People Behind the Business: a show for small businesses with small teams & huge ambitions

People Behind the Business: a show for small businesses with small teams & huge ambitions

anchor.fm/peoplebehindthebusiness
People Behind the Business is about the challenges and rewards of running a small business right now. The point is to bring together small business owners worldwide to tell their stories about how/why they started their business, along with personal issues that impact how they do business. E.G: living with a mental or physical illness, hearing the word “no” a lot, and finding practical solutions to the challenges of establishing a loyal community of colleagues, customers + friends. My goal is to provide a forum where small business owners can learn from each other’s mistakes & accomplishments Become a supporter of this podcast: https://anchor.fm/peoplebehindthebusiness/support
Getting ready for your website launch
Dec 6 • 38 min
Because I realize that not “all” of my listeners have pulled the trigger, and launched their business, I thought it would be a great idea to have a website launch expert on the show. In fact, this episode answers a very important question: What makes a…
Getting prepared for your 1st photoshoot (what you need to remember)
Nov 29 • 32 min
Never participated in a photoshoot or hired a photographer before? Not really sure how to prepare or what to tell your photographer? Consider this episode to be your pre-photoshoot guide to approaching the experience with confidence. Because chances are…
What my favourite small businesses can teach you about rewarding & maintaining customer loyalty
Nov 14 • 21 min
Think marketing is too expensive or complicated? This episode will change your point of view. Because I looked at things from the point of view of the loyal customer. This involves analyzing examples of wonderful things my favourite small businesses have…
Harness Magazine’s founder on the ups & downs of running an independent publication right now
Oct 18 • 24 min
Ever dreamed of starting your own independent publication? Not sure what it takes to get readers, subscribers, advertisers, and contributors to participate? Recently, I spoke to Ashley Rector, the founder of Harness magazine about the good, crap, and…
How Anna & Mallory run their business, Bold and Pop, while living in 2 separate cities
Oct 11 • 34 min
Finding the right co-founder is one thing, but what do you do when you also live in two different cities and time zones? On this week’s episode, I talked to two friends who successfully made living in two different cities, while running a business…
The fear of being in front of the camera and how to overcome it
Sep 27 • 30 min
Did you know that one-third of online activity is spent watching videos? And chances are you’ve heard numerous others stress the growing popularity of video marketing as well. But what if you’re either super camera shy and not all that great at talking in…
What a boudoir photographer can teach you about body image
Sep 13 • 24 min
At some point in your business, you’ll find yourself having to go in front of a camera. This can be extremely terrifying if you’re not used to it. Especially if you struggle with insecurities about either the way you talk or some part of your body. That’s…
Training creative talent while running a YouTube Channel
Sep 6 • 31 min
If you’ve ever wanted to train creative professionals, and aspiring creative professionals then this episode is for you. It is also an opportunity to dive into what having your own YouTube channel is really like. I brought someone on the show who is…
Why there’s never a perfect time to quit your job to freelance
Aug 30 • 29 min
Did you know that 54% of the U.S workforce is not very confident that the work they do today will exist in 20 years? This has led to an influx of people either freelancing or considering freelancing. And this often triggers a very important question:…
Taking Control of Debt & Depression to Freelance Full-Time
Aug 23 • 38 min
Even the most successful people I’ve met face challenges within their work and personal lives, and I think people often think that things will stay the same once you’ve “made it”. So, what do you do when running your own business has gone from a great…
The Beginner’s Guide to Starting a Podcast
Aug 9 • 22 min
Podcasting is now mainstream. And suddenly, everyone wants to start a podcast. But not everyone starts a podcast with realistic expectations. Unless you’re already as popular as Gary Vaynerchuk, you’re likely not going to make it to the iTunes New and…
How a Writer Went From Being a Nutritionist to a Pro Writer
Aug 2 • 46 min
This episode is for those of you who have ever wondered:” is it possible to make a living as a writer?” The summarized version is basically this…well it really depends. Are you willing to channel your inner Mad Men, and be the creative department, and the…
Facing Rejection and Spreading Kindness with Bravery
Jul 26 • 30 min
We all want to do good in the world, we all want to be successful. But we can’t do any of the above without taking risks life will be filled with endless conversations about what will happen “one day”. In fact, I experience this all the time when I talked…
Loving Fashion & Living with a Chronic Illness
Jul 19 • 28 min
What does a love of fashion and a desire to empower people with chronic illnesses have in common? In the case of Keisha Greaves, this week’s guest all of the above are what inspired her to create her fashion line, Girls Chronically Rock. On this week’s…
Starting a Business Outside Your Home Country
Jul 12 • 24 min
Starting your own small business is a bumpy road to success no matter how long you’ve lived in the town or city you’re based in. But what if you want to also start your own business outside of your home country, and be location independent? How do you…
Providing Employment/Support to Human Trafficking Survivors
Jul 5 • 25 min
People are trafficked from 127 countries and are exploited in 137 countries according to the United Nations. However, you’re probably looking at that statistic and going “but…is there anything I can do really?” As an independent small business owner, it’s…
What you need for great web design/a successful launch
Jun 28 • 34 min
Starting an online business is really hard, but it seems like the hardest bit of all is making the decisions that have the longest-term impact. How should you promote your business? What web platform is best for hosting your website? What Wordpress or…
Forming meaningful online communities (via social media)
Jun 21 • 32 min
I think that the one thing we don’t talk about nearly enough when it comes to small business owners that work from home is the very real risk of isolation. Because you don’t really have co-workers to talk to at the water cooler every day. Sure, some…
Tapping into archetypes/emotions to make your brand stand out
Jun 14 • 38 min
I don’t know about you, but I hate customer profiles, despite the fact that they’re such a common marketing tactic. In fact, I wrote an entire article on finding your ideal audience, and why I hate customer profiles for the Think Creative Collective Blog.…
How can Introverts Pitch their Work to Businesses?
Jun 13 • 14 min
The debut episode of People Behind the Business is inspired by a Facebook Live masterclass I had the pleasure of leading on how introverts can pitch businesses…the introvert friendly way. In fact, it also includes a brief audio clip of the original…
What is People Behind the Business?
Jun 5 • 6 min
Before Thursday’s debut episode is released I just wanted to give a brief intro to what you can expect out of my podcast and why you should tune in this season. Become a supporter of this podcast: https://anchor.fm/peoplebehindthebusiness/support…