Does Paid Advertising Work on Social Media?
During the time that my partner Ken Herron has been flitting around the world, I have been doing a series of shows on information that will provide Social Solutions for you and your business. On the 6th we talked about effective Networking strategies – online and offline. Last week it was all about Content Marketing. Today, to round out the topics we are discussing Advertising and Promoting your social messages. This is a topic that frustrates, confuses and even angers some…but the smart marketers know how to manage a modest budget and get unbelievable results. If you haven’t dipped your toe in the water with Google AdWords, Facebook promotions, Twitter advertising, or other platform options, you may be missing out on some great opportunities to get your message out and convert new business.