Georgia Business Radio Interviews Eric Haller, Experian DataLabs EVP and Greg Satell Author of Mapping Innovation
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Georgia Business Radio Interviews Eric Haller, Experian DataLabs EVP and Greg Satell Author of Mapping Innovation Eric Haller, EVP and global head at Experian DataLabs Greg Satell authoer of Mapping Innovation Key to innovating effectively is to discover a problem by listening to your customers and identifying the best approach to solve it Innovation doesn’t have to be provocative to be effective. It’s not always about in-store technology or a mobile app. It starts with purposefully listening to clients. A new survey by Atomik Research conducted for Experian DataLabs released today to coincide with the second quarter Get To Know Your Customer Day shows that best way to innovate is to listen to your clients to identify and discover new problems and proactively find new problems to solve. Author Greg Satell addresses this concept in his recently released book, Mapping Innovation: A Playbook for Navigating a Disruptive Age, highlighting the Experian DataLabs as a case study for innovation-starved businesses to…