Ep. 174. Interview. Derek Corcoran - Chief Experience Officer, Avoka
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Many financial services companies are trying to build from the ground up, creating new banking systems or products that are more in line with creating an efficient and customer centric front end. Avoka on the other hand, are creating acquisition products that work in tandem with core banking systems. Chief Experience Officer Derek Corcoran talks us through how Avoka are creating a platform for better customer experience. Indeed, opening current accounts and signing up for a credit card can be tedious, and it's definitely not mobile friendly. Instead of going through 30 layers of customer on boarding that most users fail to do all in one go, Derek discusses how their business model centres around the 'one and done' instantaneous form submission that makes sign-ups all so simple. Not only is their process faster and more convenient, there's also an added element of security- photo ID recognition means users take photos of their driving licences or passports making the sign-up faster and safer. They handle this…