The Truly Social Podcast

The Truly Social Podcast

trulysoci.al/connectwithTSI
Making Social Great Again
Why Branded Content Fails
Nov 4 • 45 min
Branded content or content marketing is everywhere on the web. In a follow up to Tara’s Why Branded Content Doesn’t Work video Tara and Carlos talk about what causes branded content and content marketing to fail and what brands and creators need to do to…
Reliving the Agency Life
Sep 30 • 36 min
This week Tara’s away as Carlos sits down with Daniel Francavilla who is the founder and creative director at Now Creative Group, a branding and social agency in Toronto. During the podcast, Carlos and Daniel discuss explore some of the challenges facing…
Creating a Social Brand
Sep 16 • 44 min
It’s officially episode 007 of the Truly Social podcast. This week we welcome Truly Social’s own graphic designer Alexander Appugliesi to talk to Carlos and Tara about all things design in a social era. During the podcast, they explore some of the…
Going Viral Overnight in 15 Years with The Portuguese Kids
Aug 26 • 55 min
Welcome to the Azores edition of the Truly Social Podcast recorded in the offices of Radio Atlantica, Sao Miguel. While on our summer holidays Tara & Carlos got to hang out and talk with the 15 years in the making overnight ethnic comedy success The…
Just Evil Enough with Alistair Croll
Jul 22 • 59 min
We’re back! This week’s Truly Social Podcast we (Tara Hunt + Carlos Pacheco) welcome an old friend Alistair Croll. Alistair recently wrote ‘A better definition of marketing’ on his Medium blog on how he has changed his definition of marketing in the…
Building a Badass Business to Business Community
Jul 1 • 39 min
On this week’s The Truly Social Podcast we (Tara Hunt + Carlos Pacheco) welcome one of our own, Hunter MacKinnon who is a Junior Strategist at Truly Social Inc. Hunter recently published an article on the blog on how companies use social to build engaged…
You Are The Product with LinkedIn Creator String Nguyen
Jun 17 • 38 min
On this week’s The Truly Social Podcast we (Tara Hunt + Carlos Pacheco) welcome our first ever guest in the studios! Her name is String Nguyen, more commonly known as StringStory on LinkedIn. String is a content creator and strategist from Melbourne…
Why The Agency Model Is Broken
Jun 3 • 44 min
On this week’s The Truly Social Podcast we (Tara Hunt + Carlos Pacheco) talk about how the agency model is broken which is strange since Truly Social Inc is an agency! The tense client-agency relationships, the awful RFP process that burns out employees…
Can You Trust Online Metrics?
May 21 • 45 min
Welcome to the first episode of The Truly Social Podcast! In this week’s episode, we discuss the issues revolving basing marketing and advertising results sorely on online metrics. Looking at online numbers alone can be deceiving, even with sophisticated…
Introducing The Truly Social Podcast
May 5 • 0 min
Recorded in the Truly Social Inc. office studio in downtown Toronto where the raccoons have a better Yelp rating than our public transit. Every two weeks, we deep dive into the topic of all things social. And lest you think that we are talking social…