Evolving Your Brand Story
You’ve done it! You put a period at the end of your mission statement, uploaded a sleek logo as your brand’s Facebook avatar and launch a newly built website… only to feel like you want to start over three months later. Don’t worry, we’ve all been there and it’s not unusual because this concept of “brand” isn’t (and shouldn’t be) set in stone. It’s fluid, evolving with you as you evolve as an artist and a business person.In this episode, Jenn and Doug each tell their stories of how their brand has evolved over the years. Is it wrong for your brand to cater to your audience instead of being true to yourself as an artist? Is a brand just a logo or does it encompass more than that? How do you evolve your brand as you grow without losing your authenticity? All these questions and more in this thought-provoking episode of ThrivTALK.Don’t forget to subscribe to ThrivTALK. You can find show notes online at starvingartistmyth.com.