248: Turns Out Marketing Can Help Smash YOUR Sales Targets, This Is How… With Jeff Davis
Jeff Davis has a passion for aligning sales and marketing teams to increase their effectiveness at driving revenue. He joins me on today’s show to share two things - What exactly marketing can do for us, the information we can ask them for and how (selfishly) they can directly support us in prospecting. Jeff also gives a fascinating overview of what marketing are doing that sales are simply just not aware of. HINT: They’re helping you close deals!