21st Century Rotary and the eClub concept (July 19, 2013)
Rotary eClub 7210’s Past President Ana Johnsen and current President Richard Wilson discuss the need for eClubs, a nontraditional approach to encourage membership in service organizations such as Rotary that may be losing members due to rigid attendance requirements. Maintaining membership is vital for the survival of service organizations, but recruitment is often difficult because work and family obligations as well as health issues may prevent people from attending ordinary meetings. To address this problem, Rotary created eClubs. These require members to provide humanitarian service of their choice and to pay basic dues, but do not require attendance at meetings. Chartered in 2012, Rotary eClub 7210 includes members from several countries (including Sweden, Nigeria, India, and Turkey) and U.S. states. Members communicate mainly through email, considering that time zones make it difficult to meet any other way.