Ep #9 - Going mobile in healthcare
Ally Bunin is the AVP of Organizational Communication for North Shore-LIJ Health System (soon to be Northwell Health). She played a pivotal role in the organization’s rebranding effort, with a lot of time spent creating a very comprehensive mobile app for internal communications. In this episode of ICology, we discuss the challenges and opportunities organizations face when going through an internal rebranding effort. Ally is also the chair elect for PRSA’s Employee Communication Section. You can follow her on Twitter at @allybunin. Subscribe to ICology on iTunes or wherever you listen to podcasts.