First comes love…then comes equity StartUp is a podcast series about what it’s really like to get a business off the ground. In Season 1, Alex Blumberg told the story of launching this business, Gimlet Media, a podcast network. In Season 2, Alex is joined by co-Host Lisa Chow, to follow an entirely new company. The business is Dating Ring, a dating company that combines technology with old-fashioned matchmaking. The founders are women in their 20s, outsiders in the male-dominated world of Silicon Valley. And over the 10 episodes, we’ll take you inside that world. Some of the challenges they face are different from Alex’s: founder disagreements, hellish fundraising, and sexism. But just like Gimlet’s story, theirs is also a transparent account of something that happens everyday in America, but we rarely get to see firsthand: starting a business.