Behind The Scenes of a LinkedIn TV Commercial (Featuring Me!?)
It started with a long-forgotten blog post and culminated with a Skype video interview and a request from a big-name Advertising agency for me to send in photos of myself. Yes, I really might be featured in a LinkedIn television commercial. (No, I did not make that last sentence up!) The lessons learned around content marketing, personal branding and storytelling are the object of this crazy episode!