Questions? The Art of Surveys
Feb 25, 2015 • 56 min
<p><a href="http://fizzleshow.co/94">http://fizzleshow.co/94</a> - So many answers to current problems are in talking to your customers. That's why we make guides and courses on <a href="http://fizzle.co/audience-guide">defining your target market</a> one…
93: 093 - Take Your Brick and Mortar Business Online With These Terribly Important Questions
Feb 18, 2015 • 65 min
<p><a href="http://fizzleshow.co/93">http://fizzleshow.co/93</a> - On the show today we answer a great question from a listener who wants to bring his brick and mortar business online. What should he be thinking about? What are the common roadblocks and…
92: 092 - Business Ideas we Love (+ current events)
Feb 9, 2015 • 62 min
<p><a href="http://fizzleshow.co/92">http://fizzleshow.co/92</a> - Buttered coffee, infographic research tips, the importance of LinkedIn profiles and what podcast to listen to next… all this and more covered on the show today. I'm curious, what are some…
91: 091 - 10 Business Archetypes: How to Choose a Business Model That Makes Sense (and Money)
Feb 1, 2015 • 68 min
<p><a href="http://fizzleshow.co/91">http://fizzleshow.co/91</a> - Most of the people we meet who want to start a blog or podcast or business either have *no* idea how they're going to make money *or* they're too confident in some vague, doubtful scheme…
90: 090 - How to Pick the Right Domain Name (and 11 Domain Name Tools)
Jan 23, 2015 • 60 min
<p><a href="http://fizzleshow.co/90">http://fizzleshow.co/90</a> - "I'm struggling to settle on a domain name! What I want is taken already. What should I do? Add hyphens? Use a .biz or .net? Help!" We get this question all the time. It's time we shared…
89: 089 - Do Podcasters have to Blog?
Jan 21, 2015 • 60 min
<p><a href="http://fizzleshow.co/89">http://fizzleshow.co/89</a> - Adam is a podcaster. He's good at it. He enjoys it. He also follows all the blogs and gurus you're supposed to, and they all tell him: you've got to blog, got to tweet, got to facebook,…
88: 088 - 27 Ways to Stumble on Unbeatable Content Ideas
Jan 13, 2015 • 71 min
<p><a href="http://fizzleshow.co/88">http://fizzleshow.co/88</a> - You may not feel like it, but you are absolutely skillful enough to create high performing and impactful stuff. (We're talking about blog posts, podcasts, infographics, products, etc.)…
87: 087 - How to do Good Work That Gets Popular: an Introduction
Jan 5, 2015 • 59 min
<p><a href="http://fizzleshow.co/87">http://fizzleshow.co/87</a> - Every one of us entrepreneurs wants our businesses to be more popular. We want more eyes on our website and more love for our products. And yet, we also want to do good work. Businesses…
86: 086 - How To Reverse Engineer Massively Shareable Content
Dec 31, 2014 • 72 min
<p><a href="http://fizzleshow.co/86">http://fizzleshow.co/86</a> - You want to make blog posts, podcasts, products that are going to get found, hit a nerve, be seen and shared and loved. In this episode we share my favorite new research trick to come up…
85: 085 - Stand Out, Serve Hard, Sell Soft & Get Traffic
Dec 18, 2014 • 66 min
<p><a href="http://fizzleshow.co/85">http://fizzleshow.co/85</a> - Questions from 4 listeners today take us into the realm of the USP (Unique Selling Proposition). We share some of our insights about getting to *clarity* in your offers to increase…
84: 084 - “It Wasn’t the Most Legit Thing.” How to Recover from an Illegal Business Idea
Dec 10, 2014 • 61 min
<p><a href="http://fizzleshow.co/84">http://fizzleshow.co/84</a> - It was a successful business making good money, a few thousand a month. And then, suddenly, poof — the whole business is gone. This is the allure and the danger of a business ideas that’s…
83: 083 - How to do a Yearly Review
Dec 4, 2014 • 76 min
<p><a href="http://fizzleshow.co/83">http://fizzleshow.co/83</a> - Here at Fizzle, we've spent the last couple weeks in full-on year review mode. We have some new ideas to share (and some time-proven designs as well). We talked in an episode a long time…
82: 082 - The 1 Reason Why Corbett’s Starting A Blog
Nov 25, 2014 • 67 min
<p><a href="http://fizzleshow.co/82">http://fizzleshow.co/82</a> - On the show today, something completely new to us: a collection of current events that, remarkably, wove themselves around a common theme. One of the biggest regrets of those close to…
81: 081 - How do I know if my business idea is viable
Nov 18, 2014 • 65 min
<p><a href="http://fizzleshow.co/81">http://fizzleshow.co/81</a> - Several listeners asked questions about choosing between multiple business ideas. What can you do to tell which ones are viable and which aren't? We get into that, a youtube video editing…
80: 080 - Top 10 Mistakes in Starting an Online Business
Nov 10, 2014 • 73 min
<p><a href="http://fizzleshow.co/80">http://fizzleshow.co/80</a> - We've worked with hundreds of entrepreneurs over the past 3 years and in this episode we showcase the top 10 mistakes we see self employed people make. This episode corresponds with a…
79: 079 - How Much Should You Promote Your own Content?
Nov 3, 2014 • 60 min
<p><a href="http://fizzleshow.com/79">http://fizzleshow.com/79</a> - We devote the whole show today to answering a great question from a listener. Of course, there's a *little* banter in there too. The question is: **how do you find the balance between…
78: 078 - Solopreneur Project Management Skills
Oct 30, 2014 • 67 min
<p><a href="http://fizzleshow.co/78">http://fizzleshow.co/78</a> - When you’re working on a big project by yourself, you’ve got to have a system to keep your sanity. Most of the big projects we work on — starting a blog, creating a product, publishing a…
77: 077 - How To Learn New Skills
Oct 21, 2014 • 61 min
<p><a href="http://fizzleshow.co/77">http://fizzleshow.co/77</a> - How do you go about building new skills when you need them but you don't yet have them? Maybe you need to learn how to create a blog or podcast. Or maybe you want to get better at design.…
76: 076 - A Better Personal Brand
Oct 14, 2014 • 66 min
<p><a href="http://fizzleshow.co/76">http://fizzleshow.co/76</a> - Everybody talks about personal brand. Some people have made their whole business about it. Others have made their whole business through it. I find that a lot of the time, when people ask…
75: 075 - Growth Tactics
Oct 8, 2014 • 63 min
<p><a href="http://fizzleshow.co/75">http://fizzleshow.co/75</a> - A Fizzler recently launched their product and achieved significantly lesser results than she expected. If you've been there you remember the heaviness of that realization. *"That was my…
74: 074 - This Year’s Top 40 Blog Tips, Pt. 2
Sep 23, 2014 • 75 min
<p><a href="http://fizzleshow.co/74">http://fizzleshow.co/74</a> — The final part in this 2 part series where we share our top 40 blogging tips. Check out the previous episode for the first part of this conversation (<a…
73: 073 - This Year’s Top 40 Blog Tips
Sep 23, 2014 • 66 min
<p><a href="http://fizzleshow.co/73">http://fizzleshow.co/73</a> — Blogging is where we came from. We've built our careers and a substantial audience by blogging alone. So let's uncork the stopper and let our best advice pour out. In this episode and the…
72: 072 - Stagnation Stages
Sep 17, 2014 • 66 min
<p><a href="http://fizzleshow.co/72">http://fizzleshow.co/72</a> — No matter who you are you've been stuck. In fact, we've noticed there are a few stages where lots of people building websites and businesses get stuck. In this episode we address each of…
71: 071 - Feet on the Ground, Head Down
Sep 9, 2014 • 49 min
<p><a href="http://fizzleshow.co/71">http://fizzleshow.co/71</a> - How do you keep an eye on the business stuff while in the throes of a new creative endeavor? That’s one of 4 listener questions we get into in this episode. Our thanks to Myke, Greg, Nick…
70: 070 - What’s the Right Amount of Prep for Your Launch?
Sep 5, 2014 • 55 min
<p><a href="http://fizzleshow.co/70">http://fizzleshow.co/70</a> - There's a fine line between preparing too little and preparing too much. The former leads to failure. The latter, to nowhere.&nbsp; &nbsp; Listener of the show, Adam, has an idea he really…
69: 069 - Work for Yourself or for Others?
Aug 29, 2014 • 63 min
<p><a href="http://fizzleshow.co/69">http://fizzleshow.co/69</a> - In certain circles there's a stigma about working for others. These people believe everyone should be independent and work for themselves.&nbsp; In this conversation we explore whether or…
68: 068 - When To Move On
Aug 22, 2014 • 43 min
<p><a href="http://fizzleshow.co/68">http://fizzleshow.co/68</a> -&nbsp;How long are you going to think to yourself "I need to give that a shot" before you take the leap and try it?&nbsp; &nbsp; In this episode we share our own stories about moving on,…
67: 067 - Insights About Customer Service That Will Change The Products You Make
Aug 15, 2014 • 62 min
<p>Customer service isn't an afterthought for you. If it is, you're already well on your way to being an uninteresting, middling, forgotten business.&nbsp; &nbsp; If, on the other hand, you have a deep understanding of the people you serve, that reality…
66: 066 - How The Hospitality Mindset Revolutionized My Business
Aug 11, 2014 • 54 min
<p><a href="http://fizzleshow.co/66">http://fizzleshow.co/66</a> - One of the best restaurants in the world is run by the Canlis family. Their restaurant is called Canlis. It's in Seattle, and on a recent trip I got to spend a little time with Mark…
65: 065 - Squarespace vs Wordpress (And 3 More Questions Answered)
Aug 11, 2014 • 54 min
<p><a href="http://fizzleshow.co/65">http://fizzleshow.co/65</a> - The guys answer 4 listener questions about products, validation, Squarespace and vodka blogs.&nbsp; &nbsp;Aug 01, 2014</p>
64: 064 - How Do You Grow Up an Adolescent Business?
Jul 25, 2014 • 64 min
<p><a href="http://fizzleshow.co/64">http://fizzleshow.co/64</a> - The guys debrief from #WDS2014 and answer a couple listener questions about moving on to the next stages of business.&nbsp; &nbsp;Jul 25, 2014</p>
63: 063 - How to Delegate & What to get off Your Plate
Jul 19, 2014 • 55 min
<p><a href="http://fizzleshow.co/63">http://fizzleshow.co/63</a> — There are things in all our businesses we *hate* doing. And at a certain point, we have to ask ourselves if we're trapped working *in* our businesses without any time or energy to work…
62: 062 - The Multiple Hats of the Solopreneur
Jul 11, 2014 • 55 min
<p><a href="http://fizzleshow.co/62">http://fizzleshow.co/62</a> — Starting out in your business you may need to wear all the hats in your business, doing everything yourself because you can't afford to hire people to help you. In this conversation we get…
61: 061 - 15 Honest Techniques to Meet New People
Jul 4, 2014 • 66 min
<p><a href="http://fizzleshow.co/61">http://fizzleshow.co/61</a> — NOBODY likes to feel like a lost, lonely loser when they meet new people. But we've all been there. In this episode we get into a handful of rich tips about meeting new people at…
60: 060 - 10 Tactics to a Better Work-Life Balance (Part 2)
Jun 27, 2014 • 63 min
<p><a href="http://fizzleshow.co/60">http://fizzleshow.co/60</a> - Really great (and surprising) ideas about balancing work and life. Plus some specific tactics to actually do this well… to make a bigger dent in your todo list without burning out or…
59: 059 - 10 Tactics to a Better Work-Life Balance (Part 1)
Jun 20, 2014 • 53 min
<p><a href="http://fizzleshow.co/59">http://fizzleshow.co/59</a> - Really great (and surprising) ideas about balancing work and life. Plus some specific tactics to actually do this well… to make a bigger dent in your todo list without burning out or…
58: 058 - Value, Volume, Sales Help or Product Dev? 5 Tough Listener Questions
Jun 13, 2014 • 51 min
<p><a href="http://fizzleshow.co/58">http://fizzleshow.co/58</a> — Wherever you are in your business, you'll find yourself somewhere in the questions these 5 listeners ask… mostly about sales, monetization, pricing and conversion.&nbsp;Jun 13, 2014</p>
57: 057 - 5 Ways to Increase Traffic to Your Site (Plus SEO Insights)
Jun 6, 2014 • 53 min
<p><a href="http://fizzleshow.co/57">http://fizzleshow.co/57</a> — Let's talk about a few things you can do in the next few days to increase traffic to your website. In this episode we answer questions from listeners. Each one about a different piece of…
56: 056 - I Lost My Motivation, Now What?
May 30, 2014 • 50 min
<p><a href="http://fizzleshow.co/56">http://fizzleshow.co/56</a> - How to re-find and reconnect to motivation when you lose it. This is the second part of a response to Fizzler Terry's question.&nbsp; &nbsp;May 30, 2014</p>
55: 055 - Romance & Revenue: a few big Relationship Tips for Entrepreneurs
May 23, 2014 • 44 min
<p><a href="http://fizzleshow.co/55">http://fizzleshow.co/55</a> - You're not building your business to end up alone and regretful. Here's some insights from the guys about how to stay close with the people who enrich our lives while we build our…
54: 054 - When to Say No & When to Say Yes to New Ideas & Opportunities
May 16, 2014 • 63 min
<p><a href="http://fizzleshow.co/54">http://fizzleshow.co/54</a> - When you're approached with an opportunity, how do you know if it'll be a waste of time or not? What about a new business or project idea? In this episode let's get into how to some…
53: 053 - This Not That, How to Choose What to Work On Right Now
May 9, 2014 • 65 min
<p><a href="http://fizzleshow.co/53">http://fizzleshow.co/53</a> - How do you know what is the MOST IMPORTANT thing to work on right now? We explore that with some great conversation including an extended golf metaphor and a rapid fire list of about 9…
52: 052 - 24 Lessons Learned In A Year of Podcasting (to 10,000+ listeners)
May 2, 2014 • 65 min
<p><a href="http://fizzleshow.co/52">http://fizzleshow.co/52</a> - On our 52nd episode, we share the 24 things we learned in a year of podcasting, what we wish we would have known before we started, and how to slap yourself into gear (because, like us,…
51: 051 - Should You Delete Negative Comments? + Other Audience Questions
Apr 26, 2014 • 62 min
<p>This week we feature two more interviews and listener questions covering some of these topics:&nbsp; &nbsp; - Four audience journey questions (from an experienced advertising mind). - Finding the blogger-give/audience-take balance. - Plus a question…
50: 050 - Tactics To Understand Your Ideal Client, Reader or Market
Apr 18, 2014 • 71 min
<p><a href="http://fizzleshow.com/50">http://fizzleshow.com/50</a> - This episode is the second in the audience series featuring more honest answers from real entrepreneurs about how they discover, define and target their ideal clients and tribes. In this…
49: 049 - Discover, Define & Target Your Target Market
Apr 11, 2014 • 75 min
<p><a href="http://fizzleshow.co/49">http://fizzleshow.co/49</a> - There's one question that can get to the heart of whether what you're working on is a soon-to-be-failed side project or a business with a good shot at financial success. In this episode…
48: 048 - 3 Story Tools Your Brand Needs
Apr 10, 2014 • 65 min
<p><a href="http://fizzleshow.co/48">http://fizzleshow.co/48</a> — Understanding a few things about what makes a story work can give you what you need to make a powerful brand, a brand that drives interest (instead of boredom). In this episode Chase…
47: 047 - Email, Anxiety & Networking Answers
Apr 10, 2014 • 64 min
<p><a href="http://fizzleshow.co/47">http://fizzleshow.co/47</a> - We've got a big round of Q&amp;A for you in this episode of the podcast. Managing your inbox anxiety. Networking with people around the world. The benefits and limitations of targeting a…
46: 045 - Grow Your Email List
Apr 10, 2014 • 65 min
<p><a href="http://fizzleshow.co/45">http://fizzleshow.co/45</a> - This is 2/4 of the series about how to take email to the next level for your business and website. How can you get more people to subscribe to your list? Should you offer something? If so,…
45: 046 - What To Send Your Email List
Apr 10, 2014 • 67 min
<p><a href="http://fizzleshow.co/46">http://fizzleshow.co/46</a> - 2/4 in the email series. In the previous episode we showed you how to grow your email list. In this episode we share what kinds of things you could share, how often you should share them,…
44: 044 - Reboot Your Email Strategy
Apr 10, 2014 • 68 min
<p><a href="http://fizzleshow.co/44">http://fizzleshow.co/44</a> - What does it look like to do email right? That's what we're tackling this month and it all starts with this episode. In a social world, in a world of billion dollar social mediums, what…
43: 043 - 4 Listener Questions About Money
Apr 10, 2014 • 62 min
<p><a href="http://fizzleshow.co/43">http://fizzleshow.co/43</a> - In this episode we hear some questions from listeners about keeping up steady sales AFTER you've launched your product, the risks of partnership, the difference between a "business" and…
42: 042 - Small Business Smart Spending - 5 Categories Explained
Apr 10, 2014 • 70 min
<p><a href="http://fizzleshow.co/42">http://fizzleshow.co/42</a> - How should you spend money on your business so that you don't sink it before it has a chance to get off the ground? We tackle 6 types of expenses and share our stories about each.&nbsp;Feb…
41: 041 - Setting Prices, Raising Rates & Getting Paid What You’re Worth
Apr 10, 2014 • 60 min
<p><a href="http://fizzleshow.co/41">http://fizzleshow.co/41</a> - Do you know what your work is worth? Do you know how to raise rates and get paid? In this episode we share a bunch of experiences and stories to help you get paid what you're worth… and…
40: 040 - How You Feel About Money Impacts Your Earnings
Apr 10, 2014 • 69 min
<p><a href="http://fizzleshow.co/40">http://fizzleshow.co/40</a> — In this raw episode the guys walk you through how they feel about money, how to identify how you feel about money and how those feelings effect your business.&nbsp;Feb 07, 2014</p>
39: 038 - The Failure Plan - First Product Series #4
Apr 10, 2014 • 54 min
<p><a href="http://fizzleshow.co/38">http://fizzleshow.co/38</a> - In this final episode of the First Product Series we want to walk through the idea of failure with you… help you navigate it. It's not as scary as you may think. &nbsp;Jan 24, 2014</p>
38: 039 - Q&A: Turning Pro, Making Products, Finding Focus
Apr 10, 2014 • 58 min
<p><a href="http://fizzleshow.co/39">http://fizzleshow.co/39</a> - In this episode we answer six listener questions: Jeff, Kiri, Jackie, Avon, Vesone and Olio ask about finding focus, turning pro, building a product before an audience (and vice versa),…
37: 037 - Conversion Essentials - First Product Series #3
Apr 10, 2014 • 70 min
<p><a href="http://fizzleshow.co/37">http://fizzleshow.co/37</a> - In this episode we share the essentials of conversion optimization so you can quit worrying about unimportant stuff and start selling and shipping your first online product. This is part 3…
36: 036 - Pricing Hangups — First Product Series Part 2
Apr 10, 2014 • 68 min
<p><a href="http://fizzleshow.co/36">http://fizzleshow.co/36</a> — Pricing questions can get in the way of the *REAL WORK* of shipping your first product, so we decided to tackle that question in this episode, part 2 in our ongoing *First Product Series*…
35: 035 - Finding Your Idea. Product Prodcrust 1
Apr 10, 2014 • 63 min
<p><a href="http://fizzleshow.co/35">http://fizzleshow.co/35</a> — (with special guests!) For the next few episodes of the Fizzle Show (including this one) we're going to get you thinking about building your first product. Whether you're ready to build it…
34: 034 - How To Find Next Year’s Plan in Last Year’s Review
Apr 10, 2014 • 61 min
<p><a href="http://fizzleshow.co/34">http://fizzleshow.co/34</a> — What gets measured gets improved. Here's our best tips to improve your plans for next year by looking at how you did this past year.&nbsp;Dec 27, 2013</p>
33: 033 - Listener Criticism: What Really Happens in the First Year of Business
Apr 10, 2014 • 69 min
<p><a href="http://fizzleshow.co/33">http://fizzleshow.co/33</a> — Fizzle Show listener Bob Harper sent in a video calling us out. He's a fan of the show but feels we haven't been honest. In this episode we hear his criticism and get into a mess of good…
32: 032 - Tips To Make The Most of Conferences
Apr 10, 2014 • 66 min
<p><a href="http://fizzleshow.co/32">http://fizzleshow.co/32</a> - Big stuff happens at conferences. Business partners find each other, ideas develop, encouragement, conviction and just plain ol' good friendships are made. Here's our best tips for what…
31: 031 - Top 5 Tips for Building a Business (& Other Questions)
Apr 10, 2014 • 50 min
<p><a href="http://fizzleshow.co/31">http://fizzleshow.co/31</a> — Fizzle Show listeners are asking questions! We've received a ton and in this episode we go deep on a few of them on topics like: moving domains, coming up with ideas for…
30: 030 - The Future of Online Publishing: 4 Experts, 6 Principles
Apr 10, 2014 • 86 min
<p><a href="http://fizzleshow.co/30">http://fizzleshow.co/30</a> - We believe "blogging" (or personal online publishing) has a rich future coming. So we invited a few successful online entrepreneurs to talk with us about how they see the future of online…
29: 029 - Launch Lessons: How To Launch Your Thing (& How We Did It)
Apr 10, 2014 • 64 min
<p><a href="http://fizzleshow.co/29">http://fizzleshow.co/29</a> - How you launch your thing is important. There's a lot of buzz and bells and whistles and plates to spin on the day you reveal your project to the world. A couple days ago we merged a very…
28: 028 - The Business Fit Equation: Is It You, Your Audience or Something Else?
Apr 10, 2014 • 65 min
<p>Does your business fit you? Does your product fit your audience? Should you stay focused or move on to greener pastures? These are questions we've all had to think about. We talk about our experience with these questions and Corbett shares an equation…
27: 026 - Getting To The First Sale
Apr 10, 2014 • 61 min
<p><a href="http://fizzleshow.co/26">http://fizzleshow.co/26</a> That moment when you get the first email about a successful transaction… someone found your thing and then liked it enough to buy it… that moment changes you forever. But how do you get…
26: 027 - Making Your First Product (7 Steps)
Apr 10, 2014 • 67 min
<p>Last week we heard the story of how Barron made his first product and sale. How can you make your own thing to sell? How can you get over the psychological roadblocks and self sabotaging tendencies and create something valuable enough to buy? Corbett…
25: 025 - Is it too late?
Apr 10, 2014 • 60 min
<p><a href="http://fizzleshow.co/25">http://fizzleshow.co/25</a> We get this question ALL the time: "is it too late for this thing to work? Did I miss the chance for this opportunity to work out?" Get ready for some colorful answers.&nbsp; Oct 25, 2013</p>
24: 024 - Why You Are Discouraged
Apr 10, 2014 • 58 min
<p><a href="http://fizzleshow.co/24">http://fizzleshow.co/24</a> Discouragement, depression, fizzling out, burning out, quitting… the distance between what we expected and what actually happened causes all of these. In this episode you'll learn the only…
23: 023 - Email’s Still the Best. Here’s How to Use It
Apr 10, 2014 • 59 min
<p>Email is still the single best relational currency online. But building and running the email side of your business is problematic. In this episode we answer listener's questions and explain an approach to email and building your list with authenticity…
22: 022 - Rethinking How To Get More Traffic
Apr 10, 2014 • 59 min
<p><a href="http://fizzleshow.co/22">http://fizzleshow.co/22</a> - Lots of listeners want to know about getting more traffic to their sites. The guys answer listener questions about traffic in this episode. How to get it? How much is enough? What tactics…
21: 021 - Part 2: The Tools, Books, Systems and Resources That Helped Us Most
Apr 10, 2014 • 61 min
<p><a href="http://fizzleshow.com/21">http://fizzleshow.com/21</a> - We've seen a trend recently in people buying every damn book, mastermind, hangout, conference, system, toolset, info product, membership, coaching, etc. Stop wasting your time looking…
20: 020 - The Tools, Books, Systems and Resources That Helped Us Most
Apr 10, 2014 • 65 min
<p><a href="http://fizzleshow.com/20">http://fizzleshow.com/20</a> - We've seen a trend recently in people buying every damn book, mastermind, hangout, conference, system, toolset, info product, membership, coaching, etc. Stop wasting your time looking…
19: 019 - What’s ACTUALLY Important to Think About in Your Business?
Apr 10, 2014 • 65 min
<p>Are you missing out on the forest and getting lost in the trees? Earnest starters approach Corbett *all the time* for advice on their businesses. There are hundreds of business questions you could worry about. Which are *actually* important and which…
18: 018 - How To Create A Compelling Elevator Pitch
Apr 10, 2014 • 78 min
<p>How many times a month does someone ask you, "so what do you do?" You could make it up on the spot, maybe sound like a doofus, or a douche, or like someone who doesn't care. Your work matters, so lets learn how to talk about it matterfully as well. We…
17: 017 - When to Quit, When to Pivot, When to Persevere
Apr 10, 2014 • 70 min
<p>All of us at one point or another will face what Eric Ries calls the hardest part of any startup: to decide whether to quit, pivot or persevere. Why is it the hardest part? because most of us don't know what the hell to do! In this conversation we get…
16: 016 - What I Wish I’d Known Before Starting My Business
Apr 10, 2014 • 72 min
<p>Flailing around, blindly trying this and that, praying and hoping for some traction. That's how many solo entrepreneurs start out. In this episode we answer the question "what do you wish you would have known before you got started?" Listen in and save…
15: 015 - Does Teamwork Make the Dream Work?
Apr 10, 2014 • 67 min
<p>Your business may just be another way to play with yourself. &nbsp;Harnessing some team-work thoughts could be a huge multiplier for you. I was alone in my business trying to make a thing on the side. It was my effort, my reward, my isolation, my…
14: 014 - Sales Sans Sleaze: Sell More, Goodly
Apr 10, 2014 • 66 min
<p>This is a gambit-rich follow up on our previous conversation about douchebaggery in business. Where that conversation covered how to do it BADLY, this one covers the tactics, tips and tweaks of "selling" GOODLY, confidently, and successfully.&nbsp;…
13: 013 - Douchebaggery in Online Business
Apr 10, 2014 • 55 min
<p>There are people who do business in ways that turn your stomach. They're willing to do unethical things, take advantage of people, and sacrifice their audience on the altars of profit and short term gains. In this episode we explore this kind of…
12: 012 - How Much YOU Should Be in Your Business?
Apr 10, 2014 • 63 min
<p>You're here because you want to create a business that supports you. But there's a heavy tension you've probably experienced between a). doing something you care about, b). doing something you're good at, and c). doing something others find valuable.…
11: 011 - How The Wrong Metric Sinks Your Business (& How The Right One Saves It)
Apr 10, 2014 • 56 min
<p>This is a GOOD one. There are metrics that matter A TON in your business. However, you might be making critical errors about which ones matter and which do not.&nbsp; Sailors beware: there's serious danger here. Many businesses fail because the founder…
10: 010 - How To Stay Motivated
Apr 10, 2014 • 54 min
<p>We’ve heard from thousands of entrepreneurs — the most common struggle, across the board, is staying motivated. We’re solo entrepreneurs. We burn out. We dry up. We melt down. We don't ship. Every entrepreneur must learn how to balance their own…
9: 009 - Small Business Accounting: Where Do I Put the Money?
Apr 10, 2014 • 55 min
<p>Whether you're like Chase (who can't even look at a number without getting sick) or like Caleb (who literally interprets colors as numbers) you're going to need to understand the money picture of your business. What's making money? What's losing money?…
8: 008 - Choosing & Vetting A Business Idea
Apr 10, 2014 • 62 min
<p>Are you like the thousands we've heard from, worried and stressed about choosing a business idea? Maybe you don't think you have an idea. Or maybe you've got too many business ideas and you don't know which is best. Maybe you're stuck in analysis…
7: 007 - Can You Entrepreneur? What It Takes.
Apr 10, 2014 • 59 min
<p>Do you have what it takes to be an entrepreneur? Is it something ANYONE can do? Or is there some special gene or jeans or personality trait you need? We dig into these questions in this one. One thing's for sure: hating your job alone won't make you an…
6: 006 - Millions. Then What? The Lifestyle Business Debate
Apr 10, 2014 • 63 min
<p>There’s a huge debate in the business world about “lifestyle” businesses. Is there something deep and true here? Could it completely change the direction you choose and your definitions of “wealth,” “purpose” and “happiness?” Or is it just a fad, a…
5: 005 - The Trembling 2am Voice Note: Caleb Wojcik’s Journey
Apr 10, 2014 • 60 min
<p>Caleb Wojcik (one of the Fizzle Show hosts) has an intensely relatable story full of tips, tricks, track suits and lessons learned. Through his journey we discuss the path from corporate cubicle drudgery to entrepreneurial hunger to terrifying…
4: 004 - The Creative Habit - How Chase Reeves Built It
Apr 10, 2014 • 58 min
<p>As a business builder you absolutely have to learn to balance the creative stuff with the business stuff. This is something Chase Reeves is well versed in. He’s one of the hosts of the show and in this entertaining episode he shares some lessons…
3: 003 - Panic at the Border: How Corbett Barr Built His Blog
Apr 10, 2014 • 63 min
<p>Do you wonder how you’ll ever actually do the things you dream about? In this episode Corbett Barr (one of the Fizzle Show hosts) shares how he made the transition from dreaming to doing. It wasn't easy for him (wait till the bit about his panic at the…
2: 002 - Finding Your Voice Pt. 2
Apr 10, 2014 • 67 min
<p>This episode is the second of a two-part conversation on finding your voice as a writer, video maker, speaker, blogger or anything else. How can you be yourself and create engaging, memorable and shareable content instead of copying others (and…
1: How To Find Your Voice (From Boring to Compelling) Pt. 1 (001)
Apr 8, 2014 • 35 min
<p>How can you be yourself and create engaging and viral content instead of copying others (and be boring and ignored)?</p> We don’t start with a generic intro conversation — we get right into the meat of one of the deepest topics in online business. This…